Social Media Marketing

B. Com & B.Com (Hons.) Semester II

Skill Enhancement Course (SEC)
Assignment
Academic Session: 2023 – 2024
Ramjas College, University of Delhi

Attempt all Questions

All Question Carry Equal Marks

Q1) Explain social media marketing and its significance in the present scenario.

Q2) Explain the strategies for social media marketing.

Q3) What are the goals of social media marketing and how to create an effective Social
media marketing strategies.

Q4) Explain the communities and its importance in the marketing.

Q5) Explain forums and how forums can be part of business strategies.

Q6) Explain blogging and microblogging.

Q7) What are social networks?

Q8) Who are social media influencers?

Q9) Explain various listening tools and its implications in business strategies.

Q10) Write short note on Conversion rate, Amplification rate and Applause Rate.

Q11) How videos and podcasting are changing the scenario for marketing?

Q12) Write short notes on 70/20/10, 50 – 50 content and Brand Mnemonic.

Q13) Explain the important of Content Creation digitally in the contemporary era.

Q14) Explain Social Media Ethics.