BUSINESS COMMUNICATION

Palermo, Ymard F.
BSBA III

(DIFFERENT TYPES OF
LETTERS)
 LETTER OF APPLICATION
An application letter is a standalone document you submit
to a potential employer to express your interest in an open
position. The job application letter explains who you are as
a professional and an individual. The letter should highlight
your achievements and skills, helping to get the attention of
the hiring manager or recruiter responsible for reviewing
applications. When written well, this letter explains to the
reader why they should ask you in for an interview and
highlights the key qualifications that make you a fit for the
role. A job application letter can impress a potential
employer and set you apart from other applicants. In your
letter, you may also want to show your familiarity with the
company to which you’re applying. You can talk about how
your professional goals and aspirations align with the
company’s goals. It’s important to use your job application
letter to showcase aspects of your personality.
EXAMPLE OF LETTER OF APPLICATION
Ymard, Palermo
General Luna, Quezon 4310
09633691731
Ymardp@gmail.com
February 15, 2023
Rejane Ferros
Accenture Single Call Inc.
Bataan City
Dear Ms. Ferros,
I saw your job posting for a Video Editor on the Innovation Advertising website
and was immediately drawn to the opportunity. I am proficient at foreseeing the
requirements of my viewing audience because I convert printed content into a
video format. In addition, I re-edit old videos for clarity or convert them to
different formats in accordance with client requests. My skills will benefit
Innovation Advertising's marketing and sales teams equally. At the start-up
company Dreamer where I worked for three months, I leveraged my expertise
in video editing to help the company expand. I edited video presentations for
potential clients. My work aided the business in acquiring news accounts,
resulting in a 20% increase in revenue. The other half of my time was devoted
helping the marketing division. I took printed campaigns and improved them
with video presentations. My films aided the marketing division in upselling
goods and services to current customers. I appreciate your thoughts and time. I
look forward to hearing the next stage in the hiring process and am interested in
learning concerning the Video Editor position at Innovation Advertising. Please
don't hesitate to get in touch with me by phone or email if you have any more
queries.
Sincerely,
Ymard F. Palermo
 REFERENCE LETTER
A reference letter is a positive endorsement of a person's
skills and attributes, written by someone familiar with their
work, character, and accomplishments. Reference letters are
needed when applying for jobs, internships, volunteer
positions, colleges, and graduate school programs. The
reference letter explains why the reader should select a
candidate, and what qualifies them for the opportunity for
which they're applying. Letters may be requested by the
organization that is considering the individual for
employment or acceptance at an institution, or they may be
offered by the job seeker or applicant.
Maui Beatrice Las Piñas
General Luna, Quezon 4310
0985 139 4744
palermoymard.pupglq20@gmail.com
February 15, 2023
Cong Lee
Human Resources
Saber Marketing & PR
321 Business Ave.
Business City, NY 12345
Dear Mr. Cong,
I am thrilled to recommend Sarah Jones for the digital marketing manager
position at Saber Marketing & PR. As the marketing director at A & B Media, I
had the pleasure of working as Sarah’s supervisor when she was employed
here as a marketing associate. Responsible, punctual, and extremely bright,
Sarah was among the best talent at A & B Media, and I absolutely endorse her
qualification and her skill set. I was continuously impressed by the knowledge
she brought to the table and her dedication to staying on top of the latest
developments in the field. Sarah combines sharp analysis skills with strong
intuition, and I always knew I could rely on her to meet deadlines and exceed
our expectations. During her two years with us, she achieved numerous
accomplishments, from increasing our social media engagement by 20%, to
lowering our website bounce rate by 10%, to increasing our ROI on digital
campaigns by 15%. While Sarah’s professional acumen was immensely
valuable to A & B Media, she was also a wonderful team player. Optimistic,
engaging, and easy to get along with, Sarah was a true joy to have in the office
and fostered many positive relationships within our department, as well as
throughout the company. With that said, I am highly confident in my
recommendation and believe that Sarah would be a great fit for Saber
Marketing & PR. If you would like to speak further about my experience
working with Sarah, please email me at
laspinasmauibeatricer.pupglq20@gmail.com or call me at 0985 139 4744.
Sincerely, Maui Beatrice Las Piñas Marketing Director, A & B Media
Adjustment Letter is a letter that carries a favorable
response against any reasonable request or claim is known
as an adjustment letter. It is an acknowledgment to the
claimant informing him that his claim is under due
consideration.