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CHAPTER 1
LEARNING OBJECTIVES
Research prosperity
That said, a great deal of innovation has nothing to do with the formal research
sector. Innovation in areas such as design, visual imagery, fashion, surfboards,
bicycles and so forth is based on the insight and energy of inventors and
entrepreneurs.
That’s also true, to some extent, for innovation in engineering and architecture,
although developing novel solutions is likely to benefit from regulations and/or
investment strategies that mandate, for instance, energy efficiency and ‘greening’.
Government definitely has a part to play here. If we look at Silicon Valley, for
example, an enormous amount of support has been supplied by US Department of
Defence and Department of Energy grants.
CSIRO chief Larry Marshall’s strategy to take the institution down a more
entrepreneurial road is understandable. What is regrettable, though, is that there
has been no real political commitment to continuing the ‘public good’ (and long-
term economic good) science that has been a major focus for CSIRO and should,
perhaps, find another home.
One option would be to establish a new National Institute for Earth Systems
Science that incorporates some of the CSIRO activities that are slated for cuts.
If we don’t understand what is happening with the climate, tides, soils, water,
biodiversity and so forth, we limit our capacity to innovate in response to
environmental stress. We also risk making very bad political decisions about where
to invest for future development and to mitigate the effects of climate change.
Surely Australia should be the great laboratory for water conservation and dry land
agriculture. That won’t happen if we compromise the necessary science.
Innovation in action
Everybody's talking about it
Innovation in action
...and it’s a big issue
On the plus side innovation is also strongly associated with growth. New business is
created by new ideas, by the process of creating competitive advantage in what a
firm can offer. Economists have argued for decades over the exact nature of the
relationship but they are generally agreed that innovation accounts for a sizeable
proportion of economic growth. William Baumol points out that ‘virtually all of the
economic growth that has occurred since the eighteenth century is ultimately
attributable to innovation’.1
Innovation in action
Growth champions and the return from innovation
Tim Jones has been studying successful innovating organisations for some time
(see growthchampions.org). His most recent work has built on this, looking to try
to establish a link between those organisations which invest consistently in
innovation and their subsequent performance.2 His findings show that over a
sustained period of time there is a strongly positive link between the two:
innovative organisations are more profitable and more successful.
An audio clip of an interview with Tim Jones discussing the link between
innovation and growth is available on the Innovation Portal.
Survival and growth poses a problem for established players but a huge opportunity
for newcomers to rewrite the rules of the game. One person’s problem is another’s
opportunity and the nature of innovation is that it is fundamentally about
entrepreneurship. The skill to spot opportunities and create new ways to exploit
them is at the heart of the innovation process. Entrepreneurs are risk-takers, but
they calculate the costs of taking a bright idea forward against the potential gains if
they succeed in doing something different — especially if that involves upstaging the
players already in the game.
Innovation in action
Global innovation performance
Of course, not all games are about win/lose outcomes. Public services like healthcare,
education and social security may not generate profits but they do affect the quality
of life for millions of people. Bright ideas when implemented well can lead to valued
new services and the efficient delivery of existing ones at a time when pressure on
national purse strings is becoming ever tighter. New ideas — whether wind-up
radios in Tanzania or micro-credit financing schemes in Bangladesh — have the
potential to change the quality of life and the availability of opportunity for people in
some of the poorest regions of the world. There’s plenty of scope for innovation and
entrepreneurship and sometimes this really is about life and death.
Innovation in action
Finding opportunities
• There has always been a need for artificial limbs and the demand has, sadly,
significantly increased as a result of high-technology weaponry such as
mines. The problem is compounded by the fact that many of those
requiring new limbs are also in the poorest regions of the world and unable
to afford expensive prosthetics. The chance meeting of a young surgeon, Dr
Pramod Karan Sethi, and a sculptor, Ram Chandra, in a hospital in Jaipur,
India has led to the development of a solution to this problem: the Jaipur
Foot. This artificial limb was developed using Chandra’s skill as a sculptor
and Sethi’s expertise and is so effective that those who wear it can run,
climb trees and pedal bicycles. It was designed to make use of low-tech
materials and be simple to assemble, for example in Afghanistan craftsmen
hammer the foot together out of spent artillery shells, while in Cambodia
part of the foot’s rubber components are scavenged from truck tyres.
Perhaps the greatest achievement has been to do all of this for a low cost:
the Jaipur Foot costs only $28 in India. Since 1975, nearly one million
people worldwide have been fitted for the Jaipur limb and the design is
being developed and refined, for example using advanced new materials.
• Not all innovation is necessarily good for everyone. One of the most vibrant
entrepreneurial communities is in the criminal world where there is a
constant search for new ways of committing crime without being caught.
The race between the forces of crime and law and order is a powerful
innovation arena — as work by Howard Rush and colleagues have shown in
their studies of cybercrime.
4: Rethinking services
In most economies the service sector accounts for the vast majority of activity, so
there is likely to be plenty of scope. And the lower capital costs often mean that the
opportunities for new entrants and radical change are greatest in the service sector.
Online banking and insurance have become commonplace but they have radically
transformed the efficiencies with which those sectors work and the range of services
they can provide. New entrants riding the Internet wave have rewritten the rule book
for a wide range of industrial games, for example Amazon in retailing, eBay in
market trading and auctions, Google in advertising and Skype in telephony.
5: Meeting social needs
Innovation offers huge challenges — and opportunities — for the public sector.
Pressure to deliver more and better services without increasing the tax burden is a
puzzle likely to keep many civil servants awake at night. But it’s not an impossible
dream: right across the spectrum there are examples of innovation changing the way
the sector works. For example, in healthcare there have been major improvements in
efficiencies around key targets such as waiting times. Hospitals like the Leicester
Royal Infirmary in the UK or the Karolinska Hospital in Stockholm, Sweden have
managed to make radical improvements in the speed, quality and effectiveness of
their care services, such as cutting waiting lists for elective surgery by 75% and
cancellations by 80%, through innovation.
Innovation in action
Joseph Schumpeter
One of the most significant figures in this area of economic theory was Joseph
Schumpeter, who wrote extensively on the subject. He had a distinguished career
as an economist and served as Minister for Finance in the Austrian government.
His argument was simple: entrepreneurs will seek to use technological innovation
— a new product/service or a new process for making it — to get strategic
advantage. For a while, this may be the only example of the innovation so the
entrepreneur can expect to make a lot of money — what Schumpeter calls
‘monopoly profits’. But of course, other entrepreneurs will see what he has done
and try to imitate it — with the result that other innovations emerge, and the
resulting ‘swarm’ of new ideas chips away at the monopoly profits until an
equilibrium is reached. At this point the cycle repeats itself: our original
entrepreneur or someone else looks for the next innovation that will rewrite the
rules of the game, and off we go again. Schumpeter talks of a process of ‘creative
destruction’, where there is a constant search to create something new which
simultaneously destroys the old rules and establishes new ones — all driven by the
search for new sources of profits.
In his view ‘[what counts is] competition from the new commodity, the new
technology, the new source of supply, the new type of organisation … competition
which … strikes not at the margins of the profits and the outputs of the existing
firms but at their foundations and their very lives.5
Creating social Social Developing the Spreading the idea Changing the system
value entrepreneur, ideas and widely, diffusing it to — and then acting as
passionately engaging others other communities of agent for the next
concerned to in a network for social entrepreneurs, wave of change
improve or change — engaging links with
change perhaps in a mainstream players
something in region or like public sector
their around a key agencies
immediate issue
environment
Coming up with good ideas is what human beings are good at — we have this facility
already fitted as standard equipment in our brains! But taking those ideas forward is
not quite so simple, and most new ideas fail. It takes a particular mix of energy,
insight, belief and determination to push against these odds; it also requires
judgement to know when to stop banging against the brick wall and move on to
something else.
It’s important here to remember a key point: new ventures often fail, but it is the
ventures which are failures rather than the people who launched them. Successful
entrepreneurs recognise that failure is an intrinsic part of the process. They learn
from their mistakes, understanding where and when timing, market conditions,
technological uncertainties, etc. mean that even a great idea isn’t going to work. But
they also recognise that the idea may have had its weaknesses but that they have
not failed themselves but rather learnt some useful insights to carry over to their
next venture.
Innovation in action
Failure breeds success
Thomas Edison was a pretty successful entrepreneur with over 1000 patents to his
name and the reputation for bringing many key technologies into widespread use,
including the phonograph, the electric telegraph and the light bulb; he also
founded the General Electric Company, which is still a major player today. He is
famous for his attitude towards failure, typified by the search for the right
material to make the filament for his incandescent light bulb, where he explored
over 1000 different options. He is reported as having said that the process did not
involve failure so much as ‘the elimination of a design that didn’t work, so we
must be getting close’.
While the road for an individual entrepreneur may be very rocky with a high risk of
hitting potholes, running into roadblocks or careering off the edge, it doesn’t get any
easier if you are a large established company. It’s a disturbing thought but the
majority of companies have a lifespan significantly less than that of a human being.
Even the largest firms can show worrying signs of vulnerability, and for the smaller
firm the mortality statistics are bleak.
Many SMEs fail because they don’t see or recognise the need for change. They are
inward looking, too busy fighting fires and dealing with today’s crises to worry about
storm clouds on the horizon. Even if they do talk to others about the wider issues, it
is very often to people in the same network and with the same perspectives, for
example the people who supply them with goods and services or their immediate
customers. The trouble is that by the time they realise there is a need to change it
may be too late.
But it isn’t just a small firm problem. There is no guaranteed security in size or in
previous technological success. Take the case of IBM — a giant firm which can justly
claim to have laid the foundations of the IT industry and came to dominate the
architecture of hardware and software and the ways in which computers were
marketed. But such core strength can sometimes become an obstacle to seeing the
need for change — as proved to be the case when, in the early 1990s, the company
moved too slowly to counter the threat of networking technologies — and nearly lost
the business in the process. Thousands of jobs and billions of dollars were lost and it
took years of hard work to bring the share price back to the high levels which
investors had come to expect.
One problem for successful companies occurs when the very things which helped
them achieve success — their ‘core competencies’ — become the things which make
it hard to see or accept the need for change. Sometimes the response is ‘not invented
here’: the new idea is recognised as good but in some way not suited to the business.
Innovation in action
The ‘not invented here’ problem
A famous example of ‘not invented here’ was the case of Western Union, which, in
the 19th century, was probably the biggest communications company in the world.
It was approached by one Alexander Graham Bell, who wanted the company to
consider helping him commercialise his new invention. After mounting a
demonstration to senior executives, he received a written reply which said, ‘after
careful consideration of your invention, which is a very interesting novelty, we
have come to the conclusion that it has no commercial possibilities … We see no
future for an electrical toy.’ Within four years of the invention, there were 50 000
telephones in the USA and within 20 years five million. Over the next 20 years, the
company which Bell formed grew to become the largest corporation in the USA.
Sometimes the pace of change appears slow and the old responses seem to work
well. It appears, to those within the industry that they understand the rules of the
game and have a good grasp of the relevant technological developments likely to
change things. But what can sometimes happen here is that change comes along
from outside the industry — and by the time the main players inside have reacted it
is often too late.
Innovation in action
The melting of the ice industry
In the late 19th century, there was a thriving industry in New England based upon
the harvesting and distribution of ice. In its heyday, it was possible for ice
harvesters to ship hundreds of tons of ice around the world on voyages that lasted
as long as six months — and still have over half the cargo available for sale. By the
late 1870s, the 14 major firms in the Boston area of the USA were cutting around
700 000 tons per year and employing several thousand people. But the industry
was completely overthrown by the new developments which followed from the
invention of refrigeration and the growth of the modern cold storage industry.
A case study of the ice industry is available on the Innovation Portal.
Of course, for others these conditions provide an opportunity for moving ahead of
the game and writing a new set of rules. Think about what has happened in online
banking, call-centre-linked insurance or low-cost airlines. In each case, the existing
stable pattern has been overthrown, disrupted by new entrants coming in with new
and challenging business models. For many managers business model innovation is
seen as the biggest threat to their competitive position, precisely because they need
to learn to let go of their old models as well as learn new ones. We also need to see
that while for established organisations these crises are a problem, they represent a
rich source of opportunity for entrepreneurs looking to disrupt an established order
and create value in new ways.
In many cases the individual enterprise can renew itself, adapting to its environment
and moving into new things. Consider the example of the Stora company in Sweden:
founded in the 13th century as a timber cutting and processing operation it still
thrives today — albeit in the very different areas of food processing and electronics.
All of these examples point to the same conclusion. Organisations need
entrepreneurship at all stages in their lifecycle, from start-up to long-lived survival.
The ability to recognise opportunities, pull resources together in creative ways,
implement good ideas and capture the value from them are core skills.
Language: French
RABEVEL
OU
LE MAL DES ARDENTS
*
LA JEUNESSE DE RABEVEL
« Il n’y a pas de passion sans excès. »
Pascal.
Treizième Édition
PARIS
ÉDITIONS DE LA
NOUVELLE REVUE FRANÇAISE
3, rue de Grenelle, (VIme)
DU MÊME AUTEUR :
Le premier Octobre 1875 qui était un mardi, vers les trois heures
de relevée, un homme sortit subitement de la maison qui porte
encore le numéro vingt-six dans la rue des Rosiers. Il tombait une
grosse pluie froide. L’homme maugréa un instant sur la porte en
ouvrant son parapluie. Puis il se retourna brusquement, assujettit sur
la tête d’un gamin qui se tenait dans l’ombre du couloir, un capuchon
de laine bleue et partit à grandes enjambées, au milieu de la boue et
d’un ruissellement de torrent, tandis que l’enfant dont un cartable
battait le dos, trottinait sur ses pas en geignant et toussant.
Ayant suivi la rue jusqu’au bout dans la direction de l’Hôtel de
Ville, ils traversèrent le passage des Singes, remontèrent la rue des
Guillemites et prirent enfin la rue Sainte Croix de la Bretonnerie. Le
gamin à bout de souffle tirait la jambe si bien que l’homme ne
l’entendant plus piétiner tout contre lui se retourna et, distinguant
sous le capuchon le petit visage rougi, s’arrêta en souriant :
— Je cours donc si vite, petit Bernard ? lui dit-il.
— Oh ! oui, oncle Noë, répondit l’enfant avec assurance. Mais je
te ferai trotter moi aussi quand je serai plus grand que toi.
— Eh ! qui te dit que tu deviendras plus grand que moi,
moucheron ?
— Je le sais bien, moi.
Noë Rabevel regarda son neveu. L’enfant assez grand pour ses
dix ans semblait robuste. Ses cheveux bouclés qu’il portait longs
adoucissaient un peu une mine têtue et sournoise qui gâtait
l’intelligence des yeux vifs. L’homme poussa un soupir et marmonna
quelques mots. Mais l’enfant tendait l’oreille et l’observait de côté
d’un regard fixe qu’il surprit et qui lui pesa. Il sentit après un peu de
réflexion son étonnement et sa gêne.
— Damné gosse, se dit-il, qui ne sera pas commode.
Il avait ralenti l’allure et ils firent encore quelques pas en silence.
Noë poursuivait le cours de ses réflexions.
— Bon Dieu, oui, songeait-il, qu’il grandisse et tant mieux s’il est
capable de faire autre chose qu’un menuisier ou un tailleur. On en
sera enfin débarrassé.
Une calèche lancée au grand trot de ses deux chevaux les
dépassa et projeta sur sa cotte de velours une flaque de boue
luisante.
— Les cochons ! fit-il.
— Je les connais, dit l’enfant. C’est Monsieur Bansperger, tu sais,
le fils du rabbin ? Il est avec une dame. Il va voir son père sans
doute.
— Oui, il a eu vite fait fortune celui-là avec les fournitures de la
guerre, grommela Noë.
Un camarade d’école, de quelques années à peine plus âgé que
lui ; oui, il devait être de 1844, ce qui représentait une différence de
cinq ans ; il s’était enrichi tandis que d’autres, dont lui-même,
faisaient le coup de feu dans la mobile et allaient pourrir dans les
casemates glacées de la Prusse.
— Pourquoi tu n’es pas riche comme ce Bansperger ? demanda
l’enfant comme si les pensées de son oncle ne lui avaient pas
échappé.
— Parce que, mon petit, il faisait du commerce tandis que je me
battais.
— Et l’oncle Rodolphe se battait aussi ?
— Oui, mon frère se battait aussi.
— Mais pourquoi Bansperger ne se battait-il pas ?
— Bansperger était Polonais, mon petit Bernard.
— Alors, pour devenir riche, il valait mieux être Polonais ?
— Oui, pendant la guerre. Mais à présent cela n’a plus
d’importance…
— Alors je pourrai rester Français ? demanda l’enfant.
Noë eut un serrement de cœur qu’il reconnut bien. Souvent les
réflexions de son neveu le transperçaient.
— Je pourrai rester Français ? répéta l’enfant d’une voix
insistante.
— Oui, répondit Noë, avec une émotion qu’il tentait vainement de
surmonter. Sais-tu que c’est un grand honneur d’être Français ?
— Pourquoi ? demanda Bernard.
— Ah ! le maître te l’expliquera ! D’ailleurs, nous arrivons.
Ils s’arrêtèrent devant une vieille bâtisse en pans de bois, toute
vermoulue, où déjà stationnaient des groupes d’enfants et de
grandes personnes. Le menuisier reconnut quelques amis et
bavarda un instant avec eux sous le déluge qui ne cessait point.
— Alors, vous menez ce gosse au régent ? lui demandait-on.
— Ma foi, oui, c’est de son âge ; il faut bien qu’il apprenne son
alphabet. Et puis, quelques coups de rabot au caractère ça ne fait
point de mal, pas vrai ? Surtout que le petit gars ne l’a pas toujours
verni ; hein, Bernard ?
Mais l’enfant se taisait ; il avait un pli au front et semblait méditer.
— Il est toujours comme ça, ce petit, c’est une souche, dit Noë à
ses interlocuteurs ; on ne sait pas d’où ça sort.
Bernard leva les yeux.
— Tu ferais mieux de te taire, fit-il d’un ton froid qui remua les
auditeurs.
— Voilà, s’écria l’oncle en prenant ceux-ci à témoin, voilà
comment me parle ce gosse. Et c’est mon neveu ; et j’ai seize ans
de plus que lui !
« Et encore moi, ça m’est égal, je ne le vois guère que quand il
descend à l’atelier, et aux repas. Mais avec mon frère Rodolphe, le
tailleur, qui est marié, lui, et chez qui nous sommes en pension, c’est
pareil. On ne peut pas dire qu’il soit grossier ; mais il vous a des
raisonnements et tout le temps des raisonnements. Tout le jour, je
l’entends à travers le plancher qui fait damner les compagnons
tailleurs à l’étage et qui leur mange tout leur temps. Ça veut tout
savoir, et ça a un mauvais esprit du diable. C’est un badinguet de
mes bottes, quoi !
— Une bonne claque, dit un gros monsieur décoré, une bonne
claque je vous lui donnerais, moi, quand il veut faire le zouave.
Pourquoi vous ne le corrigez pas ?
Noë eut un petit mouvement de stupéfaction.
— Eh ! bien, répondit-il, c’est vrai, vous me croirez si vous voulez,
on n’y a jamais songé. Ce gosse-là, c’est pas tout le monde. Rien ne
nous empêcherait, pas ? Mais c’est comme le mauvais bois.
Comment qu’on veuille le prendre, au guillaume ou au bouvet, on l’a
toujours à contrefil ; il répond comme un homme. Alors… Et, ajouta-
t-il après un instant en baissant la voix et après avoir constaté que
Bernard regardait ailleurs, que voulez-vous ? le gronder, ça passe,
mais le battre, je crois bien que j’oserais pas !
A ce moment la porte de l’école s’ouvrit et le maître parut sur le
seuil. C’était un homme d’une cinquantaine d’années, aux longues
moustaches fatiguées, qui traînait les pieds dans des savates. Il ôta
sa calotte défraîchie à pompon noir pour saluer son monde ; puis,
d’un tic qui l’agitait tout entier, il secoua ses vêtements verdis par
l’usage et d’où s’envolaient de la poussière et du tabac à priser. Noë
le regardait avec admiration.
— Tu sais, dit-il au petit, c’est un savant et un républicain de la
première heure. Il était près de Lamartine en 48 et il possède encore
des lettres qu’il a reçues de Béranger et de Victor Hugo. C’est un
Père du peuple, ça. Tu as de la chance d’avoir un pareil maître.
Mais Bernard contemplait les vêtements avachis du pauvre
homme et sa contenance misérable ; un grand air d’ennui, de
tristesse et de solitude émanait du pédagogue. L’enfant y cherchait
vainement l’éclat des rêves, la féerie de la science, toute la lumière
de ces paradis dont ses oncles, petits patrons intelligents et cultivés,
lui parlaient si souvent. Cette minute qu’il avait attendue longuement,
et longtemps souhaitée, lui parut tellement morne qu’il sentit monter
les larmes. Il se retint par orgueil et fit du coin de la bouche une
mauvaise grimace ; son démon coutumier lui souffla le mot le plus
propre à blesser Noë :
— Il n’est pas reluisant ton bonhomme, lui dit-il ; et il souffla avec
dérision.
A peine achevait-il qu’il sentait à la joue une brûlure cuisante :
pour la première fois de sa vie on l’avait giflé. L’oncle et le neveu se
regardaient aussi interdits l’un que l’autre. Le maître d’école les
aborda :
— Que viens-tu de faire, Noë ? dit-il d’un ton de reproche.
Mais l’enfant, les yeux humides, le prévint :
— Il m’a battu parce que je ne vous trouve pas reluisant.
Le père Lazare hocha la tête.
— Il est pourtant vrai, dit-il, que je ne me soigne guère.
L’observation de cet enfant m’est une leçon, Noë, et elle me profitera
plus que ne t’ont profité celles que je t’ai données. Où irons-nous,
mon pauvre ami, si tu ne sais pas respecter le citoyen qui dort dans
cette petite âme d’enfant ? Que nous donneront les institutions dont
nous rêvons et qu’ont préparées les barricades et la défaite des
tyrans, si nous ne conservons intacte la bonté naturelle, si nous ne
l’éduquons, si nous ne révérons la raison dans cette source si pure
où elle nous apparaît à l’état naissant ?
Il s’exprimait à voix presque basse, si bien que nul ne les avait
remarqués. Il les avait conduits en parlant dans un coin obscur de
l’école où les enfants déjà prenaient leur place au milieu d’un
murmure joyeux tandis que les parents se rassemblaient au fond de
la salle pour échanger des nouvelles ou des témoignages d’amitié.
— Je vous jure, dit Noë tout rouge, je vous jure…
— Eh ! sur quoi veux-tu jurer, mon ami ? L’Être suprême est bien
loin et nul ne sait ce qu’est devenu Jésus, le plus grand des
hommes. Les formes de la superstition demeurent-elles à ce point
vivantes dans les cœurs de vingt ans ? La tâche d’éduquer
l’humanité est la plus lourde et la plus ingrate. Faut-il donc douter du
progrès ? Autrefois, ton père, comme toi, poussait le riflard en
chantant Lisette. Mais il avait à peine desserré le valet et rangé les
outils qu’il prenait, pour les dévorer, tous les ouvrages des
émancipateurs.
— Il le fait encore, remarqua le jeune homme comme pour lui-
même. Mais nous le faisons aussi, Maître Lazare. Moi, évidemment,
je suis encore un peu jeune vous comprenez ; j’en suis toujours à
revenir aux livres moins secs…
— Oui, dit le maître en lui prenant affectueusement le bras, je
sais bien que le sang des faubourgs ne ment pas. Va, tu peux lire les
poëtes, ils ne sont pas les ennemis de la République, nous ne
l’ignorons pas, quoi qu’en dise Platon.
Il ferma à demi les yeux et sourit à sa vision. C’était là, tout à
côté, que, près de lui, Lamartine… Depuis, il y avait eu l’Usurpateur,
puis, la défaite, la Commune… Cette belle Commune qui avait
pourtant, de l’Hôtel de Ville, laissé les ruines fumantes… Bah !
songeait Lazare, crise de croissance. Et Noë qui rêvait aussi disait,
tout doucement, avec amour :