ESKIMI DSP

PROGRAMMATIC PARTNER
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47+ MARKETS
GLOBALLY

Eskimi has offices

in Lithuania (HQ),
N i g e r i a , Ke n ya ,
Bangladesh
and representative
offices in Ind ia,
Ghana

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THE PRODUCT
MEDIA, DATA & RESEARCH COMBINATION

DATA MEDIA

RESEARCH
Combining data, research and
We innovate programmatic
digital media to create unique
media space to double
audience segments and provides
client value.
media tools to reach them.
We address emerging market
issue of data scarcity.
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KEY METRICS IN INDIA

30B+ 100S
IMPRESSIONS DATA
STORIES

350M+ 2,2M+
PROFILED SITES & APPS
USERS

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Eskimi DSP PROFILED USERS

60M 210M
60M South Asia
60M
North Africa
Middle
East
NORTH
60M
200M 200M
India South East
Sri Lanka Asia
150M
Sub-Saharan
Africa
120

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TRUSTED BY 250+ MAJOR AD CLIENTS

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DSP

45+ traffic partners

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TELCO
MARKET REPORT

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COMPETITIVE ADVANTAGE EXAMPLE DATA
TELECOMS
Eskimi Facebook Google DBM
Operator targeting yes by market yes
ISP targeting yes no yes
Multi-SIM yes no no

Data consumption yes no no

3G/4G targeting yes no only current

Migrated users yes no no

Device price yes no no

High ARPU yes no no

Research dashboard yes no no

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DEVICES
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COMPETITIVE ADVANTAGE EXAMPLE DATA
MOBILE PHONES
Eskimi Facebook Google DBM
Device targeting yes yes yes
Socio-economic class yes no no
Device price yes no no
New devices yes no no
Early adopters of tech yes no no
Multi-SIM yes no no
Data consumption yes no no
Research dashboard yes no no
Device trends comp. yes no no
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SOCIAL - ECONOMIC CLASS TARGETING

SEC Targeting is a feature in our DSP/DMP

based on 100s of data points that signal user
purchasing power, like device end-user price,
location by value of district, content use, 4G
consumption, overall data consumption and
more!

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OTHER REPORTS

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AFTER CAMPAIGN ANALYTICS
CAMPAIGN AUDIENCE INSIGHTS

More detail campaign

reports including audience
interests, locations, heat-
maps, socio-economic
classes, etc.

Check this link: http://business.eskimi.com/insights/drinks/

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Eskimi DSP
ANALYTICS
Eskimi can provide in-depth monthly or post-
campaign audience analytics:
- audience interests
- interests by demographics
- audience socio-economic class
- browsing heat maps
- location tags
- audience devices and their retail prices
- other customised insights

Check this link: http://business.eskimi.com/insights/drinks

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ONLINE SURVEYS
Get access to the research tool which allows
to collect insights from the market, surveys
to understand the market, user needs,
consumption habits, competition

Survey models:
- overall market survey
- selected audience survey
- post-campaign survey

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Eskimi DSP
RUN LOCAL SURVEYS AND LARGE SCALE
RESEARCH
TO PREPARE INSIGHTS FOR TARGETING OR RUN POST-CAMPAIGN REPORTS
Example: Survey was live in Bangladesh, for 3 days (18-20 September), 3166 people submitted their
answers.
What shampoo are What soap are you What toothpaste are
you using daily? using daily? you using daily?

Treseme Savlon Cosco White Plus

8% Clear 11% 3% Dove Sensodyne Closeup
3%
21% Sandalina 15% 9% 14%
7% Select
Meril 7%
5% Keya
6% Colgate
Sunsilk 18%
37% Dove
16% Lifebuoy
13% Dabur Red
Pepsodent 4%
36% Mediplus
Head & Shoulders Lux
Pantine 10% 9%
40%
9%

http://business.eskimi.com/insights/mondelez/
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Eskimi DSP

Business Development Manager

Zivile Simkute

email: zivile@eskimi.com
skype: +370 625 78491
phone: +370 625 78491
whatsapp: +370 625 78491
website: http://business.eskimi.com

Programmatic ad platform
1B+ people reach in Africa & Asia

AFRICA | MENA | APAC

Meet us:
A1: Sauletekio al. 15, Vilnius, Lithuania
A2: House -17/A, Road 126, Gulshan-1, Dhaka, Bangladesh
A3: #301, H.No: 10-93/5, Nagaram, Hyderabad, India