11/12

Entrepreneurship
Quarter 2 – Module 2:
Develop a Product Description:
Prototype and
Potential Supplier

SELF-LEARNING MODULE

DIVISION OF GENERAL SANTOS CITY

Entrepreneurship – Grade 11/12
Self-Learning Module (SLM)
Quar
Qu arte
terr 2 – Modu
Module
le 2: Deve
Develop
lop a Pr
Prod
oduc
uctt Desc
Descrip
ripti
tion
on:: Prot
Protot
otyp
ype
e and
and Pote
Potent
ntia
iall
Supplier
First Edition, 2020

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 11/12

Entrepreneurship
Quarter 2 – Module 2:
Develop a Product Description:
Prototype and Potential
Supplier
Introductory Message
For the facilitator:
Welcome to the Entrepreneurship Self-Learning Module (SLM) on Develop a Product Description:
Prototype and Potential Supplier!
This module was collaboratively designed, developed and reviewed by educators both from public
and private institutions to assist you, the teacher or facilitator in helping the learners meet the
standards
standards set by the K to 12 Cur
Curric
riculu
ulum
m wh
while
ile ove
overco
rcomin
ming
g th
their
eir person
personal
al,, soc
social
ial,, and eco
econom
nomic
ic
constraints in schooling.
This learning resource hopes to engage the learners into guided and independenindependentt learning
activi
activitie
ties
s at the
their
ir own pace and time. Fur
Furthe
therm
rmore
ore,, thi
this
s als
also
o aim
aims
s to help
help lea
learn
rners
ers acquire
acquire the
needed 21st century skills while taking into consideration their needs and circumstances.
In addition to the material in the main text, you will also see this box in the body of the module:

Notes to the Teacher

This contains helpful tips or strategies that will help you
in guiding the learners.

As a facilitator you are expected to orient the learners on how to use this module. You also need to
keep
ke ep tr
trac
ackk of th
the
e lear
learne
ners
rs'' prog
progre
ress
ss wh
whil
ile
e allo
allow
win
ing
g th
them
em to mana
managege th
thei
eirr own
own le
lear
arni
ning
ng..
Furthermore, you are expected to encourage and assist the learners as they do the tasks included
in the module.
For the learner:
Welcom
Welcomee to the
the En
Entr
trep
epre
rene
neur
ursh
ship
ip – Gr
Grad
adee 11
11/1
/122 SeSelf
lf-L
-Lea
earn
rnin
ing
g Mo
Modu
dule
le (SLM
(SLM)) on De
Deve
velo
lop
p a
Product Description: Prototype and Potential Supplier!
The hand is one of the most symbolized part of the human body. It is often used to depict skill,
action and purpose. Through our hands we may learn, create and accomplish. Hence, the hand in
this
this lea
learn
rning
ing res
resour
ource
ce sig
signif
nifies
ies tha
thatt you as a lea
learne
rnerr is cap
capabl
able
e and
and emp
empowe
owered
red to succes
successfu
sfully
lly
achieve the relevant competencies and skills at your own pace and time. Your academic success
lies in your own hands!
This module was designed to provide you with fun and meaningf
meaningfulul opportunities for guided and
independent learning at your own pace and time. You will be enabled to process the contents of
the learning resource while being an active learner.
This module has the following parts and correspondin
corresponding
g icons:

What I Need to Know Th

This
is wi
will
ll gi
give
ve y
you
ou an id
idea
ea of th
the
e ski
skill
lls
s or
compet
com petenc
encies
ies you ar
are
e exp
expect
ected
ed to lea
learn
rn in
the module.

What I Know Th
This
is par
partt inc
includ
ludes
es an act
activi
ivity
ty that
that aims
aims to
chec
ch eckk wh
what at yo
youu al
alre
read
ady
y know
know ab abou
outt th
the
e
less
lesson
on to tatake
ke.. If yo
you
u ge
gett al
alll th
the
e an
answ
swer
ers
s
correct (100%), you may decide to skip this
module.

What’s In Th
This
is is a bri
brief
ef dri
drill
ll or re
revie
view
w to hel
help
p you lin
link
k
the current lesson with the previous one.

What’s New In this portion, the new le les

sson will be
introduced to you in various ways such as a
story, a song, a poem, a problem opener, an
activity or a situation.

What is It Th
This
is sec
sectio
tion
n pro
provid
vides
es a bri
brief
ef dis
discus
cussio
sion
n of
the
the less
lesson
on.. Th
This
is ai
aims
ms to he
help
lp yo
you
u di
disc
scov
over
er
and understand new concepts and skills.

What’s More Th
This
is com
compri
prises
ses act
activi
ivitie
ties
s for ind
indepe
epende
ndent
nt
practice
prac tice to solid
solidify
ify your understandin
understanding
g and
skills
lls of the topic. You may check the
answer
ans wers
s to the exe
exerci
rcises
ses usi
using
ng the Ans
Answe
werr
Key at the end of the module.

What I Have Learned This includes questions or blank

sentence/paragraph to be filled in to process
what you learned from the lesson.

What I Can Do Th
This
is sec
sectio
tion
n pro
provid
vides
es an activi
activity
ty which
which will
will
help
help you
you tran
transf
sfer
er your
your ne
new
w knknow
owle
ledg
dge
e or
skill into real life situations or concerns.

Assessment Th
This
is is a task
task wh
whic
ich
h ai
aims
ms to eval
evalua
uate
te yo
your
ur
leve
levell of ma
mast
ster
ery
y in achi
achiev
evin
ing
g the
the le
lear
arni
ning
ng
competency.

Additional Activities In this porti

portion,
on, anot
another
her activity
activity will be give
givenn
to you
you to en
enri
rich
ch your
your kn
know
owleledg
dge
e or sk
skil
illl of
the lesson learned. This also tends retention
of learned concepts.
 Answer Key This cont
contains
ains ans
answers
wers to all activ
activities
ities in the
module.

At the end of this module you will also find:

References This is a list of all sources used in

developing this module.

The following are some reminders in using this module:

1. Us
Usee the modu
module le with care
care.. Do not put unn
unnece
ecessa
ssary
ry mark
mark/s/s on any par
partt of the mod
module
ule.. Us
Use
e
a separate sheet of paper in answering the exercises.
2. Do
Don’
n’tt forge
forgett to answ
answerer What I Know before moving on to the other activities included in the
module.
3. Rea
Readd the instruc
instruction
tion care
carefully
fully bef
before
ore doing each tastask.
k.
4. Obs
Observe
erve hone
honesty
sty and integ
integrity
rity in doing the tasks and checchecking
king your answ
answers.
ers.
5. Fini
Finish
sh the task at hand bef before
ore proc
proceedi
eeding
ng to the next.
6. Retu
Returnrn this module to your teac teacher/
her/facil
facilitato
itatorr once you are throu
through
gh with it.
If you encounter any difficulty in answering the tasks in this module, do not hesitate to consult
your teacher or facilitator. Always bear in mind that you are not alone.
We ho
hopepe tha
thatt thr
throug
oughh thi
this
s ma
mater
terial
ial,, you wil
willl exp
experi
erien
ence
ce mea
meanin
ningfu
gfull lea
learn
rning
ing and gai
gain
n dee
deep
p
understanding of the relevant competencies. You can do it!
 What I Need to Know

This module was designed and written with you in mind. It is here to help you master Develop a
Product Description: Prototype and Potential Supplier.
Supplier . The scope of this module permits it to
be us
used
ed in mamanyny diff
differ
eren
entt lear
learni
ning
ng si
situ
tuat
atio
ion
ns. Th
Thee la
lang
ngua
uag ge used
used re
reco
cog
gni
nize
zes
s th
the
e div
diver
erse
se
vocabu
vocabular
lary
y lev
level
el of stu
studen
dents
ts.. The les
lesson
sons
s are
are arran
arranged
ged to fol
follow
low the sta
stand
ndard
ard seq
sequen
uence
ce of the
course. But the order in which you read them can be changed to correspond with the textbook you
are now using.

This module would assist you as Senior High School lea

learner
rner to deve
develop
lop a pro
product
duct desc
descript
ription
ion
(TLE_ICTAN11/12EM-1a-2).

The module discusses the topic on:

 Lesson 1 – Dev
Develop
elop a Product Des
Description:
cription: Creat
Create,
e, test and validat
validate
e description of Prototy
Prototype
pe

After going through this module, you are expected to:

1. crea
create
te a proto
prototype
type of tthe
he prod
product;
uct;
2. test th
thee produ
product
ct prot
prototy
otype;
pe; and,
3. va
valid
lidate
ate the ser
servic
vice
e des
descri
cripti
ption
on of the pro
produc
ductt wit
with
h pot
poten
entia
tiall cus
custom
tomers
ers to det
determ
ermine
ine its
acceptability.

 Lesson 2 – Dev
Develop
elop a Product Des
Description:
cription: Potenti
Potential
al Suppliers and IInputs
nputs for Production
1. identify potential suppliers of raw materials and other inputs necessary for the production of
the product or service; and

2. list necessary details of potential suppliers of raw materials for production.

GENERAL INSTRUCTION: Writ Writee all your answ

answers
ers on the answer shee
sheett or in a
separate paper/notebook as per advised by the subject teacher.
 What I Know

Le
Let’s
t’s beg
begin
in wit
with
h cha
challe
lleng
nging
ing our min
minds
ds abo
about
ut the dev
develo
elopme
pment
nt of pro
produc
ductt des
descr
cript
iption
ion.. Are you
ready now?

Have I met this before?

Part I. Multiple Choice

Instructions: Read the questions and encircle the letter of your answer.

1. Wh
What
at refe
refers
rs to the
the st
stat
atem
emen
entt that
that cont
contai
ains
ns im
impo
port
rtan
antt info
inform
rmat
atio
ion
n abou
aboutt the
the fe
feat
atur
ures
es an
and
d
benefits of the product they’re compelled to buy?

a. p
prroduct prototype c. business model
b. product description d. product model

2. Which best describes a prototype?

a. It rrefe
efers
rs tto
o th
thee fi
finis
nishehed d pr
produ
oductct o
off th
theeccomp
ompanany.
y.
b. It is aan
n exa
exact ct cl
clone
one o off a prod
product
uct w
whic
hichh is pr
produ
oduced
ced g
gene
enetic
ticall
ally.
y.
c. It is a rrepr
eprese
esenta
ntatio
tionn of a prprodu
oduct
ct id
idea
ea us
using
ing a sim
simple
ple m
mode
odel.
l.
d. It is an ide
idea ao on
na ann iima
maginginat
ative
ive pha
phase.se.

3. What type of prototyping that will be used for food tasting?

a. c
chheck fit c. product form and appearance
b. test function d. volume production

4. What type of prototyping to be used for machine products to test its usability?

a. c
chheck fit c. product form and appearance
b. test function d. volume production

5. Why should we do prototyping?

a. in o
orde
rderr to boo
boost
st ccomp
ompetetiti
ition
on w
with
ith oth
other
er p
prod
roduct
ucts
s
b. in o
ord
rder
er to sset
et tthe
he p
pri
rice
ce o
off th
the
e pr
prod
oduc
uctt
c. to ca
captu
pturere su
suppl
pplier
iers
s for tthe
he pr
produ
oduct
ct to b
bee pro
produc
duced
ed in tthe
he m
mark
arket
et
d. in orde
orderr to get ffeedba
eedbackck from p potent
otential
ial cus
custome
tomers
rs on pr
product
oduct usability
usability a
and
nd per
perform
formance
ance

6. Which of the following should be considered first in choosing a supplier?

a. financial security c. reliability and quality

b. stro
strong
ng ser
servi
vice
ce com
communica
nicati
tion
on d. str
tron
ong
g pa
parrtn
tne
ersh
rship
7. What source is best to use in order to easily find supplier of raw material for abaca handicraft
production?

a. recommendations c. exhibitions
b. directories d. trade associations

Part II. Right or Wrong

Instruct
Instructions
ions:: Read the statem
statements
ents and analyse
analyse if the stat
statemen
ementt is right or wron
wrong.
g. Draw SMI
SMILEY
LEY

FACE if the statement is right and SAD FACE if it is wrong.

____________8. Product description should entice consumers, using many superlatives can excite
the readers.

____________9. Sensory words are helpful in increasing sales.

____________10. Prototyping products/serv

products/services
ices does not need planning it only needs action and
feedback.

____________11. Defend the negative feedback of your prototype to keep credibility.

____________12. Users who are contributing iideas
deas is helpful to improve solution.

____________13. Organizing feedback makes it easy to analyse solutions to the prototype tested.

____________14. In selecting suppliers, choose only one supplier.

____________15. Getting the right supplier does not need research.

Lesson

Dev
Develo
elop
p a Pro
Produc
ductt D
Descr
escripti
iption
on
1
Hello dear inspiring Entrepreneur! I know you had fun in the trial run of your product especially
when
wh en you let your recip
recipien
ients
ts try it. As yo
you
u ha
had
d jou
journe
rneye
yed
d towar
towards
ds yo
your
ur pre
prepar
parati
ation
ons
s wer
were
e yo
youu
able to attain what you really wanted for your business concept?
Here you should fit your business concept to the description of the product the way you wanted it
to be.
 What’s In

Lett us re
Le reca
call
ll fi
firs
rstt yo
your
ur un
unde
ders
rsta
tand
ndin
ing
g ab
abou
outt th
the
e 4 M’
M’s
s of Op
Oper
erat
atio
ion
n whic
which
h gi
give
ves
s th
the
e basi
basic
c
information and formation in the development of your product description.

Forget Me Not

Instructions: Read the questions and identify 4 M’s of operation. Encircle the letter of the correct
answer.

1. Which of the following refers to the hired individual needed to the transformation process and to
operate the machines or rendering the services required?

a. methods c. manpower
b. machine d. materials

2. Which of the following refers to the input that must be converted into a final output?

a. methods c. manpower
b. machine d. materials

3. Which of the following that is used to transform the input into a semi-finished good or finished
good?

a. methods c. manpower
b. machine d. materials

4. Which of the following is not a manpower?

a. company security c. customer

b. employees d. managers

5. Which of the following refers to materials in a textile production?

a. computer c. cotton
b. loom or weaving machine d. table

Notes to the Teacher

Teacher facilitates an activity that enables learners to use previously

tau ht lesso
lesson.
n.
 What’s New

The previous lesson taught us the necessar

necessary
y factors to consider in the operation of
the busine
business
ss.. So
So,, it requi
requires
res you to kno
know
w the how your bus
busine
iness
ss work
workss and you
yourr
business needs to make it move smoothly.

Activity 1. Describe Your Product!

Paste your product pictur

Paste picturee and describe it accord
accordingly
ingly.. Past
Paste
e it insid
inside
e the box and
write your answer on the space provided.

Instruction: Describe the product based on the specifications being asked.

1. Desc
Describe
ribe your produ
product
ct feat
features
ures..
____________________________________
______________________________________________________
____________________________________
_______________________
_____
____________________________________
______________________________________________________
____________________________________
________________________
______

2. What are the benefits of your product?

____________________________________
______________________________________________________
____________________________________
_______________________
_____
____________________________________
______________________________________________________
____________________________________
________________________
______

3. What are the things that needs improvement about the product?

____________________________________
______________________________________________________
____________________________________
________________________
______
______________________________________________________
________________________________________________________________________
________________________
______
 4. Do the
the pi
pict
ctur
ure
e an
and
d its
its de
desc
scri
ript
ptio
ion
n conf
confor
orms
ms with
with the
the real
real pr
prod
oduc
uctt as yo
you
u
tasted/used it? Why?
____________________________________
______________________________________________________
____________________________________
________________________
______
____________________________________
______________________________________________________
____________________________________
________________________
______

What is It

PRODUCT DESCRIPTION

A product description is the marketing copy that explains what a product is and
why
wh y it
it’s
’s wo
wort
rth
h pu
purc
rcha
hasi
sing
ng.. Th
Thee pu
purp
rpos
ose
e of a pr
prod
oduc
uctt de
desc
scri
ript
ptio
ion
n is to su
supp
pply
ly
cust
custom
omerers
s wi
with
th im
impo
port
rtan
antt in
info
form
rmat
atio
ion
n ab
abou
outt th
the
e fe
feat
atur
ures
es an
andd be
bene
nefi
fits
ts of th
the
e
product so they’re compelled to buy.

How to write product descriptions that sell?

1. Focus on your ideal buyer. The best product descriptions address your target
audience directly and personally. You ask and answer questions as if you’re having
a conversation with them. You choose the words your ideal buyer uses. You use the
word you

When it comes to writing your own product descriptions, start by imagining your
ideal buyer. What kind of humour does he or she appreciate (if any)? What words
does he use? What words does he hate? Is he okay with words
like sucky and crappy? What questions does he ask that you should answer?

2. Entice with benefits. Highlight the benefits of each feature and don’t sell just a
produc
pro duct,
t, sel
selll an exp
experi
erien
ence.
ce. Con
Consid
sider
er als
also
o the fol
follow
lowing
ing:: How doe
does
s you
yourr pro
produc
ductt
make your customers feel happier, healthier, or more productive? Which problems,
glitches, and hassle does your product help solve?

3. Avo
Avoidid yeah
yeah,, yeah phra ses. When we’re stuck for words and don’t know what
phrases.
else to add to our product description, we often add something bland like "excellent
product quality". That’s a yeah, yeah phrase. To avoid this reaction be as specific
as po
poss
ssib
ible
le.. Yo
You
u ma
may
y us
usee bu
bull
llet
et po
poin
ints
ts to me
ment
ntio
ion
n the
the qu
qual
alit
ity
y of the
the pr
prod
oduc
uctt
directly, but each point gives you an impression of quality.

Productt det
Produc detail
ails
s add cre
credib
dibili
ility
ty.. Pro
Produc
ductt det
detail
ails
s sel
selll yo
your
ur pro
produc
duct.
t. You ca
can
n never
never
include too many technical details in your product descriptions. Be specific.
4. Just
Justify
ify using supe
superla
rlatives
tives.. Supe
Superlati
rlatives
ves sound insi
insincer
ncere
e unles
unlesss you clea
clearly
rly
pr
prov
ovee wh
whyy your
your pr
prod
oduc
uctt is the
the be
best
st,, the
the easi
easies
est,
t, or the
the mo
most
st adva
advanc
nced
ed.. If yo
your
ur
product is really lly the best, provide specific proof why this is the case.
Othe
Ot herw
rwis
ise,
e, tone
tone your
your pr
prod
oduc
uctt copy
copy dodown
wn or ququot
ote
e a cu
cust
stom
omer
er wh
who o says
says yoyour
ur
product is the most wonderful they’ve ever used.

5. Ap
Appea
peall to your rea
reader
ders’
s’ ima
imagin
ginat
ation
ion.. Sci
Scien
entif
tific
ic res
resear
earch
ch has prov
proven
en that if
people hold a product in their hands, their desire to own it increases.

You’re selling online, so your web visitors can’t hold your products. Large, crystal
clear
clear pic
pictur
tures
es or vid
videos
eos can help, but the
there
re’s
’s als
also
o a cop
copyw
ywrit
riting
ing tri
trick
ck to inc
increa
rease
se
desire: let your reader imagine what it would be like to own your product.

To practice this copywriting technique start a sentence with the word imagine, and
finish
finish you
yourr sen
senten
tence
ce (or par
paragr
agraph
aph)) by exp
explai
lainin
ning
g how yo
your
ur rea
reader
der wil
willl fee
feell wh
when
en
owning and using your product.

6. Cut thr
throug
oughh ra
ratio
tional
nal barrie
barriers
rs wit
with
h min
mini-s
i-stories.. Incl
tories Includin
uding
g mini-stories
mini-stories in
your produ
product
ct desc
descripti
riptions
ons lower
lowers
s ra
rationa
tionall barr
barriers
iers agai
against
nst persu
persuasion
asion tech
techniqu
niques.
es.

In other words, we forget we’re being sold to. When it comes to telling a story about
your products, ask yourself:

 Who is makin
making g the produ
product?
ct?
 What inspired creating the product?
 Whatt obstacle
Wha obstacles
s did you need
need to overc
overcome
ome to develo
develop
p the product
product?
?
 How was the product tested?

7. Se
Sed
duc
ucee wi
witth sens
sensororyy woword
rdss. Resta
estaur
uraants
nts ha
havve kn
knoown it fo forr a lolon
ng
time:
time: sen
sensor
sory
y wor
wordsds inc
increa
rease
se sal
sales,
es, bec
becaus
ausee the
they
y eng
engage
age mor
moree bra
brain
in pro
proces
cessin
singg
power. Adjectives are tricky words. Often they don’t add meaning to your sentences,
and you’re bette
betterr off dele
deleting
ting them. How
However,
ever, sensory
sensory adjec
adjective
tives
s are power wordwordss
becaus
becausee the
they
y ma
makeke yo
your
ur rea
reader
der experien
experience
ce you
yourr cop
copyy wh
while
ile reading
reading.. Da
Dazzl
zzle
e you
yourr
readers with vivid product descriptions. Think about words
like velvety, smooth, crisp, and bright.

8. Te
Tempt
mpt wit
withh soc
social
ial proof.. Whe
proof Whenn yo
your
ur web visitor
visitors
s are unsure
unsure abo
about
ut wh
which
ich
product to purchase, they look for suggestions what to buy. They’re often swayed to
buy a pro
produc
ductt wit
with
h the highes
highestt num
number
ber of pos
positi
itive
ve rev
review
iews.
s. But the
there
re are oth
other
er
ways to sneak social proof into your product descriptions.

Including an image of a person adds credibility to a quote;

quote; it also
also makes an online
company
compa ny more perso
personal
nal and appro
approach
achable
able enco
encourag
uragiing cus
custotome
mers
rs to ca
call
ll to ge
gett
answers to their queries.

The above quote carries extra impact because

becau se it describes the product as popular.
The popularity claim is further supported with a cutting from the press and the
phrase press favo
favorite. Mo
rite Most
st buye
buyers
rs ar
are
e at
attr
trac
acte
ted
d to bu
buyi
ying
ng so
some
meth
thin
ing
g th
that
at's
's
popular. When it comes to your ecommerce website, highlight the products that are
customer favorites.

9. Make your description scannable

Packaging
Packagin g your product descriptions
descriptions with a clea
clear,r, scan
scannabl
nablee desi
design
gn make
makes
s them
easier
easier to rea
read
d an
and
d mor
more
e ap
appea
pealin
ling
g to pot
poten
entia
tiall cus
custom
tomers
ers.. He
Here'
re's
s so
some
me are
areas
as to
focus on when designing yours:

 Entice your web visitor with headlines;

 Use easy-to-s
easy-to-scan
can bullet points;
 Include plenty of white space;
 Increase your font size to promote readability;

A compelling product description will always pay you back

Share your knowledge about your product. Tell stories and explain even the tiniest
details. Make an effort not to be boring and instead delight your web visitors with
seductive descriptions. Most of all, write with enthusiasm because your passion for
your products is contagious.

CREATE A PROTOTYPE

A prototype is a representation of a product idea, whether it is a simple model you

putt tog
pu toget
ethe
herr your
yourse
self
lf,, a 3D prprin
intt ou
outt or a high
highly
ly refi
refine
ned
d vers
versio
ion
n pr
prod
oduc
uced
ed by a
protot
pro totypi
yping
ng firm.
firm. Sev
Severaerall pro
protot
totyp
ypeses are lik
likely
ely to be built,
built, as
asses
sessed
sed and tes
tested
ted
before a product comes to market.

Prot
Protot
otyp
ypin
ing
g lets
lets yo
you
u cocorr
rrec
ectt desi
design
gn faul
faults
ts an
andd ge
gett fe
feed
edba
back
ck fr
from
om po
pote
ten
nti
tial
al
customers on your product usability and performance. A good prototype can also
help you to attract funding, giving potential investors an idea of what your product
looks like and what it can do.

STEPS

1. Select the type of prototype

a. Be clear about why you need your prototype. You might want to:

 as
asses
sesss you
yourr produ
product
ct for
form
m and ap appea
peara nce - fo
rance forr mark
market
et-t
-tes
esti
ting
ng an
and
d to
make certain you are happy with the overall design;
 test funct ion - to physically test parts to check they work and have been
function
designed correctly;
 chec
checkk fit - to make sure all designed components fit together correctly;
 use pro
prototyp
totyping
ing as a form of low-v
low-volum
olumee produc
production
tion..

b. Decide what you can afford to spend

Professional prototyping costs can vary widely according to the size and complexity
of the
the pr
prod
oduc
uctt or comp
compononen
entt you
you are
are pr
prod
oduc
ucin
ing.
g. Ask
Ask fo
forr qu
quot
otes
es an
and
d de
deta
tail
ils
s of
timescales from a selection of prototype manufacturers.
c. Mak
Makee bas
basic
ic mod
model
els
s you
yourse
rself
lf to ass
assess
ess the ap
appea
pearan
rance
ce and fun
funct
ction
ionali
ality
ty of
your idea

Assembli
Assem bling
ng sim
simple
ple mod
models
els usi
using
ng bas
basic
ic ma
mater
terial
ials
s suc
such
h as woo
wood,
d, car
cardbo
dboard
ard an
andd
foam, or a 3D printed version of your design, can be useful in making sure your
idea
idea wor
works.
ks. Mod
Models
els,, tog
toget
ether
her wit
with
h sim
simple
ple ske
sketch
tches,
es, can als
also
o hel
help
p you to evalua
evaluate
te
the appearance and ergonomics of your product idea.

d. Consider whether CAD (computer-aided design) could meet your needs

CAD software creates three-dimensional models that can be viewed on a computer
screen
screen.. Sol
Solid
id mod
modell
ellers
ers (such as Sol
Solidw
idwork
orks s an
and
d Sie
Siemen
mens s Exp
Explor
lore
e NX) are use
useful
ful
for eva
evalua
luatin
ting
g ho
how
w a pro
produc
ductt or par
partt wil
willl be en
engin
gineer
eered.
ed. Sur
Surfac
face
e mod
modell
ellers
ers (su
(such
ch
as Rhino) are better for looking at surfaces and external appearance.

e. Think about getting help to create a detailed prototype

For example,
example, to prepresen
sentt to inv
invest
estors
ors or com
compan
panies
ies or to use for ma
marke
rkett res
resear
earch
ch
purp
purpos
oses
es.. Yo
You
u wiwill
ll wa
want
nt to mamake
ke some
someth
thin
ing
g that
that wo
work
rks
s an
andd lo
look
oks
s as clclos
ose
e as
possible to the finished product while avoiding unnecessary costs.

You wi
You will
ll prob
probab
ably
ly neneed
ed prof
profes
ess
siona
ionall as
assi
sist
stan
ancce fr
from
om a prprod
oduc
uctt de
desi
sig
gner
ner or
pr
prot
otot
otyp
ypin
ing
g sp
spec
ecia
iali
list
st.. Re
Reme
memb
mber
er that
that pr
prot
otec
ecti
ting
ng yo
your
ur idea
idea is esse
essent
ntia
iall wh
when
en

seeking external help (see Plan your prototype).

f. Only
Only mak
make e a pre-p
pre-prod
roduct
uction
ion proto
prototyp
typee at a lat
late
e st
stage
age in the de
devel
velopm
opment
ent
process

A pre
pre-pr
-produ
oduct
ction
ion pro
protot
totyp
ype
e is man
manufa
ufactu
ctured
red usi
using
ng pro
proces
cesses
ses rep
repres
resen
entat
tative
ive of
actual production methods. It is fully functional and looks very much like the final
product.

2. Plan your prototype

Check what safety or performance standards your product might have to meet

Certain products, such as electrical goods and items that need to be fire-resistant,
have
have to mee
meett par
partic
ticula
ularr saf
safety
ety sta
standa
ndards
rds.. A pro
produc
ductt des
design
igner
er with
with exp
experi
erien
ence
ce in
your sector can advise you.

a. Make sure the intellectual property in your invention is fully protected

If you do not have a patent or registered design in place, ask anyone you approach
to sign a one-page confidentiality or non-disclosure agreement (NDA). This will not
be susuff
ffic
icie
ient
nt if the
the prot
proto
otype
type is go
goin
ing
g to be disisp
pla
laye
yed
d in an exh
exhibit
ibitio
ion
n or a
publication.

b. Decide how many prototypes you are likely to need

If you arare
e hav
having
ing proto
prototyp
types
es mad
made e pro
profes
fessio
sional
nally,
ly, it ma
may
y be che
cheap
aper
er to produc
produce e
severa
sev erall sam
sample
ples
s at the sa
same
me tim
time,e, dep
depen
endin
ding
g on the pro
protot
totypi
yping
ng pro
proce
cess
ss use
used.
d.
Consid
Con sider
er ho
how
w ma
many
ny sam
sample
ples
s wil
willl be nee
needed
ded for con
consum
sumer
er testin
testingg or for pot
poten
entia
tiall
investors, licensees or manufacturers.

c. Consider how your prototype is likely to be assessed and tested by others

Some prod
Some produc
ucts
ts ma
may
y be te
test
sted
ed so vi
vig
gorou
orous
sly th
that
at th
they
ey co
coul
uld
d be re
redu
dun
ndant
dant
afterwards.

You may need a supply of samples to be tested in this way. Alternatively, you might
get an independent testing body to run tests and write a report or get the product
certified against relevant standards.

3. Fund your prototype

a. You may be able to fund basic prototypes from existing funds or borrowings

A bank loan may be enough to cover the development of early-stage prototypes.

Your business plan will need to show that your idea is a strong commercial
propositio
propo sition
n and that you will be able to repay the loan. Mak
Make
e it clea
clearr that family
and friends should only invest amounts they can afford to lose. Get agreements
drawn up professionally.

b. Investigate possible grants and awards

Funding can help you test an idea, develop a new product, process or service, or
work on collaborative projects.

c. Consider equity investment or forming a commercial partnership

For mo
For more
re so
soph
phis
isti
tica
cate
ted,
d, pre-
pre-pr
prod
oduc
ucti
tion
on pr
prot
otot
oty
ypes,
pes, yo
youu ar
are
e li
like
kely
ly to ne
need
ed
investment from business angels or venture capital firms. Alternatively, you could
look for a commercial partner to help you develop your idea.

Again, you will need clear evidence that your idea has strong commercial potential,
including a good early-stage prototype or CAD graphics.

d. Think about bringing outside specialists in as partners in return for a cut of

profits

Some product designers and prototyping companies might consider this if your idea
has clear commerc
commercial
ial pot
potent
ential.
ial. This cou
could
ld be wor
worthw
thwhil
hile
e if it helps
helps you get the
product to market, but you need to be sure it will make financial sense for your
business.

4. Get your prototype made

a. If you lack design expertise, find a suitable designer to design your product

Design skills are essential for turning an innovative idea into a product that can be
succ
succes
essf
sful
ully
ly ma
manunufa
fact
ctur
ured
ed anand
d so
sold
ld.. De
Desi
sign
gner
ers
s cacan
n asasse
sess
ss fe
feas
asib
ibil
ilit
ity
y and
and
aesthetics, spot potential problems and suggest alternatives.

b. Search for a prototype manufacturer that can handle your requirements

Make su
Make sure
re th
that
at a prot
protot
oty
ypin
ping ma
manunufa
fact
ctur
urer
er ca
can
n pr
prod
oduc
uce
e th
the
e co
comp
mple
lexi
xity
ty of
prototype you require. Ask what processes and equipment are available and make
certain that these will be suitable for creating your prototype.

c. Consider whether a university could do your prototyping work

Universities may be able to make prototypes at a lower cost than a manufacturer or
protot
prototypi
yping
ng spe
specia
cialis
list.
t. Dir
Direct
ected
ed by aca
academ
demic
ic sta
staff,
ff, stu
studen
dents
ts wor
work
k on des
design
ign an
and
d
prototype projects as part of their studies.

d. Get your prototype made

You will need to supply the prototype manufacturer with an outline, CAD data and
detailed drawings of your product idea. Drawings will need to be converted into 3D
CAD, which has cost implications.
5. Present your prototype

a. Think carefully before approaching big market players

Most big companies have their own R&D teams and will be working on new ideas
all the time. They may not want to see your ideas in case they are later accused of
infringing your intellectual property.

b. Set out clear rules for anyone you leave your prototype with

Companies interested in your idea are likely to want to hold onto your prototype to
look at it more closely. If you do not have patent or registered-design protection in
place, make sure the company signs a confidentiality agreement.

c. Think about creating a video of how your product works

This can be useful if someone is unable to attend a face-to-fac
face-to-face
e meeting or if your
product has a long operating cycle, for example.

d. Use any feedback to improve your idea

Feedba
Feed back
ck fr
from
om po
pote
tent
ntia
iall inve
invest
stor
ors
s or comp
compan
anie
ies
s that
that migh
mightt be inte
intere
rest
sted
ed in
li
lice
cens
nsin
ing,
g, bu
buyi
ying
ng or ma
manunufa
fact
ctur
urin
ing
g your
your pr
prod
oduc
uctt can
can he
help
lp yo
youu to refi
refine
ne your
your
product idea.

TEST YO
TEST YOUR
UR PR
PROT
OTOT
OTYP
YPES
ES:: HO
HOW
W TO GA
GATH
THER
ER FE
FEED
EDBA
BACK
CK AN
AND
D MA
MAXI
XIMI
MIZE
ZE
LEARNING

Once you’ve built your prototypes based on the ideas you and your team generated,
it’s time to gather feedback from the people on whom you are testing these.

Six Best Practice Tips for Gathering Feedback on Your Prototypes

1. Ways to Solicit Feedback

How yo
How youu so
soli
lici
citt feed
feedba
back
ck from
from yo
your
ur us
user
ers
s (o
(orr te
team
am-m
-mat
ates
es,, if yo
you
u ar
are
e do
doin
ing
g
preliminary testing with your prototypes within your team) depends largely on what
type of prototype you have built.

 inte
intervie
rviews
ws with users to get them to talk about their thinki
thinking
ng process
process while
using the prototype
 pres
present
ent your users with alter
alternati
natives,
ves, you allow them to compare
compare the various
prototypes and tell you what they liked and disliked about each version
  cons
consider
ider usin
using
g the “I Like, I Wish, Wha
Whatt If” method to solicit hon
honest
est feedb
feedback
ack
in testing sessions. This method provides scaffolding for your users to voice
their opinions in a critical but positive manner.

2. Test Your Prototypes on the Right People

Whom you test your prototypes on will affect the usefulness and relevance of their

feedback.
 Team
Team-mat
-mates.
es. Would be good enough for simple and rough feedback feedback in early
stage.
 Extr
Extreme
eme use
users.
rs. Pro
Product
duct use
usersrs who arare
e on top of regula
regularr users.
users. TestTesting
ing you
yourr
prototypes on extreme users will often help you uncover some problems and
relevant
relev ant issues that affect regular users, because the extreme users tend to
be mo
morere voca
vocall ab
abou
outt thei
theirr love
love (or
(or di
disl
slik
ike)
e) of do
doining
g thin
thingsgs rela
relate
ted
d to your
your
prototype.
 Sta
Stakeh
kehold
olders
ers.. . Inter
Interna
nall sta
stakeh
kehold
olders
ers in your
your com
compan
pany, y, manuf
manufactacture
urers,
rs,
reta
retail
iler
ers
s an
andd di
dist
stri
ribu
buto
tors
rs wiwill
ll each
each hahaveve thei
theirr ow
ownn crit
criter
eria
ia fo
forr build
buildin
ing,
g,
maki
ma king
ng or sh
ship
ippi
ping
ng a prprod
oduc
uctt or serv
servicice,
e, an
andd can
can ha
haveve an impa
impactct on the
the
success of your idea. Gathering feedback from these stakeholders will thus
prevent your team from receiving a nasty shock when you realize that you
won’t be able to implement the product or service you have been developing
as feasibly as you had believed.

3. Ask the Right Questions

 Befor
Beforee you test your prototy
prototypes
pes and gath
gather
er feedbac
feedback,k, you should theref
therefore
ore
be sure about what exactly you are testing for.
 Pos
Post-t
t-tes
estin
tingg int
interv
erview
iew sessi
session
on wit
withh you
yourr use
user,
r, you sh
shoul
ould
d the
thenn focus
focus on
finding out the positive and negative feedback relating to usability.
 Rem
Remember
ember to keep an open mind when testi testing
ng your proto
prototype
types,
s, even thoug
thoughh
you have a few core questions you want to focus on.
 Aft
After
er testi
testing
ng,, yo
you
u sho
should
uld eval
evaluat
uate
e the feed
feedba
back
ck an
and
d decide
decide if the
there
re are new
questions that you should ask during future testing sessions

4. Be Neutral When Presenting Your Ideas

 Be ob
obje
ject
ctiv
ive.
e. High
Highli
ligh
ghtt bo
both
th the
the po
posi
siti
tive
ve an
and
d ne
nega
gati
tive
ve as
aspe
pect
cts
s of yo
your
ur
solution, and refrain from trying to sell your idea. Remember
that prototyping and testing is about finding ways to improve your idea, and
overly selling your idea can be detrimental to that goal.
 Do not def
defend
end your produ
product
ct from negative
negative feedba
feedbacks.
cks.
 Avoi
Avoid
d becomin
becoming g too attached to your idea and always be ready to disman
dismantle,
tle,
change, or even abandon it when the need arises.

5. Adapt While Testing

 When yoyou
u conduct tes
tests
ts on your prototy
prototypes,
pes, try to adopt a flexible min
mindset
dset.. ,
if you think that your planned script for the testing session does not work
well, feel free to deviate from it and improvise during the testing session in
order to get the best feedback from your users.

6. Let the User Contribute Ideas

  Allow yo
your
ur users to contribu
contribute
te ideas that build on your prototype
prototypes.
s. You can
ask your users how the product or service could be improved for them, for
instance. Doing so would encourage users to provide useful critiques as well
as help improve your solution.

Three Methods for Maximizing Learning from Testing

Ga
Gath
ther
erin
ing
g fe
Thankfully,feed
aedba
back
fewckmethods
from
from te
test
stin
ing
are gavailable
sess
sessio
ions
nswhich
can
can fe
feel
el li
you lik
ke ause
can hapto
hazprovide
ard process.
some
structure and organization to your feedback-gathering process.

1. Fee
Feedba
dback
ck Cap
Captur
ture
e Grid. You can use it during the test, as a way for you to
Grid.
capture feedback from your users systematically, or after the test, when you need
help
help org
organ
anizi
izing
ng the vari
various
ous feed
feedbac
back k you have gath
gathere
ered.
d. Div
Divide
ide a sh
sheet
eet of pap
paper
er
into four quadrants and label as follows:

LIKES CRITICISM

(Note down positive feedback) (Note down captured negative feedback

and criticisms about the prototype)

QUESTIONS IDEAS

(Note down questions that the users have (Note down any ideas that the testing
asked as well as new questions the test session had sparked)
session
session raised)

2. I Li
Like
ke,, I Wi
Wish
sh,, Wh
What If. Qu
at If. Quite
ite sim
simply
ply,, th
this
is met
metho
hod
d inv
invite
ites
s the user (or you
yourr
team-mates, during a discussion session) to provide open feedback by coming up
with three kinds of statements. One key advantage of this method is that it frames
the
the fe
feed
edba
backck that
that some
someon
onee is ab
abou
outt to pr
prov
ovid
ide
e in a cons
constr
truc
ucti
tive
ve an
and
d posi
positi
tive
ve
manner, enabling an open discussion or absorption of his or her feedback.

I LIKE… I WISH… WHAT IF…

(Statements that the user (Statements that users are (Statements that the user

is
theencouraged to he
aspects that convey
or she prompt
prompted
how theedprototype
to share can
ideas
beof can express that
suggestions new might not
liked about the prototype.) changed or improved so as have a direct link to the
to address some concerns prototype)
prototype)
or issues)

3. Sharing Inspiring Stories. Stories are powerful tools that you can use to inspire
yourself and your team to think of solutions. After doing a round of tests with your
prototypes, getting together with the rest of your team and sharing inspiring
stories with one another is a very useful activity. Capturing what resonates with
you and your team-mates can help identify ideas and feelings that your team can
work on when thinking of new solutions.
Build, Gather Feedback, Iterate

Absorbing
Absorb ing fee
feedba
dback
ck fro
from
m you
yourr use
users
rs thr
throug
ough
h pro
protot
totyp
ypee testin
testing
g is use
useles
less
s if you
don’t put the new information into use in your next iterations of prototype ideas.
You need to develop a habit with your team such that you actively integrate what
you have learnt back into your process, and consciously develop new iterations of
your solutions as you move forward.

What’s More

Now, let’s try to transmit what you have read on the discussion by answering the
questions below.

Activity 3. Screening time!

Instruction: Read the questions and write your answers on the space provided.

1. What is a product description?

____________________________________
______________________________________________________
____________________________________
____________________________
__________

____________________________________
______________________________________________________
____________________________________
____________________________
__________

____________________________________
______________________________________________________
____________________________________
____________________________
__________

2. How should we write a product description?

____________________________________
______________________________________________________
____________________________________
____________________________
__________

____________________________________
______________________________________________________
____________________________________
____________________________
__________

3. What is a prototype?
____________________________________
__________________ ____________________________________
____________________________________
____________________________
__________

____________________________________
______________________________________________________
____________________________________
____________________________
__________

4. How do we gather feedback from our prototype products?

____________________________________
______________________________________________________
____________________________________
____________________________
__________

____________________________________
______________________________________________________
____________________________________
____________________________
__________

5. What do we do with the gathered feedbacks?

____________________________________
______________________________________________________
____________________________________
____________________________
__________

____________________________________
______________________________________________________
____________________________________
____________________________
__________
____________________________________
______________________________________________________
____________________________________
____________________________
__________

Lesson
Potential Suppliers and
2 Inputs for Production

Good da
Good day!
y! On
Onee of the
the conc
concer
ern
n of the
the EnEntr
trep
epre
rene
neur
ur is the
the inpu
inputt fo
forr pr
prod
oduc
ucti
tion
on
mainly
mainly the source of supply. Supp
Supply
ly affect
affects
s the operatio
operation
n of the busin
business
ess even how
good your product is. Suppliers also takes a credit from your business that is why
choosing them matters for future benefits.

What’s New

The previous lesson reminds us that we need to prototype our product/service

product/service
th
ther
eref
efor
ore
e we ne
need
ed th
the
e ma
mateteri
rial
als
s in ma
maki
king
ng th
thee pr
prod
oduc
uctt fo
forr mo
mode
del.
l. It is al
also
so
necessary that we may be able to select our suppliers for the inputs of production.

Activity 4. Name your Inputs!

Instruction: On the matrix below, name the inputs of your product and name the
source
source of your mater
materials.
ials. Write your answ
answers
ers inside the column
columns.
s.

Product name: ___________________________

Inputs Source of Materials Address
Ex. flour XYZ Mall General Santos City

Processing Questions:

1. How did you choose your supplier?

____________________________________
______________________________________________________
____________________________________
___________________________
_________

____________________________________
______________________________________________________
____________________________________
___________________________
_________

2. If you were to find another supplier, what is your basis of choosing? Why?

____________________________________
______________________________________________________
____________________________________
___________________________
_________

____________________________________
______________________________________________________
____________________________________
___________________________
_________
 What is It

SUPPLIER SELECTION PROCESS

Choosing
Choosi ng the right sup
suppli
plier
er inv
involv
olves
es muc
much h mor
moree tha
than
n scann
scanning
ing a ser
series
ies of pri
price
ce
lists. Your choice will depend on a wide range of factors such as value for money,
quality, reliability and service. How you weigh up the importance of these different
factors
factors will be base
basedd on your busines
business'
s' priorities
priorities and stra
strategy
tegy..

A str
strate
ategic
gic appro
approach
ach to cho
choosi
osing
ng sup
suppli
pliers
ers ca
can
n also
also hel
help
p you to unders
understa
tand
nd how
your own potential customers weigh up their purchasing decisions.

This guide illustrates a step-by-st

step-by-step
ep approach you can follow that should help you
make the right choices. It will help you decide what you need in a supplier, identify
potential suppliers and choose your supplier.

1. Thinking strategically when selecting suppliers

The most effective suppliers are those who offer products or services that match -
or exceed - the needs of your business. So when you are looking for suppliers, it's
best to be sure of your business needs and what you want to achieve by buying,
rather than simply paying for what suppliers want to sell you.

It's well worth examining how many suppliers you really need. Buying from a
carefully targeted group could have a number of benefits:

 it will be ea
easier
sier to con
control
trol yo
your
ur suppl
suppliers
iers
 your bus
business
iness will become mor
moree important to them
 you may be able to make deal deals
s that give you an extr
extra
a competi
competitive
tive adv
advanta
antage
ge

However, it's important to have a choice of sources. Buying from only one supplier
can be dangerous -where do you go if they let you down, or even go out of business?

2. What you should look for in a supplier

 Reliability. Remember - if they let you down, you may let your customer
down.
 Quality. The quality of your supplies needs to be consistent - your
customers associate poor quality with you, not your suppliers.
 Value for money. The lowest price is not always the best value for money. If
you want reliability and quality from your suppliers, you'll have to decide
how much you're willing to pay for your supplies and the balance you want
to strike between cost, reliability, quality and service.
 Strong seservice
rvice and cle
clear
ar communic ation. You need your suppliers to
communication.
deliver on time, or to be honest and give you plenty of warning if they can't.
The best suppliers will want to talk with you regularly to find out what needs
you have and how they can serve you better.


Financial
sufficientlysecurity. It's always
strong cash worth making
flow to deliver sure
what you your
want, supplier
when has it. A
you need
 credit check will help reassure you that they won't go out of business when
you need them most.
 approach.. A strong relationship will benefit both sides. You
A partnership approach
want your suppliers to acknowledge how important your business is to them,
so they make every effort to provide the best service possible. And you're
more likely to create this response by showing your supplier how important
they are to your business.

3. Identifying potential suppliers

You ca
You can
n fifind
nd su
supp
ppli
lier
ers
s th
thro
roug
ughh a va
vari
riet
ety
y of ch
chan
anne
nels
ls.. It
It's
's best
best to bu
builild
d up
a sho
shortl
rtlist
ist of pos
possib
sible
le sup
suppli
pliers
ers throu
through
gh a com
combin
binati
ation
on of sou
source
rces
s to give
give you a
broader base to choose from.

 Recommendations. Ask frien friends

ds and busin
business
ess acqu
acquaint
aintanc
ances.
es. You'
You're
re more
likely to get an honest assessment of a business' strengths and weaknesses
from someone who has used its services.
 Directories. If you're looking for a supplier in your local area, use phone or
business directories.
 Tra
Trade
de asso
associat ions. If yo
ciations. your
ur ne
need
eds
s ar
are
e sp
spec
ecif
ific
ic to a pa part
rtic
icul
ular
ar tr
trad
adee or
industry, there will probably be a trade association that can match you with
suitable suppliers.
 Business advisors. Local business-support organizations, such as chambers
of commerce, can often point you in the direction of potential suppliers.
 Exhibitions. Exhibitions offer a great opportunity to talk with a number of
potential suppliers in the same place at the same time. Before you go to an
exhi
exhibi
biti
tion
on,, it's
it's a good
good idea
idea to chchec
eck
k that
that the
the exhi
exhibit
bitor
ors
s ar
aree relev
relevan
antt and
and
suitable for your business.
 Tr
Trad
ade
e pr pres s. Tra
ess. Trade
de mamagagazi
zine
nes
s fe
feat
atur
uree ad
adve
vertrtis
isem
emenents
ts frfrom
om popotetent
ntia
iall
suppliers.

4. Drawing up a shortlist of suppliers

Once you've got a clear idea of what you need to buy and you've identified some
potential suppliers, you can build a shortlist of sources that meet your needs.
When considering the firms on your shortlist, ask yourself the following questions:


Can the
these
se suppli
suppliers
ers deliv
deliver
er wha
whatt you want, when yo you
u want it?
 Are they financially secure?
 How lon
long
g have they bee
been
n establ
established?
ished?
 Do you know any
anyone
one who hahas
s used and can recom
recommend
mend the
them?
m?
 Are they on any approv
approveded suppli
supplier
er lists from trade asso
associat
ciations
ions or
government?

5. Choosing a supplier

Once you have a manageable shortlist, you can approach the potential suppliers
and ask for a written quotation and, if appropriate, a sample. It's best to provide
them with a clear brief summarizing what you require, how frequently you'll require
it and what level of business you hope to place.

 Get a qquota tion. It's worth asking potential suppliers to give you a firm
uotation.
price in writing for, say, three months. You can also ask about discounts for
long-term or high-volume contracts.
  Compare potential suppliers. When you've got the quotation, compare the
potential suppliers in terms of what matters most to you: quality of their
product or service, location, price, supplier’s subcontractors, business
operation and business reputation.
 Negotiate terms and c onditions. Once you've settled on the suppliers you'd
conditions.
like to work with, you can move on to negotiating terms and conditions and
drawing up a contract.

6. Getting the right supplier for your business

 Kno
Know w your nee needs.ds. Unde
Understrstand
and the dif differ
ferenc
encee to your
your bus
busineiness
ss bet
betweween
en a
strategic supplier, who provides goods or services that are essential to your
busine
bus inessss - suc
such h as hig high-
h-val
value
ue raw mat materierials
als - anandd non
non-st
-strat
rategegic
ic suppli
suppliers
ers
who
wh o pro
provid
videe low
low-va
-value
lue sup
suppli
plies
es suc
suchh as off office
ice sta
statio
tione
nery.
ry. You wil willl nee
needd to
spend much more time selecting and managing the former group than the
latter.
 Spen
Spend d time on re resear ch. Choosing the right suppliers is essential for your
search.
business. Don't try to save time by buying from the first supplier you find
that may be suitable.
 As
Askk aro und.. Pe
around Peop
oplele or oth other
er bu
busi
sine
ness
sseses with
with fi firs
rst-
t-ha
hand
nd expeexperirien
ence
ce of
suppliers can give you useful advice.
 Cre
Credit
dit che
check ck potpotent
ential
ial sup
suppli ers.. It
pliers It's
's alalwa
ways
ys wort
worth h ma
maki king
ng su
surere yo
your
ur
supplier has sufficiently strong cash flow to deliver what you want, when you
need it. A credit check will also help reassure you that they won't go out of
business when you need them most.
 Price isn't everything. Other factors are equally important when choosing a
sup
su pplie
plierr - re reli
liab
abil
ilit
ity
y an
and d spspee
eed,
d, for
for ex examampl
ple.
e. If yo youu buy
buy ch chea
eaplply
y but
but
pers
pe rsis
iste
ten
ntly
tly lelett do
downwn yo your
ur cucust
stom
omererss as a re resu
sult
lt,, th
they
ey'l
'lll st
star
artt to lolook
ok
elsewhere.
 Ag
Agre
ree e on servservic ice
e leleve
vels
ls be
befo
fore
re yo
youu star
start.t. It
It's
's a good
good ideidea to ag agrree on
service levels before you start trading so you know what to expect from your
supplier - and they know what to expect from you.
 Don
Don't 't buy frofrom m too man many y sup
suppli ers.. It will be easier for you to manage -
pliers
and probably more cost-effective - if you limit the number of sources you buy
from. This is particularly the case with low value-added suppliers....but don't
have
ha ve jus
justt a sin
single
gle suppl
supplierier.. It'
It's
s alw
alway
ayss wor
worth
th ha
havin
vingg an alterna
alternativtivee sup
supply
ply
source rea
source ready
dy to hel
helpp in dif
diffic
ficult
ult tim
times.
es. Thi
This
s is par
partic
ticula
ularly
rly imp
import
ortan
antt wit
with
h
regard to suppliers strategic to your business' success.
 What’s More

Now, let’s do this once again by reiterating what you have read on the discussion
by answering the questions below.

Activity 5. Screening time!

Instruction: Read the questions and write your answers on the space provided.

1. How do we do supplier selection?

____________________________________
______________________________________________________
____________________________________
____________________________
__________

____________________________________
______________________________________________________
____________________________________
____________________________
__________

____________________________________
______________________________________________________
____________________________________
____________________________
__________

____________________________________
______________________________________________________
____________________________________
____________________________
__________

2. What are the things to consider in selecting a supplier?

____________________________________
______________________________________________________
____________________________________
____________________________
__________

____________________________________
______________________________________________________
____________________________________
____________________________
__________

____________________________________
______________________________________________________
____________________________________
____________________________
__________

____________________________________
______________________________________________________
____________________________________
____________________________
__________

3. Why sh
should
ould we get th
the
e right sup
supplier
plier?
?

____________________________________
______________________________________________________
____________________________________
____________________________
__________

____________________________________
______________________________________________________
____________________________________
____________________________
__________

____________________________________
______________________________________________________
____________________________________
____________________________
__________

____________________________________
______________________________________________________
____________________________________
____________________________
__________
 What I Have Learned

It’
It’s
s tim
time
e to con
connec
nectt the lear
learnin
nings
gs into one. Fil
Filll the spac
space
e wit
with
h wor
word(s
d(s)) to com
comple
plete
te
our learning for this module.

1. Th
The
e ____
______
____
____
____
____
____
___
_ ____
______
____
____
____
____
____
____
____
__ sh
shou
ould
ld conf
confor
orm
m to the
the ac
actu
tual
al

product or prototype.

2. Pro
Produc
ductt des
descr
cript
iption
ion giv
gives
es the ___
______
______
______
______
______
_____
__ an
and
d ___
______
______
______
______
______
____
_ of

the product.

3. A ___
______
______
______
______
______
______
___ is the repr
represe
esent
ntati
ation
on of a pro
produc
ductt ide
idea
a usi
using
ng a sim
simple
ple

model.

4. Entr
Entrepre
epreneur
neurs
s solic
solicit
it _____
__________
_________
________
____ and ask the righ
rightt __________
______________
______
__ to

the right _______________________.

5. Use feedba
feedback
ck to deve
develop
lop functi
functional
onal _____
__________
__________
_______
__ to the proble
problem.
m.

What I Can Do

Part of ent
Part entrep
repren
reneur
eursh
ship
ip sub
subjec
jectt is to put eve
every
rythi
thing
ng in actual
actual act
activi
ivitie
ties
s to make
make
sensib
sen sible
le exp
experi
erienc
ence
e in lea
learni
rning
ng.. Ev
Every
ery act
activi
ivity
ty has a con
connec
nectio
tion
n to the difdiffer
feren
entt
activities you have gone through across the module.

Remember your first product test? Hope you kept the details for it is also needed in
this activity.

Activity 4: Create your Product Description!

Write your
Write your pr
prod
oduc
uctt de
desc
scri
ript
ptio
ion
n be
belo
low
w an
and
d ma
make
ke sure
sure it show
shows
s the
the fe
feat
atur
ure
e and
and
benefits of your product.
Suggested criteria:

CRITERIA 10-9 8-7 6-5 4-3 2-1 Total

Excellent Very Good Good Fair Poor
Points
Completeness
Relevance of the Content
Grammar
Language used
Appropriateness
TOTAL POINTS

Activity 5. Create and test your Prototype!

Instruction: Do the following activities and use separate sheets for your answers:

A. Create the Prototype of your product and test it. Have 5 persons as your selected
custom
cus tomer.
er. Du
Duee to pan
pandem
demicic choos
choose
e peo
people
ple only from withi
withinn yo
your
ur hom
homes
es or close
close
friends nearby.

B. Us
Use
e an
any
y met
method
hod of ga
gathe
therin
ring
g fee
feedba
dback:
ck: Feedb
Feedback
ack Captu
Capture
re Grid/
Grid/ I lik
like,
e, I wis
wish
h
and what if or Sharing Inspiring Stories.
C. Answer the questions below:

1. Is your product description coherent with your product test? Why?

2. What will you do with the positive results?

3. What will you do with the negative results?

At this time you have already completed your activities and learned precious things
while
wh ile doing the ac
actua
tuall act
activi
ivitie
ties
s tha
thatt can
can’t
’t be lea
learne
rned
d by rea
readin
ding
g alone.
alone. Th
This
is tim
time
e
let us answer this test to learn if there are improvements in our comprehension.

Part I. Multiple Choice

Instructions: Read the questions and encircle the letter of your answer.

1. Wha
Whatt ref
refers
ers to the sta
statem
temen
entt tha
thatt con
conta
tains
ins imp
import
ortan
antt inf
inform
ormati
ation
on abo
about
ut the
features and benefits of the product they’re compelled to buy?

a. p
prroduct prototype c. business model
b. Product description d. product model

2. Which best describes a prototype?

a. it rrefe
efers
rs tto
o th
the
e fi
finis
nished
hed pro
produc
ductt of the com
compan
panyy
b. it is an eexac
xactt clon
clone
e of a pro
produc
ductt whi
whichch is p
prod
roduce
ucedd geneti
genetica
cally
lly
c. it is a re
repre
presen
sentat
tation
ion of a pprod
roduct
uct ide
ideaa us
using
ing a sim
simple
ple model
model
d. it iis
s an idea
idea on an im imag
agin
inat
ativ
ive
e ph
phas
asee

3. What type of prototyping that will be used for food tasting?

a. c
chheck fit c. product form and appearance
b. test function d. volume production

4. What type of prototyping to be used for machine products to test its usability?

a. c
chheck fit c. product form and appearance

b. test function d. volume production

5. Why should we do prototyping?

a. in o
orde
rderr to boo
boost
st c
comp
ompetietitio
tion
n wi
with
th o
oth
therer p
prod
roduct
ucts
s
b. in o
ord
rder
er to s
set
et the
the ppri
rice
ce of tthe
he pr
prod
oduc
uctt
c. to ca
captu
pture
re su
supp
pplie
liers
rs fo
forr the pprod
roduct
uct tto
o be pr
produ
oduced
ced iin
n the
the marke
markett
d. in or
order
der tto
o get feedb
feedback
ack ffrom
rom po
potent
tential
ial c
custo
ustomers
mers on prproduct
oduct usability
usability and
performance

6. Which of the following should be considered first in choosing a supplier?

a. financial security c. reliability and quality

b. str
stron
ong
g servi
ervic
ce com
commun
unic
icat
atio
ion
n d. st
strron
ong
g pa
parrtn
tner
ersh
ship
ip
7. Wh
What
at sour
source
ce is be
best
st to us
use
e in or
orde
derr to easi
easily
ly fi
find
nd supp
suppli
lier
er of raw
raw ma
mate
teri
rial
al fo
forr
abaca handicraft production?

a. recommendations c. exhibitions
b. directories d. trade associations

Part II. Right or Wrong

Instructions: Read the statements and analyse if the statement is right or wrong.

Draw
Draw SM
SMIL
ILEY
EY FA
FAC
CE if th
the
e st
stat
atem
emen
entt is righ
rightt an
and
d SA
SAD
D FACE
FACE if it is wron
wrong.
g.

____________8. Product description should address to the entrepreneurs

entrepreneurs creative
concept.

____________9. Make your product description specific.

____________10. Prototype is not necessar

necessary
y in food industries.

____________11. Intellectual property of the prototype should be processed before

presentation.

____________12. Professional
Professional help in making your prototype destroys your concept

of the product.
____________13. Creating and conducting prototype presentation is an expense of
the company.

____________14. Keep an open mind when testing your prototypes.

____________15. In selecting suppliers, think strategical

strategically
ly who matches or even
exceed your business needs.

Additional Activities

Congratulations! We are happy that you overcome the activities because everything
is for your development.

For your additiitional activi

ivity, you will be requir ire
ed to paste or post your
docume
document
ntati
ation
on of act
activi
ivitie
ties
s for it is nec
necess
essary
ary as bas
basis
is of fut
future
ure product
product or tas
task
k
development.

Instruction: Post your picture and label the picture of your activities in the
prototype testing.
Sample Picture

Suggested Rubrics for checking:

CRITERIA 10-9 8-7 6-5 4-3 2-1 Total

Excellent Very Good Good Fair Poor
Points
Completeness of the task
required

Relevance of the Content

Image Quality
TOTAL POINTS
Answer Key
References

Duistermaat, Henneke (2019, October 6). 9 Ways to Write Product Description that
Inform and persuade Your Customers. Retrieved from
https://www.shopify.com.ph/blog/8211159-9-simple-ways-to-write-product-
descriptions-that-sell

Atom Content
Content Marketi
Marketing
ng Ltd (2020
(2020).
). Create a Proto
Prototype
type.. Retrieved
Retrieved from
https://www.marketingdonut.co.uk/market-research/new-product-
research/create-a-prototype

Dam, Rikki Friis; Siang, Teo Yu. Test Your Prototypes: How to Gather Feedback
and Maximise Learning. Retrieved from https://www.interaction-
design.org/literature/article/test-your-prototypes-how-to-gather-feedback-and-
maximise-learning

Business Link UK (2009). Supplier Selection Process. Retrieved from

https://www.infoentrepreneurs.org/en/guides/supplier-selection-process/
 DISCLAIMER
This Self-learn
Self-learning
ing Module (SLM) was developed by DepEd – Division of
Gene
Ge nera
rall Sant
Santos
os Ci City
ty wi
with
th the
the prprim
imar
ary
y ob
obje
ject
ctiv
ive
e of pr
prep
epar
arin
ing
g for
for and
and
addressing the new normal. Contents of this module were based on DepEd’s
Mostt Ess
Mos Essent
ential
ial Learni
Learning
ng Compet
Competen enci
cies
es (ME
(MELC
LC).
). This
This is a supple
supplemen
mentar
tary
y
mate
ma teri
rial
al to be us used
ed by all
all le
lear
arne
ners
rs in Gene
Genera
rall Sant
Santos
os Ci
City
ty in all
all publ
public
ic
scho
school
olss begi
beginn
nnining
g SY 2020
2020-2-202
021.
1. Th
Thee proc
proces
esss of LR deve
develo
lopm
pmen
entt was
was
observ
obs erved
ed in th
the
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encourage feedback, comments, and recommendations.

For inquiries or feedback, please write or call:

Department of Education – Division of General Santos City

Learning Resource Management System (LRMS)
Tiongson St., Lagao, General Santos City

Telefax No.: (083) 552-8909

Email Address: depedgensan@deped.gov.ph