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Prospectus ReInvent 2024
Prospectus ReInvent 2024
Sponsorship Prospectus
© 2024, Amazon Web Services, Inc. or its affiliates. All rights reserved.
Sponsor re:Invent
TABLE OF CONTENTS
Overview 3-5
Audience 6-7
Packages 8-20
Add-Ons 21-41
Contracts 42
FAQs 43-44
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OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
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OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
OVERVIEW
500+
05 Sponsorship
Keynotes opportunities
500K+
262K Square feet of
Virtual viewers 200+ expo space
Sponsored
speaking sessions
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2024, Amazon
Amazon Web
Web Services,
Services, Inc.
Inc. or
or its
its affiliates.
affiliates. All
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reserved.
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Value of sponsorship
Showcase your brand to Secure quality leads from Share your insights with the Build connections with AWS
thousands of customers high quality prospectus, AWS community through and industry leaders. Form
alongside the AWS village connecting you to new 200+ sponsored speaking valuable partnerships at
and key points of interest in potential customers to drive opportunities. re:Invent that carry into the
Expo. sales. future.
©
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2024, Amazon
Amazon Web
Web Services,
Services, Inc.
Inc. or
or its
its affiliates.
affiliates. All
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reserved.
OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
AUDIENCE
25%
17% Job titles and roles of attendees
17% IT professional 8% solutions architect
14%
Types of companies represented
4%
8%
52% enterprise 8% NFP & healthcare
52%
8%
12% SMBs 4% government
12%
8% startups 14% other
©
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2024, Amazon
Amazon Web
Web Services,
Services, Inc.
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or its
its affiliates.
affiliates. All
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reserved.
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AUDIENCE
64% 6% non-users
14%
Region
4%
8%
74.4% AMER 3.4% LATAM
74.4%
8%
12% EMEA 3.2% Japan
12%
6.1% APAC 0.8% China
©
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2024, Amazon
Amazon Web
Web Services,
Services, Inc.
Inc. or
or its
its affiliates.
affiliates. All
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reserved.
OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
Sponsorship
Six sponsorship levels provide front row seats to the action and opportunities
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OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
Booth space Custom 40’ x 40’ Custom 30’ x 30’ Custom 20’ x 20’ Turnkey 10’ x 20’ Turnkey 10’ x 10’ Turnkey 5’ x 5’
EXHIBITOR BENEFITS
© 2024, Amazon Web Services, Inc. or its affiliates. All rights reserved.
OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
Venetian Level 2 meeting room 4 days, PICK TWO* 2 days, PICK TWO*
MEETING SPACE
Hospitality | Parlor Suite (Venetian | Palazzo | PICK TWO* PICK TWO* Add-on
Wynn)
10’x10’ in Sponsor Meeting Room Center PICK TWO* 1 or Theater session
(Venetian L1)
Unlimited while Unlimited while Unlimited while Unlimited while Unlimited while Unlimited while
Opportunity to buy discounted full passes
supplies last supplies last supplies last supplies last supplies last supplies last
Unlimited while Unlimited while Unlimited while Unlimited while Unlimited while Unlimited while
Opportunity to buy extra booth staff passes
supplies last supplies last supplies last supplies last supplies last supplies last
*Emerald and Diamond Sponsors get to select two options for meeting spaces as part of their core
© 2024, Amazon Web Services, Inc. or its affiliates. All rights reserved. package. See Core Package slide for more information.
OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
Event website and mobile app Custom page Custom page Custom page ✓ ✓ ✓
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OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
Diamond Sponsorship
ACTIVATION & THOUGHT LEADERSHIP MEETING PASSES & BRANDING &
LEAD GENERATION SPACE (Select Two) HOTEL ROOMS PROMOTION
▪ 30’x30’ custom booth space in Expo ▪ (2) 60-minute dedicated breakout ▪ Option 1: 1 Hospitality Suite meeting ▪ Dedicated room block of 15 rooms ▪ Template static ad in breakout
with multi-story build opportunity sessions room (Venetian | Palazzo) at the Venetian | Palazzo session loop
▪ Opportunity to invite partners into ▪ 1 session guaranteed at the ▪ Option 2: Venetian level 2 meeting ▪ 13 full-conference passes ▪ Digital billboard custom video ad in
booth (subject to additional cost) Venetian room for 2 days Expo
▪ 13 booth staff passes
▪ Premium turnkey booth options ▪ Speaking sessions recorded and ▪ Option 3: 10’x10’ room in the Sponsor ▪ Venetian | Palazzo elevator bank ad
Meeting Room Center (Venetian level ▪ 4 speaker full conference passes
available added to re:Invent YouTube
1, Hall G) for 4 days (while space lasts) ▪ Custom page on re:Invent website
channel ▪ 1 Executive Summit pass (expires
▪ $5,000 T3 Expo credit towards a
September 30) ▪ Feature in AWS re:Invent mobile
semi-custom booth rental ▪ Leads of opt-in attendees on-site
app
▪ Opportunity to buy additional,
▪ Hanging banner in Expo
discounted full-conference passes ▪ Access to registered company and
▪ 4 lead scanners (unlimited, while supplies last) press lists
▪ Leads for opt-in attendees ▪ Opportunity to purchase additional ▪ Opportunity to purchase re:Invent
booth staff passes (unlimited, while co-branded swag
Networking:
supplies last)
▪ Access to executive gifting catalog
▪ Restaurant buyout (1-day) access at
▪ Check out our group ticket offer for re:Invent co-branded items
Venetian | Palazzo (incremental to
program
sponsorship fee; first come, first
served).
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Platinum Sponsorship
ACTIVATION & THOUGHT LEADERSHIP MEETING PASSES & BRANDING &
LEAD GENERATION SPACE HOTEL ROOMS PROMOTION
▪ 20’x20’ custom booth space in Expo ▪ (1) 60-minute dedicated breakout ▪ (1) 10’x10’ meeting room in the ▪ Dedicated room block of 10 rooms ▪ Template static ad in breakout
session Sponsor Meeting Center (Venetian at the Venetian | Palazzo session loop
▪ Premium turnkey booth options
Level 1, Hall G) for 4 days
available ▪ Speaking sessions recorded and ▪ 11 full-conference passes ▪ Digital billboard custom static ad in
added to re:Invent YouTube ▪ [Add-on] Opportunity to buy a Expo
▪ $4,000 T3 expo credit for a semi- ▪ 11 booth staff passes
channel Venetian | Palazzo hospitality suite
custom booth rental ▪ Feature on AWS re:Invent website
meeting room for 4 days (max 1, ▪ 2 speaker full-conference passes
▪ Leads of opt-in attendees on-site
▪ Hanging banner in Expo while space lasts) ▪ Feature in AWS re:Invent mobile
▪ Opportunity to buy additional full-
app
▪ 3 lead scanners conference passes at a discount
(unlimited, while supplies last) ▪ Access to registered company and
▪ Leads of opt-in attendees on-site
press lists
▪ Opportunity to buy additional
booth staff passes (unlimited, while ▪ Opportunity to buy re:Invent co-
supplies last) branded swag
▪ Check out our group ticket offer ▪ Access to Executive Gifting catalog
program for re:Invent co-branded items
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OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
$245,000
Gold Sponsorship
ACTIVATION & THOUGHT LEADERSHIP OR PASSES & BRANDING &
LEAD GENERATION MEETING SPACE HOTEL ROOMS PROMOTION
© 2024, Amazon Web Services, Inc. or its affiliates. All rights reserved.
OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
$100,000
Bronze Sponsorship
ACTIVATION & CONFERENCE BRANDING &
LEAD GENERATION PASSES PROMOTION
▪ 10’x10’ turnkey booth includes: ▪ 5 full-conference passes ▪ Feature on AWS re:Invent website
▪ (1) 43" monitor ▪ 5 booth staff passes ▪ Feature in AWS re:Invent mobile app
▪ 1 demo counter ▪ Opportunity to buy additional full ▪ Opportunity to buy re:Invent co-branded
conference passes at a discount (unlimited, swag
▪ 1 reception counter with locking storage
while supplies last)
▪ Custom sponsor graphics
▪ Opportunity to buy additional booth staff
▪ Carpet passes (unlimited, while supplies last)
▪ Installation & dismantle ▪ Check out our group ticket offer program
▪ 1 stool
▪ Premium turnkey booth options available.
▪ 1 lead scanner
▪ Leads for opt-in attendees on-site
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OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
$50,000
Showcase Sponsorship
ACTIVATION & CONFERENCE BRANDING &
LEAD GENERATION PASSES PROMOTION
▪ 5’x5’ turnkey kiosk includes: ▪ 3 full-conference passes ▪ Name in text on event website
▪ (1) 43" monitor ▪ 3 booth staff passes ▪ Feature in AWS re:Invent mobile app
▪ 1 demo counter ▪ Opportunity to buy discounted full ▪ Opportunity to buy re:Invent co-branded
conference passes (unlimited, while supplies swag
▪ Custom sponsor graphics
last).
▪ Carpet
▪ Opportunity to buy additional booth staff
▪ Installation & dismantle passes (unlimited, while supplies last)
▪ 1 stool ▪ Check out our group ticket offer program
▪ 1 Lead scanner.
▪ Leads for opt-in attendees on-site
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OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
Marketplace sellers.
The Industry package offers a 5’x5’, 4-day kiosk within the Industry Pavilion within
Expo plus an exclusive invitation to the marquee AWS Visionaries industry event at
(SOLD OUT) The Marketplace packages provide a 5’x5’, 4-day kiosk to showcase
your solutions. Premium packages include a 20-minute speaking opportunity,
Marketplace leaders.
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OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
$50,000
AWS customers around the world are transforming businesses and industries with the help of AWS. Don’t miss the opportunity to showcase your solution or expertise.
*Subject to AWS Industries review and approval. Industry sponsorship will be located in the AWS for Industries Pavilion within the Expo. The Industry Partner Pavilion will be centrally located
within the Industry Pavilion and available industries include: automotive, industrial (manufacturing), media & entertainment, games, healthcare and life sciences, financial services, retail and
consumer goods, energy and utilities, and telecom.
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OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
▪ 5'x5' turnkey kiosk in AWS ▪ 3 full-conference passes ▪ Name in text on event website ▪ (1) 10’x10’ room in the Sponsor
Marketplace Pavilion includes: Meeting Room Center (Venetian
▪ 3 booth staff passes ▪ Feature in AWS re:Invent mobile
Level 1, Hall G) for 4 days
▪ (1) 43" monitor app
▪ Opportunity to buy discounted full
▪ 1 demo counter conference passes (while supplies ▪ Opportunity to buy re:Invent co-
last) branded swag
▪ Custom sponsor graphics
▪ Opportunity to buy additional
▪ Carpet
booth staff passes (while supplies
▪ Installation & dismantle last)
AWS Marketplace is a digital catalog with thousands of software listings from independent software vendors that make it easy to find, test, buy, and deploy software
that runs on AWS. Promote your Marketplace offering and engage attendees directly in this dedicated Marketplace Pavilion located in the re:Invent Expo. The AWS
Marketplace Pavilion features 20+ kiosks within a 50’x50’ pavilion.
**Subject to AWS Marketplace review and approval. The turnkey kiosk will be located within the AWS Marketplace Pavilion in the Expo for four days.
© 2024, Amazon Web Services, Inc. or its affiliates. All rights reserved.
OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
▪ 5'x5' turnkey kiosk in AWS ▪ 3 full-conference passes ▪ Name in text on event website ▪ (1) 10’x10’ room in the Sponsor
Marketplace Pavilion, includes: Meeting Center (Venetian Level 1,
▪ 3 booth staff passes ▪ Feature in AWS re:Invent mobile
▪ (1) 43" monitor Hall G) for 4 days
▪ Opportunity to buy discounted full- app
▪ 1 demo counter conference passes (while supplies ▪ Opportunity to buy re:Invent co-
last) branded swag
▪ Custom sponsor graphics
▪ Opportunity to buy additional ▪ Inclusion in AWS Marketplace
THOUGHT LEADERSHIP
▪ Carpet
booth staff passes (while supplies networking reception
▪ Installation & dismantle last)
▪ 1 stool ▪ Check out our group ticket offer ▪ (1) 20-min Lightning Theater
program. session in Expo with leads of opt-in
▪ 1 Lead scanning device
attendees.
▪ Leads of opt-in attendees on-
site ▪ Meeting opportunity with
marketplace leadership onsite at
re:Invent
AWS Marketplace is a digital catalog with thousands of software listings from independent software vendors that make it easy to find, test, buy, and deploy software that
runs on AWS. Promote your Marketplace offering and engage attendees directly in this dedicated Marketplace Pavilion located in the re:Invent Expo. The AWS Marketplace
Pavilion features 20+ kiosks within a 50’x50’ pavilion.
**Subject to AWS Marketplace review and approval. The turnkey kiosk will be located within the AWS Marketplace Pavilion in the Expo for four days.
© 2024, Amazon Web Services, Inc. or its affiliates. All rights reserved.
OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
UPGRADE WITH
Add-ons
Elevate your brand presence and tailor your experience with our à la carte
sponsorships. Each opportunity is designed to help you achieve your goals and drive
incremental value beyond the expo. Our add-ons span the week to maximize your company’s
impact and success at re:Invent.
MEDIA BRANDING
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OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
ADD-ONS
Lead generation
▪ Generative AI passport program
▪ Networking receptions
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OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
$20,000
SPONSORSHIP BENEFITS
▪ Logo placement within the mobile app passport game.
▪ Opportunity to submit preferred Gen AI activity for the attendee to
engage directly (booth demo, etc.).
▪ Sponsor logo included in promotion of Gen AI Passport program.
▪ Opportunity to provide giveaways/swag to attendees who engage
with Sponsor through the passport game.
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2024, Amazon
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OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
$110,00-$135,000
Networking receptions
Our networking receptions return this year featuring new locations and opportunities for
fun. Sponsorship includes a dedicated 4-hour buyout, pre-selected menu of food and
beverages, and leads of all opt-in attendees who attend the networking reception. Pick an
exciting theme like "Neon Nights," "Superheroes vs. Villains," or even a "Tropical Beach
Bash" - or simply bring in a DJ. It's your party!
SPONSORSHIP BENEFITS
▪ Theme and party inclusions determined by sponsor.
▪ Preset food & beverage menu with opportunity to upgrade for a charge.
▪ Fifty (50) front of the line wristbands for sponsors to hand out and ensure
entry access for key clients (wristband valid for sponsor venue only).
▪ Inclusion via logo or name in text across AWS promotion of receptions.
▪ Restaurant access for 4 hours (1 hour set up, 2-hour reception, 1 hour tear
down).
▪ Opportunity to provide sponsor branded giveaways.
▪ Leads of opt-in attendees.
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2024, Amazon
Amazon Web
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or its
its affiliates.
affiliates. All
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reserved.
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$110,00-$135,000
Networking receptions
Day Restaurants (Venue) Capacity Price
Tuesday Flight Club | Palazzo, Grand Canal Shops 550 SOLD OUT
Tuesday Villa Azur | Palazzo, Grand Canal Shops 300 SOLD OUT
Wednesday Flight Club | Palazzo, Grand Canal Shops 550 SOLD OUT
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$85,000
SPONSORSHIP BENEFITS
▪ Custom branding on one of the large- scale activities within the party site
▪ Leads of opt-in attendees who engage with sponsored activity
▪ Sponsor Logo on re:Play Activity Map
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2024, Amazon
Amazon Web
Web Services,
Services, Inc.
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or its
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affiliates. All
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reserved.
RC Racers Gianter Slide
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ADD-ONS
Content
▪ Lightning theater session
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OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
$25,000
Secure a dedicated mini content session in the Expo - a premium opportunity to actively
engage attendees and showcase your expertise. Present live demos, recent customer case
studies, or thought leadership presentations in an intimate theater setting. Extend your
brand's reach, establish thought leadership, and leave a lasting impression on a captive
audience of cloud innovators.
NEW for 2024: a generative AI-dedicated theater offering content specific to this exciting
new technology.
SPONSORSHIP BENEFITS
▪ (1) 20-minute speaking opportunity in a Lightning Theater in Venetian Expo.
▪ Opportunity to distribute collateral at beginning of theater session.
▪ Leads for opt-in attendees who attend the sponsor’s session.
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ADD-ONS
Media
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or its
its affiliates.
affiliates. All
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reserved.
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$20,000
SPONSORSHIP BENEFITS
▪ Sponsor branding on “Geekwire.com Guide to re:Invent” webpage.
▪ Interview up to 10 minutes in length producing a 5-7 minute final video asset featuring up to two Sponsor
representatives.
▪ Video asset delivered to sponsor by GeekWire within 10 business days for sponsor's use.
▪ Video asset posted on GeekWire’s YouTube channel will rotate through GeekWire’s home page video player and will
include embedded links from Guide to re:Invent landing page.
▪ 4-8 weeks of promotion of video asset on Geekwire.com.
▪ Promotional sponsored posts to GeekWire’s Facebook, X, LinkedIn accounts.
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ADD-ONS
Branding
v
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$50,000
SPONSORSHIP BENEFITS
v
▪ Sponsor ad rotated in loop placed within high-visibility locations across the Venetian | Palazzo
hotels, the mall space, restaurant row, and within the expo.
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$50,000 - $100,000
v
SPONSORSHIP BENEFITS
▪ Branded backwall to anchor the lounge space and accompanying monitor to run pre-recorded
content/content loop (level 3 alcove = 1 monitor; café lounge = up to 4 monitors)
▪ Additional brand elements (dependent on lounge space chosen) may include branded pillars,
wrapped table tops, branded pillows, etc.
▪ Opportunities to provide custom offerings to attendees – subject to AWS approval and at
sponsor’s expense.
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OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
Mon-Thurs 7am-10pm;
Access Hours TBD TBD
Friday 7am-11am
Days owned by
4.5 days (Mon-Fri AM) TBD 4 days (Mon-Thurs)
sponsor
Size Approx. 1,500 sq. ft 250 sq. ft. 100 sq. ft.
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OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
$25,000-$45,000
Grand King meeting room 16’x16’ noise reducing meeting room 10’x10’ standard meeting room
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OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
Custom add-ons
Tailored opportunities to amplify your impact
At AWS re:Invent, we understand that every company has distinct objectives. Our dedicated
sponsorship team is available to collaborate with you and craft high-impact activations to accompany
a variety of re:Invent activities. Connect with our sponsorship experts today at reinvent-
sponsorship@amazon.com to explore custom solutions to elevate your brand on site.
OPPORTUNITIES*
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Contracting
• AWS sponsorships are reserved for AWS • Contracts can be requested via the ‘Sponsor • Review the global sponsorship • Once the contract is signed by both parties,
Partners and select enterprise customers. See re:Invent’ button within this prospectus. Terms & Conditions. AWS will generate an invoice within 72 hours.
more about eligibility.
• Complete the form and your contract will be • Unless requested sooner, invoices are sent 90
• Current contracted sponsors are eligible to sent within 72 hours via DocuSign to your days prior to each event and are due in Net 60.
sponsor add-ons. contract signatory point of contact.
• Contracts must be executed within 14 days
of receipt.
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OVERVIEW AUDIENCE PACKAGES ADD-ONS CONTRACT FAQS Sponsor re:Invent
Timeline
December 2-6
April 23 May 14 June
Sales begin for Wave 2 partners (eligibility) Sponsor portal launch
Review packages to find the right
sponsorship to meet your goals. Watch
the sponsorship webinar on-demand.
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FAQ’s
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affiliates. All
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reserved.
Sponsor re:Invent
Thank you!
reinvent-sponsorship@amazon.com
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