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PR 08 Handout 1
PR 08 Handout 1
1. Conclusions 2. Recommendations
Suggestive, action statements intended for either fellow researchers,
Act as the "final say" of a study. This is where all implications, the general public, or for global advancement of information.
inferences, and confirmations are stated. A conclusion is not a Recommendations must be:
summary of the study, but rather a culmination of all findings. • Related – Recommendations must be based on information
presented in the study. Similar to conclusions, you should not
What to do when writing What not to do when writing introduce new material.
conclusions conclusions • Relevant – The output/goal of a recommendation must be
• Restate your position – To • Introduce new material – significant and relevant to the overall goal of the study.
help readers connect the Closing statements and • Levelled – Recommendations should have proper levelling and
entire study, it is useful to inferences should all refer to must take into consideration the researchers who may continue
restate the purpose of the information previously the study. (Are these students? Are they practitioners?)
study. presented in the study.
Things to Consider for an Effective Presentation
• Emphasize subject • Repeat your results and 1. Message – The purpose of the presentation is to reveal your
importance – Similar to the discussion – A conclusion research findings. Relying on your idea/message alone is not
statement above, this helps can reference the results enough to sell your study. Having a strong and simple message
the reader understand the and discussion, but should makes for a strong, effective presentation.
importance of the study. not act as a summary 2. Words and images – Researchers do not realize that most people,
including world experts, do not want to be blasted with jargon,
• Offer suggestions – • End on a cliff hanger – a acronyms, and complex charts and graphs. Concentrate on words
Although some research conclusion should wrap the and images when making an effective presentation.
papers prefer to separate study neatly. Readers 3. Rapport – The most important factor in measuring presentations is
these in a different section, should not be left with any how the panel or public audience interacts with the presentation.
the conclusion can include unanswered questions or Interact with the audience to add strength to your presentation.
recommendations of the unclear answers. 4. Retention – End the presentation with a good idea, call to action,
study. or even some knowledge.
5. Guides and scripts – Guides and cue cards can be brought when
• End on relevant quotes presenting. However, scripts or reading from your manuscript is not
5. Images – Only use images that are relevant to the study. Avoid
"aesthetic" or irrelevant images. An image should communicate
one (1) idea per slide. Always choose SVG files over bitmap,
bitmap over PNG, and PNG over JPEG. Scale photos so that their
proportions are not distorted.