ENTREPRENEURSHIP

BUSINESS PLAN
CREATIVE ART CROCHET
MAHEEN RIAZ 6551-FMS/BBA/S22
MAHNOOR GULSHAN 6555-FMS/BBA/S22
SAIMA ZAHOOR 6553-FMS/BBA/S22
INTRODUCTION
Specializing in handmade crochet products
Focus on establishing an online presence and
delivering high-quality items nationwide.

BUSINESS OVERVIEW
Small crochet business leveraging creative skills
Home-based business connecting with consumers
through online portals.
BUSINESS GOAL
To satisfy customers.
Utilize creativity to modernize the old concept of
crochet

TARGET MARKET

Customers: Satisfied customers will purchase more

frequently
Location: Nationwide delivery
Pricing: Based on thread cost and labor
BUSINESS HIERARCHY

Social Media Management

Order Processing and Crocheting
Product Delivery and Order Packing
Profit Division
WHY OUR PRODUCT IS NEEDED?

Sustainable alternative to mass-produced

accessories.
Preservation of traditional crafting skills and
support for local artisans.
Significant social, emotional, and psychological
value.
Unique, personal gifts
MARKETING PLAN

Social media marketing on Instagram, Facebook,

and Pinterest.
Content marketing: blog posts, tutorials, videos
Email marketing: newsletters, promotions
Influencer partnerships
FINANCIAL PLAN
 Revenue projections and expenses
 Initial funding from personal savings and loans
 Sales forecasts and expenses outlined

PRICING PLAN
 Cost-Plus Pricing
 Market-Based Pricing
 Bundle Pricing
 Limited Edition Pricing
CAPITAL BUDGETING
It involves assessing and planning for the initial and
ongoing expenses.
Startup costs: Materials, tools, website setup,
marketing.
Operational costs: Labor, packaging, marketing,
inventory.
Technology and software: Accounting
Depreciation & amortization
Cash flow management
Financial Assistance (SALE OF SCRUNCHIES)
Cashflows for the year 2024
 Cashflow for the month of
January 2024= 550 Rs.
 Cashflow for the month of
February 2024= 2250 Rs.
 Cashflow for the month of March
2024= 1500 Rs.
 Cashflow for the month of April
2024= 2050 Rs.
 Cashflow for the month of May
2024= 1950 Rs.
 Cashflow for the month of June
2024= 2250 Rs.
 Cashflow for the month of July
2024= 3000 Rs.
 Cashflow for the month of August
2024= 2500 Rs.
 Cashflow for the month of
September 2024= 2215 Rs.
 Cashflow for the month of
October 2024= 1230 Rs.
 Cashflow for the month of
November 2024= 1000 Rs.
 Cashflow for the month of
December 2024= 3325 Rs.
PAYBACK PERIOD
Payback period= 4.24 years.

Forcast for next 5 years (at growth rate=8%)

 2025
 Sales forcast = 62,856 Rs.
 2026
 Sales forcast = 67,884.48 Rs.
 2027
 Sales forcast = 73,315.24 Rs.
DETERMINING BUYER NEEDS

 Understanding target market's plan points and

motivations
Focusing on trendy, appealing products
Creating an awesome product where quality
stands out.
CONCLUSION
Go For It !

 Ready to take the leap toward our dreams

Committed to growth and success