nature boost

branding guidelines
 3 Mission Statement/Vision
4 Logo Guidelines
5 Type Guidelines
6 Color Guidelines
7 Photo Examples
8 Product Design

2
Mission Statement

Nature Boost’s mission is to provide healthy and

accessible energy to all, because we know what
your body deserves.

3
 Logo Guidelines

you may leave the logo in you may remove the text you may use the logo text alone you may NOT recolor the
it’s full original form from the logo sparingly, and it may be recol- logo in any way

nature
ored using brand colors
nature

nature boost

you may NOT obstruct you may NOT stretch the you may NOT rotate the you may NOT add any
the logo logo logo effects to the logo

nature na u e
nature

natur
e b

4
Type Guidelines

Mielle CF used for decorative text, headers, logo, or to em-

phasize
Mielle CF Heavy

abcdefghijklmnopqrstuvwxyz
ABCDEFGHIJKLMNOPQRSWTUVWXYZ

Guila Plain used for body texts and subheaders.

Guila Plain

abcdefghijklmnopqrstuvwxyz
ABCDEFGHIJKLMNOPQRSTUVWXYZ

5
 Color Guidelines

Primary Secondary
#d4edca
Colors #dcd6ea
Colors

#a3d49a #cec2e0

#90bf86 #b6a6d1

Extra Colors

#f3bdc4# f8cdaf #f8e79f #bedcf4

#e2939d #edac80 #ead16a #97c2dd

6
Photo Examples

7
Product Guidelines