Interactive Cinema

1 Going to the cinema can be an enjoyable and a reasonably inexpensive evening out. That’s why, despite
2 competition from traditional television channels and online streaming services, cinema attendance in the UK is
3 now higher than it has been since 1971. However, while there has been a significant increase in the number of
4 people over 55 years of age and of families with young children going to the cinema, teenagers and young adults
5 seem to prefer alternative forms of entertainment.
6 One theory as to why the younger generation finds the cinema to be less appealing is because it requires
7 them to disconnect from the outside world for a few hours, as phone use is strongly discouraged or even banned
8 in cinemas. Adam Aron, the chairman and CEO of the American cinema chain AMC Entertainment, put forward
9 the idea of mobile-friendly screenings. These would have given audiences the choice of watching a film
10 undisturbed or choosing a viewing time when blogging, chatting or texting was allowed. However, reaction to
11 the proposal
12 was swift and almost entirely negative. Many people were worried that his mobile-friendly screenings would
13 legitimise the use of phones in all cinemas. Concerned about the financial effect this could have on his business,
14 Aron dropped the idea.
15 Cinema owners in the Far East have been braver, and young people are being tempted back into cinemas
16 with “bullet screens”. In these cinemas, people can send text messages commenting on the film they are
17 watching, and these reactions are immediately shown on the screen.
18 We don’t know what the cinemas of the future will look like, but it seems certain that they will have to adapt
19 in order to survive. Hopefully, traditional screenings will continue for those filmgoers who are willing to
20 disconnect for a few hours

I* COMPREHENSION (4 points)
CHOOSE AND WRITE THE CORRECT OPTION (A, B, C OR D). (0.5 points each)
* Lo importante en este ejercicio es poner la letra. Copiar la frase es opcional, pero poner la letra es obligatorio.
1. What was Adam Aron’s idea?
(a) To show the same film to two separate audiences. (c) To divide the cinema into two halves so that
(b) To allow mobile phone use only if it didn’t disturb mobile phone users all sat together.
others. (d) To make all AMC Entertainment screenings
mobile friendly.
2. What does the writer say in the final paragraph?
(a) Cinemas will change and some people will be (c) Cinemas can change without upsetting anybody.
unhappy (d) Cinemas will concentrate more on younger
(b) Cinemas won’t exist in the future. audiences in the future.

WRITE TRUE OR FALSE. FIND EVIDENCE IN THE TEXT TO JUSTIFY YOUR ANSWERS (2 p.: 0,5 each)
* Aunque sean TRUE hay que justificarlas
3. Since 1971, there has been an increase in the number of young people going to the cinema.
FALSE “… teenagers and young adults seem to prefer alternative forms of entertainment.” (lines 4-5)
4. Adam Aron wanted to legitimise the use of phones in all cinemas.
FALSE “These would have given audiences a choice of watching a film undisturbed or choosing a viewing time when
blogging, chatting or texting was allowed.”
5. Bullet screens allow audience members to share their opinions with other viewers.
TRUE“The audience can therefore react both to the film and to each other.”
6. The writer prefers traditional film viewings.
TRUE“… hopefully, traditional screenings will continue …”

FIND IN THE TEXT: (0.5 p.: 0,25 each)

7.1 ONE SYNONYM FOR “suggested” (phrasal verb). Put forward
7.2 ONE SYNONYM FOR “very quick” (adjective). Swift
8.1 ONE WORD MEANING “not to continue with something” (verb). dropped
8.2 THE WORD WHICH HAS THE FOLLOWING DEFINITION: “agreeing to something” (adjective). willing
II* USE OF ENGLISH
FILL IN THE GAPS WITH THE CORRECT FORM OF THE VERB IN BRACKETS: (1 p: 0,5 each)
9.1 I wish I hadn’t watched (not watch) that horror film yesterday.
* WISH con algo referido al pasado va acompañado por un verbo en pasado perfecto.
9.2 I can’t stop thinking (think) about that film we watched last night.
* Stop + -ing (dejar/parar DE hacer algo. I can’t stop thinking = No puedo parar DE pensar…)
* Stop + to infinitive (parar PARA hacer algo. On my way home, I stopped to buy some fruit = De camino a casa, pare
PARA comprar algo de fruta))

FILL IN THE GAP WITH THE CORRECT PREPOSITION (0,5 p: 0,25 each)
10.1 I’m looking forward to meeting them tonight.
10.2 He dropped out of the competition because it wasn’t interesting.

THERE ARE TWO MISTAKES. REWRITE THE FULL SENTENCE CORRECTLY. (0,5 p)
11. This is the cinema which I used to worked.
This is the cinema WHERE I used to WORK
* Al referirse a un lugar, el relative es WHERE
* USED TO va siempre seguido de un verbo en forma base
* Hay que escribir la frase entera

COMPLETE THE FOLLOWING (CONDITIONAL) SENTENCE (0,5)

12. If someone talks on their phone at the cinema, suj + will/can/might/should + verb

TURN THE FOLLOWING SENTENCE INTO THE PASSIVE VOICE (0,5)

13. Cinema owners in the Far East are tempting young people with bullet screens.
Young people are being tempted with bullet screens by cinema owners in the Far East

TURN THE FOLLOWING SENTENCE INTO THE ACTIVE VOICE (0,5)

14. I was never warned against screen addiction
They never warned me against screen addiction
* Cuando en la pasiva no hay complento agente (By…), el sujeto en la active es They / People / Someone …

GIVE A QUESTION FOR THE UNDERLINED WORDS (0,5)

15. There has been an increase in cinema attendance in the UK since 1971.
Since when has there been an increase in cinema attendance in the UK?
* La interrogativa debe ir en el mismo tiempo verbal que la frase que nos dan

TURN THIS SENTENCE INTO REPORTED SPEECH (0,5)

16. She asked Tim, “Have you visited your aunt today?”
She asked Tim if he had visited his aunt that day
Estilo indirecto interrogativas. Ponemos “She asked…” o lo que corresponda en cada frase y luego hay dos opciones
según el tipo de interrogartiva que sea, pero ninguna de las dos lleva THAT:
1. if + la frases interrogativa sin la inversión de aux-suj-verbo. Es decir sería suj + verbo (con todos los cambios que
haya que hacer en verbos, pronombres, expresiones de tiempo, etc)
2. WH-word (la que haya en la pregunta) + la frases interrogativa sin la inversión de aux-suj-verbo. Es decir sería suj
+ verbo (con todos los cambios que haya que hacer en verbos, pronombres, expresiones de tiempo, etc)

REWRITE THE FOLLOWING SENTENCE SO THAT THEY BOTH MEAN THE SAME
17. It wasn’t until the 1980s that institutions started to eliminate sexist language.
Before the 1980s institutions hadn’t started to eliminate sexist language
* Todo lo que haya ocurrido antes que otra cosa en el pasado, va en past perfect.
REWRITE SO THAT THEY BOTH MEAN THE SAME
18. My computer is too slow for me.
My computer isn’t fast enough for me
* En el caso de cambiar de TOO a una frase con ENOUGH, como podéis ver en este caso, el verbo cambia
de afirmativo a negativo (is – isn’t), ponemos el antónimo del adjetivo que teníamos en la 1ª frase (slow –
fast) y cambiamos TOO (delante del adjetivo), por ENOUGH (detrás del adjetivo).
ORDER THE WORDS. USE ALL OF THEM.
19. tries active to to an interactive audience give role cinema the

Interactive cinema tries to give an active role to the audience