CPU Business and IT College

Test I for Strategic Management Course (20%)

Name__________________________________ Id Number _______________ Section_________ Time: 30 Mins

Part I: Write True or False for the following statements.

[1] _________ Both mission and vision statements reveal future orientations.
[2] _________ Strategic Management deals with short-term business decisions.
[3] _________ Developing strategies require cross-department coordination.
[4] _________Emergent strategy is an outcome of a formal planning process.
[5] _________ A vision statement may apply to an entire company or to a single division of that company.

Part II: Multiple Choices (1.5 each)

[6] ______ Developing a business mission,
identifying opportunities and threats as [10] ______ Short-term milestones that
well as strengths and weaknesses refers to: organizations must achieve to reach long-term
A. Strategy Implementation objectives:
B. Strategy formulation A. Policies
C. Strategy evaluation B. Strategies
D. All C. Annual Objectives
D. All
[7] _____ A vision statement answers the
[11] ______ A strategy helps a business to:
question:
A. Take out a market position,
A. How do we produce products?
B. Conduct operations.
B. What do we want to become?
C. Attract customers.
C. What do we want to do? D. Compete successfully.
D. All of the above E. All
[8] ______ Strategy evaluation is about: [12] ______ A virtuous business conduct which is a
A. Measuring performance essential for successful strategic management:
B. Taking corrective action A. Business Ethics
C. Reviewing factors in the strategy B. Planning
D. All C. Strategy
[9] _____ Individuals who are most responsible D. Finance
for the long-term success or failure of an [13] ______ A vision statement must not be:
organization: A. Compelling
A. Strategists B. Inspiring
B. Marketers C. Long statement covering wide
C. Accountants operations.
D. Communicators
D. Short and memorable

Part III: Short Answer Questions (5 pts)

[14] List down the levels at which a strategy operates (3 pts)