SALES & MARKETING DEPARTMENT

DESCRIPTION YTD ACTUAL BUDGET 2024 VARIANCE %

PAYROLL & RELATED
S&M Salaries & Wages 62,124,251 (62,124,251) #DIV/0!
S&M Jamsostek 3,071,430 (3,071,430) #DIV/0!
S&M Daily Worker - - #DIV/0!
S&M Bonus/THR 2,870,627 (2,870,627) #DIV/0!
S&M Employee Meals 4,603,799 (4,603,799) #DIV/0!
S&M Payroll Taxes & Benefits - - #DIV/0!
S&M Medical 2,083,918 (2,083,918) #DIV/0!
S&M Staff Transportation/Relocation - - #DIV/0!
TOTAL PAYROLL & RELATED 74,754,025 - (74,754,025) #DIV/0!
OTHER EXPENSES
S&M Uniforms - - #DIV/0!
S&M Systems Support - - #DIV/0!
S&M Telephone 5,316,513 (5,316,513) #DIV/0!
S&M Contract Services - - #DIV/0!
S&M Sales Call Outside 3,994,500 (3,994,500) #DIV/0!
S&M Transportation 10,028,754 (10,028,754) #DIV/0!
S&M National Advertising Campaign - - #DIV/0!
S&M Postage / Express 1,153,400 (1,153,400) #DIV/0!
S&M Dues & Subscription - - #DIV/0!
S&M Training - - #DIV/0!
S&M Printing & Stationary 3,990,284 (3,990,284) #DIV/0!
S&M Other Expenses 100,000 (100,000) #DIV/0!
S&M Laundry & Dry Cleaning Uniform - - #DIV/0!
S&M Promotion 14,666,836 (14,666,836) #DIV/0!
S&M Entertaintment 3,614,309 (3,614,309) #DIV/0!
S&M Trade Show 2,375,000 (2,375,000) #DIV/0!
S&M Royalty & Marketing - - #DIV/0!
S&M Travelling Expenses - - #DIV/0!
S&M Adv Print Media Newspaper - - #DIV/0!
S&M Casual Transport 9,704,545 (9,704,545) #DIV/0!
S&M Promotion VIP - - #DIV/0!
S&M Collateral F&B Electronic - - #DIV/0!
S&M Giveaways Rooms - - #DIV/0!
S&M Giveaways F&B - - #DIV/0!
S&M Staff Housing (JSO) - - #DIV/0!
S&M Photography - - #DIV/0!
S&M Fee For Outside Service - - #DIV/0!
S&M Group Advertising Campaign - - #DIV/0!
S&M Fee - - #DIV/0!
S&M Kit - - #DIV/0!
TOTAL OTHER EXPENSES 54,944,141 - (54,944,141) #DIV/0!
TOTAL EXPENSES 129,698,166 - (129,698,166) #DIV/0!
 ROOM REVENUE BY

YTD JULI 2022

NO SEGMENT MARKET REALISASI BU
R/N % REVENUE ARR R/N
1 CORPORATE 64 1.32 19,517,290 304,958 736
2 TRAVEL AGENT 116 2.39 25,697,491 221,530 300
3 OTA 1,463 30.18 282,986,419 193,429 5,230
4 GOVERNMENT 288 5.94 205,873,494 714,839 1,665
5 MICE 585 12.07 136,405,338 233,172 2,094
6 INDIVIDUAL 1,426 29.41 363,979,276 255,245 5,271
7 PACKAGE 906 18.69 214,162,813 236,383 120

TOTAL 4,848 100 1,248,622,121 257,554 15,416

ROOM REVENUE BY MARKET SEGMENTATION REPORT

YTD JULI TAHUN 2023

BUDGET REALISASI
% REVENUE ARR R/N % REVENUE ARR
4.77 206,080,000 280,000 229 4.70 61,415,075 268,188
1.95 75,000,000 250,000 374 7.68 107,535,735 287,529
33.93 1,285,000,000 245,698 1,683 34.57 346,335,121 205,784
10.80 582,750,000 350,000 301 6.18 104,342,540 346,653
13.58 732,900,000 350,000 552 11.34 138,670,099 251,214
34.19 1,295,250,000 245,731 1,526 31.34 396,635,431 259,918
0.78 36,000,000 300,000 204 4.19 71,090,909 348,485

100 4,212,980,000 273,286 4,869 100 1,226,024,910 251,802

D JULI TAHUN 2023
REAL VS ANGGARAN 2023 REAL 2022 VS REAL 2023
R/N % REVENUE ARR R/N % REVENUE
(507) (68.89) (144,664,925) (11,812) 165 72.05 41,897,785
74 24.67 32,535,735 37,529 258 68.98 81,838,244
(3,547) (67.82) (938,664,879) (39,914) 220 13.07 63,348,702
(1,364) (81.92) (478,407,460) (3,347) 13 4.32 (101,530,954)
(1,542) (73.64) (98,786) (33) (5.98) 2,264,761
(3,745) (71.05) (898,614,569) 14,187 100 6.55 32,656,155
84 70.00 35,090,909 48,485 (702) (344.12) (143,071,904)

(10,547) (68.42) (2,392,725,189) (21,484) 21 0.43 (22,597,211)

EAL 2023
ARR
(36,770)
65,999
12,356
(368,186)
18,042
4,673
112,102

(5,752)