Professional Documents
Culture Documents
Business Name
Business Name
EMAIL: liane204@gmail.com
SUBMITTED TO: THE KENYA NATIONAL EXAMINATION COUNCIL IN PARTIAL FULFILLMENT FOR THE
SUPERVISOR: MR.ODENYO
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DECLARATION
I, SIFUNA NAFULA LILIAN, do declare that this business plan is of my original work after a thorough study and survey to the best of my
knowledge and understanding. This work has never been presented to any examination body.
DATE: 23/05/2022
DATE: 27/05/2022
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DEDICATION
I dedicate this business plan to my entire family especially my father Mumu and mother Margaret for their financial and moral support
throughout my studies and completion of my business plan.
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ACKNOWLEDGEMENT
I thank the Almighty God for his abundant blessings of good health, the gift of life and a sober mind.
I am grateful to my parents for their great support I needed for this business plan to be a success.
My sincere gratitude goes to Kitale National Polytechnic at large for the encouraging environment to my learning.
I extend my regards to my supervisor Mr. Odenyo simon, who took me through my technical work and general lectures.
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EXECUTIVE SUMMARY
BUSINESS DESCRIPTION
It is a sole proprietorship form of business which will be operated by my father, my son and I.
The business major activity is sand supplying in construction sites both large and small scale constructors.
My contact information is
Phone 0711382493
Email: liane204@gmail.com
MARKETING PLAN
The targeted customers to my proposed business will be all types of construction industries, commercial buildings, personal houses, large
scale or small scale constructors. Local media like Mulembe radio and Magharibi television will be advertising the business too. There will be
sign posts allocated in all main joints and junctions. Through connections, either friendship of networking the business will be more exposed
and thus more customers.
MARKET SHARE
From my surveys and research, the knowledge of sand supply is minimal hence high demand. Same business exists at a further distance of
about 10 kilometers and cannot serve all the customers.
ADVERTISEMENT
Lilian sand suppliers will have business cards, posters, radios and television stations advertising for the company. The supply or delivery
trucks will be branded with contact information for easy access or if needed for hire.
PRICING STRATEGY
A price policy will be set using competitors price list. There will be discounts on huge purchases and free delivery on a certain bulk.
DISTRIBUTION STRATEGY
Trucks will be available for supplying sand to the company and delivering sand to customers. Due to capital shortage, only 3 trucks will be
available and more will be purchased as the business grows.
MANAGEMENT PLAN/ORGANIZATION
An organization may refer to a business set up to achieve a certain goal in this case the business main goal is to make maximum profit and
satisfy customers.
The organization is meant to show relations of various personnel and their duties and responsibilities within the business.
Human resource management is a crucial feature in a business and refers to the planning, organizing, directing and evaluating all activities
that are directly involved.
The firm shall have both permanent and semi-permanent employees to enable it economically run its affairs.
The firm shall have a good structure within to ensure effective information from the top management to the junior staff and encourages
checks and balances.
A simple line organization as a type of structure will be employed where authority descends from the top of the structure to its bottom level
systematically through a downward delegation of authority.
PRODUCTION/OPERATION PLAN
Operation and production is a fontal tool in a business as it helps in reducing operational costs and in turn maximize profits gained. This
chapter shows the kind of facilities, labor and expenses that will be incurred to ensure that the required services as delivered to customers.
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FINANCIAL PLAN
A financial plan is a breakdown of the business in relation to monetary terms. It assists in predicting costs that will be incurred by the
business, costs that will help the business to achieve its goals and set objectives.
The financial plan will ensure that financial position of the business is stable or does not threaten the existence of the business.
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CHAPTER ONE
BUSINESS DESCRIPTION
The business will be LILIAN SAND SUPPLIERS COMPANY. I chose this title and name because it will be a sole proprietorship business. It
will deal in sand supplying to various locations according to customers preferred destination. I can guarantee excellence, quality or value of
this business.
The business will be located in Kanduyi along Sikata-Malaba highway. It will be near Khetia’s supermarket, opposite Kanduyi- Bungoma
junction.
BUNGOMA
EMAIL: liliansandsupplierslmtd@gmsil.com
CELL: 0711382493
LILIAN SAND
SUPPLIERS
COMPANY
BUNGOMA-CHWELE ROAD
MALABA
HIGHWAY
BGM-KANDUYI RD
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1.2 QUALIFICATIONS AND ROLES
1.3.1 Owner
I will be the business owner with qualifications and skills for running this specified business. I hold a diploma in civil engineering where I
was exposed to this business through industrial attachments in different firms for a period of 7 months including Ederman Construction
Company and Shanxi Lu An engineering company. I also have a valid computer certificate from Wims Computer College. I am capable of
running this business as I have worked on construction sites thus have the experience and leadership skills.
1.3.2 Accountant
Qualifications
i. Must be computer literate with required documents for justification
ii. Must have two years of experience
iii. Must have business education with necessary documents
Duties
Prepares final accounts
Processes all payrolls and workers payments
Prepares and balances books of accounts
Maintains up and keeps records of the business
1.3.3 Drivers
Qualifications
I. Must have a drivers’ license
II. Have good communication skills
III. Must be able to read and write
Duties
I. Deliver sand to customers
II. Make sure the lorries are cleaned and well parked after use
III. Ensure regular servicing of firm vehicles
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1.3.5 Cleaners
Qualifications
I. Good health observant
II. Must be hardworking and ensure neatness of the firm
Duties
Ensure the firm is neat, general cleanness
The capital to the business will amount to 6 million raised from the following sources;
Sources Amount
Owner 3million
Family contribution 1million
Loan 500,000
This will be a trade type involving exchange of sand for money at affordable and friendly costs thus bridging all classes of peoples living in
the society.
The products of sand offered by Lilian sand suppliers’ company will be river sand from rivers.
Concrete sand made from crushed concrete with a mixture of asphalt and cement.
Fill sand, course sand, utility sand, pit sand and fine sand. They will be in standard and quality conditions.
The business will employ laboratory technicians with proper skills to test sand in all states
Laborers will be educated on how to handle sand both in storage and delivery.
Experienced and licensed drivers will do the supply of sand with the tippers this will ensure quality products and satiable services. There will
be a discount on bulk purchases.
Lilian sand suppliers company will be successful due to the encouraging environment and high demand of sand around it.
This industry will deal with sand supply. All types of sand required by customers will be available.
Its location has well improved infrastructure like a highway that will facilitate sand transportation and access to the company.
There is enough security, a police station nearby and company security guards.
There is availability of electricity power to start and operate laboratory equipment and machinery that will be required into the business.
Electrical power will also help in lighting of in the business.
There is availability of labour both skilled and unskilled labor that will aid in the running of the business.
1.6 INDUSTRY
This industry will deal in sand supply of all types of sand required by customers will be available. Proper services shall be provided to our
employees and customers at large. The business will hire skilled labor personnel in areas like computer in keeping financial, personal and
other records within the business, laboratory and driving sectors.
Total number of workers will be 10 maximum both skilled and unskilled.
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1.7.1 BUSINESS ORGANIZATION
The business will employ 2 security guards who will be working in shifts, that is; day and night. There will be 2 cleaners who will be working
daily for 8 hours. The administration will be as follows;
The director
Financial auditor
Secretary
Drivers
Security guards
Cleaners
Purchasing of pieces of land or plots where to establish the business other than paying rent
Purchasing more dumpers and lorries for easier and efficient transportation of sand to customers
Buying more machinery and equipment to the business
For the business to create awareness of its existence to customers, it will engage in intensive advertisements and promotions which will be
done through posters and other communication media like west radio and television. By doing this, all profits gained will be used to expand
the business.
Provide utilization of the profits made for the growth and expansion of the business branches in different regions.
The business will operate on 12 hours daily basis and 6 days a week.
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1.9.2 BUSINESS STRENGTH AND WEAKNESSES
Well located
Affordable prices
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CHAPTER TWO
MARKETING PLAN
Lilian sand suppliers company has various types of customers that will enable the business to develop. Construction industry is large hence
the reason of getting customers at all times.
Construction companies and personal constructors have developed and they need sand from the business for construction purposes for
example sand for mixing with cement for flooring and walling hence creating potential customers.
From the gauging and research, Lilian sand suppliers’ company has the possible size of the market that can be gained in the business and it is
almost 40% of the total customers .This is because it is located in the central part of Kanduyi town. The remaining 60% will be shared among
the competitors as follows;
The pie chart below shows the market sharing of other companies.
I.3 COMPETITION
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These competitors have the following strengths and weakness;
Prime sand limited Small space for storage and Has qualified personnel
operation
Has been operating since
Higher prices 2006
Lilian sand suppliers company will be dwelling in public relations. It has the purpose of creating, understanding and building good will and
reputation.
The intended business will also supply news release and pictures to press rooms and reception on stand. This will be during shows, seminars
within Kanduyi town and Bungoma at large. A good relationship with constant customers will be created thus a good market.
The business intends to use competitors price lists as its main pricing policy. This is to entail the adoption of entrance policy, a strategy of
lowering its prices slightly compared to those of the competitors. The business will also be offering credit facilities as stated under the
policies, offering discounts on bulk purchase. It will not give out goods and services on credit.
The business will be using several tactics to persuade the customers in to buying our sand and services. The business will be using prices and
drawings, exhibitions, giving discounts according to the nature of customer demands, labor scheduling, uniforms, efficient services and good
packaging facilities.
This is the process of delivering sand from the business to customers. The business available trucks will be used in sand transportation from
either producer to the business or from the business to customer.
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CHAPTER THREE
In this chapter this business being a sole proprietorship type, the owner of the business will put all the plans in place with the help of the
manager to ensure the business produces good quality sand and proper supply services to customers to avoid business failure.
Focus should be mainly on management, managerial skills and other type of personnel that the business should have to make sure the
business improves and runs smoothly.
In this section, the business owner puts in place the business structure of the business. There will be a manager and other employees assigned
to perform different tasks to ensure a smooth running of the business. Duties to be performed will include;
1. Coordinating payment and making sure suppliers and staff for example people employed are paid on time.
2. Carrying out market research to ensure that the correct prices are put on sand and procured at the correct prices.
3. Exchange information with the purchasing regarding customers and the suppliers.
Manager
Head of marketing
Storage office Finance officer
Lab technician
Drivers
Cleaners
Watchman office
The key management personnel the business is at the final stage of completing or attaining a certain targeted goal at a set period of time. It
includes;
Directing
Coordinating
Staffing
Hiring
A part from the business owner, the manager should have management experience as stated in chapter one as well as leadership qualities,
entrepreneurship skills and knowledge that enables him/her investigate various duties in the business, problems and identifying possible
solutions. The manager is to be paid at the same time as all the employees.
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Tasks to be performed are;
1) Planning; when good plans are put in place and are being implemented according to the seriousness layout by the management, this
shall lead to achievement of desired goals.
2) Organizing; Ensuring necessary activities are organized in proper manner by controlling all the activities in different departments for
example finance office and marketing.
3)
3.3 OTHER BUSINESS PERSONNEL
This business intends to employ one laboratory technician who will generally deal with testing moisture content and other properties of sand.
The technician will be paid 10,000 per month and overtime allowances will be paid. As the business grows, more laboratory technicians will
be added.
For loading there will be persons to do so while offloading tippers will be available to do the job. This loading is not a permanent job.
III. CLEANERS
The business will hire two cleaners who will ensure the entire business premise is under good hygienic conditions and cleaning will be done
daily for 6 days a week
Recruitment will be done to evaluate and determine those who are attracted to the vacancies available at the start of the business.
III.4.2 TRAINING
There will be less training because skilled personnel will already have the knowledge and skills to operate the tasks and the most tasks need
no training for example cleaning.
III.4.3 PROMOTION
During the operation of the business, promotions shall be done on the following basis:
Remuneration depend on the level of individual education and experience more so on sand properties like texture appealing to the customers.
It also depends on work done per day.
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REMUNERATION TABLE
MANAGER 1 30,000
LABORATORY TECHNICIAN 1 10,000
ACCOUNTANT 1 15,000
DRIVER 3 10,000
CLEANER 2 5,000
SECURITY GUARD 2 10,000
III.5.2 INCENTIVES
Even if the employees are being given allowances, they are to enjoy short leaves, medical allowances if in need. The employees need attires
to protect them from any effect of dust and injuries. I t will also maintain practical communication of feedback to enable employees to know
their progress.
In this business, the manager should ensure that the business meets all the necessary requirements. He must ensure that the business is
registered with the county council which needs not less than 10,000 Kenyan shillings per year, upon acquiring the license, he shall ensure that
tax is paid by getting the Kenya Authority Pin.
He shall also ensure that the workers are well treated and works under prescribed way.
He shall also come up with rules and regulations that will govern the business as follows;
The enhancement is done on services, for the efficiency of business operation. The following is to be required;
I. BANKING SERVICES
An account is opened at the Kenya Commercial Bank. It is to provide safe keeping of finances and loans are given due to a continuous service
with the bank.
II. INSURANCE
Since interference might occur due to unpredictable natural calamities or accidents, Pioneer Insurance Company will embrace the services
against perils.
III. SECURITY
Provision of security will be available into the business will be available. The nearest police station will also provide security to ensure the
business is run in a secured and safe environment.
A postal address will be available under the business name where the business needs to realize and make transactions and correspond to
people who will require door-door services.
BUNGOMA
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CHAPTER FOUR
The design of proposed product (sand) in LILIAN SAND SUPPLIER COMPANY will include delivery notes, invoice notes and receipts.
Being a newly initiated business, the best sand product and services will be offered since there will machinery, tools and skilled personnel to
handle the tasks.
Computers will use electrical power while tippers will use either petrol or diesel.
The business will use both direct and indirect selling methods in order to maximize profit, to create good relationship with respect and direct
customers where to bet our product and services.
4.1.1 MAINTENANCE
The business plans for repairing and maintenance of tools and equipment is to recruit people who are specialized in particular field to avoid
machine and tool breakdowns or breakages.
The business intends to acquire capital from various sources to enable smooth running and to avoid failure for the purchase of materials
(sand) and machinery.
My personal savings and monthly income will be contributed into the business.
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4.1.3 GROUND LAYOUT SHOWS/ WORKSHOP PLAN
Men’s room
Changing room Material store
Laboratory
Water supply
accounts
office
parking
security
exit
Entrance
The business will be getting its materials from dealers and other registered miners. Sand will be acquired through road transport as it is easily
accessed.
Purchase of sand has to be either maximized or minimized according to demand so as to make reasonable profit. Materials will be transported
by tippers purchased by the business.
Through the strategic plan, we shall make sure sand is enough in quantity and daily records are taken to know the flow of the business. The
business requires ten people to employ in the firm so that to boost supply and service levels. Total profit estimated in a year is Ksh.5000000
and we hope to increase because of the growth in construction sector.
Worker Labor
Nelson Okumu Manager
Linda Nelima Accountant
Sam Leon Driver
Arnold Wafula Driver
Chris Pino Driver
Gladys Mueni Cleaner
Nancy Kerubo Cleaner
Peter Kalu Security guard
Musyoka Austin Security guard
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In this process, there will be steps to follow because the industry will be dealing with sand supply. The industry will be collecting sand from
miners who operate from within the town.
raw Sand
Miners
Tested sand
Storage
Selling/transport
Lilian Sand Suppliers Company is to provide enough security at work for its employees. Security will be offered by the nearest police station.
There will be fire extinguishers and protective clothing like sun glasses, gloves and gumboots will be provided for all workers. Emergency
exits will be available within the business premise.
The business will ensure that employees’ health is protected as they must have medical covers like the National Health Insurance Funds card.
There is a health facility near the business that when emergencies occur, employees shall be attended to.
TIME ACTIVITY
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CHAPTER FIVE
This chapter deals with financial management of the proposed business. It will give a comprehensive analysis of the revenue and expenditure
to portray the future of financial potentiality of the business. It will use balance sheet, income statements and cash flow statements.
Financial objectives
1) The business will repay the borrowed loan at the end of two and a half years
2) The management will also ensure the business keep up to date financial records of all transactions. This is a legal
requirement by the government for taxation and helps the business in managing their funds.
3) Surplus funds will be ploughed back into the business so as to ensure growth and expansion.
The business is to allow strict financial management policy in order to promote profit oriented products and avoid losses. The pre-operational
Cost is to be as follows:
Expenses Cost
Insurance 1,500
License and Permits 5,000
Electricity(meter) 3,000
Advertisements 2,000
Tools and equipment 100,000
Water(meter) 3,000
Furniture 7,500
Stock 75,000
Rent 10,000
Miscellaneous 1,500
Postal 1,500
Bank account 200,000
Total 410,000
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Interest on loan 14,500 16,380
Totals 526,500 25,380
Working Capital 572,500 2,151,620
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5.3 PROJECTED CASH FLOW YEAR 1(2021)
particulars JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC TOTAL
Cash flow
Beginning cash 280,000 282,000 285,000 287,000 288,000 300,000 306,000 312,000 318,000 322,000 330,000 334,000 3,644,000
Sales 1,200,000 1,270,000 1,295,000 1,350,000 1,570,000 2,000,000 1,950,000 2,320,000 2,500,000 2,455,000 2,910,000 3,000,000 23,820,000
Debtors 5,000 6,000 6,500 17,500
Total cash inflow 1,480,000 1,552,000 1,585,000 1,637,000 1,858,000 2,300,000 2,256,000 2,638,000 2,818,000 2,777,000 3,246,500 3,334,000 23,837,500
Cash outflow
Purchases 65,000 68,000 70,000 72,000 74,000 76,000 78,000 80,000 82,000 84,000 86,000 88,000 923,000
Salaries 115,000 115000 115,000 115,000 115,000 115,000 115,000 115,000 115,000 115,000 115,000 115,000 1,725,000
Rent 7,000 7,000 7,000 7,000 7,000 7,000 7,000 7,000 7,000 7,000 7,000 7,000
84,000
License and permits 6,000 6,000
Electricity and water 3,000 2,000 1,500 1,350 1,400 1,600 1,100 2,500 1,400 1,200 1,400 1,300 19,750
Loan Repayment 10,000 10,000 10,000 10,000 10,000 10,000 10,000 10,000 10,000 10,000 10,000 10,000 120,000
Interest on Loan 2,500 2,290 2,080 1,870 1,665 1,455 1,250 1,040 830 625 410 210 16,225
Transport 1,500 1,200 1,300 1,400 1,000 1,500 1,400 1,200 1,100 1,350 1,500 1,600 16,050
Creditors 4,000 5,000 4,500 13,500
Advertisement 3,000 3,000 3,000 9,000
Insurance 10,000 10,000
Telephone 1,000 1,000 1,000 1,200 1,300 900 1,300 1,100 1,400 1,200 1,100 1,100 13,600
Miscellaneous 2,000 1,500 2,000 2,500 1,900 2,500 2,000 1,500 2,000 1,500 1,500 2,200 23,100
Total Cash Outflow 226,000 207,990 213,880 212,320 213,265 218,955 222,050 219,340 220,730 226,375 223,910 229,410 2,979,225
Net 1,254,000 1,344,010 1,371,120 1,424,680 1,644,735 2,081,045 2,033,950 2,418,660 2,597,270 2,550,625 3,022,590 3,104,590 20,858,275
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partic JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC TOTA
ulars L
5.3 PROJECTED CASH FLOW YEAR 2 (2022)
Cash flow
Beginning 260,00 282,00 285,00 287,00 290,00 300,00 306,00 312,00 318,00 322,00 330,00 300,00 3,592,0
cash 0 0 0 0 0 0 0 0 0 0 0 0 00
Sales 1,300, 1,270, 1,295, 1,350, 1,570, 2,000, 1,950, 2,320, 2,500, 2,400, 2,900, 3,000, 23,855,
000 000 000 000 000 000 000 000 000 000 000 000 000
Debtors 5,000 6,000 6,000 17,000
Total cash 1,560, 1,552, 1,585, 1,637, 1,860, 2,300, 2,256, 2,638, 2,818, 2,722, 3,236, 3,300, 27,640,
inflow 000 000 000 000 000 000 000 000 000 000 000 000 000
Cash
outflow
Purchases 70,000 72,000 74,000 76,000 78,000 80,000 82,000 84,000 86,000 88,000 90,000 92,000 972,00
0
Salaries 120,00 120,00 120,00 120,00 120,00 120,00 120,00 120,00 120,00 120,00 120,00 120,00 1,440,0
0 0 0 0 0 0 0 0 0 0 0 0 00
Rent 8,000 8,000 8,000 8,000 8,000 8,000 8,000 8,000 8,000 8,000 8,000 8,000 96000
License and 8,000 8,000
permits
Electricity 3,000 2,000 1,500 1,500 1,400 1,600 1,100 2,500 1,400 1,200 1,400 1,300 19,900
and water
Loan 10,000 10,000 10,000 10,000 10,000 10,000 10,000 10,000 10,000 10,000 10,000 10,000 120,00
Repayment 0
Interest on 2,500 2,290 2,070 1,870 1,650 1,400 1,200 1000 900 800 400 300 16,380
Loan
Transport 1,500 1,200 1,300 1,400 1,000 1,500 1,400 1,200 1,100 1,350 1,500 1,600 16,050
Creditors 4,000 5,000 9,000
Advertiseme 3,000 3,000 3,000 9,000
nt
Insurance 10,000 10,000
Telephone 1,000 1,000 1,000 1,200 1,300 900 1,200 1,100 1,300 1,200 1,100 1,100 13,400
Miscellaneou 2,000 1,500 2,000 2,500 1,600 2,500 2,000 1,500 2,000 1,500 1,500 2,300 22,900
s
Total Cash 239,00 217,00 223,87 222,47 222,95 228,90 231,90 229,30 231,80 232,05 233,90 239,60 2,752,6
Outflow 0 0 0 0 0 0 0 0 0 0 17 0 0 30
Net 1,321, 1,334, 1,361, 1,414, 1,637, 2,071, 2,024, 2,408, 2,586, 2,489, 3,002, 3,060, 24,887,
000 010 130 530 050 100 100 700 200 950 100 400 370
5.5PROFORMA INCOME STATEMENT FOR YEAR 2021, 2022
Fixed Assets
Tools and Equipment 100,000 75,000
Furniture 7,500 7,000
Less 2% Depression 2,150 1,640
Total 105,350 80,360
Current Assets
Cash at hand 15,000 80,000
Cash at Bank 1,000,000 2,000,000
Debtors 17,500 17,000
Stock 75,000 80,000
Total 1,107,500 2,177,000
Total Assets 1,212,850 2,257,360
Current liabilities
Creditors 13,500 9,000
Long term liabilities
Bank Loan 500,000
Interest on Loan 16,225 16,380
Total Liabilities 529,725 25,380
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5.7 DETERMINATION OF PROFITABILITY OF BREAKING –EVEN POINT FOR 2021
22,879,000×100÷23,820,000=
96.13%
18,871,447.5×100÷23,820,000
79.23%
22,883,000×100÷23,855,000
95.93%
20,108,233×100÷23,855,000
84.28%
Item Amount
Pre-operational cost 410,000
Working Capital 2,151,620
Fixed assets 80,360
Total desired financing 2,272,980
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