300STARTUPS

The VCs are coming to YOU

ACCELERATOR
PROGRAM
PROGRAM STRUCTURE AND OUTLI NE
 ACCELERATOR 101
What is an Criteria for
accelerator ? Benefits
Mission
selection
T O EXC EED TH E
A fixed-term, cohort- This program equips ToE XP
participate
EC TATI ONinS an
OF
based program, participants with the accelerator, Students
T HE C USTOME R S
including mentorship tools and resources they typically apply and are
AND P ROVI DE T H E M
and educational need to succeed in their selected based on a set of
WI T H T HE BEST
components, that is chosen field, and to criteria, such as the
I NT ERNET SE R VI C E S
designed to bridge the provide them with a strength of their team, the
gap between inventor supportive community of AND T HE MOST
viability of their product,
and a entrepreneur peers and mentors to andRE LI ABLE
their SUP P OR
potential forT
help them achieve their SYS TEM.
growth and impact
goals
 TARGET AUDIENCE - COLLEGE STUDENTS

STUDENTS AT THE STUDENTS AT THE

BEGINNING OF END OF FINAL
FINAL YEAR YEAR

By the time the student graduates

Students are in the
he/she will be ready with an MVP and
ideation stage for their Course period - 1 year also equipped with entrepreneurial
projects at the beginning
knowledge enabling him to work in the
of the final year
start-up full time.

GENERIC
Industry specific

First 7 months of Fintech

Last 5 months of
the program SAAS
the program
AI & ML Technology
Ecom & Aggregator
 Coverage areas in generic
program with weightage

1 NET WORKI NG - 2 5 % 6 MAR KET I NG - 1 0 %

PR E SENT AT I ON A N D COM MUNI C A TI O N

2 7 HUMAN REL A T I ON S - 5 %
- 2 0%

OR GANI ZAT I ON S T RU CT URE A ND D ESI G N - 8 ACC OUNT I NG - 5 %

3
15%

4 BUSI NESS PL A N D EVEL OPMENT - 10% 9 L EGAL - 5 %

5 F I NANCE - 1 0%
 Pedagogy
1 SPE AKER SESS I ON S
A s peak er ( us ual l y a f o r m e r f ou nd e r , VC , or r e p ut abl e
o p erato r) wo ul d g iv e a t a lk a b ou t t he i r b a ckgr ound
2 PR E RECORDED CON T EN T
a nd a nswer ques t io ns f r om st u d e nt s. T he e nt i re cohor t
wo ul d at t end t he s peake r se ssi ons.
3 F OUNDER/ COMMU N I T Y M A TC H -UPS
P re-reco rde d co nt ent ca n b e a cce sse d b y p a r ti ci pants at
a ny t i me, al l o wing them t o le a r n a t t he i r own p ace and
4 WEE KL Y/ MON T H L Y REVI EW
p ro v i des a w ider r ang e of e x p e r t i se a nd p e r sp ect i v es .
T hi s c an be par ticul ar l y he lp f u l f or st u d e nt s who hav e
o t her ORSHI
MENT co mmitm ent s s uch
P PROGRA MS a s cla sse s, i nt e r nshi p s , or jobs
5

St udents wer e m atched- u p wi t h a not he r st u d e nt f r om the pr ogr am.

6 PR ODUCTl yDE
General MOt eam is p r ov i d e d wi t h some q u e st i ons & poi nts to tal k
t he
t hr o ugh. The s e m at ch- up s a llowe d f or mor e 1: 1 r el ati ons hi ps when the
p ro gram in l ar g el y r emo t e .
 Founder/community
PLAN OF ACTION match-ups

A1: I n t r oduct ion and I dea tio n

Introduction to the program and expectations

Overview of the startup ecosystem and market

trends

Ideation and problem identification workshop

Team formation and networking event

 Speaker Sessions
PLAN OF ACTION Mentorship programs
Weekly/Monthly Review

A2: I nt r oduct ion to Lea n S ta r tup

me tho dology

Customer discovery and validation

techniques

Market sizing and competition analysis

Pitching workshop and mentor feedback

session
 Speaker Sessions

PLAN OF ACTION Mentorship programs

Weekly/Monthly Review

A3:Product Development and

MVP
Product development process and agile
methodologies

Minimum Viable Product (MVP) definition and

development

User experience (UX) and user interface (UI)

design principles

Testing and iteration techniques for product

validation
 Speaker Sessions
PLAN OF ACTION Mentorship programs
Prerecorded content

A4 : B usiness Mode ls a nd
R e ve nue St r eams
Business model canvas and value proposition
design

Revenue streams and pricing strategies

Financial projections and budgeting

Pitching workshop and mentor feedback session

 Speaker Sessions

PLAN OF ACTION Mentorship programs

Prerecorded content
Founder/community match-ups

A5: Ma r ket ing and G r o wth

Marketing strategy and tactics for startups

Branding and messaging for startups

Customer acquisition and retention strategies

Growth hacking techniques and metrics

 Speaker Sessions
PLAN OF ACTION Prerecorded content

A6 : Legal and IP

Legal and regulatory compliance for startups

Intellectual property (IP) protection and

management

Funding and investment options for startups

Pitching workshop and mentor feedback session

 Speaker Sessions

PLAN OF ACTION Mentorship programs

Weekly/Monthly Review

A7: Scal in g and Oper a tio ns

Scaling strategies for startups

Operations and team management for startups

Metrics and KPIs for tracking startup growth

Pitching workshop and mentor feedback session

 SKILLS AQUIRED BY THE STUDENTS

ENT REPRENEU RI A L L EADERSHI P S K I L L S NET WORKI NG F I NANCI AL

SKI L L S SKI L L S MANAGEMEN T

Starting and growing Building a strong Building a strong

This programs is
a business requires network is critical network is critical
designed to teach
strong leadership for entrepreneurs. for entrepreneurs.
students how to turn
skills. The program Accelerator Accelerator
their ideas into viable
can provide programs can programs can
businesses. Students
opportunities for provide students provide students
can learn about topics
students to develop with access to with access to
such as market
skills such as team mentors, investors, mentors, investors,
analysis, customer
management, and other industry and other industry
discovery, business
communication, experts who can experts who can
strategy, and product
decision-making, offer guidance and offer guidance and
development.
and goal setting. support. support.
 Phase 1 Phase 2
P ROGRAMS FOR COL L EGES I N A N D
C OLLEGES I N A N D AR OUND T A MI L N A DU
AROUND C HE N N A I AND OT HER S T A T ES

Weekend sessions and networking Sessions conducted every weekend at a

events can be conducted at any place city where majority of colleges are
in chennai located

PR OGRAMS F OR
Conducting founder community Aiming to keep the meet at different
C OL
match-ups in regular L EGES I N A N D
intervals. physical locations every week in order
AR OUND CHEN N A I to cover maximum students

Rest of the cohort can attend the

session in online mode

Networking event - once in a month to

facilitate physical interaction
 Timings
1 GENERIC PROGRAM
Week ends - 5 ho ur s o n e a ch d a y

2 INDUSTRY SPECIFIC PROGRAM

5 ho urs o n ev er y s unday

3 MENTORING
On a need bas is , can be d u r i ng the
week o r o n week ends base d on
a v a i l abil it y o f the ment or a nd m e nt e e .
F o c us o n me nt o r ing m o r e on i nd u st r y
sp eci f ic training
 FACULTY & MENTORS
Type of Faculty
ST ARTUP FOUN D E R S
C ORPORATE P R OFE SSI ONA LS
GRA DUATES FR OM P R E VI O US
AC C ELERATI ON C OH OR T
C HARTERED A C C OUN T A N T S A N D
MBA’ S
Skill Sets
DOMAIN SPECIALISTS, SUCH AS MENTORS
WITH EXPERIENCE IN SPECIFIC AREAS SUCH
AS FINANCE, EDUCATION, ENERGY, OR
HEALTH
SKILL SPECIALISTS, FOR EXAMPLE,
MENTORS WHO CAN TEACH AND COACH IN
SPECIFIC SKILLS SUCH AS UI/UX, SALES,
LEGAL, BUSINESS, OR DESIGN.
CONNECTORS OR NETWORKERS, FOR
EXAMPLE, MENTORS WHO ARE WILLING TO
EXPAND AND SHARE THEIR NETWORK.