GFW24

Awards Booklet
2023/24
The 2024 GFF Awards
Dear GFF Member University,

We are excited to announce new updates to the criteria for the Graduate Fashion Foundation Awards 2024,
offering wider submission categories and creating better opportunities for a greater number of students.
Following your survey feedback and ideas, we plan to ensure all finalists and member institutions come
away feeling that they have had an unmatched, valuable experience.

The GFF awards have always been an important part of who we are as a Foundation. It allows us to highlight
the very best in graduating talent and to award excellence. Our awards are crucial for attracting industry as
it provides a filter to the talent, ensuring that they are seeing the very best work. The GFF Awards attract
high-level industry talent, coming together to bring expertise and feedback to award finalists.

We look forward to continuing to offer these opportunities to the Class of 2024.

All awards will continue to have a shortlist of 12, offering over 280 upcoming graduates the chance to
compete for awards and gain experience in presenting to industry panels. We will continue the judging days
live on-site during GFW in private interview booths and are pleased to reveal all shortlisted students will be
invited for a full day of industry talks, CV and portfolio reviews with top recruitment agencies, networking,
and judging sessions.

Each day ends with a celebratory early evening drinks event and award show where the daily award winners
will be announced and presented with their trophies. This format allows our student guests and academic
representatives from each participating member university to network with the judges and industry
attending GFW on that day, ensuring a high level of industry interaction. These winners will be announced
daily across the GFW social channels, website and newsletters. It will also be shared with national and
regional media supporting more opportunities for our member universities. GFW can champion more talent,
and help to support more graduates into industry.

The 2024 Graduate Fashion Foundation Awards continue their traditional criteria to be inclusive of the
physical work being delivered once again from our UK member universities. We request a digital submission
for the initial nomination and shortlisting. Shortlisted students will then attend their judging session with
physical work, garments, samples and printed collateral, applicable to their final project. Shortlisted
students can showcase digital work on their computers or iPads, using the screen in each judging booth
for any project that requires a digital presentation.

Please thoroughly read the submission and criteria for all awards with many being updated and streamlined
making it easier for all tutors to nominate. Changes include adding Material Innovation to the Innovation
Award, streamlining the Digital Fashion Award to be solely future digital innovation and design, combining
the Accessories and Footwear Award and adding a brand new award supported by brand partner NEXT,
The Trend Forecasting Award.

We are currently finalising the selection process for Catwalk Awards this year which will be included in the
updated awards booklet at the All Colleges Day in March. However, we can confirm a winner and runner-up
will still be selected per university show. More exciting details to come this spring.

Best Wishes,
The Graduate Fashion Foundation Team

“Graduate Fashion Foundation believe that our students are the industry’s
future. Those with a personal vision who strongly support and focus on the re-
enforcement of a sustainable fashion industry, employ responsible garment
production methods, fair trade and encourage gender & race equality, are
deserving of our support and this has been reflected in our 2024 award criteria.”

Douglas MacLennan,
Chairman of Graduate Fashion Foundation
GFF Awards Timeline and
Details
Nominations:
The deadline to nominate an award via the digital nomination form is 18:00 hours on Monday 20th May,
2024.

Each institution may have up to two nominations per membership for each award unless they have applied
for and have been approved by the trustees, for additional award nominations. This applies to universities
with multiple courses and/or a large number of students. Please email rosie@graduatefashionweek.com
for more details and to request additional nominations.

Apply for extra nominations by 18:00 hours on Monday 13th May, 2024. Extra nominations are charged
at £225+ VAT per two additional nominations for each award.

The course leader or lecturer will need to complete a nomination form (the links have been supplied by the
Graduate Fashion Foundation within this awards booklet) on behalf of each of the nominated final-year
students.

- All nomination forms are to be submitted by 18:00 hours on Monday 20th May 2024.
- Individual submissions must not be larger than 10mb. Some award nominations request a set number
of pages or an amount of work for the nomination with the full body of work to follow and to be
presented on the judging day.
- Please refer to the individual award pages for submission, criteria and nomination process for that specific
award.

Shortlisting:
The award shortlists of 12 students per award will be announced on Thursday 30th May 2024 on the
GFW website and social channels, alongside emails to the shortlisted student and course leader. These
shortlists will be decided by an industry expert reviewing all nominations for an award and will select the 12
best entries that match the criteria. GFF will profile and promote the shortlisted students across the GFW
website, GFF social channels and as many as possible within media opportunities.

Judging & Award Winner Announcements:

The shortlisted students will be invited in person to attend a full-day industry event in central London to
include their interview and judging session with a small onsite panel of industry judges during Graduate
Fashion Week, 10th - 13th June 2024. (Students will be expected to travel to their allocated judging day at
their own /university expense.)

On the 30th of May, details about the judging day will be emailed to the students following their shortlisting.
Award winners will be announced each evening on-site at GFW during the daily award show and networking
event.

Diversity & Equal Opportunities:

Graduate Fashion Foundation recognise that the perspectives, lived experiences and creativity of Black,
Asian and Minority Ethnic demographics contribute significantly to our work, awards and the fashion
industry. To ensure a fair and non-discriminatory shortlisting process, when selecting your nominees,
these best practice steps should be followed:
- At least two members of staff should be involved in the selection process, to reduce the risk of personal
bias.
- Ensure that decisions about the suitability of nominees are based solely on how well they match the
award criteria.
- We recommend you familiarise yourself with your university’s training information on
unconscious bias, equality and diversity training.
The 2024 GFF Awards
Please read the booklet and criteria fully before making your submissions by Monday
20th May 2024.

- The Accessories Award

- The Childrenswear Award

- The Snag Considered Fashion Award

Updated - The Pattern Cutting Award

- The Culture & Heritage Award

Updated - The Digital Fashion Award

- The FACE Excellence Prize

- The Fashion Communication Portfolio Award

- The Fashion Illustration Award

- The Fashion Innovation Award

Updated - The Fashion Marketing Award

- The Fashion Moving Image Award

- The Fashion Photography Award

- The Fashion Portfolio Award

- The Fashion Styling & Creative Direction Award

- The New Business Award

- The Sportswear & Leisurewear Award

- The Terry Mansfield Fashion Publication Award

- The Zandra Rhodes Fashion Textiles Award

- The Hilary Alexander Sustainable Trailblazer Award

New! - The NEXT Trend Forecasting Award

- The Snag Inclusive Fashion Award

The Fashion Portfolio
Award
Submission:
A well-executed, contemporary and professionally presented fashion portfolio that demonstrates an
individual and creative identity, whilst communicating the creative process from the conception of ideas,
through to the development and the final presentation. Fashion portfolios can encompass womenswear,
menswear, childrenswear, accessories and fashion textiles.

Criteria:
The visual communication of the contemporary portfolio should include:
- A broad research base
- A research base that displays the relationship to the individual’s ideas including mood boards
- The understanding of future trends
- Fabric swatches where appropriate
- Design development, illustration and where appropriate technical drawings

An initial digital submission of no more than 15 x pages for the nomination shortlisting. The final judging
session will display the full physical body of work. The nomination can be a maximum of 10mb, including
the project and a supporting statement.

Process:
The Fashion Portfolio award will be judged in two stages. All nominated students will have to
submit a supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1:
Monday 20th May 2024, 18:00 hours - Deadline for submission, academic staff are to
nominate 2 final year students and the nominations must be made by clicking on the link below:
https://forms.gle/vorr8p9Gy2j8mCxd6

Selection:
An Industry expert will shortlist 12 students from the entries submitted.
Thursday 30th May, 2024 - The names of the shortlisted students will be announced.

Part 2: Judging
Awards Judging will be onsite at GFW in central London. Shortlisted students must bring their full entry
for the final judging. This can be physical work plus digital elements if required. The judging will be an
opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks,
meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking
event. Winners will receive promotion across the GFF networks.
The Fashion Innovation
Award
Submission:
The Innovation Award embraces the excellent, innovative work found in GFF member university courses.
The award is open to all degree courses under your membership for students who show ‘forward-thinking
innovation’ within their final major project. It celebrates the projects with documented outcomes including
tech and research-based courses that may only produce one, two or three outfits or products.

The winning work must provide a refreshing and innovative direction to the following pathways:
- Fashion Product
- Fashion Commentary / Research
- Fashion Promotion
- Fashion Image
- Material Innovation

It should illustrate ground-breaking thinking and attract national/international niche media interest.

Criteria:
- Visionary thinking, passion and courage
- Authentic, resourceful, creative enquiry
- Pioneering influencers of the future
- Innovator, an individual who is leading the way
- An inspiring voice

An initial digital submission of no more than 15 x pages for the nomination shortlisting. The final judging
session will display the full physical body of work.

The nomination can be a maximum of 10mb, illustrating research, development, the final project and a
supporting statement.

Process:
The Fashion Innovation award will be judged in two stages. All nominated students will have to
submit a supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1:
Monday 20th May 2024, 18:00 hours - Deadline for submission, academic staff are to
nominate 2 final year students and the nominations must be made by clicking on the link below:
https://forms.gle/HQ7NMNoaN6Wo2MmT8

Selection:
An Industry expert will shortlist 12 students from the entries submitted.
Thursday 30th May, 2024 - The names of the shortlisted students will be announced.

Part 2: Judging
Awards Judging will be onsite at GFW in central London. Shortlisted students must bring their full entry
for the final judging. This can be physical work plus digital elements if required. The judging will be an
opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks,
meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking
event. Winners will receive promotion across the GFF networks.
The Fashion
Communications Portfolio
Award
Submission:
A well-executed, stylish, and professionally presented fashion communications portfolio that demonstrates
an individual creative identity, whilst communicating the graduate’s strategic and creative process
‘displaying’ the development from concept to the outcome.

Communications encompass the following pathways:

- Social Media
- Digital Media
- PR
- Photography
- Styling

Criteria:
- The portfolio should display a high level of contemporary visual communication & evidence of a broad
research base that displays the relationship to the ideas
- The student demonstrates a strong understanding of future trends
- The student demonstrates an understanding of the fashion industry and specific focus sector

An initial digital submission of no more than 15 x pages for the nomination shortlisting. The final judging
session will display the full physical body of work.

The nomination can be a maximum of 10mb, illustrating the final project and a supporting statement.

Process:
The Fashion Communications Portfolio award will be judged in two stages. All nominated students will have
to submit a supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1:
Monday 20th May 2024, 18:00 hours - Deadline for submission, academic staff are to
nominate 2 final year students and the nominations must be made by clicking on the link below:
https://forms.gle/amGsgNYyYfT4zeRq7

Selection:
An Industry expert will shortlist 12 students from the entries submitted.
Thursday 30th May, 2024 - The names of the shortlisted students will be announced.

Part 2: Judging
Awards Judging will be onsite at GFW in central London. Shortlisted students must bring their full entry
for the final judging. This can be physical work plus digital elements if required. The judging will be an
opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks,
meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking
event. Winners will receive promotion across the GFF networks.
The Fashion Marketing
Award
Submission:
The report format should be creative and demonstrate your knowledge of the stages and promotional
methods required in launching a campaign for a new product or service. The graduate should display
a strong, forward-thinking approach by harnessing both traditional marketing channels and digital-first
channels like social media.

Criteria:
- A concept realised through a marketing plan that shows the value of innovation and creativity.
- Display a creative approach to the development of the project, or product
- Include market intelligence, analysis of lifestyle/cultural trends as well as some statistical relevance
- Innovation and creativity are key requirements, but commercial viability is also essential.
- The 6 P’s to be covered: People, Product, Price, Promotion, Place and Persuasion.

An initial digital submission of no more than 15 x pages for the nomination shortlisting. The full physical
body of work will be displayed for the final judging session.

The nomination can be a maximum of 10mb, illustrating the final project and a supporting statement.

Process:
The Fashion Marketing award will be judged in two stages. All nominated students will have to
submit a supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1:
Monday 20th May 2024, 18:00 hours - Deadline for submission, academic staff are to
nominate 2 final year students and the nominations must be made by clicking on the link below:
https://forms.gle/qoQxxqrBhPm1STkF8

Selection:
An Industry expert will shortlist 12 students from the entries submitted.
Thursday 30th May, 2024 - The names of the shortlisted students will be announced.

Part 2: Judging
Awards Judging will be onsite at GFW in central London. Shortlisted students must bring their full entry
for the final judging. This can be physical work plus digital elements if required. The judging will be an
opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks,
meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking
event. Winners will receive promotion across the GFF networks.
The Digital Fashion Award
Submission:
From virtual garment design to AI dressing rooms, gaming avatars and beyond, the rapidly growing area of
digital fashion is transforming how we create, experiment and engage with the fashion world.

The GFF wants to support and celebrate this innovative sector through submissions from a broad range of
courses, showcasing the exciting innovations and future creators of the digital fashion space. Submissions
can include apps, virtual garments created with CLO3D or similar software, avatars, virtual catwalks and
innovative digital solutions to fashion’s physical problems. This can also be a collaborative project by more
than one student.

Criteria:
- Creativity, original thinking and relevance to fashion’s emerging digital sector
- Quality and execution of concept into the final project are also to be taken into consideration
- The project must demonstrate an excellent standard of visuals and innovative use of specialist software

A supporting statement of (200 - 250 words) that can contextualise the nominated student’s entry from
concept to realisation, including images demonstrating that it meets all criteria as detailed above.

An initial digital submission of no more than 15 x pages for the nomination shortlisting. The final judging
session will display the full physical body of work.

The nomination can be a maximum of 10mb, illustrating the final project and a supporting statement.

Process:
The Digital Fashion award will be judged in two stages. All nominated students will have to submit a
supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1:
Monday 20th May 2024, 18:00 hours - Deadline for submission, academic staff are to
nominate 2 final year students and the nominations must be made by clicking on the link below:
https://forms.gle/m3dFth6CpBX2rBD79

Selection:
An Industry expert will shortlist 12 students from the entries submitted.
Thursday 30th May, 2024 - The names of the shortlisted students will be announced.

Part 2: Judging
Awards Judging will be onsite at GFW in central London. Shortlisted students must bring their full entry
for the final judging. This can be physical work plus digital elements if required. The judging will be an
opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks,
meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking
event. Winners will receive promotion across the GFF networks.
The Fashion Photography
Award
Submission:
Fashion photography plays a huge role in all aspects of the fashion industry. Graduate Fashion Foundation
is proud to support the creative practice of fashion photography and recognizes the value it holds within
the fashion industry. We are keen to support the ever-increasing number of graduates communicating
their concepts through fashion photography in the fashion industry. GFF will accept at least 5 x full editorial
shoots completed anytime during their final year of study. Students may study any of the courses within
their university that are listed under their membership with GFF.

Criteria:
- Technical excellence
- Creativity and imagination
- Personal vision and concept
- A strong story and theme behind each shoot
- Quality of finish and presentation

A supporting statement to explain the nominated student’s entry from concept to realisation and
demonstrate that it meets all criteria as detailed above

An initial digital submission of no more than 15 x pages for the nomination shortlisting. The full physical
body of work will be displayed for the final judging session.

The nomination can be a maximum of 10mb, illustrating the final project and a supporting statement.

Process:
The Fashion Photography award will be judged in two stages. All nominated students will have to
submit a supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1:
Monday 20th May 2024, 18:00 hours - Deadline for submission, academic staff are to
nominate 2 final year students and the nominations must be made by clicking on the link below:
https://forms.gle/ANpR14hd2AoQ7s8UA

Selection:
An Industry expert will shortlist 12 students from the entries submitted.
Thursday 30th May, 2024 - The names of the shortlisted students will be announced.

Part 2: Judging
Awards Judging will be onsite at GFW in central London. Shortlisted students must bring their full entry
for the final judging. This can be physical work plus digital elements if required. The judging will be an
opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks,
meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking
event. Winners will receive promotion across the GFF networks.
The Terry Mansfield
Fashion Publication Award
Submission:
Named after media legend, former President and CEO of Hearst Media and former Graduate Fashion
Foundation Chairman Terry Mansfield, this award asks students to produce inspiring and innovative fashion
publications that resonate with the industry and their intended audience. Students should demonstrate
a high quality of creative direction, writing, imagery, graphic layout design and a professional standard of
production.

Criteria:
- A creative and original concept
- Relevant and forward-thinking approach to publishing
- High-quality execution and attention to detail
- Relevance to the intended market
- Translation of concept into the final project will also be taken into consideration

The submission should include a supporting statement to contextualize the work produced. The submission
should explain the nominated graduate’s entry from concept to realization, including images demonstrating
that it meets all the criteria as detailed above

An initial digital submission of no more than 15 x pages for the nomination shortlisting. The final judging
session will display the full physical body of work.

The nomination can be a maximum of 10mb, illustrating the final project and a supporting statement.

Process:
The Terry Mansfield Fashion Publication award will be judged in two stages. All nominated students will
have to submit a supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1:
Monday 20th May 2024, 18:00 hours - Deadline for submission, academic staff are to
nominate 2 final year students and the nominations must be made by clicking on the link below:
https://forms.gle/2VAwQR3FSsHW4be2A

Selection:
An Industry expert will shortlist 12 students from the entries submitted.
Thursday 30th May, 2024 - The names of the shortlisted students will be announced.

Part 2: Judging
Awards Judging will be onsite at GFW in central London. Shortlisted students must bring their full entry
for the final judging. This can be physical work plus digital elements if required. The judging will be an
opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks,
meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking
event. Winners will receive promotion across the GFF networks.
The Fashion Styling and
Creative Direction Award
Submission:
Students are invited to create a portfolio of at least 5 x editorial stories completed at any time within the
final year of their studies. Each story should be aimed at an identified audience, addressing a wide variety
of issues and narratives. Students must demonstrate the ability to communicate effectively through the
evaluation of the needs of the client. A clear understanding of the procedures and practices employed must
be submitted describing the development, the production and the presentation of the final submission.

Criteria:
- Creativity, originality and innovation
- Personal vision and unique concepts
- Technical excellence & a professional standard of graphic presentation
- Photographic awareness, quality of finish & presentation
- Strong narrative that effectively communicates with the identified audience
- Ability to organise and work with the complexities of a creative team

A submission to explain the nominated student’s entry from concept to realisation including images, with
a supporting statement demonstrating that it meets all the criteria as detailed above

An initial digital submission of no more than 15 x pages for the nomination shortlisting. The full physical
body of work will be displayed for the final judging session.

The nomination can be a maximum of 10mb, illustrating the final project and a supporting statement.

Process:
The Fashion Styling and Creative Direction award will be judged in two stages. All nominated students will
have to submit a supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1:
Monday 20th May 2024, 18:00 hours - Deadline for submission, academic staff are to
nominate 2 final year students and the nominations must be made by clicking on the link below:
https://forms.gle/R5j9cGkNXLix1CuQ9

Selection:
An Industry expert will shortlist 12 students from the entries submitted.
Thursday 30th May, 2024 - The names of the shortlisted students will be announced.

Part 2: Judging
Awards Judging will be onsite at GFW in central London. Shortlisted students must bring their full entry
for the final judging. This can be physical work plus digital elements if required. The judging will be an
opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks,
meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking
event. Winners will receive promotion across the GFF networks.
The Sportswear and
Leisurewear Award
Submission:
The market for performance, and non-performance sportswear (otherwise known as athleisure) has grown
extensively in recent years. This award recognises the opportunity and demand for clothing developed for
sports activities as well as everyday life. Comfort and technical performance have become the topmost
priority in this area of fashion with innovative and creative fibres and fabrications used extensively in
sports and leisurewear. This award is open to all sportswear and leisurewear categories i.e. performance
and non-performance sportswear, athleisure, streetwear and leisurewear.

Criteria:
- Addresses sportswear, or athleisure categories
- A defined and thoroughly understood purpose
- Appropriate use of materials and fibres for sportswear or technical use
- Display concept, design sketches, colour and fabric boards, including garment development

The submission should include a supporting statement to explain the nominated student’s entry from
concept to realisation, including images demonstrating that it meets all the criteria as detailed above

An initial digital submission of no more than 15 x pages for the nomination shortlisting. The full physical
body of work and garment/s will be displayed for the final judging session.

The nomination can be a maximum of 10mb, illustrating the final project and a supporting statement.

Process:
The Sportswear and Leisurewear award will be judged in two stages. All nominated students will have to
submit a supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1:
Monday 20th May 2024, 18:00 hours - Deadline for submission, academic staff are to
nominate 2 final year students and the nominations must be made by clicking on the link below:
https://forms.gle/SvNiK2KMBohvab3e6

Selection:
An Industry expert will shortlist 12 students from the entries submitted.
Thursday 30th May, 2024 - The names of the shortlisted students will be announced.

Part 2: Judging
Awards Judging will be onsite at GFW in central London. Shortlisted students must bring their full entry
for the final judging. This can be physical work plus digital elements if required. The judging will be an
opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks,
meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking
event. Winners will receive promotion across the GFF networks.
The Zandra Rhodes
Fashion Textiles Award
Submission:
This award is named in honour of globally renowned print and fashion designer Dame Zandra Rhodes, a
lifetime patron of the Graduate Fashion Foundation. Rhodes is a fashion industry icon whose signature bold
textiles and exploration of colour have become synonymous with her brand and made her an inspiration to
textile-focused graduates. The exploration of the creative textile process should include evidence of the
following criteria:

Criteria:
- Mood boards to include: colour palette, creative direction, fabrication and design inspiration
- Use available trend information including recent catwalks and aspirational brands
- Designs, illustrations and where appropriate technical flat drawings of 4+ outfits presented in a creative,
professional format that demonstrates your skills.

The submission should include a supporting statement to explain the nominated student’s entry detailing
the background and inspiration of your collection.

An initial digital submission of no more than 15 x pages for the nomination shortlisting. The full physical
body of work and garment/s will be displayed for the final judging session.

The nomination can be a maximum of 10mb, illustrating the final project and a supporting statement.

Process:
The Zandra Rhodes Fashion Textiles award will be judged in two stages. All nominated students will have to
submit a supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1:
Monday 20th May 2024, 18:00 hours - Deadline for submission, academic staff are to
nominate 2 final year students and the nominations must be made by clicking on the link below:
https://forms.gle/77sWUTuwruuVVStLA

Selection:
An Industry expert will shortlist 12 students from the entries submitted.
Thursday 30th May, 2024 - The names of the shortlisted students will be announced.

Part 2: Judging
Awards Judging will be onsite at GFW in central London. Shortlisted students must bring their full entry
for the final judging. This can be physical work plus digital elements if required. The judging will be an
opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks,
meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking
event. Winners will receive promotion across the GFF networks.
The Culture and Heritage
Award
Submission:
The Culture & Heritage Award is open to all final year students, from all backgrounds, across all fashion
courses registered under GFF membership who wish to embrace difference. This award has two pathways,
each with its own award:
1. Culture & Heritage Award Non-Design – Projects within portfolios and publications, such as marketing
projects, magazine publications, photoshoots, and research projects.
2. Culture & Heritage Award Design – Projects with a 3D outcome such as clothing collections, footwear,
and accessories. These still need to be accompanied by a portfolio and body of work.

The Graduate Fashion Foundation acknowledges global race inequalities and the impact that they can have
on the lived experiences of people of colour. This award has been created to give students a platform to
promote an awareness of the vital global conversations that address race and ethnicity. It aims to embrace
and acknowledge other experiences and cultures while highlighting the limited representation of people
of colour within the fashion industry. The award is intended to give students the confidence to open
conversations and highlight underrepresented areas. The award will celebrate and acknowledge work that
demonstrates an enhanced knowledge and understanding of the topic.

The work must reflect a culturally informed perspective that challenges race inequalities and celebrates the
global contributions made by people of colour. The winning work must provide a refreshing and innovative
direction that addresses race and ethnicity about the lived experiences of people of colour and the following:
- Celebrates the influence of culture and heritage on a student’s work
- Explores historical, political, contextual knowledge and understanding
- Protests against racial inequality and injustice

Criteria:
- A strong focus on culture and heritage
- Visionary thinking, passion and courage
- Authentic, resourceful, creative enquiry
- Opinion-led with extensive research or fashion commentary
- Celebrate global conversations

An initial digital submission of no more than 15x pages for the nomination shortlisting. The full physical body
of work and/or samples will be displayed for the final judging session. The nomination can be a maximum
of 10mb, illustrating the final project and a supporting statement.

Process: The Culture and Heritage awards will be judged in two stages. All nominated students will have
to submit a supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1: Monday 20th May 2024, 18:00 hours - Deadline for submission, academic staff are to
nominate 2 final year students and the nominations must be made by clicking on the links below:
Design: https://forms.gle/tyjpeyS1QFS295Aj6
Non-Design: https://forms.gle/iagZmQj7SExMFJim9

Selection: An Industry expert will shortlist 12 students from the entries submitted. Thursday 30th May,
2024 - The names of the shortlisted students will be announced.

Part 2 - Judging: Awards Judging will be onsite at GFW in central London. Shortlisted students must bring
their full entry for the final judging. This can be physical work plus digital elements if required. The judging
will be an opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks,
meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking
event. Winners will receive promotion across the GFF networks.
The Considered
Fashion Award
Submission:
Open to all courses listed under your GFF membership, this award recognises work that celebrates
sustainable, ethically aware, socially responsible products or projects. Submissions must demonstrate
a strong narrative that focuses on environmental impact and communicates sustainable and ethical
practices. The presentation of your work must actively encourage and promote the benefits of ethical and
environmental awareness.

The award recognizes a student’s outstanding contribution to a range of ethical or societal issues relating
to Fashion:
- Diversity and inclusion, including adaptive design for disabilities
- The health and well-being of the wearer and the maker
- Environmental impact through sustainable materials, production and end-of-life
- Ethics of garment manufacturing along the entire supply chain and subsequent solutions to these issues

Criteria:
- The submission must clearly demonstrate how the project/product is lowering its environmental impact,
and/or be beneficial to the environment, culture or community from which the materials are sourced.
- A clear understanding of ethical practices must be prominent throughout the development, production
and presentation.

The supporting statement should explain the nominated graduate’s entry from concept to realisation
including images demonstrating that it meets all the criteria as detailed above.

An initial digital submission of no more than 15 x pages for the nomination shortlisting. The full physical
body of work and/or garments will be displayed for the final judging session.

The nomination can be a maximum of 10mb, illustrating the final project and a supporting statement.

Process:
The Considered Fashion award will be judged in two stages. All nominated students will have to submit a
supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1:
Monday 20th May 2024, 18:00 hours - Deadline for submission, academic staff are to
nominate 2 final year students and the nominations must be made by clicking on the link below:
https://forms.gle/qwdRoCktuNSgrtu67

Selection:
An Industry expert will shortlist 12 students from the entries submitted.
Thursday 30th May, 2024 - The names of the shortlisted students will be announced.

Part 2: Judging
Awards Judging will be onsite at GFW in central London. Shortlisted students must bring their full entry
for the final judging. This can be physical work plus digital elements if required. The judging will be an
opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks,
meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking
event. Winners will receive promotion across the GFF networks.
The Accessories Award
Submission:
Accessories — from handbags to footwear — are the backbone of the fashion industry. To celebrate and
recognise emerging talent in this important sector, the Accessories Award will be given to a graduate with
the most innovative, exciting and creative submission. It is open to all courses listed under the membership
with GFF.

Eligible categories include:
- Millinery
- Footwear
- Bags
- Belts
- Jewellery

Criteria:
- To bring a modern directional approach to the accessories sector
- A broad research base that clearly displays the relationship to the individual’s ideas
- The understanding of future trends in design, craft and innovation
- Where appropriate, the submission includes fabric swatches
- Showcase innovation, push boundaries and creative expression
- Showcase design sketches, illustrations and where appropriate technical drawings

A supporting statement to explain the nominated student’s entry from concept to realisation
including images demonstrating that it meets all the criteria as detailed above

An initial digital submission of no more than 15 x pages for the nomination shortlisting. The full physical
body of work and samples will be displayed for the final judging session.

The nomination can be a maximum of 10mb, illustrating the final project and a supporting statement.

Process:
The Accessories award will be judged in two stages. All nominated students will have to submit a supporting
statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1:
Monday 20th May 2024, 18:00 hours - Deadline for submission, academic staff are to
nominate 2 final year students and the nominations must be made by clicking on the link below:
https://forms.gle/CRosrFVokzqw5Dv99

Selection:
An Industry expert will shortlist 12 students from the entries submitted.
Thursday 30th May, 2024 - The names of the shortlisted students will be announced.

Part 2: Judging
Awards Judging will be onsite at GFW in central London. Shortlisted students must bring their full entry
for the final judging. This can be physical work plus digital elements if required. The judging will be an
opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks,
meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking
event. Winners will receive promotion across the GFF networks.
The Fashion Illustration
Award
Submission:
Fashion illustration plays a huge part in all aspects of the fashion industry. Graduate Fashion Foundation
is proud to support the creative practice of fashion illustration and recognises the value it holds. We are
keen to support graduates in communicating their collection design concepts through fashion illustration
and celebrate the presence of the ‘illustrated image’ in the contemporary fashion industry. The brief is
deliberately left open to encourage innovation.

GFF will accept three exceptional illustrations per entry, all from the graduate’s final project work.

Criteria:
- Demonstrate creativity and imagination
- Quality of execution and demonstration of technical skill
- A professional presentation
- Use of artist material whether digital or physical illustration

A supporting statement that explains the nominated student’s entry from concept to realisation including
the art materials and mixed media used.

The nomination can be a maximum of 10mb, illustrating the final illustrative work and a supporting
statement.

An initial digital submission for the nomination shortlisting. Physical work can be displayed for the final
judging session.

Process:
The Fashion Illustration award will be judged in two stages. All nominated students will have to submit a
supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1:
Monday 20th May 2024, 18:00 hours - Deadline for submission, academic staff are to
nominate 2 final year students and the nominations must be made by clicking on the link below:
https://forms.gle/wPgu6qPabNoKQnHw6

Selection:
An Industry expert will shortlist 12 students from the entries submitted.
Thursday 30th May, 2024 - The names of the shortlisted students will be announced.

Part 2: Judging
Awards Judging will be onsite at GFW in central London. Shortlisted students must bring their full entry
for the final judging. This can be physical work plus digital elements if required. The judging will be an
opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks,
meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking
event. Winners will receive promotion across the GFF networks.
The Fashion Moving Image
Award
Submission:
Fashion films represent an extraordinary opportunity to add a deeper and more thoughtful narrative to
fashion communication. They offer a unique way to express thoughts and reflections whilst exploring
the meaning of style and beauty, as well as being a reflection of the contemporary world in all its variety.
Increasingly, no matter which area of the creative industries you work in, moving images such as film and
animation are becoming a central avenue for creativity and communication. From experimental and avant-
garde to commercial and documentary-style films, GFF wants to give a platform to the students who are
experimenting and reshaping this genre of film.

Criteria:
- Technical excellence and demonstration of skill set
- Creativity and experimentation
- Personal vision and professional execution
- Exploration of an issue, concept or theme that interests the graduate’s quality of outcome

A supporting statement to explain the nominated student’s entry from concept to realisation including
images and demonstrating that it meets all criteria as detailed above

An initial digital nomination submission of a film file with no more than 15 x supporting pages for shortlisting.
The full body of work will be displayed for the final judging session.

The nomination can be a maximum of 10mb, illustrating the final project and a supporting statement.

Process:
The Fashion Moving Image award will be judged in two stages. All nominated students will have to submit
a supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1:
Monday 20th May 2024, 18:00 hours - Deadline for submission, academic staff are to
nominate 2 final year students and the nominations must be made by clicking on the link below:
https://forms.gle/Hb98xeKo4buxEYuYA

Selection:
An Industry expert will shortlist 12 students from the entries submitted.
Thursday 30th May, 2024 - The names of the shortlisted students will be announced.

Part 2: Judging
Awards Judging will be onsite at GFW in central London. Shortlisted students must bring their full entry
for the final judging. This can be physical work plus digital elements if required. The judging will be an
opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks,
meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking
event. Winners will receive promotion across the GFF networks.
The Pattern Cutting Award
Submission:
The Pattern Cutting Award has been created to celebrate and showcase imaginative, experimental,
and advanced technical skills. Through this award, the GFF recognises inventive problem-solving and
innovative pattern-cutting skills when interpreting a designer’s personal vision in the realisation of
contemporary design, encompassing sustainable approaches and new technologies.

Two Awards will be presented under the pathways below, with a winner in each:
1. Tailoring
2. Creative Pattern Cutting

Submissions can include:

- Research-based experimentation using digital and/or traditional techniques to inspire the creative
translation of ideas from 2D to 3D in the context of contemporary fashion
- Demonstration of complex 3D questioning approaches to creative pattern cutting, involving working on
the stand, flat pattern cutting or the use of CAD techniques/technology to explore innovative concepts
or processes to inspire silhouettes
- Experimental 3D problem solving, through creative thinking and advanced technical decisions: evidenced
in sampling, informed fabric /material choices, manufacturing processes and finishes in the realisation
of contemporary design.

Using one look from a student’s collection or a fully resolved professional toile, produce a detailed
explanation within a progress book. Documenting creative problem solving, new innovative pattern
cutting methods, creative thinking, advanced technical skills, sampling, informed fabric /material choices,
manufacture processes and finishes in the realisation of contemporary design, demonstrating that it
meets all the criteria as detailed above.

Criteria:
- Students will not be judged upon the quality of the page images, but the qualitative content of their
page.

A submission of no more than 10 x pages for the nomination shortlisting. The full project will be displayed
for the final judging session. The nomination can be a maximum of 10MB, illustrating the final project and
a supporting statement. Full digital submission only.

Process:
The Pattern Cutting awards will be judged in two stages. All nominated students will have to submit a
supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1: Monday 20th May 2024, 18:00 hours - Deadline for submission, academic staff are to
nominate 2 final year students and the nominations must be made by clicking on the links below:
Tailoring: https://forms.gle/JoNQWeiV1imApUGD6
Creative Pattern Cutting: https://forms.gle/YwLAvibVgnN99rmk6

Selection:
An Industry expert will shortlist 12 students from the entries submitted.
Thursday 30th May, 2024 - The names of the shortlisted students will be announced.

Part 2: Judging
Awards Judging will be onsite at GFW in central London. Shortlisted students must bring their full entry
for the final judging. This can be physical work plus digital elements if required. The judging will be an
opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks,
meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking
event. Winners will receive promotion across the GFF networks.
The Excellence Prize
Eligibility:
Open to all Global Ethnic Majority (GEM) — Black, Brown, and minority ethnic background — final year
students on any BA fashion related course in the UK that can include, but is not limited to journalism,
marketing, photography, communication, fashion design, textile design, hair and make-up design, styling,
creative direction.

About The FACE Excellence Prize:

This prize makes visible the spectrum of Black, Brown and minoritised excellence within a framework of
diverse creativity. The aim of the FACE Excellence Prize is to amplify a broad and limitless possibility to
inspire all young GEM creatives working within a white-centric system with a prize that recognises their
unique contribution to style, culture, fashion and society.

Submission:
For this prize students must self-nominate. Tutors are not required to be involved in the selection of
student work but can encourage the year group to enter and promote the prize opportunity.

NOTE:
- You must submit your BA final major project for consideration.
- You must include the name of your Institution, Course and Tutor in your submission

Criteria:
- Upload a selection from your final project of no more than 15 pages in one continuous PDF. You must also
submit either:
- A film of no longer that 59 secs on Instagram detailing the ideas and outcomes of your project with the
hashtag #FACEExcellence. Students will not be judged upon the technical quality of the film submission,
but its content and the way in which ideas, personality and mood are communicated as part of the film
presentation.
OR
- A written statement of no more than 500 words detailing the ideas and outcomes of your project

An initial digital submission of no more than 15 x pages for the nomination shortlisting. The full physical
body of work/samples will be displayed for the final judging session. The entry can be a maximum of 10mb,
illustrating the final project and a supporting statement.

Process:
The FACE Excellence prize will be judged in two stages. All nominated students will have to submit a
supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1:
Monday 20th May 2024, 18:00 hours - Deadline for submission, students are to self-nominate by clicking
on the link: https://forms.gle/LomdeHs9yxLLvUyf9

Selection:
An Industry expert will shortlist 12 students from the entries submitted.
Thursday 30th May, 2024 - The names of the shortlisted students will be announced.

Part 2: Judging
Awards Judging will be onsite at GFW in central London. Shortlisted students must bring their full entry
for the final judging. This can be physical work plus digital elements if required. The judging will be an
opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks,
meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking
event. Winners will receive promotion across the GFF networks.
The Hilary Alexander
Sustainable Trailblazer Award
Submission:
The award was created to capture the vision of the late renowned UK based Fashion Journalist and
Honorary Lifetime President of the Graduate Fashion Foundation charity, Hilary Alexander OBE, by
reflecting Hilary’s enthusiasm for fresh, sustainable and future thinking fashion. The award was created
to capture and reflect the GFF’s enthusiasm for new, fresh, and future thinking fashion design talent.
The winning collection and portfolio of developmental research must provide a refreshing and innovative
direction, it must address the important issue of sustainability in a forward-thinking and creative manner.

Entry Requirements:
Submission must include three or more full looks in a collection (can be menswear, womenswear or
genderfluid) and a portfolio of research. The winning collection and body of work must address the following:
- Sustainability, evidenced by a reduction on environmental impact
- Social responsibility
- Be boundary-pushing and innovative

Criteria:
- Evidence of a focus on and understanding of sustainability
- A clear demonstration of how the project/product’s environmental impact, and/or be beneficial to the
environment, culture or community from which the materials are sourced.
- Experimentation in sustainable materials, texture and surface decoration
- A cohesive body of work within a portfolio that showcases the broad research base and demonstrates
research that clearly displays the relationship to the individual’s ideas include designs, sketches and
where appropriate technical drawings
- An outstanding collection that clearly demonstrates an exceptional response to contemporary future
thinking sustainable design demands in it creativity, design, cut, craftsmanship, use of colour and
innovative fabric.

An initial digital nomination submission of a film file with no more than 15 x supporting pages for
shortlisting. The full body of work will be displayed for the final judging session. The nomination can be
a maximum of 10mb, illustrating the final project and a supporting supporting statement to explain the
nominated student’s entry from concept to realisation including images and demonstrating that it meets
all criteria as detailed above.

Process:
The Hilary Alexander Sustainable Trailblazer Award will be judged in two stages. All nominated students
will have to submit a supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1: Monday 20th May 2024, 18:00 hours - Deadline for submission, academic staff are to
nominate 2 final year students and the nominations must be made by clicking on the link below:
https://forms.gle/EL4LZChq8Lgf3E24A

Selection: An Industry expert will shortlist 12 students from the entries submitted.
Thursday 30th May, 2024 - The names of the shortlisted students will be announced.

Part 2 - Judging: Awards Judging will be onsite at GFW in central London. Shortlisted students must
bring their full entry for the final judging. This can be physical work plus digital elements if required. The
judging will be an opportunity to talk through the students work, ideas and answer questions from the
judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks,
meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking
event. Winners will receive promotion across the GFF networks.
The New Business Award
Submission:
The New Business Award celebrates exciting, ground-breaking business ideas for a new company within
the fashion, fashion tech or lifestyle sectors. The idea should be innovative and a refreshing addition to the
marketplace. The idea, relevant market and demographic research, business plan, budget and promotional
ideas should be presented in a creative report format. Originality and innovation are the key elements for
this award, but as with any new business idea, this has to be supported by a sound rationale and a viable
and realistic financial analysis. This can be a collaborative project from more than one student.

Criteria:
- An original concept and execution
- Demonstration of demand and need for this business
- Relevance to current market trends
- A creative branding and marketing plan
- An ambitious and thorough business plan
- A thought-through and considered budget
- The 6P’s – Product, Price, Promotion, Place, People, Persuasion and a creative presentation format.

An initial digital submission of no more than 15 x pages for the nomination shortlisting. The nomination can
be a maximum of 10mb, illustrating the final project and a supporting statement.

Process:
The New Business award will be judged in two stages. All nominated students will have to submit a
supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1:
Monday 20th May 2024, 18:00 hours - Deadline for submission, academic staff are to
nominate 2 final year students and the nominations must be made by clicking on the link below:
https://forms.gle/qDg87h4u2KdHp7SS7

Selection:
An Industry expert will shortlist 12 students from the entries submitted.
Thursday 30th May, 2024 - The names of the shortlisted students will be announced.

Part 2: Judging
Awards Judging will be onsite at GFW in central London. Shortlisted students must bring their full entry
for the final judging. This can be physical work plus digital elements if required. The judging will be an
opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks,
meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking
event. Winners will receive promotion across the GFF networks.
The Trend
Forecasting Award
Submission:
At NEXT, we have been passionate about fashion since 1982. We continually seek out opportunities to
evolve the brand, taking inspiration from anywhere to help us stay relevant and new. We attract a wide
diversity of customers - selling many different aesthetics from grunge and preppy to streetwear and
tailoring.

We’re always one step ahead. In fact, we’re already creating the clothes you’ll see in our stores in a year.
To help support our product development process, we look to catwalks, other brands, new product
types, influencers, TV shows, exhibitions, celebrities, music, street style, trade fairs and many other
reference points. It takes great instincts, an entrepreneurial spirit and excellent communication skills to
deliver products that we know our wide customer base will love.

We are looking for the next generation of designers, buyers and stylists who have the unique skills
needed to look at the world and discover the new trends everyone will be wearing in the future. People
who can come up with amazing new colour palettes, fabric intel, and key items and then execute them
into the ranges, to captivate and inspire our customers.

Criteria:
We’re looking for a portfolio that showcases:
1. Exceptional creativity, a forward-thinking perspective and innovative ideas.
2. An elevated taste level - highly compelling designs with excellent attention to detail.
3. Expertise in the projection of future trends, demonstrating a strong body of research from multiple
pillars.
4. How the ideas can be adapted to captivate a diverse customer audience.
(Portfolios can be menswear, womenswear, a mixture or unisex around Design, Buying, Merchandising.)

Prize:
- An interview to join our trainee programme.
- 4-week paid work placement.
- £500 cash prize

Process:
The NEXT Trend Forecasting Award will be judged in two stages. All nominated students will have to
submit a supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1:
Monday 20th May 2024, 18:00 hours - Deadline for submission, academic staff are to
nominate 2 final year students and the nominations must be made by clicking on the link below:
https://forms.gle/zku1wieELfvJtyES6

Selection:
An Industry expert will shortlist 12 students from the entries submitted.
Thursday 30th May, 2024 - The names of the shortlisted students will be announced.

Part 2: Judging
Awards Judging will be onsite at GFW in central London. Shortlisted students must bring their full entry
for the final judging. This can be physical work plus digital elements if required. The judging will be an
opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks,
meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking
event. Winners will receive promotion across the GFF networks.
The Childrenswear Award
Submission:
Design a ‘Childrenswear’ collection of twelve pieces or six outfits for babies or children up to
the age of 8.

Criteria:
- A mood board to include: a colour palette, graphic direction, fabric, design inspiration and mood.
- Use available trend information including recent catwalks and aspirational brands
- A short paragraph of no more than 300 words detailing the background and inspiration of your collection.
- Illustrations and technical flat drawings of your six outfits presented in a creative, professional format
that demonstrates your skills.

An initial digital submission of no more than 15 x pages for the nomination shortlisting. The full physical
body of work and garment/s will be displayed for the final judging session.

The nomination can be a maximum of 10mb, illustrating the final project and a supporting statement.

Process:
The Childrenswear award will be judged in two stages. All nominated students will have to submit a
supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1:
Monday 20th May 2024, 18:00 hours - Deadline for submission, academic staff are to
nominate 2 final year students and the nominations must be made by clicking on the link below:
https://forms.gle/7VJconKUw3Wz5TvW9

Selection:
An Industry expert will shortlist 12 students from the entries submitted.
Thursday 30th May, 2024 - The names of the shortlisted students will be announced.

Part 2: Judging
Awards Judging will be onsite at GFW in central London. Shortlisted students must bring their full entry
for the final judging. This can be physical work plus digital elements if required. The judging will be an
opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks,
meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking
event. Winners will receive promotion across the GFF networks.
The Inclusive
Fashion Award
Submission:
Snag, a UK-based clothing company, is on a mission to ensure everyone can enjoy fashion and dress how
they want. People find themselves excluded from enjoying fashion for several reasons, including their
body size or shape, disability, gender expression, and age. Over the years, the Snag team has learned that
truly inclusive design encompasses a huge variety of considerations, including:
1. How do we design and manufacture clothes for the full spectrum of body shapes and sizes?
2. How do we make sure as many people as possible see themselves represented in our marketing and
model shoots?
3. How do we source materials that are suitable for people with sensory issues or allergies?
4. How do we stop people from feeling excluded from our products because of the language we use to
describe them?
5. What impact can colour have on a person’s relationship with their clothing?
6. How can we design for people who are sensitive to the sensory experience of wearing clothing?
The Inclusive Fashion Award is open to students from GFF member university courses who are working
to make fashion more inclusive.

Criteria:
Your submission should demonstrate how your project or product makes fashion more inclusive for at
least one group of people. Explain the type of exclusion you’re trying to address, who it impacts, and what
your idea for solving it is.

The supporting statement should explain the nominated graduate’s entry from concept to realisation,
including images demonstrating that it meets all the criteria as detailed above. An initial digital submission
of no more than 15 pages is required for the nomination shortlisting. The full physical body of work and/
or garments will be displayed for the final judging session. The nomination can be a maximum of 10 MB,
illustrating the final project and a supporting statement.

Prize:
- £2000 cash prize
- 6-month paid placement with Snag

Process:
The Snag Inclusive Fashion Award will be judged in two stages. All nominated students will have to submit
a supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1:
Monday 20th May 2024, 18:00 hours - Deadline for submission, academic staff are to
nominate 2 final year students and the nominations must be made by clicking on the link below: https://
forms.gle/yBxxGpt8X2aYibiB9

Selection:
An Industry expert will shortlist 12 students from the entries submitted.
Thursday 30th May, 2024 - The names of the shortlisted students will be announced.

Part 2: Judging
Awards Judging will be onsite at GFW in central London. Shortlisted students must bring their full entry
for the final judging. This can be physical work plus digital elements if required. The judging will be an
opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks,
meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking
event. Winners will receive promotion across the GFF networks.
GFW24
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