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Creativity:

Google let the employees’ brains be free and the policy of "20% time" is included in this
field. The advantage is that they can pursue their own projects, including programming the
envelope of the Gmail email system.

Issue :

Does the "20% time" policy work well not only in increasing innovation, but also in
improving the efficiency of the organization?

Does the nature of Google's culture mostly cause positive or negative results for workers'
creativity?

Ethics:

Bearing the AI principles in mind, one objective of Google is to act ethically, thus, ensuring a
responsible development and use of this technology. They long that they should be known
as trusted and by all people.

Issue

Is the ethical policy of Google reliable in providing worker solutions?

How does Google make sure that the people working for the company abide by the legal
and ethical standards?

Sustainability:

In its journey to sustainability, Google has been in a leading role, through the use of clean
energy being an example. These youngsters are continuously focused on new methods for
the benefit of our planet.

Issue:

What can we say about the efforts Google made to sustain the nature?

It comes to Google’s turn to questioning itself, how can it monitor its own suppliers for their
sustainability as well.

Change:

Google discerns that technology universe is a constantly moving scene, and it proceeds with
launching a new idea after another. They have the minerals to take the impossible
challenges that life offers.
Issue:

How does Google effectively manage things when it undergoes major change in the
company?

What pieces of Google's culture help you adapt to changes or hinder you in adapting to
changes?

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