DIGITAL

PRODUCT SYSTEM

THE REPORTER METHOD

Part #1
The Reporter Method allows you to follow in the footsteps of people like Tony Robbins and Oprah by picking a
topic that touches your heart or ignites your passion, finding the best of the best in that area, interviewing
them, and sharing their expertise with an audience that’s hungry for what these experts know.

To use the Reporter Method as you create your course, virtual workshop, or mastermind, answer the following
questions:

1. What’s your niche, category, or topic you want to work on? Think of an area you’re passionate about or
research a popular niche you’d like to get into. (Example: Frank Kern and teaching your parrot to talk)

2. What pain points or problems could you solve, and what knowledge do you need to solve those problems?
Pick a theme. (Example: What’s a delicious and nutritious meal a busy professional with zero cooking talent
could make in under an hour?)

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PRODUCT SYSTEM

Part #2
3. Line up your experts. Search Amazon and Google and check out influencers and experts on social media.
Make a wish list below and mark them off as you reach out to them. Be patient! Not everyone will respond, but
many will.

EXPERT NAME DATE CONTACTED

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 DIGITAL
PRODUCT SYSTEM

EXPERT NAME DATE CONTACTED

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