LANDING PAGE &

WEBSITE BUILDING
LEARNING OUTCOMES
LEARNING OUTCOMES
G1 What landing pages and their roles are

G2 Differences between websites and landing pages

G3 How to build a landing page

G4 Build a basic website

G5 The ultimate website terms glossary

G6 How to design a website

G7 UX versus UI

G8 Website metrics

Landing Page & Website Building 2

LESSON TITLES
• Lesson 1: What is a Landing Page?
• Lesson 2: Create a Landing Page (Part 1)
• Lesson 3: Create a Landing Page (Part 2)
• Lesson 4: What is a Website?
• Lesson 5: The Ultimate Website Terms Glossary
• Lesson 6: Build a Basic Website
• Lesson 7: Website Metrics
• Lesson 8: User-Centered Design and Website Optimization

Landing Page & Website Building 3

SOFTWARES/TOOLS
• Google Sites, LadiPage and WordPress accounts
• Paper/ PowerPoint/ WhiteBoard/ Word/ Excel
• Image editing software/ tool

Landing Page & Website Building 4

MATERIALS
Online material: DMI Documentary

Landing Page & Website Building 5

ASSESSMENT STRUCTURE
ASSESSMENT STRUCTURE
Number of Scope of
Test Weight Type of Assessment Questions/ Knowledge and
Exercises/ Problems Skill

Homework 1 25% Homework 1 Exercise Lesson 2

Homework 2 25% Homework 1 Exercise Lesson 3

Choice/ Multiple -
Quiz 1 10% 10 Questions Lesson 7
Choice

Final Assignment 40% Group Assignment 1 Assignment Lesson 6-8

Landing Page & Website Building 6

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