SUBJECT- CLOUD KITCHEN CONSULTING

PROPOSAL

Our Background-
We’re a global hospitality consulting company with 15 years
of experience in conceptualizing, creating and setting up food
businesses. Our expertise speaks about an end-to-end
structured consulting plan and turn-key setup of delivery
kitchens, lounge Bars, QSRs, fine dine outlets, thematic
cafes, hotels and Resort wellness retreats. Additionally, we’ve
thrived businesses with our influencer marketing and PR plan,
mastering the brand’s engagement and virtual reach.

END - TO - END SERVICES

A. Consulting – Technical, Menu & Operations
B. Brand Identity, Branding & Designing.

A. Consultin g – Technical , Menu & O perations

SERVICE HEADS
WHY IS IT IMP?
1. Feasibility Study (Target
Understanding the target
audience, cuisine
market, dynamics is first
suggestion)– We provide
step to ensure a
gist of cuisine
proper brand positioning.
performance study, target
Skip this step if you have
customer age group, other
done your homework
dynamics, feasibility of
already
brand concept in target
area.

MUMBAI, PUNE & GOA

PH NO. 8390930399, EMAIL ID- INFO.DNYGROUP@GMAIL.COM

2. Menu Engineering &
Planning – We’d plan the menu
keeping in mind the market
trend, competition, age group,
target audience, concept,
customer behavior and the
cuisine that you are keen on.
3. Creating Kitchen
Layout & Design – We determine
the area of kitchen to be used
as per the cuisine finalized,
design an intelligent kitchen
technically to ensure highest
space utilization and comfort.
Below are the listed technical
layouts we create, before
handing over to contractors for
execution. - Main Kitchen Layout,
Civil Layout, Electrical Layout,
Plumbing Layout, Exhaust Layout,
Draining layout,
Equipment placement, Storage
Layout, Fresh Air Layouts.
Kitchen Internal Nani Trap,
System Layout. Electric load
calculations, Flooring & Ceiling
Plan.
MUMBAI, PUNE & GOA
PH NO. 8390930399, EMAIL ID- INFO.DNYGROUP@GMAIL.COM
WHY IS IT IMP?
Menu is the backbone, a
well-planned menu
ensures a unique value
proposition, operational
excellence, easy
expansion and a great
brand recognition
An intelligent kitchen
ensures lowest space
utilization, customized
multi-use of equipment
& multi-brand operation
from same kitchen,
thereby saving monthly
running cost of higher
rent in larger space. The
excellence in setup is
achieved by detailed
drawings of each
segment in a
commercial kitchen.
 WHY IS IT IMP?

4. Setup Contract – We appoint

civil, electrical, plumbing
contractors for the said job.

5. Technical Specs & Procuring

Kitchen equipment have
the kitchen equipment – We
different qualities and
would Identify the list of
specs, usually vendors
equipment required on basis of
skip to provide complete
the menu finalized, each
information. Before you
equipment needed is
invest for it, we
specified in detail with with determine the exactness
specifications, sizes, Gauge of of specs, customization,
steel and customization material, to ensure
expertise for multi-use. Post vendors follow the same.
that provide vendor quotes, so
you can procure them from the
best-chosen vendor. We don’t
deal in second hand equipment.

Standardizing the
6. Construction of recipes and recipes ensure a
Recipe Manuals – We create consistent taste and
top- notch recipes considering cooking style
the target taste palate, throughout, reduce the
acceptability in market and dependability on any
comfortable preparation staff member for the
procedure. We Construct a full expected taste and
Recipe Manual for each dish in aim an easy future
the menu. expansion.

MUMBAI, PUNE & GOA

PH NO. 8390930399, EMAIL ID- INFO.DNYGROUP@GMAIL.COM

7. Food Costing SOP and MRP
Evaluations – We set up an
algorithm for defining the cost
of every item in the menu,
costing SOP is fixed as per the
recipe standardization and the
MRP of menu items is derived.
8. Food Presentation,
Packaging Presentation Ideas -
Food presentation & packing
style is idealized for each dish.
Packaging is idealized, types of
preferred material and delivery
boxes is recommended.
9. A List of Staff requirement &
their Salary structure- We
would provide a list of staff to
be required for operations as
per the menu, cuisine and
operational timings. Also a Well-
planned salary structure for
them would be shared.
MUMBAI, PUNE & GOA
PH NO. 8390930399, EMAIL ID- INFO.DNYGROUP@GMAIL.COM
WHY IS IT IMP?
Business is “knowing
your cost”. With an exact
food cost evaluation,
you determine your
profit margin, wastage
patterns, monthly raw
material expense, recipe
standards. Production of
food is a manual
process, errors with
quantity is bound to
happen, knowing your
food cost enable you
determine these errors
quickly to be addressed.
Successful businesses
have a lesser running
cost and dynamic
human resources. Team
must be appointed as
per the requirement and
making use of multi-
talent minds. Hire a
strong aptitude, skill
and a right attitude.

10. Liaison with Staffing
agency for hiring staff- We
would Liaison with Staffing
agency, share all staff
requirements & job
responsibilities with them and
they would line up the
candidates accordingly. We
would be conducting the
interviews of the staff lined up
by the agency & recruit them
for your outlet. Overall staff
recruitment terms & guarantee
would be taken care by the
agency.
11. Kitchen SOPs,
Management SOPs (Systematic
Operational Procedure) –The
operational working of a
restaurant is trained to your
staff which includes- the
reporting structure, the
standardization of
processes, policies, SOPs,
kitchen standards, hygiene,
FIFO, storage SOPs, ordering &
receiving procedure etc.
MUMBAI, PUNE & GOA
PH NO. 8390930399, EMAIL ID- INFO.DNYGROUP@GMAIL.COM
WHY IS IT IMP?
Restaurant manpower
hiring industry in India has
always seen lows with
staff education and job
commitment, appointing
an agency ensures
immediate replacement
service and future
operational ease.
Operational excellence, a
company structure and
success is achieved when
your team knows - Who
reports to whom, which
ingredients should be
stored in what
temperature, how to avoid
wastage, what is the right
ordering procedure,
kitchen
standards.
 WHY IS IT IMP?

12.Recipe Trials,
Here’s the step you get to
Tastings and Training of
try and rate each dish
kitchen staff – We Conduct
based on your palate,
Recipe Trials and
improvement as adopted
Tastings, provide overall recipe
and recipe excellence is
training to staff at your outlet,
achieved. Full team gets
Presentation & Plating is also a
an equal alignment with a
part of this training.
training by our head chef.

13. Management Training- We

provide overall training to the
Business growth,
management, in regards to
company structures and
Operations, billing and customer
running protitably.
interactions, Up-selling,
response to Customer feedback,
Complaints etc.

14. Owner Training- A complete

training to Owner will be
provided in regards to Entrepreneurship, running
managing the staff, guidelines business smooth &
to reporting check, business profitably.
procedure, Operations, Wastage
control Check, Monitoring the
Process & Staff, employee
relationships, basics to recipes
etc.

MUMBAI, PUNE & GOA

PH NO. 8390930399, EMAIL ID- INFO.DNYGROUP@GMAIL.COM
 WHY IS IT IMP?

15. Liaison with Vendors - We

would provide vendors for -
Printing companies, packaging
company, uniform manufacturers,
POS software, hardware &
software requirements, crockery,
glassware, procurement of set
up related material, etc. We
provide specifications for each
for you to directly place orders
with them.
The hospitality niche
vendors are all experts in
their production and
quality. Options given
becomes easier for you to
compare qualities, quote
and choose the best one.

16. Setup of Online Aggregator

Accounts for Sales – We would Online deliveries and
initiate a tie up process with multiple sales channels.
Online aggregator accounts and
assign POCs to you from their
company, who shall be in
touch with you for the process.

17. Tie-up with the Raw material

vendors, as per the menu and
Cuisine – We would share a list of
raw materials required as per the
menu, cuisine and finalize the tie-
ups with the vendors. You would
deal with vendors directly for
order placing, delivery and
payments.
Its crucial to procure
the exact qualities of
ingredients for a right
recipe planned, we'd
identify right vendors
who deliver in your
area

MUMBAI, PUNE & GOA

PH NO. 8390930399, EMAIL ID- INFO.DNYGROUP@GMAIL.COM
B. Brand Identit y, Brandin g & Desi gnin g.

Concept & Name Generation

We generate the brand name & design a unique concept
around it. Every brand name depicts a nature of the brand,
brand has a language and we let the brand name speak
about it the most.

Branded Content, tagline- We would be having the

brand talk with set of taglines, story running through
branded content with interactive brand ideation..

Logo Designing – A well-designed logo

will be developed that depicts a professional, established,
and well-designed restaurant, with a creative mark, meant
to be the true representation of your restaurant’s vision.
Paired with a color palette and tailored typographic design,
your logo will become representative of your restaurant
within your market. Our unique logo design process provides
multiple logo formats, including a logo
outline that gives you the details on font and color usage
and the tagline that talks about the brand. 3 options for
logo shall be given. Any extra options for logo will be
charged extra.

MUMBAI, PUNE & GOA

PH NO. 8390930399, EMAIL ID-
Menu Design (Leaflet/ Digital Menu Card) – Restaurant
Menu Card Graphic Design & Digital and Leaflet /takeaway
menu design will be developed that conveys your
restaurant’s personality, to achieve your restaurant’s
underlying goals, and ultimately entice customers to place
an order. There’s a psychology to menu design that dictates
color, placement, and pricing. Color Palate and the Brand
Theme will also be taken care while designing the menu.

Brand Packaging Designs- We would determine the

quality of packaging to be used, the shape and size as per
the availability in the market. We would design the
packaging boxes, stickers and take away carry bags, tissue
paper and butter paper.

Staff uniform designs- We would suggest the

type of uniforms to be incorporated and design them which
shall compliment the logo, color palate and the overall
brand identity.

PS- Our consultancy Fee & Branding Fee DOES NOT

Include -
1. Brokers & Agent Fees
for Outlet space finalization/ licensing.
2. Contractor fee for civil setup execution.
3. Printing / Distribution
cost of branding material.
4. Kitchen Equipment
Price/ Set up cost/ Contractor Cost/ civil work/ Any hardware/software required
for the set up/ Fire safety/ Pest control/ wall artist/ crockery etc
5. Photo-shoot, website development
6. Staff Hiring Agency Fee

MUMBAI, PUNE & GOA

PH NO. 8390930399, EMAIL ID-