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BRAND STORY - SAMPLE TASK

1. Initial Assessment:

Examined the company's website to understand their services and offerings.

2. Campaign Structure:

Decided to organize the ad copies with a proper structure.

Divided the ads into 4 different campaigns based on relevant services.

3. Keyword Research:

Utilized Google Keyword Planner or another keyword research tool to gather relevant
keywords.

Filtered and selected the most suitable keywords for each ad group.

4. Ad Group Creation:

Created distinct ad groups for each campaign based on specific service categories.

Ensured that each ad group contained a set of relevant keywords.

5. Keyword Selection:

Handpicked 3-4 top-performing keywords for each ad group.

Ensured the selected keywords were relevant and had sufficient search volume.

6. Ad Copy Writing:

Crafted unique ad copies for each ad group, adhering to character limits.

Focused on creating engaging headlines that capture attention.

Incorporated targeted keywords in the ad copies for relevancy.

7. Emphasizing Benefits:

Highlighted the key benefits of the services offered by the company in the ad copies.

Emphasized any unique selling points to differentiate the brand from competitors.

8. Incorporating Emojis:

Added emojis in the ad copies to enhance visual appeal and attract attention.

BRAND STORY - SAMPLE TASK 1


1.SEO SERVICES
AD GROUP 1 - Link Building
Headline : 🚀 Boost SEO Now!
Description : 💪 Quality link building services for improved rankings. Try us!

AD GROUP 2 - Content Writing


Headline : 📝 Top-Notch Content!
Description : 💼 Quality content writing services. Check our packages!

AD GROUP 3 - Technical SEO


Headline : 🛠 Optimize Technical SEO
Description : 💡 Get top-notch technical SEO services in Bangalore. Check packages!

2.VIDEO PRODUCTION
AD GROUP 1 - Corporate Video Production
Headline : 🎥 Professional Films!
Description : 🏢 Expert corporate video production services. Hire us today!

AD GROUP 2 - Training Videos


Headline : 📹 Elevate Your Team!
Description : 🏢 Expert corporate training video production. Empower your workforce!

AD GROUP 3 - Animated Explainer Videos


Headline : 🎬 Engaging Animations!
Description : ✨ Expert animated explainer video company. Captivate your audience!

3.UI/UX SERVICES
AD GROUP 1 - App UI/UX
Headline : 🎨 Intuitive App Designs!
Description : 📱 Expert UI/UX design for mobile apps. Stand out now!

AD GROUP 2 - Web UI/UX

BRAND STORY - SAMPLE TASK 2


Headline : 🌐 Stunning Web Designs!
Description : 💻 Expert web UI/UX services. Enhance your online presence!

4.WEB DEVELOPMENT SERVICES


AD GROUP 1 - Website Development
Headline : 🌐 Expert Web Dev!
Description : 💼 Professional web development company. Get a stunning site!

AD GROUP 2 - Mobile Application Development


Headline : 📱 Mobile App Experts!
Description : 🚀 Top-notch app development services for Android & cross-platform.

Google sheet -
https://docs.google.com/spreadsheets/d/1SvN1gLkVrRwJKUDbto_hQ8iPBggjBq3XljiKfvdTQQw/edit?
usp=sharing

BRAND STORY - SAMPLE TASK 3

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