Title Page

Title: The Impact of Social Media on Academic Performance of University Students

Author: Jane Doe
Degree: Master of Arts in Education
Department: Education
University: Fictional University
Date of Submission: May 2024
Supervisor: Dr. John Smith
Abstract
This study investigates the impact of social media usage on the academic performance of university students.
Through a mixed-methods approach, combining quantitative surveys and qualitative interviews, the research
examines the correlation between time spent on social media and students' grades. Findings reveal a negative
correlation, suggesting that excessive social media use can detract from academic performance. The study offers
recommendations for students and educators to mitigate potential negative effects.
Acknowledgements
I would like to thank my supervisor, Dr. John Smith, for his invaluable guidance and support throughout this
research. Special thanks to my family and friends for their encouragement and to the participants who made this
study possible.
Table of Contents
1. Introduction
2. Literature Review
3. Methodology
4. Results
5. Discussion
6. Conclusion
7. References
8. Appendices
List of Figures
 Figure 1: Average Time Spent on Social Media by Students
 Figure 2: Relationship Between Social Media Usage and GPA
List of Tables
 Table 1: Demographic Information of Participants
 Table 2: Summary of Survey Responses
List of Abbreviations
 GPA: Grade Point Average
 SNS: Social Networking Sites
Chapter 1: Introduction
Background of the Study
The proliferation of social media has transformed the way individuals communicate, particularly among university
students. This study explores how this digital shift impacts academic performance.
Statement of the Problem
There is ongoing debate regarding whether social media serves as a distraction or a tool for academic
collaboration. This research aims to clarify this issue.
Research Objectives
 To analyze the extent of social media usage among university students.
 To determine the relationship between social media use and academic performance.
Research Questions/Hypotheses
 What is the average time spent on social media by university students?
 Is there a correlation between time spent on social media and GPA?
Significance of the Study
Understanding the impact of social media on academic performance can help educators develop strategies to
enhance student learning outcomes.
Scope and Limitations
The study focuses on undergraduate students at Fictional University. Limitations include self-reported data and a
restricted sample size.
Definition of Terms
 Social Media: Platforms for social interaction and content sharing, such as Facebook, Twitter, and
Instagram.
 Academic Performance: Measured by GPA.
Chapter 2: Literature Review
Introduction to the Chapter
This chapter reviews existing research on social media usage and academic performance.
Theoretical Framework
The study is grounded in the Theory of Planned Behavior, which suggests that individuals' behavior is driven by
intentions influenced by attitudes, subjective norms, and perceived control.
Review of Relevant Literature
Previous studies show mixed results regarding the impact of social media on academic performance. Some suggest
a negative impact, while others highlight potential academic benefits.
Summary of Key Findings from the Literature
 Excessive social media use can lead to reduced academic performance.
 Social media can also facilitate academic collaboration and resource sharing.
Identification of Gaps in the Literature
There is a lack of consensus on the net impact of social media, necessitating further research.
How This Study Addresses the Gaps
This study employs a mixed-methods approach to provide a comprehensive analysis of the issue.
Chapter 3: Methodology
Research Design
A mixed-methods approach was used, combining quantitative surveys and qualitative interviews.
Population and Sample
The sample consisted of 200 undergraduate students from Fictional University, selected through random sampling.
Data Collection Methods
Data were collected using an online survey and semi-structured interviews.
Data Analysis Techniques
Quantitative data were analyzed using statistical software, while qualitative data were analyzed thematically.
Ethical Considerations
Informed consent was obtained from all participants, and anonymity was ensured.
Limitations of the Methodology
Potential biases include self-reported data and a limited sample size.
Chapter 4: Results
Presentation of Findings
Quantitative Results
 Figure 1: Average Time Spent on Social Media by Students shows that students spend an average of 3
hours per day on social media.
 Table 1: Demographic Information of Participants details the age, gender, and academic standing of the
participants.
Qualitative Results
Interviews revealed that students perceive social media as both a distraction and a tool for academic support.
Analysis of Data
Statistical analysis shows a negative correlation (r = -0.45) between time spent on social media and GPA.
Interpretation of Results
Students who spend more time on social media tend to have lower GPAs, supporting the hypothesis of a negative
impact.
Chapter 5: Discussion
Summary of Findings
The study confirms a negative correlation between social media use and academic performance.
Discussion of Results in Relation to the Literature
Findings align with previous studies suggesting social media as a potential distraction but also highlight its role in
academic collaboration.
Implications of the Findings
Educators should develop guidelines to help students balance social media use with academic responsibilities.
Limitations of the Study
Self-reported data may be subject to bias, and the sample size limits generalizability.
Suggestions for Future Research
Future studies should explore interventions to mitigate the negative effects of social media on academic
performance.
Chapter 6: Conclusion
Recapitulation of the Research Objectives and Questions
The study aimed to explore the impact of social media on academic performance, finding a negative correlation.
Summary of the Main Findings
Excessive social media use is associated with lower GPAs among university students.
Contributions to Knowledge
This study adds to the growing body of research on digital media's impact on education.
Practical Implications
Recommendations include developing time management strategies and awareness programs for students.
Concluding Remarks
Balancing social media use is crucial for maintaining academic performance.
References
 APA style citation of all references used in the study.
Appendices
Appendix A: Survey Questionnaire
Appendix B: Interview Guide