Grade -10

PART A: Employability Skills

Unit I: Communication Skills

Chapter 4 – Effective Communication

Answer the following questions.

1. What are the key factors of effective communication?

Ans. Key factors of effective communication are –

Content: This refers to the language that has been used in the message. We all interpret the
meaning of words differently. Hence, even simple messages can be misunderstood. Some words
have different meanings depending on the context, which may confuse at times. To make
communication effective, construct proper sentences and use the right words.

Process: It refers to the way the message is delivered-the non-verbal elements in the speech like
the tone of voice, gesture, body language, and the state of mind can be identified during
communication. We often subconsciously trust the accuracy of non-verbal behaviours more than
verbal expressions. Only 7% interpretation of spoken communication comes from words alone,
55% comes from body language, and 38% comes from intonation. Hence, effective communication
happens only when the verbal message is consistent with the tone and body language.

Context: It refers to the situation or environment in which the message is delivered, including the
physical environment (e.g., noisy or quiet room, mall, hospital, etc.), cultural factors (eg,
international cultures, organisational cultures, etc.) and developmental factors (eg, the age of the
speaker and the receiver). Communication should be adapted as per the content to make it
impressive.

2. Why is the content of a message important?

Ans. Content of message refers to the language that has been used in the message. We all
interpret the meaning of words differently. Hence, even simple messages can be misunderstood.
Some words have different meanings depending on the context, which may confuse at times. To
make communication effective, construct proper sentences and use the right words.

3. What are the 7 C’s of communication?

Ans. The 7 C’s of communication are – Clear, Concise, Concrete, Correct, Coherent, Complete, and
Courteous.