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Networking

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Networking
The Hidden Job Market
• The way most job seekers
search for work is backwards.
The average job seeker
starts their job search by
applying to online classifieds,
but it has been estimated that
around 80% of jobs
are never advertised. These job
are considered part of the
"hidden job market".
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Networking

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Networking
What is networking?
• Establishing & maintaining lines of communication with people
About connecting with people in order to:
– share information
– resources
– leads
• The emphasis is on relationship building
• getting to know people
• finding out how you can help them
• what they can do for you

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The Power of Networking
• What Exactly is Networking?
“The process of developing and activating your
relationships to increase your business, enhance your
knowledge, expand your sphere of influence or serve the
community”

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Networking
Benefits of networking
• Effective networkers use their network skills throughout their life.
The main benefits are:
 Raising awareness about you
 Sharing ideas and solving problems
 Building strong relationships and rapport
 Developing partnerships, leads and referrals
 Becoming more influential in your industry
 Increasing efficiency and productivity

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Networking
The Key Steps
Effective networkers use their networking
• Determine your goal
• Decide who to talk to / Know your audience
• Figure out what the person knows
• Practice the opening speech & request(ask) a meeting
• Prepare to handle doubters
• Prepare to show & have the meeting
• Follow-up: Thank-you’s, nurture connections and keep track of
contacts

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Networking
Where Can I Network?
• Friends
• Family
• Community organizations
• Previous co-workers and colleagues
• Teachers
• Professional associations
• Social media groups

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Networking
Effective Networking Strategies
• Informational Interviewing
- An informational interview, or “coffee chat”,
is an opportunity to meet with a professional
of interest to learn more about their job role,
company, field or industry.
✔ Meet people in your industry face to face
✔ Create a positive impression
✔ Ask questions of interests
✔ Clarify your goals
✔ Find out if you need additional skills,
credentials, or experience

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Networking
Effective Networking Strategies
• Find a Mentor
A mentor is an experienced person who helps or guides
another. Having a mentor can help push and inspire you to
reach your professional commitments and goals

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Networking
Job Boards
When applying for opportunities
online it is important to develop
customized resumes and cover
letters for each opportunity you
apply for as applicant tracking
software prioritizes the strongest
matches for employers to review.

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Networking
Job Boards
• Indeed
©2016 Indeed
• Canada Job Bank
Source: Government of
Canada
• Linkedin

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• Recruitment Agencies
Signing up with recruitment agencies is
another form of job search that you may
want to consider. Agencies can help
alleviate some of the pressure of job
search and they may be able to connect
you with new opportunities of interest.
Employers often use agencies to fill roles
quickly saving themselves time and
money.

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Networking

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Let’s Create Linkedin

page.

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Class assignment

1. Create LinkedIn

2. Finalize your Resume and Cover Letter

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