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Dokumen - Tips Ent 600 Blueprint
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Dokumen - Tips Ent 600 Blueprint
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8/15/2019 Ent 600 Blueprint
FACULTY OF APPLIED SCIENCES: BACHELOR OF (HONS) APPLIED SCIENCES
TECHNOLOGY ENTREPRENEURSHIP (ENT600)
“AQUA LAMP”
PREPARED FOR:
ASSOC. PROF RAHIMAH SARMIDY
PREPARED BY:
FATIN HAZIKA BINTI MOHD ARIF 2013677038
KHAIRUN NIESA BINTI ABDULLAH 2013633154
NOORUL AULA BINTI SAIEPUDDIN 2013647482
NUR ATIAH BINTI THOMIRIN 2013658324
NURUL ATIKAH BINTI MOHKSIN 2013287322
DEC 2015
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TABLE OF CONTENTS
1.0 E!ECUTI"E SUMMARY#################..#####...1
2.0 PRODUCT DESCRIPTION###################..###.2
3.0 TECHNOLO$Y DESCRIPTION####################..4
4.0 MARKET ANALYSIS AND STRATE$Y#################6
5.0 MANA$EMENT TEAM#######################...12
6.0 PRO%ECT MILESTONE#######################...18
7.0 CONCLUSION###########################..21
8.0 APPENDICES###########################....21
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1 E!ECUTI"E SUMMARY
N&'()(*+, -&-/ ( & (& -&' +(. O A9( /(:- '// -&)
/; ';& + /*. < ( +( ( /& &= /* E&>=)/* & ; -/
&::* +-(//* =& +)+ () (?-(?+. T; +:-/ )+ () )+ &/&+
&= A9( L(:- :(? * +(/ =& (* +-( @ )&&:, / &&:, (;&&: &
*& '&? &:. T;+ /(:- -&') * '( ) ;:(/ (&. T; :(
(+& ;( :(?+ ;+ /(:- +& &(/ + ;( =&+ +:-/* '; ; ;/- &= ; -&'
&= '(. N(:/*, ;+ &)/++ /(:- )+ + ( // &= '( () ( ;*)&/ (*,
&:-&+) &= ( (& +? &) '; :(+: -&'), & -&) ; ;(: /;
=& ; (:.
T; '( () ; (* &:) ( ( +//( /& ;:(/ (&, () ;(
'(* ;* -&) &; * & /; - ; LED +-+. T; '// ;( ( (* &=
)++ (&) & +&:+ ):(). < '// &) ;+ ' ;&/&* & -/,
&) & ) /(/ +( )&:+ )(/* ) & ; /&(/ '(: &'()(*+. T;
/(:-+;() + :() &= +()) /&' /(++, & ; &- &= ; + ( -( :() &= &>-/(+
'; ; (* + + () '; *& -& ; '(, '; ( + +/ +';, ';/
; /; &:+ =&: ; '(: '; /) +-+.
T;+ A9( L(:- ;(+ =&+ () ()((+ & =&) &)(*+ &::& /(:-+,
;+ -&) ( &:- ()(( & :& +(/+;) &:-&+.
2 PRODUCT DESCRIPTION
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N&'()(*+, & E(; ;( /&(/ '(: ++ ;( (==+ (// / ;+. O
&:-(* ;(+ &: - '; ;+ )( &) & ) ;+ ++ * ) /(/ +(
)(/* /=. B* (? ; ()((+ &'() ;+ +(&, ; A9( L(:- ;(+
) '; +-(/ =(+.
T; A9( L(:- =(+ ( &++ &= +()) /&' /(++, , /, (*,
&>-/(+, +/ +';, () '(: '; LED +-+. F+ &= (//, ; A9( L(:- + :() &=
+()) /&' /(++. T;+ +()) /&' /(++ ;( ( =&: ;9 ';; :&/ /(++ +
-&) & /()/) & ( :&/) &= &:-() +(). A &;>) (/( +=( +/+
'; ; /(++ &:+ & &(. M& +, ;+ +()) /&' /(++ &: & ';
)== () + )+ ;( ( :(? -&-/ =&//&' ; &' ;& (+) & ;
+. O ; &- &= , ; + ( -( :() &= &>-/(+ '; ; (* + + () ';
*& ( (+/* -& ; '(. T; &>-/(+ '// &) - ; (* () &= &+
&:(//* =)/* ';; + &/* +) ; '( & :(? ; /(:- /; -.
I ())&, &; ;( (* ;( &>-/(+ &) -, (/+& ((;) &
; (* & ( /* & /; - ; LED +-. T; =(+ &:-/) '; ;
-+ &= ';; :-&( =& ; -&)& &= -&' /*. T; +
)+() '; // + +& ;( + &:-(/ '; ; + &= A9( L(:-. T;
&(& &= ; (+ ; /* () ; / ;/- ; -&)& &=
; /; ; LED +-. A &(* :;((/ ) ;( (+ * =&: ( =/) =/&'
() &+ & +=/ '&?. A + ( & :(; '; ( /(+ & :& -(
(//) ( && (++:/*, ';; + ( +;(= & ): '; /()+ ((;). M& =/) (+ &
; /()+ +& ;( ;* :& () :-( &(&(/ * & ; && . T; ;; ( &=
=/&' '( (++ ; + & (-)/* '; ;+ * (-) () &) &
/*. T; ()(( &= ;+ *- &= + + ;; ==* (. I= ; '(+ ;(
+ &) * ;( ;( () +) & -&' (&; (&, ( &:) */
&=(&, ; ==* ( (+ ;; (+ 60. I ( &(& &=(& ';
; '(+ ;( + &) () +) & =& +-( () '( ;(, ; ==* ( (+
;; (+ 0.
M&&, ;+ 9 /(:- &/* )+ + ( // &= '( () ( ;*)&/
(*, &:-&+) &= ( (& +? &) '; :(+: -&'), & -&) ;
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;(: /; =& ; (:. E* -&)) * ;*)&/ :(+ ;(+ ; ()))
= &= & + :++& -&) =&++/ =/+ ';; '// -&// ; (. H*)&-&'
=&+ * & ; * =/&' '( & /*. T; &/: &= '(
=/&' () ; ;; G(//) ; ;() =&: ; +.
H*)&/ -&' + ( /( +& &= '(/ * '; ( ()9( '( +& +
()/* ((/(/. T; '( () ; (* &:) ( ( +//( /& ;:(/
(&, () ;( '(* ;* -&) &; * & /; - ; LED +-+.
<(: '; LED +- +) ;+ A9( L(:- + ( (+ +& &= /;. T;+ '(:
'; LED +-+ '(+ ;&+ =& ;+ A9( L(:-, + ( &:=&(/ '; &/& ;( + +)
/ ((+, +)(/ () )&&:+ (--/(&+. I ())&, ;+ LED + ;
&:=&(/ /; )(/. B(+ &= ;(, ; /; ( -&) '(: &: ;( (
+ ( '(: +*.
S/ +'; -/(*+ ( :-&( &/ =& ;+ A9( L(:-. T; /; &:+ =&: ;
'(: '; LED +-+ '; ( + +/ +'; ;( + =& (+ -&' & ()
-&' &==. M& & ; & +'; & () :& & ; /= =& +'; &==.T;+ + (+,
; +/ +'; ;( &) & ; ';; '// ; ;*)&/ (* &
( ; /*. <( '// -& =+/* & ; / () ; +/ +'; ( &( &
& ; /(:-.
T; / + (/+& :-&( (+ + =& & -&) ( +-( =& ; '(
=/&'+ )/* & ; . I + (/+& =& (&) =&: ; '( +-// & ) ;
-&++ &= ()) &= '(. F;:&, '; ; -+ &= /, ; '( (+/* =/&'+
& ; A9( L(:- ';& (* +-// -&/:. I + (//* == () (+* & ;()/
';. O &- &= ; / + ; '; '( +( & =/&'>. T; '( =/&'+ ;&; ;
/ & &( '; ; ';; + =& ( ; /* & /; - ; LED
+-. I + ; +( -&++ & /; - ; A9( L(:-. T;+ A9( L(:- + * +=/ ()
&:-(/ & (* &: () (/+& &:(/ =)/* ';; ; /; +&
-&)+ =&: ; '(.
T;+ A9( L(:- ;/- -&-/ '; ; )+ ';; * +:-/ () -&) &
(*';. I ())&, (/+& &:+ '; ; &:-(/ + '; *& ( (+* &
(* (*'; () (*: *& '(.. O &- &= ;(, )+ &/&+ &= A9( L(:-
:(? * +(/ =& (* +-( +; (+ )&&:, / &&:, (;&&: & *&
'&? &:.
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# TECHNOLOGYDESCRIPTION
#1 SANDED BLO$ GLASS
T;+ A9( L(:- + :() &= +()) /&' /(++ ;( ( =&: ;9 ';;
:&/ /(++ + -&) & /()/) & ( :&/) &= &:-() +(). A &;>) (/(
+=( +/+ '; ; /(++ &:+ & &(.
#2 STEEL S$ITCH
B(+) & ; )+ &= ; A9( L(:-, ; +/ +'; ;( :() &= =&: +(/++
+/ :(/, '// +'; & ; /(:- '; ; '( -& & ; &>-/(+ '; ; (*
( ; &- &= ; +()) /&' /(++.
## BIO%PLASTIC
T;+ &>-/(+ + ; -/( '; ; '( +;&/) -& . I ;+ &>-/(+,
; '(+ ( (*. T;+ (+ '// &:) '; ; '( () ( +//( /&
;:(/ (&+ & -&) ; /;.
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#& $ARM $HITE LED STRIP
S:-/ (+ + &' (: () =(+, ;+ A9( L(:- '// -&) ( '(: ';
&/& =&: ; LED +-. T& /; - ;+ LED +-, &; * =&: ; (& &=
'( () (* + 9) & :(? ; /(:- =&.
#5 TURBINE
A + ( & :(; '; ( /(+ & :& -( (//) ( && (++:/*,
';; + ( +;(= & ): '; /()+ ((;). M& =/) (+ & ; /()+ +& ;( ;*
:& () :-( &(&(/ * & ; &&. T; ;; ( &= =/&' '( (++ ;
+ & (-)/* '; ;+ * (-) () &) & /*. T;
()(( &= ;+ *- &= + + ;; ==* (. I= ; '(+ ;( + &) *
;( ;( () +) & -&' (&; (&, ( &:) */ &=(&, ;
==* ( (+ ;; (+ 60. I ( &(& &=(& '; ; '(+ ;( +
&) () +) & =& +-( () '( ;(, ; ==* ( (+ ;; (+ 0.
& MAR'ET ANALYSIS AND STRATEGIES
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&1 CUSTOMERS
O -&) ( :(?(/ =& -+&/ + () (/+& =& &:-(+ +; (+
;&++, &:-(+ () (/+& ++. S & -&) + +:(// '// (+ & (*
(&), :&+ &= +&:+ ;( '// + ;+ -&) (*'; '; ;* ) /;. T;+
-&) ( (/+& +) /? &;/;J.
T; :(& -;(++ ( ; ;&++ ( ; &', ++ +)+ () (/+&
(?-(?+. T;+ -&) + == & +) ( ; -/( ;( )&+ & ;( /*,
+)+ (/+& ( +) (+ )&(& /(:- =& ;&++ ( ((. S ; :-(
&'()(*+ + ;; +-(//* ( ; ( -/( &:-() & (/ -/(, ;+ -&) + :&
== & + () +// ( ; ( -/( &) & ) /&(/ '(:.
T;+ -&) + (+/* (;) () - (+ ' +// ;+ -&) &/ ()
(/+& ';&/+(/ ;&; :(=(J+ -+(. F& ;&+ +&:+ '( & ;+
-&), ;* ( &) ;&; & &==(/ '+ & ;* ( )/* =&: &
&:-(*. < ' =&+ & /(; & A9( L(:- (// (/ S;(; A/(:.
&2 MAR'ET SIE AND TRENDS
&21 P*+, +-.+/.-*
N C34, P*+, (RM)
1 T 30.00
2 LED +-+ 24.00
3 S()) /&' /(++ 35.00
4 H*)&/ (* 40.00
5 S/ +'; 10.00
6 B&>-/(+ 15.00
TOTAL RM15&00
T; -( &= :(?>- &+ + 15
S// - M(?>- C&+ - -&&*-
G15 RM154 RM 154
RM 177 -
&22 T, # 7,- 8 , +/, -. 3-9,
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N: &= &(/ -&-/(& S;(; A/(: 3 050 000
40
M))/ /(++ -&-/ S;(; A/(: 100 3 050 000 1 220 000
F&: ; &(/ -&-/(&, 1 + & -&(/ +&:+.
1 1 220 000
12 200 +&:+
A( :(? + =& LED /(:- )+*
GA9( L(:- GT&- '& ;;+ +// LED /(:- M(/(*+(
RM G 177 155 110 3
RM 147.33
T&(/ M(? S RM 147.33 12 200
RM 1 77 426
T; ):() :(? =& (9( /(:- '; ; *(+ '// (+. T;+ :(* (+
&= :(* -&-/ &'()(*+ /? ' &(&+ ;( ( ) ; &+ & )& +&:;.
T; ::: - ;( '// +-) =& & -&) &/* RM 147.33, +& (+ ' ( -)
(& (; 1 &= +&: /) S;(; A/(: '// (( '; & -&). S& ; &(/
:(? + =& & -&) + (& RM 1 77 426. T;+ -&) (/+& ;(+ -&(/
-&=(/* (+ + ( ' &(& -&)) * +. A+ *&)* ?&'+, -&-/
&'()(*+ /& & + ' ;+ &) & =&//&' ; ;&/&* ).
F& & -&) ';; + (9( /(:-, ' (/()* ( ; -&(/ ((/ &';
&) & +// ;+ -&) & +&:. B/&' + ; +:(& &= &(/ :(? + =& +&)
() ;) *(+Q
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Y,- 2015 2016 2017
M-9, *, (;) 1 1.5 2
T-<, M-9, 12 200 18 300 24 400
T-. M-9, *, 1 77 426 2 66 13 3 54 852
T&(/ :(? + 3 *(+ RM 1 77 426 RM 2 66 13RM 3 54 852
RM 8 088 417
F;:&, ' (/+& ( ;&++ ( (( (+ & -&(/ :(?. A= ;+ +(
+;&'+ + :-&:, ' '( & -() ; :(? + & ; &((& & + ;+
-&). T;+ -&) &/* &)) +) & &*, ; = ' &&) +-&+
=&: +&: ' '( & -() & &* +) A+(. T; ' ( & &
&) ;&; '&/)').
&2# M-= 8-+ -88,+*< , 3-9, <>
T; :(& =(&+ ;( (== :(? &'; =& A9( L(:- (//* &: =&:
; ) & &+ &= /(/ //+ )(/* /+. S )(/* &++ &'()(*+ :(?
*& =/ ), (9( /(:- '&/) ;/- & ) ; /(/ &+. F;:&, &
-&) (/+& :& & =)/* &:-() & &;+ + ' &/* +) ;:(/ (& &
/; - ; /(:- (; ;( + /*.
B+) ;( ; &--&* ;( ' + &) & &) ;+ -&) + (-(/*
-+; ';; + ;&/&* ). T;&/&* ) :(+ ' &) ' &(& &
& & +&:+ ;( /& ' ;&/&*. S& ' ( +(* ;( ;+ -&) '// (
+++ = ' &) & ; +&:.
&# COMPETITION
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 C34-* ?,>,, A@/- L-34 - , +34,*
PRODUCT A9( L(:- A?( L(:- T;&F C(:- LED
L( USB
PICTURE
PRICE RM 147.33 RM 155.00 RM 110.00
PERFORMANCE A // )&- &= T; A?( L(:- ( T; T;&F C(:-
'( & ; A9( -+; ; ;() LED L( USB )
L(:- '// ( )&' & (+=&: & -// & ( /)
* & -&)) & ( 180>/: /(, () &//(+-
/; =/(+;/; & (( & ( : =/(+;/;
; )>/; :&) &
-+ ; +&
STREN$THS • D& & +)• 3 1 /(:- G/(,• )+ &/* // &&:
/ & -&) USB ;(, (?-(? () -&?
/; G-&' =/(+;/; • 5.& '; G/&'
+( • H( =&: (
• O/* ) ( // (; & ;&&? &
)&- &= '( + - & ( =/(
+=( '; +
=&/)(/ =
<EAKNESS • T; /; -&))• N) & ;() • N) & ;()
+ & * ; =& +) =& +)
 A--<, - *---<, 8 A@/- L-34
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A// &= ; -&)+ ;( ; &' ()((+ () )+()((+ (+) & +(/
+=( (+-+ ;( '// (== ; )+& &= ; +&:+ & ;&&+ ';; &:-(*
-&) ; + -&)+ & ++.
C&:-(+ =&: ; &+) &= ; M(/(*+( :; ;( )+()((+ & ;
-&) - + - + & &= ; :&+ :-&( (+-+ ;( '// &+)) * ;
+&: & -;(+ -&)+. C+&:+ '// +(; =& &:-(* ;( &==+ /&' -
'; ; +(: 9(/*.
A+ =& ; /&(/ &:-&+, ' )& & +(* ;( ; -&)+ ;( )+()((+ =
&:-() & & -&). B + & -&) ;(+ ; ' ;&/&* ;( ( -&))
/; '; &/* + ( // )&- &= '(, ' ( +(* ;( & -&) ;(+ ()((+ =
&:-() & & &; /&(/ &:-&+. < )-) & ; (-(/* -+; & ;
;&/&* ) &--&* &- & :(? ; +&:+ ;&&+ & -&).
&& MAR'ET SHARE AND SALES
B(+) & ; (-( &= & -&) ';; + A9( L(:- * +&:+, ' ( -)
; :(? +;( =& & -&) =& 3 *(+. F& (++:-&+, ' ;() (++:) ;( ;
(+ &= :(? +;( '(+ 10 =& * *(. A+ ' ( + /&' & ; (/, ; &(/
+(/+ (+ / RM26 613 2017.
F+ *(Q 2015
T&(/ :(? +;( 10 &= &(/ :(? +
10 RM 1 77 426
RM 17 742.60
RM 17 742.60 RM 177 1 015 +
<; +:() RM 17 742.60 &= +(/+ () :(? +;( &= 10, A9( L(:- '// ;
:(?
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YEAR 2015 2016 2017
MAR'ET SHARE 10 13 15
SALES (UNITS) 1015 1320 1523
SALES FORECAST RM 17 742.60 RM 233 666.38 RM 26 613.0
&5 MAR'ET STRATEGY
&51 O,-.. 3-9,*< -,<7
< '// ; + &= +&:+ & =) & :& () * & -&). A)
'; ;* +(+=) '; ; =&+ () =(+ &= & -&)+, ;* '// -;(+ . T;+
-&) ;() )+ & + =)/*. IJ+ (+* & + -&' +(.
&52 P*+*<
< '// :(? + ;( ;+ A9( L(:- + (+&(/ - & ; :(?. < (/+&
'// :-& & -&) =&: : & : * =&//&' ; /(+ ;&/&*. T; - &= &
-&) + =) '; & -&) + +&/).
&5# S,*+, - >--7 4.*+7
T;+ -&) '// &) * 3 *(+ '((*. A) ; =(/ + &/* &) =
+ (+ &= +*+: () :;((/ =(/ &/*, & (+ &= +&: &? -. I=
; ( (* &:-/:+, 9+ & &:-/(+, +&:+ ( = & & &:-(*
'+ =& =; (&.
&5& A,**< - 43*
T;+ + ; &::(/ +*/ -&:& & -&). < '// + & ;&/&* (
* -&:& A9( L(:- ;&; () :/:)(. I ())&+ ' (/+& '//
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()+ & ( & + &() () +++ (). < (/+& /) & &:-(* '+
=& ; A9( L(:- & (+ & +&:+ () & (( ' +&:+ & =) & :& (&
& -&).
T& / ; +&: ;(--* & * & -&) ' '// (/+& -&) = &
+&:. E(:-/+ &= & = ( : &;/; G;: + () +'+. T; &;
= '// ())) =&: : & :.
&55 D**?/*
< '// )+ & -&)+ & ; (/+ )/* =&: ; :(=( =&:
& =(&*. S&, ; +&:+ ';&+ '( & * & A9( L(:- )& & ) & )(/ '; +,
'; ; (/.
5 MANAGEMENT TEAM
51 ORGANIATION TEAM
511 ',7 3--<,3, ., * , +34-7
'EY MANAGEMENT ROLES NAME
CHIEF E!ECUTI"E OFFICER FATIN HAZIKA BINTI MOHD ARIF
ADMINISTRATI"E MANA$ER NUR ATIAH BINTI THOMIRIN
FINANCIAL MANA$ER KHAIRUN NIESA BINTI ABDULLAH
MARKETIN$ MANA$ER NOORUL AULA BINTI SAIEPUDDIN
OPERATION EN$INEER NURUL ATIKAH BINTI MOHKSIN
52 'EY MANAGEMENT PERSONNEL
521 C-,, *<.*<
NAME AND POSITION CAREER HIGHLIGHTS
FATIN HAZIKA BINTI MOHD ARIF (/=(&+Q
GC;= E O== • D M;((/ E, O;&
U+*, US
• M(+ M;((/ E, S&/ N(&(/
U+*
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S?//+Q
• A +&(* () =// &= * & ) &'()+
+++
• A/* & :(( :-/&*+ ==/*
E-+Q
• S& " P+) () T(+ &= D; L()*
M/? I)++ B;)
• $(/ M(( S;// S). B;)
NUR ATIAH BINTI THOMIRIN (/=(&+Q
GA):+( M(( • D B+++ A):+(&, U+*
T;&/&* MARA, M(/(*+(.
• M(+ B+++ M((:, <+&+
U+*, USA.
S?//+Q
• A/ & :(( '&?+
• H()'&? -+&
E-+Q
• A):+(& E ( I<K
• A):+(& S& E ( TNB
KHAIRUN NIESA BINTI (/=(&+Q
ABDULLAH • Degree in Accounting, University
GF((/ M(( Technology MARA, Malaysia),
• Master in Applied Finance, Macquarie
University, Australia)
S?//Q
• A/ & :(( =((/ ==/*
E-+Q
•
F((/ E ( NESTLE
• S& F((/ E ( BIMB
NOORUL AULA BINTI (/=(&+Q
SAIEPUDDIN • D B+++ A):+(&, U+*
GM(? M(( T;&/&* MARA, M(/(*+(.
• M(+ B+++ A):+(&, B&+&
U+*, USA
S?//+Q
•
Able to predict the market groth
• Able to conduct a good marketing skills to
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increase product sales
E-+Q
• S(/+ E P((+& S). B;).
• O-(& M(( H( S E/&
NURUL ATIKAH BINTI MOHKSIN (/=(&+Q
GO-(& E • D M;((/ E, U+*
T;&/&* MARA, M(/(*+(
• M(+ M;((/ E, S&/ N(&(/
U+*
S?//+Q
• A +&(* () =// &= * & ) &'()+
+++
• A/ & :(( () ) &-(&+ (: &
(; +++
E-+Q
• S(/+ E H( S E/&
• O-(& M(( P((+& S). B;).
522 D/*, - ,4*?*.**, 8 3--<,3, ,-3
NAME AND POSITION DUTIES AND RESPONSIBILITIES
FATIN HAZIKA BINTI MOHD ARIF • T& &::( ==/* ';
GC;= E O== +;(;&/)+, :-/&*+, $&:
(;&+, &; +(?;&/)+ () ;
-/
• T& /() () &+ ; :-/:(& &=
; C&:-(*J+ /& () +;& : -/(+
(&)( '; + +(*.
• T& + ;( ; C&:-(* :((+ ;;
+()()+ &= &-&( +;- ()
+&(/ +-&+/* '; )&+
+++.
• T& + == (/ &&/+ ()
:((: =&:(& +*+:+ (
-/(
• T& + ; &:-(* + (--&-(/*
&() () +(==) () & ;( ;
(;&* & ; () :( +(== (+
++(* & (/ & (; ;
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(--&) +(*.
• T& /(), && '; ; B&(), ;
)/&-: &= ; C&:-(*J+ +(*.
NUR ATIAH BINTI THOMIRIN • D(/+ '; ;
GA):+( M(( ():+(& (+? () ( +(:
: (+ ; P/ R/(& ;
&:-(*
• R+-&+/ &= +/
'&?+ &:-(*
• A (+ ( (+++(
:(( =& ;
():+(& +)
• E+ (// ; =+ () = (/'(*+
&; =& &-(&
• U-)( ; +(== ;()&&? () -+&(/
&)+ () ; +(/(* () -(*&//
&(&+
• $(; =&:(& =&: &;
)-(:+ () :-/&*+
KHAIRUN NIESA BINTI ABDULLAH • D(/+ '; ; (?, /)+, , G& +?
GF((/ M(( :&*
• T& :(( :&* () '(; & ; (+++
&= ; &:-(*
• R+-&+/ =& ?&' ;&' :; ;
-&) + -) & &+ () ;&' :;
+ -) & ( +& ;( ;
&:-(* ( + ; (--&-( (:&
; -&)
• M+ &&: ; =((/ -&/: =
(--(+.
NOORUL AULA BINTI SAIEPUDDIN • To conduct market research and
analysis o! the product
GM(? M(( • To observe market si"e and trend o!
the product
• To estimate market price and share o!
the company
• To organi"e marketing strategy so
that the sales o! the product can
be increase
• #$ploring ays o! improving
e$isting products and services, and
increasing pro%tability
NURUL ATIKAH BINTI MOHKSIN • M(? + ;( ; 9(* ()
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GO-(& E 9(/* &= ; -&) + (
;;+ //
• L&&? =& ; +--/ & +--/*
&+ () (' :((/+
• M&& (+ /() & -&++ &=
-&)+
• M(( (( () /( )&:(&
=& &-(&(/ -&)+ () (+
• S--& &-(&(/ +? () () -&++ =&
; --&+ &= - :((
• M(( '&? (++: () (//&(& =&
+(==
5# MANAGEMENT COMPENSATION AND O$NERSHIP
NAME AND MONTHLY SHARE OF AMOUNT OF
POSITIONS SALARY O$NERSHIP (;) EQUITY
IN"ESTED
FATIN HAZIKA
BINTI MOHD ARIF RM 7 800 26 RM 3 000
GC;= E
O==
NUR ATIAH
BINTI THOMIRIN RM 6 000 20 RM 30 000
GA):+(
M((
KHAIRUN NIESA
BINTI ABDULLAH RM 5 400 18 RM 27 000
GF((/ M((
NOORUL AULA
BINTI RM 5 400 18 RM 27 000
SAIEPUDDIN
GM(? M((
NURUL ATIKAH
BINTI MOHKSIN RM 5 400 18 RM 27 000
GO-(& E
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5& SUPPORTING PROFESSIONAL AD"ISORS AND SER"ICES
FATIN HAZIKA BINTI
MOHD ARIF
GCHIEF E!ECUTI"E
OFFICER
*A(RU& &(#-A +(&T( &URU' AT(A* +(&T(
A+DU''A* M,*-(&
.F(&A&3(A' &UR AT(1A* +(&T( .,/#RAT(,&
MA&A0#R) &,,RU' AU'A +(&T(
T*,M(R(& #&0(&##R)
-A(#/UDD(&
.ADM(&(-TRAT(2#
.MAR#T(&0 MA&A0#R)
MA&A0#R)
60 PROECT MILESTONES
ACTI"ITIES DATE%DEADLINES DESCRIPTION
P& I(& 10 @ 15 SEPTEMBER 2015 D/&- )( =& ; -&).
P&) A(/*++ 16 > 25 SEPTEMBER 2015 A(/*+ -&) :(? =
+.
D+ () T;&/&* 26 SEPTEMBER @ C( ; -&) (--((
D/&-: &= P&) 5 OCTOBER 2015 () ; ;&/&* '// +)
() 9--) & ; -&).
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M(? A(/*++ () 6 @ 25 OCTOBER 2015 P=&: +(; (& ;
S(+ :(? () ; -&(/
+&:. E+:( ; -
() :(? +(+ ;( &
& +).
M((: T(: 25 @ 31 OCTOBER 2015 D= ; &/ () (++ ;
O((& (: :: +-&+/*.
A(/*++ &= F((/ 1 >5 NO"EMBER 2015 P=&: () +:( ; &+
=& ; :((/+ ;( '//
+) =& ; -&)& ()
&; ;+.
S &= D+&+ () 6 @ 15 NO"EMBER 2015 F) )& & )(/ ';&
D(/+ +) () (/+& -&) ';
/&' &+ ++ ';/ '(
=& -&-&+(/ (--&(/.
O) &= M((/+ 16 @20 NO"EMBER 2015 B* &&/+ () &; /()
P&)& (+ &:-& & -&) ;
-&).
P&)& D/&-: 21 @ 30 NO"EMBER 2015 P&) ; -&) +().
+()
L; ; P&) 1 DECEMBER 2015 P+ ; -&&*- &
P&&*- S;(;&/).
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C& ; -&)& 2 @15 DECEMBER 2015 C& ; -&)&
)/&-: )/&-: & ; :(?.
P&) -&:&& 16 @ 22 DECEMBER 2015 M(? -&) -&:&&
;&; , (, =/*+,
:)( +&(/+ () &;.
L(; A9( L(:- & 23 DECEMBER @ 24 L(; -&) & :(?
:(? DECEMBER 2015
B+++ :(( 25 DECEMBER > && M(( ; +++ ;
:(?
0 CONCLUSION
A+ &/+&, ; ( :(* *-+ &= /(:- ;( -&)) & +&)
;&/&*. I (/+& &: & &= ; ++(/ /+ ;( ) ( (// -/() ' &
+-(//* ( & ;&: () ) (/+. <; ; -+ &= A9( L(:-, ' ( +(
/* () (/+& :&* =&: -(* ;; // &= /* +) ;&:.
0 APPENDICES
ORGANIATION CHART
FATIN HAZIKA BINTI
MOHD ARIF
GCHIEF E!ECUTI"E
OFFICER
*A(RU& &(#-A +(&T( &URU' AT(A* +(&T(
A+DU''A* M,*-(&
.F(&A&3(A' MA&A0#R) &UR AT(1A* +(&T( .,/#RAT(,&
&,,RU' AU'A +(&T( #&0(&##R)
T*,M(R(&
-A(#/UDD(&
.ADM(&(-TRAT(2#
.MAR#T(&0 MA&A0#R)
MA&A0#R)
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