Program: Semester: 01 Course: Business Communication Code: DMBA102 Course Coordinator:

MBA Dr. Surabhi Basotia

Method of Academic Delivery

Session Unit No & Title Learning Objectives Self Study by the Student (E-Content & E- Live Post-
No. Tutorial) Session Session
by CCs Activiti
es
1 U.No. 01 - Basic LO-01: Describe the characteristics of E-Content: Refer Pg.No. 3 to 4 of eSLM Discuss
principles of communication E-Tutorial: Refer by click the below link ion
Communicatio Board,
n Characteristics

LO-02: Describe the key elements in the E-Content: Refer Pg.No. 4 to 8 of eSLM Self-
communication process E-Tutorial: Refer by click the below link Assess
ment
Key elements
Quizzes
LO-03: Identify the barriers to communication LO-03: ,
and suggest ways to overcome Identify
these barriers the Termin
barriers to al
communic Questio
ation and ns
suggest
ways to
overcome
these
barriers

LO-04: Recognise how good communication LO-04:

contributes to managerial success Recognise
how good
 communic
ation
contribute
s to
manageri
al success

2 U.No. 02 - LO-01: Distinguish clearly between the different E-Content: Refer Pg.No. 3 to 6 of eSLM Discuss
Types and types of communication E-Tutorial: Refer by click the below link ion
Channels of Board,
Communicatio Types of Comm
n Self-
LO-02: List the advantages and limitations of LO-02: Assess
each type of communication List the ment
channels advantage Quizzes
s and ,
limitations
of each Termin
type of al
communic Questio
ation ns
channels

LO-03: Categorise the different channels of LO-03:

communication Categorise
the
different
channels
of
 communic
ation

3 U.No. 03 - The LO-01: Explain the different types of LO-01: Discuss

Nature of communication in an organisation Explain ion
Business the Board,
Communicatio different
n types of Self-
communic Assess
ment
ation in
Quizzes
an
,
organisati
on Termin
al
LO-02: list the different “‘stakeholders”’ with LO-02: list
Questio
whom an organisation has to the
ns
communicate internally and externally. different
“‘stakehol
ders”’
with
whom an
organisati
on has to
communic
ate
internally
and
externally.
 LO-03: Explain the primary reasons for E-Content: Refer Pg.No. 6 of eSLM
communication with each stakeholder. E-Tutorial: Refer by click the below link

Stakeholder

LO-04: Select the most effective channel for LO-04:

communication with eachs Select the
most
effective
channel
for
communic
ation with
eachs

LO-05: Discuss the advantages and limitations of E-Content: Refer Pg.No. 14 to 20 of eSLM
formal and informal E-Tutorial: Refer by click the below link
communication networks Advantages

4 U.No. 04 - The LO-1: Distinguish clearly between ‘hearing’ and LO-1: Discuss
Importance of ‘listening’ Distinguis ion
Listening in the h clearly Board,
Workplace between
‘hearing’ Self-
and Assess
‘listening’ ment
Quizzes
LO-2: Categorise the main barriers to effective LO-2:
,
listening Categorise
the main
Termin
barriers to
 effective al
listening Questio
ns
LO 3: Improve your listening skills by adopting E-Content: Refer Pg.No. 10 to 13 of eSLM
specific strategies E-Tutorial: below link

Strategies

LO- 4: Recognise the importance of listening in E-Content: Refer Pg.No. 14 to 20 of eSLM

the workplace E-Tutorial: below link

LO-5: Ask the right questions while listening Listning LO-5: Ask
the right
questions
while
listening

5 U.No. 05 - LO-01: evaluate your writing style E-Content: Refer Pg.No. 2 to 4 of eSLM Discuss
Guidelines for E-Tutorial: Refer by click the below link ion
Written Board,
Business Evaluate the writing
Communicatio LO-02: Identify common errors in English usage LO-02: Self-
n Assess
Identify
common ment
errors in Quizzes
English ,
usage
Termin
LO-03: Recognise the appropriate use of active LO-03:
al
and passive voice, grammar and Recognise Questio
punctuation the
ns
appropria
 te use of
active and
passive
voice,
grammar
and
punctuati
on

LO-04: Distinguish between general and business LO-04:

writing Distinguis
h
between
general
and
business
writing

LO-05: Compose a piece of business E-Content: Refer Pg.No. 16 to 19 of eSLM

communication confidently E-Tutorial: Refer by click the below link
Compose

6 U.No. 06 - LO-01: Explain the two types of oral LO-01: Discuss

Developing communication skills Explain ion
Oral Business the two Board,
Communicatio types of
n Skills oral Self-
communic Assess
ment
ation skills
Quizzes
 LO-02: List the types of presentation and its E-Content: Refer Pg.No. 6 to 8 of eSLM ,
target audience E-Tutorial: Refer by click the below link
Termin
Types of Presentation al
Questio
LO-03: List the steps for developing oral LO-03: List ns
presentation the steps
for
developin
g oral
presentati
on

LO-04: Select visual and other presentation aids LO-04:

for maximum effect Select
visual and
other
presentati
on aids for
maximum
effect

7 U.No. 7 - LO-01: Define reading LO-01: Discuss

Reading Skills Define ion
for effective reading Board,
Business
Communicatio LO-02: Explain the purpose of reading Reading Self-
n Assess
ment
Quizzes
 LO-03: Select different types of reading for LO-03: ,
different purposes Select
different Termin
types of al
reading Questio
for ns
different
purposes

LO-04:Describe the steps of SQ3R reading LO-

technique 04:Descri
be the
steps of
SQ3R
reading
technique

8 U.No. 8 - LO-01: List the different types of meetings LO-01: List Discuss
Internal the ion
Business different Board,
Communicatio types of
n - Guidelines meetings Self-
for Meetings Assess
LO-02: Prepare effectively for meetings E-Content: Refer Pg.No. 4 to64 of eSLM ment
E-Tutorial: Refer by click the below link Quizzes
,
Meeting
Termin
LO-03: Explain the responsibilities of a LO-03: al
chairperson Explain
 the Questio
responsibi ns
lities of a
chairperso
n

LO-04: Realise the etiquette to follow in a LO-04:

meeting Realise
the
etiquette
to follow
in a
meeting

LO-5: Describe the steps to follow up participants’ LO-5:

progress Describe
the steps
to follow
up
participan
ts’
progress

9 U.No. 9 - IBC - LO-01: Explain the purpose of circulars and E-Content: Refer Pg.No. 2 to 3 of eSLM Discuss
Writing notices E-Tutorial: Refer by click the below link ion
memos, Board,
Circulars and Circular
Notices. Self-
LO-02: Describe the key elements in the LO-02: Assess
communication process Describe ment
the key Quizzes
elements ,
 in the
communic Termin
ation al
process Questio
ns
LO-03: Prepare memos, circulars and notices LO-03:
Prepare
memos,
circulars
and
notices

LO-04:
Differentia
te Quality
Control
and
Quality
Assurance

LO-05:
Realise
the
framewor
k of Total
Quality
Managem
ent

10 U.No. 10 - IBC - LO-01: Explain the meaning and purpose of the LO-01: Discuss
Electronic intranet Explain ion
Media and the Board,
shareholder meaning
Communicatio and Self-
n purpose Assess
of the ment
intranet Quizzes
,
LO-02: List the advantages and disadvantages of LO-02:
the intranet List the Termin
advantage al
LO-03: Describe the principles of e-mail E-Content: Refer Pg.No. 5 o 6 of eSLM Questio
s and
communication E-Tutorial: Refer by click the below link ns
disadvant
Email
ages of
the
intranet

LO-04: Describe the etiquette for e-mail LO-04:

communication Describe
the
etiquette
for e-mail
communic
ation

LO-5: Identify the importance of Instant E-Content: Refer Pg.No. 16 to 18 of eSLM

Messaging in business communication E-Tutorial: Refer by click the below link
Messaging

LO-6: Recognise why communicating to LO-6:

shareholders is very important Recognise
why
communic
 ating to
sharehold
ers is very
important

11 U.No. 11 - LO-01: Describe the principles of writing business LO-01: Discuss

External letters Describe ion
Business the Board,
Communicatio principles
n - Writing of writing Self-
Business business Assess
Letters ment
letters
Quizzes
LO-02: Categorise business letters into different LO-02: ,
types Categorise
business Termin
al
letters
Questio
into
ns
different
types

LO-03: Use the proper format and tone, when LO-03:

writing business letters Use the
proper
format
and tone,
when
writing
business
letters
 LO-04: Develop good business writing skills E-Content: Refer Pg.No. 15 to 17 of eSLM
E-Tutorial: Refer by click the below link

Writing skills

12 U.No. 12 - LO-01: Define press release LO-01: Discuss

Other forms of Define ion
External press Board,
Business release
Communicatio Self-
n LO-02: List the elements of a press release E-Content: Refer Pg.No. 2 to 4 of eSLM Assess
E-Tutorial: Refer by click the below link ment
Quizzes
Press Release ,

LO-03: Identify the types of corporate advertising LO-03: Termin

Identify al
the types Questio
of ns
corporate
advertisin
g

LO-04: Explain AIDA format LO-04:

Explain
AIDA
format

LO-01: Define business report

13 U.No. 13 - LO-01: Discuss
Internal and Define ion
External business Board,
Business report
Communicatio Self-
n - Writing LO-02: Identify the different types of business LO-02: Assess
Business reports Identify ment
reports the Quizzes
different ,
types of
business Termin
al
reports
Questio
LO-03: Explain the format of a business report E-Content: Refer Pg.No. 10 to 12 of eSLM ns
E-Tutorial: Refer by click the below link

Business Report

LO-04: List the steps for creating an effective LO-04: List

report the steps
for
creating
an
effective
report

14 U.No. 14 - LO-01: Define resume LO-01: Discuss

Employment Define ion
Communicatio resume Board,
n - Resumes
 and Cover LO-02: List types of resume LO-02: List Self-
Letters types of Assess
resume ment
Quizzes
LO-03: Write a job application letter E-Content: Refer Pg.No. 7 to 8 of eSLM ,
E-Tutorial: Refer by click the below link
Termin
Job Letter al
LO-04: List other types of letters related to LO-04: List Questio
ns
employment other
types of
letters
related to
employm
ent

15 U.No. 15- LO-01: Explain the meaning and purpose of group LO-01: Discuss
Employment discussions Explain ion
Communicatio the Board,
n - group meaning
Discussions and Self-
and Interviews purpose Assess
ment
of group
Quizzes
discussion
,
s

LO-02: Demonstrate good group discussion skills E-Content: Refer Pg.No. 5 to 7 of eSLM Termin
al
E-Tutorial: Refer by click the below link
 Discussion Skills Questio
ns
LO-03: List the types of group discussions LO-03: List
the types
of group
discussion
s

LO-04: Assess interviewees’ conduct and LO-04:

performance in job interviews Assess
interview
ees’
conduct
and
performa
nce in job
interviews

LO-05:Elucidate the processes involved in the job LO-

interviews 05:Elucida
te the
processes
involved
in the job
interviews