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Education Adda Academy’s

journey from a Content Creator to an


Ed-Tech Entrepreneur

Powered by
Meet Hi!
Ashok Sir !
In 2016, Ashok sir started Education Adda
Academy to help students across India in their
preparation for entrance examinations.

What started as a YouTube channel has now


become a community of over 49,000 students,
connecting actively with Ashok sir for his
guidance through his Classplus App.
The JOURNEY of Education Adda Academy
2K - 3K avg. Started online
views on classes on
YouTube videos WhatsApp/YouTube
2016 Dec 2018 Aug 2019

Jun 2018 Mar 2019

YouTube Uploaded 1.75M+


channel 20+ videos subscribers
launched monthly on YouTube
Challenges faced by Ashok sir before Classplus?!

Distraction Time Effort


Due to videos being on Communicating with Teachers managed student
YouTube students switched students via WhatsApp was activities and accepted fees
to other teachers. a hassle and time using multiple platforms.
consuming. Increasing their admin
effort by 2x.
Actors Teachers are the
biggest superstars of this
country

Thousands of students
worship teachers but they
don't know how to connect
with them. It is time to build
Thank
! their online community.
You!
How did Classplus boost Ashok sir’s business?

49,533+ 2,964+ 11,000+ 1.19 Crore +

Students enrolled Average views Courses sold Revenue


from across the on video content on the app generated
country
What role did Classplus
play in amplifying Ashok
sir’s business, and earn
revenue worth
₹ 1.19 Crore +
Education
Adda
Academy App
A single platform enabling student
interaction.

Ensuring students engage with their


own teacher and don’t get tempted
to switch to others.
Engaged students Solved queries
across India using Group Chat
Business
Buddy
A dedicated CSM from Classplus, provided
Ashok sir with insights about what other
teachers in his field are up to and the kind
of content students are seeking. Helping
him :

Boost Transactions

Price Courses Optimally

Secure Education Adda Academy’s place


amongst India’s top coaching institutions Growth Revenue
Hacks Estimation
Marketing
Dashboard
Education Adda Academy

Ashok sir, with the help of Classplus Marketing


Dashboard, reduced admin effort and came closer
to his students, easily updating them about

New Courses

Subscriptions and Offers

Schedule of Live Sessions

Engaging students even when they are offline in


Vernacular Market
their preferred language
Messages Courses
Helping teachers grow their online business exponentially

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