Professional Documents
Culture Documents
BLOA Studies
BLOA Studies
Neuroplasticity
Localization
Hormones - Cortisol
Pheromones
Kinship Studies
Evolutionary Explanation
Techniques to Study the Brain and Behavior, Neurotransmitters
Hormones - Cortisol
Pheromones
Kinship Studies
● Wedekind (1995)
○ Aim: To determine whether one’s MHC would affect mate choice
○ Methodology:
■ 49 female and 44 male students from the University of
Bern, Switzerland
■ Each participant was categorized for their MHC and a
variety of MHC was included in the sample
■ It was noted if the women were taking oral contraceptives
■ The students also didn’t know each other since they were
all from different classes
■ The men were asked to wear a T-shirt for 2 nights and to
keep the T-shirt in an open plastic bag during the day
■ The men were instructed to do a few things:
■ Perfume-free detergent was given to wash clothes
and perfume-free soap for showering
■ They were asked to not wear any deodorant or
perfume
■ Refrain from smoking tobacco or drinking alcohol
■ To avoid spicy food
■ Refrain from doing sexual activity
■ 2 days later, the women were asked to rank the smell of 7 t-
shirts, each in a cardboard box with a smelling hole
■ Women were tested whenever possible in the second week
after the beginning of menstruation because they are most
odor-sensitive during this time and to use a nasal spray 14
days before the experiment to support the regeneration of
nasal mucus and to prevent flu/colds
■ 3 of the 7 boxes contained t-shirts from men with similar
MHC to the woman’s, 3 other boxes contained t-shirts from
men with dissimilar MHC, and 1 box contained an unworn t-
shirt as a control
■ The women were asked to score the odors of the t-shirts
based on intensity (1-10) and for pleasantness and sexiness
(1-10, 5 = neutral)
○ Results:
■ Women scored male body odors as more pleasant when
they differed from the woman’s own MHC than when they
were more similar