Great Lakes PGDM Online

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BUILDING BUSINESS LEADERS

FOR THE DIGITAL WORLD

GREAT LAKES
ONLINE PGDM
NOW WITH CAMPUS IMMERSION OPTION

MBA Equivalent | Live Online Classes | New-Age Specializations


Great Lakes Institute of Management,
and supported by international collaborations,
established in 2004, is one of India’s premier
the institute has transformed the careers of
business schools. With a vision to nurture
students from various backgrounds worldwide.
socially sensitive, business-ready leaders and
entrepreneurs, it was founded by Dr. Bala V.
Great Lakes Institute of Management has
Balachandran. Great Lakes aims to develop
emerged as one of India’s most innovative
future leaders committed to innovation and
business schools, pioneering the adoption of
excellence through cost-effective, accessible
cutting-edge technology for business
programs. It is nationally renowned and
decision-making. Its world-class residential
consistently top-ranked, offering contemporary
campuses facilitate extensive engagement
and high-quality education with a focus on
with the industry, including the startup
research and social engagement. With
ecosystem, and provide students access to
campuses in Chennai and Gurgaon,
perspectives of CXOs, policymakers, and
Great Lakes emphasizes the adoption of
entrepreneurs.
cutting-edge technologies to meet new-age
business needs. Led by an exceptional faculty
team with guidance from advisory councils

GLIM Chennai Accreditations GLIM Gurgaon Accreditations

2
EMPOWER
ALUMNI THROUGH
NETWORK KNOWLEDGE CAPITAL
AND BENEFITS
RENOWNED FACULTY
Great Lakes has
has been
been recognised
recognisedby by
Learnersofbenefit
Alumni from
the Great an enriching
Lakes Institute of industry and
and academic
academic fraternities
fraternitiesas
asan
an
learning environment
Management can accesscurated by
innumerable institute of
of pre-eminence
pre-eminence in inmanagement
management
distinguished faculty
opportunities to connectmembers.
with fellow research and
and thought
thought capital
capitalgeneration.
generation.
Their exceptional
learners expertise
through the ensures a
GLIM Alumni The institution
institution has
has produced
producedseveral
several
transformative
Association. educational
The experience,
network engages alumni publications including academic
publications including academicjournals
journals
setting Great
through Lakesmentorship
exclusive apart in fostering
sessions and and magazines
magazines containing
containing well-researched
well-researched
knowledge
talks, and askill
fostering development.
culture of exchanging insights and
and papers
papers from
from faculty
facultyand
and
insights and opportunities. students.

3
CHAIRMAN’S MESSAGE
A warm welcome from Great Lakes Institute of Management

Our motto, ‘Global Mindset - Indian Roots’,


permeates every aspect of and activity at
Great Lakes. Over the past 1015 years, we have
successfully imbibed several proven best
practices of modern business management
from the best global business schools, adapted
them to suit Indian realities and introduced
many innovations in management education.
Together, these have ensured that any program
at Great Lakes is truly transformational
for thousands of aspiring and experienced
professionals. Being India’s youngest AMBA-
accredited business school and one of the
youngest globally, Great Lakes has designed a
careful blend of rigorous learning from world-
class academicians, exposure to global thought
and industry experts
leaders, community service,
experiential and peer learning.

Our focus on developing programs for sectors


undergoing massive transformations is
testimony to a collective goal of pioneering
innovative management education. By
embracing internet and mobile technology-
enabled blended and online learning, we
also aim to make high-quality management
education available to large populations of

I am excited to introduce to you the AICTE-


approved Great Lakes Online PGDM that can
help you gain future-ready skills flexibly. I look
forward to the transformative impact of this
program in helping thousands of professionals
who wish to advance their careers with a top-
quality education without quitting their jobs.

MOHAN LAKHAMRAJU
Chairman, Great Lakes Institute
of Management

4
THE GREAT LAKES
ONLINE PGDM ADVANTAGE

In a future governed by ever-changing PROGRAM HIGHLIGHTS


technologies and evolving best practices,
mastering new-age management skills is the
best way to navigate this dynamic landscape.
2-Year Online
Modern business professionals like you need to
Program
stay up-to-date with the latest developments in
management, and the 2-year AICTE-approved
Great Lakes Online PGDM is designed to help
you do just that. Flexible Format
for Ease of Learning
With an industry-relevant curriculum taught in
a flexible format, you can learn future-ready
concepts from one of India’s leading b-schools Industry-Focused
without pausing your career journey. The Curriculum
program’s unparalleled academic rigour is paced
to match your convenience - a perfect blend
of challenging experiences and learning with
support. Through a combination of live virtual
classes and recorded lectures, you can engage in MBA Program
cutting-edge online learning as you gain hands-on
experience with guidance from industry experts.

Through the program, you can learn to make


Diverse Batch and
Peer Profile
situations and access career support to open up
innumerable professional opportunities. With
Career Support
become the modern management professional Services
that organisations are looking for.

5
WHO IS THIS PROGRAM FOR?
The Great Lakes Online PGDM is the right Great Lakes Institute of Management
fit for all professionals who are aspiring will give them a competitive edge
to move to managerial positions, and in the industry.
eventually becoming leaders in their
organisations. Specifically, this program • Mid to senior-level professionals (with
will benefit: 4 or more years of experience) who wish
to accelerate their careers and transition
• Freshers and professionals
Early-career early-career professionals
(with 1-3 from technical to managerial roles. The
(with
years of experience) who wantwho
0-3 years of experience) to want Online PGDM will help them put their
to accelerate
accelerate their
their career
career growth.
growth. This online
This practical experience to use as they
diploma program aims to provide
online diploma program will give them learners shift to assuming leadership positions
with a solid
a strong foundational
foundational knowledge ofof
understanding and shaping business strategy. It is a
business, to help them contribute
the fundamentals of business to help to larger great opportunity for those who want
goals. Earning management
them contribute credentials
to larger business to pursue a world-class PGDM
MBA program
program
from a premier business school like
goals. Earning management credentials without quitting their jobs.
from a premier business school like

PROGRAM FACULTY
Dr.
Dr. Debashis Sanyal
Suresh Ramanathan Dr.
Dr. Umashankar Venkatesh
Suresh Srinivasan
Director
Dean and Area: Financial
Principal, Accounting
Distinguished Director - Center
Distinguished for Online
Professor - Learning
and Strategic
Professor Cost Management
- Marketing and Strategy Professor
Strategy and- Marketing, Great Lakes
Accounting,
(SCM)
Great Lakes, Chennai Institute of Management,
Great Lakes, Chennai Gurugram

Dr. Vidya
Prof. Mahambare
S K Palhan Dr. Poornima
Dr. Sanjoy Sircar
Gupta
Director, Research
Professor andManagement
- Operation Program -Director
Director - PGPM, -
PGDM, Professor
Chair Professor
Great of Economics,
Lakes Institute of Management, Professor - Finance,
Organizational Behaviour, Great Lakes
Great Lakes, Chennai
Gurugram Great Lakes,
Institute Chennai
of Management, Gurugram

Dr. D Sriram Dr. Vishwanathan Iyer


Dr. Jones Mathew
Program Director - PGDM,
Dr. Kirti Sharma
Director of Accreditation,
Program
ProfessorDirector - PGPM
- Sales and Marketing, Associate Professor
Senior Associate Professor -
Professor - Marketing,
Great Lakes, Chennai Great Lakes Accounting and Finance
Finance & Accounting,
Institute of Management, Gurugram Great
Great Lakes
Lakes, Institute
Chennai of Management,
Gurugram

Dr. Raj Krishnan Shankar Dr. Debashis Sanyal


Dr. Ravindra
Program DirectorOjha
- PGDM, Dr. Madhulika
Director, ProfessorSaxena
- Financial
Associate Professor -
Faculty - Operations Accounting and Strategic
Assistant Professor, Business
Entrepreneurship andof
Great Lakes Institute Strategy, Cost Management
Communication, (SCM),
Great Lakes Institute
Great Lakes, Chennai
Management, Gurugram Great
ugramLakes, Gurgaon

Dr. Umashankar Venkatesh Dr. Poornima Gupta


Dr. Sanghamitra
Director Bhattacharyya
- Center for Online Dr. Vibhav
Director Singh
- PGDM,
Learning,
Director - Professor
Centre for- Excellence
Marketing, for Professor Professor
Assistant - – Organisational
Great Lakes,Development
Sustainable Gurgaon Organizational
Behavior, GreatBehaviour,
Lakes Institute of
Professor – Organisational Behavior Great Lakes, Gurgaon
Management, Gurugram
Great Lakes Institute of Management,
Gurugram
Dr. Jones Mathew Dr. Ravindra Ojha
Program Director - PGPM, Professor - Operations,
Dr. Chitrakalpa
Professor Sen
- Marketing, Great Lakes, Gurgaon
Great Lakes,
Professor Gurgaon
- Microeconomics

*This is an indicative list of faculty

6
CURRICULUM
CURRICULUM

YEAR 1 YEAR 2
YEAR 1 YEAR 2
• Marketing Management I • Written Analysis & Communication
• MarketingAccounting
Financial Management I
& Decision Making • Written Analysis & Communication
Macroeconomics
• Financial
Oral Accounting & Decision Making
Communication • Macroeconomics
Organisational Behaviour II
• Oral Communication
Statistical Methods in Decision Making • Organisational
Business Behaviour II
Analytics
• Statistical
Karma YogaMethods in Decision Making • Analytics
Business Ethics &
Corporate Governance
• Karma Yoga
Microeconomics • Business Ethics &
• Corporate Governance
Optimisation Techniques
• Microeconomics
Organisational Behaviour I
for Decision Making
• Optimisation Techniques
• Organisational
Cost Behaviour
& Management I
Accounting
• for Decision
Business MakingMethods
Research
• Cost & Management
Human Accounting
Resource Management
• Business Research
Marketing Methods
Management II
• Human Resource
Production Management
& Operations Management
• Marketing
Elective 1 Management II
• Production
Financial & Operations Management
Management
• 1
Elective 2
• Financial Management
Strategic
• 2
Elective 3
• Strategic Analytics
Business Management
• 3
Elective 4
• Business Analytics
• 4
Elective 5
• Elective 5

YEAR 1 YEAR 2
CAPSTONE YEAR 1 YEAR 2
PROJECT
CAPSTONE
FUNCTIONAL CAPSTONE
CAPSTONE PROJECT PROJECT II
PROJECT FUNCTIONAL CAPSTONE
CAPSTONE PROJECT PROJECT II
7
7
SPECIALISATIONS OFFERED*

DATA SCIENCE & ANALYTICS MARKETING

OPERATIONS FINANCE

DATA SCIENCE & ANALYTICS OPERATIONS


• Machine Learning for • Business Excellence for
Business Applications Competitive Advantage
• Data Visualisation • Supply Chain & Logistics Management
• Marketing Analytics • Service Operations Management
• Web & Social Media Analytics • Project Management
• Artificial Intelligence for Business • Strategic Sourcing Management

MARKETING FINANCE
• Digital Marketing • Financial Statement Analysis
• Marketing & Retail Analytics • Financial Modeling
• Product & Brand Management • Financial Management for
Designing Marketing Strategy
• Integrated Marketing Communication
• Financial Analytics
• Web & Social Media Analytics
• Wealth Management

*Note: (1) Curriculum and course structure are indicative. They are reviewed periodically by the academic committee
in conjunction with advisory panels from industry and academia. (2) Each of the specialisations will be offered in a
particular term of study only if the minimum number of enrolments for the specialisation are met.

8
HANDS-ON PEDAGOGY

The Great Lakes Online PGDM spans 2 • Live Virtual Classes (LVCs): Each week,
years, over which you will build strong a live video lecture complements the
foundations in all the core business lecture videos. These sessions build on
management principles, as well as dive deep the lecture videos and add an interactive
into your chosen area of specialisation. learning experience to the program.
Through it all, you will also work on
intensive capstone projects, learn from • Discussion Forum: Learning through
world-class case studies, and experience discourse and discussion has proven
the pressures of business decision-making to be particularly beneficial in business
through simulations. The 2 years consist of: studies. You will be invited to participate
in a curated discussion as part of each
• Core Courses: 19 core courses. course. You are, of course, welcome to
• Specialisation: A well-crafted initiate other discussions to enhance
sequence of 5 courses in your peer learning.
area of specialisation.
• Case-Based Learning: Use of case
• 2 Capstone Projects: One in each
studies and simulations from Harvard
year, these projects are integrative
Business School and other top
and practical.
institutions (Global and Indian) will help
you enhance your critical thinking and
You will learn through a thoughtfully
reflective judgement skills.
crafted combination of:

Assessment Structure
• Lecture Videos and Learning Material:
Continuous assessment is an important
In each course, the concepts you need
facet of this program. It is important that
to understand will be taught through a
you know where you stand, and adjust your
series of short video lectures. They are
learning based on feedback. Therefore,
designed so you can watch, pause, take
the program contains shorter assessments
notes, and re-watch as necessary.
throughout the course, and a more
substantial assessment (project, case study
or online exam) at the end of each course.

9
CERTIFICATE AICTE
APPROVED

OF COMPLETION
Upon successful completion of the program, learners will receive
a Post Graduate Diploma in Management from the Centre for
Online Learning at Great Lakes.

Upon successful completion of the program, learners will receive a Post Graduate Diploma in
Management from the Center for Online Learning at Great Lakes Institute of Management.

10
DIVERSE BATCH PROFILE

learner profiles
The learner profiles for
forprevious
other online programs
batches offered
of Online PGDM bycomprises
Great Lakes Institute of Management
of professionals from a variety
tend
of to comprise
backgrounds andof levels
professionals from aMost
of experience. variety of backgrounds
of our and
candidates are levels
from theofITexperience. Mostsector,
and technology
of our candidates
followed are from the IT and technology sector, followed by manufacturing.
by manufacturing.

WORK INDUSTRY SECTOR EDUCATIONAL


EXPERIENCE DISTRIBUTION BACKGROUND

20% 10%

44% 6% 16%
3%
43% 4%
14%
4%
5%
7% 3%
8% 7%
37% 11%
8% 50%

4-7 Years IT & Technology Retail/Hospitality BE/Tech

Others Consulting Analytics B.Com


7-10 Years
Education BFSI BA/BSc/BCA/BBA
10+ Years E-Commerce Pharama Healthcare MTech/MSc/MCA

Telecom Manufacture/Automobile MBA/PGDM


Others

LEARNERS FROM LEADING COMPANIES

11
11
LEARNER TESTIMONIALS

Arunachalakani,
Arunachalakani Kanimozhi
Preeti Swaminathan
Principle Instrumentation Designer,
Principal Instrumentation Senthamil
Tata ConsultancySelvan,
Services
McDermott International
Designer, McDermott Ltd.
International Social Media Manager
Work
Ltd. Experience - 15+ Years Freelancer
Work Experience – 3+ Years
“I have had the privilege of attending lectures by
extremely knowledgeable professors, which has
“During our online sessions, the lecturer ensured that
greatly facilitated my understanding of management
we had access to the same materials as those used in
“Making the most of the online sessions, our lecturer “It has been
subjects. The a great experience
lectures delivered by soexperts
far. The not
professors
only
in-person classes. Consequently, they were able to
ensured we have access to the same material as are skilledmy
enhanced with sound
grasp industry
of the knowledge
learning material and have
but also
compress a semester's worth of content into a short
in-person classes. As a result, the lecturer could managedvast
imparted to make live virtual
knowledge. Theirclasses engaging
teaching methods
period, all while maintaining clarity and practicality.”
compress a semester’s worth of content into a short and been
have interactive. The program
commendable, and Iteam addresses
will always be the
period while making it clear and practical.” concerns in
profoundly real time
grateful to to make
them. Mythis online course
experience with as
seamless
the as possible.
Great Lakes has beenIt’s truly
a good optionI for
positive. am those
also who
wish toindebted
deeply continuetoworking
our Programwhile pursuing
Manager, awhodegree.”
Khyati Sonia provides valuable assistance and effectively
Saikat Sengupta,
Mindtree Ltd oversees this program.”
Associate Manager -
Digital Marketing Vigneshwaran B,
Work Experience – 12+ Years Associate - Data Science
“What I appreciate the most is the support from the
Vidhya Boopalan
TheMathCompany
Program Manager. I had raised quite a few tickets,
Work Manager,
Group Experience – 2+Security
Cloud Years
“Online
and most management
of them were courses
resolvedareineasy; they manner
a timely lack
Projects at HCL Tech - Cisco
peer-to-peer
with proper and learning and do not
fair solutions. Someaddofmuch value’
the core and
-live
that was what
faculties wereeveryone
amazing! told me when
I truly enjoyedI started
the case
Offshore Development Center
searching
study and for
liveaexample-based
relevant course.learning.
Honestly, Thea part of me
recorded “With good learning experience from Great Lakes
probably believed
session content wasthis notion
also as well.
of high But then Great
quality.” Data Science programs, I wished to pursue a Online
Lakes happened to me, which changed my entire PGDM
“The from Great
curriculum andLakes University.
pedagogy Theyatkeep
followed the raising
perspective on the online learning experience! Great Lakes Institute of Management provide deliver
their standards in the quality of content they
meand never
with thefail to balance
right meet expectations.
of fundamentalAs a result,
First, this course is not ‘easy.’ One must be
Vigneshwaran B
adequately disciplined and committed to learning to
you can implement most of the course
knowledge and practical wisdom. As a result, contents
Associate - Data Science professionally and get good results.”
I make informed decisions by considering
complete the modules. However, there is a specific
TheMathCompany multiple perspectives with improved agility,
rhythm, as well as rigor, that makes the experience
directly impacting our business. By enrolling in
fulfilling. Secondly, with superb course content,
this PGDM course, I have gained the capability
great faculty members, and live interactive sessions,
to accurately define the requirements for a cloud
the program offers all possible in-campus benefits.
“As I had good learning experience from Great Lakes
There is a solid peer group that one can leverage for
Data Science programs, I wished to pursue an Online
Veeramanohari S
security dashboard, driving our business
priorities. This knowledge has undeniably
cultural and knowledge exchange. Group assignments Fresher
PGDM from Great Lakes University. They keep raising improved my ability to sustain business demands
provide real-life project experience where you
their standards in the quality of content they deliver by effectively analyzing recursive security events
collaborate, delegate, troubleshoot, and deliver within
and never fail to meet expectations. As a result, you in production environments.”
a tight timeline while functioning within a highly
can implement most of the course contents
diversified group. Timely alerts, recordings, and
professionally and get good results.” This program made us interact more, and we had a
reminders help to keep me anchored to the schedule.
lot of conversations to decide the title, topic, and
Thank you, Great Lakes!”
the whole concept, and it helped to improve our
communication skills.”

12
CAREER SUPPORT

When you choose this program, you also get access to an extensive pool of industry experts and
dedicated career assistance.

E-PORTFOLIO EXCLUSIVE JOB


An e-portfolio is a snapshot of
BOARDS
all the projects done and skills The program
program provides
provides candidates
candidates
acquired during the program access
access to
to aa Job
Job Board
Board with
with job
job
that is shareable across social opportunities
opportunities shared
shared by
by 2700+
3300+
3000+
media channels. This will help organisations.
organisations. Gain an average
you showcase your expertise to salary hike of 50% like many
potential recruiters. other learners.

RESUME BUILDING CAREER GUIDANCE


AND INTERVIEW Get access to career mentoring
PREPARATION from industry experts who’ve
transitioned to roles in the
Build your resume to highlight
industry. Benefit from their
your skills and your previous
guidance on how to build a
professional experience. Also,
rewarding career.
learn how to crack interviews
with interview preparation
sessions.

Note: The career support services provided as part of this program are offered by Great Learning. 13
ELEVATE YOUR
LEARNING JOURNEY WITH
CAMPUS IMMERSION OPTION

14
Learners who choose the Campus Immersion Option will embark on Campus Immersion
Sessions to enrich your learning journey, where dynamic discussions, real-world simulations,
and networking opportunities pave the way for holistic development.

ON CAMPUS IMMERSION: SPECIAL COURSES:


Unleash the Power of Physical Presence Tailored Excellence

3 Campus Immersion sessions for a total of Learn the latest and unique business
12-days, with interactions with Great Lakes skills with specialized courses like
faculty, hands-on learning, and networking "Negotiation and Bargaining", that are
with peers and industry experts. best learnt with deep peer interaction
and role plays.

HANDS-ON LEARNING: NETWORKING:


Simulations Elevate Connections Beyond Boundaries

Enhance your abilities in problem solving, Build meaningful and life-long relationships
teamwork, communication, and leadership, with your peers, faculty and industry experts.
by running a virtual business in an interactive Experience a unique networking landscape
and real life environment with business with the CXO Speaker Series and engage in
simulations. insightful round-table discussions and dining
with industry experts and peers.

CAREER LAB: ON-CAMPUS CONVOCATION:


Your Personalized Career Launchpad Celebrate Your Achievements

Unlock your full potential with Career Come together on campus to celebrate
Lab sessions designed for reflection, future achievements. Strengthen bonds and forge
planning, and personalized discussions with deeper connections with peers.
seasoned career coaches.

15
CAMPUS IMMERSION
HIGHLIGHTS

CAMPUS IMMERSION 1
- Welcome Note by Program Director
and Campus Tour
- Program Orientation and Ice Breaker
Session
- Negotiations and Bargaining Course
Sessions
- Excel/Tableau Workshop
- Fireside Chat with CXOs/Industry
Experts
- Peer Networking

CAMPUS IMMERSION 2
- Campus Immersion Orientation
- Markstrat Simulation
- Career Workshop
- Industry Expert Session
- Peer Networking

CAMPUS IMMERSION 3
- Campus Immersion Orientation
- Capstone Project Brief, Group Work,
and Final Presentations
- Career Workshop
- Fireside Chat with CXOs/Industry
Experts
- Graduation Talk and Ceremony

16
ELIGIBILITY & ADMISSION
ELIGIBILITY & ADMISSION

ELIGIBILITY
ELIGIBILITY
Applicants must hold a bachelor’s degree or equivalent in any
discipline with
Applicants musta hold
minimum of 50% degree
a bachelor’s marks (45% for SC/ST/OBC
or equivalent in any discipline with a minimum of
Applicants
candidates) must
from hold
a a bachelor’s
recognised degreeor
university orinstitution.
equivalent in any
50% marks (45% for SC/ST/OBC candidates) from a recognised university or institution.
discipline with a minimum of 50% marks (45% for SC/ST/OBC
candidates) from a recognised university or institution.

ADMISSION PROCESS
ADMISSION PROCESS
Step 1: Application Form Step 2: Screening
Register by filling up the online Go through a screening
Step 1: Application
application Form
form and provide Step 2: Screening
call with the Admissions
Register by filling
some basic details. up the online Go through a screening
Director’s office.
application form and provide call with the Admissions
some basic details. Director’s office.
Step 3: Join the Program
If selected, you will receive a letter for the upcoming cohort.
Step
Secure 3:your
Joinseat
thebyProgram
paying the admission fee.
If selected, you will receive a letter for the upcoming cohort.
Secure your seat by paying the admission fee.
*Admission to the program is subject to documents verification

*Admission to the program is subject to documents verification


PROGRAM FEES
PROGRAM FEES
PROGRAM FEES
INR 3,70,000 PAYMENTS
PGDM ONLINE WITH INR 6,00,000
PGDM ONLINE
The tuition fee for this program is Candidates can
CAMPUS IMMERSION pay the program fee
PROGRAM FEES PAYMENTS
INR 3,50,000 - making it a highly through net banking, credit cards, or
The tuition
*Payment Note:fee for thiscan
Candidates program is
pay the program
Candidates
fee through net banking, creditcards.
can pay the program fee
cards, or debit cards.
affordable MBA program. debit
INR 3,50,000 - making it a highly through net banking, credit cards, or
affordable debit cards.
Note: Learners MBA program.
who choose Campus Immersion will be responsible for covering their own travel expenses. The dates and
location for Campus Immersion will be announced later. It could be held at either the Great Lakes Chennai or Gurgaon
campus. 14

14
17
ELEVATE YOUR PROFESSIONAL
SCALE NEW CAREER HEIGHTS
JOURNEY
WITH THE WITH
GREATGREAT
LAKESLAKES
ONLINEPGDM
Online PGDM

Chennai Campus Gurgaon Campus

CONTACT US
Speak to a Program Advisor : +91 8069484677
Email us : pgdmonline@greatlakes.edu.in

APPLY NOW

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