Questionnaire

Determinants of E-Commerce Adoption by Small and Medium

Enterprises Registered with Chambers of Commerce and Industries
in Hazara Division

Part One: Profile of the Respondents

1. Age of respondent
a. 20 to 29 years
b. 30 to 39 years
c. 40 to 49 years
d. 50 years and above
2. Gender of respondent
a. Male
b. Female
3. Education level of respondents
a. Primary
b. Matric
c. Graduate
d. Post Graduate

Part Two: Profile of the SMEs

1. What is your experience in the firm?

a. 1 to 5 years
b. 6 to 10 years
c. 11 to 15 years
d. 16 years and above
2. What is your position in the firm?
a. Manager
b. Owner
3. What is the city of your SME?
a. Mansehra
b. Abbottabad
c. Haripur
Part Three: Factors influencing e-commerce adoption in SMEs

On the scale of 1 to 5, kindly indicate your level of agreement with the following statements:

1 is to Strongly disagree

2 is to Agree

3 is to Neutral

4 is to Disagree

5 is to Strongly disagree

Perceived Benefits 1 2 3 4 5
1. The adoption of e-commerce enhances
reduction of operation cost
2. E-commerce improves communication
with supplier and customer
3. E-commerce adoption leads to
development of new products and
increase in market share
4. E-commerce provides timely
information for decision making
purposes

Perceived Compatibility 1 2 3 4 5

5. E-commerce is compatible with our

business culture and values
 6. E-commerce is matching with our business
technology infrastructure.

7. E-commerce based changes to business

structure and functions are compatible with
our firm

Cost 1 2 3 4 5

8. High cost of computer hardware has a

negative influence on e-commerce
adoption
9. The cost of internet connectivity is not
affordable for our firm

10. The training and maintenance cost for e-

commerce is high for our firm

Technology Readiness 1 2 3 4 5

11. Our firm has experience to deal with e-

commerce applications
12. Our firm has resources to adopt e-
commerce

13. Our firm is well equipped with skills and

knowledge to implement e-commerce

Firm Size 1 2 3 4 5

14. SMEs with higher cash flow and turnover

find it easier to adopt e-commerce
 15. Adoption of e-commerce is affected by age
of a firm

16. E-commerce adoption has an effect on the

structure of our organization

Customer/supplier Pressure 1 2 4 5 6

17. Our suppliers and customers force us to improve our

communication and data sharing systems
18. Our customers influence us to use innovative
technologies for offering products and services

19. Our customers are pressurizing us to adopt e-

commerce

Competitor Pressure 1 2 3 4 5

20. There is a fierce competition between

firms/companies in our industry
21. Our customers have no difficulties to switch to
another company of similar product

External Support 1 2 3 4 5

22. The government support in the shape of grants and

loans encourages us to adopt e-commerce
23. There is adequate technical support from vendors for
adopting e-commerce
 24. Technology vendors and government is providing
enough training to firms for e-commerce adoption

Owner Innovativeness 1 2 3 4 5

25. I have fresh ideas to solve old problems

26. I often risk doing things differently

Owner IT Knowledge 1 2 3 4 5

27. E-commerce requires considerable

level of IT skills and knowledge
28. The ability to configure, operate and
maintain a system is a critical success
factor and this depends on owner

29. Owners are comfortable with use and

application of e-commerce

30. The adoption of e-commerce depends

on the IT ability of owners

1 2 3 4 5

31. Owners familiar with ICT are supportive to

e-commerce adoption
32. Higher level of experience in computer
operations helps the owner in using
innovative technologies in the firm.

33. Higher familiarity of owner with ICT assist

 in developing business technological
structure

34. Owner IT experience helps in developing

better relationship with customers and
suppliers through internet

E-commerce Adoption 1 2 3 4 5

35. Online sales have been carefully designed to

meet organization business requirement

36. SMEs in Hazara region have adopted e-

commerce system

37. Both suppliers and customers have positive

attitude towards e-commerce adoption