1. What is Crunchy’s?

Crunchy's is the cooperative that we have created between Yongjian, Cristina and me
Aitana, is the express that tries to expand the world in a creative way with our
imagination, and above all in a healthy way. In Crunchy’s we sell all kind of cereals.
The principles of our cooperative are:
- No animal cruelty
- The use of non-addictive but rich foods.
- The elimination of unnecessary additives and sugars.
- Inclusion of people with specific needs

2. Crunchy’s logo and slogan

The first logo you can see is the official one, the formal one, the image of the
cooperative. We chose it because it has wheat, that is what we use to make the
cereals.
The second one is the one that goes in the cereal packs, the one that we use to mark
our products for the public. We chose this one because it has the initial of the word
Crunchy’s and the yellow color of the wheat.
Our slogan is this one because we feed people with our cereals, and harvesting the
future it has double sense, because harvesting is of harvesting the wheat too, so we
thought that playing with this word could be good.
We chose this name because our cereals are crunchy, and we though Crunchy’s
would sound funny.

3. Where we will sell it?

We will sell all our products in as many supermarkets as possible, like Mercadona or
Consum.
We will advertise our product in pharmacies so that when people such as diabetics
go to buy their medicines, they will know about healthy alternatives that they can
introduce in their diets. Also, we will promote our company in social media,
especially on Instagram, TikTok and YouTube.

4. Materials we will use:

We will use rice, wheat, corn and oats.

5. Sponsors?
Well, we think that we won’t need sponsors. Because we think that as a cooperative,
we will be our own sponsor, we will work as a team, but without needing others
help. It wouldn’t be bad, but we want to work only with our cooperative, and see
how it works.
But an ideal sponsor would be Kellogg’s, because they sell the same, and it is very
famous in the cereal market, so they could help us.