1.

Everyday Low Pricing - EDLP, which stands for Every Day Low Prices,
is a pricing strategy in which firms promise consumers consistently low
prices on products
2. A high-low pricing strategy is a common retail pricing strategy where a
product (or service, in some cases) is introduced at a higher price point, and
then gradually discounted and marked down as demand decreases.
3. Loss leader pricing is a marketing strategy that prices products lower than
the cost to produce them in order to attract new customers or to sell
additional products to customers.
4. Price lining is the practice of releasing multiple versions of the same product
or service at different price points simultaneously. It gives the impression
that a product has both budget-friendly, standard options and premium
options with extra features and benefits.
5. Reference price is also known as competitive pricing, because here the
product is sold just below the price of a competitor's product.
6. Psychological pricing is a pricing strategy that takes advantage of the
way people perceive prices. This strategy involves setting prices just below
a price point that contains a "9," such as $9.99 or $19.99, in order to make a
product appear cheaper and more attractive to buyers.
7. Traditional pricing - Cost + Fixed profit percentage = Selling price.
8. Multiple pricing, or multiple unit pricing, is a pricing scheme that specifies
the item price for multiple units.
9. Bundle pricing is a business strategy where companies group several
products together into a bundle and sell them at a single price,
10.Preemptive pricing is a methodology of selling a product at a price which is
below the normal or market price for a short period of time to boost sales,
beat competition or bring awareness in consumers. Besides, it also hinders
new firms from entering that particular segment.