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(WUWM) SCM30 - Furqan Khalil Syed - Executive Summary - Tackling Food Waste
(WUWM) SCM30 - Furqan Khalil Syed - Executive Summary - Tackling Food Waste
Summary: Addressing food waste in wholesale markets is critical for a sustainable food supply chain. Using
system dynamics modeling techniques, we analyzed the impact of key supply chain factors on food waste in
wholesale markets. Our results underscore the need to balance commercial and environmental objectives,
efficient stock management, and collaboration among stakeholders to improve food ecosystems. We highlighted
potential solutions, like investment in cold storage infrastructure.
KEY INSIGHTS
1. Major supply chain factors that influence to create more efficient supply chains and reduce
food waste in wholesale markets can be food waste at wholesale markets.
classified under five overarching
The research focuses on two main objectives:
dimensions: Infrastructure, Strategy,
Supply Chain Operations, Partnerships, identifying significant supply chain factors that may
and Macro-Trends. help mitigate food waste in wholesale markets and
recommending intervention schemes that should be
2. Two critical system archetypes emerged applied to increase affordability and access to
highlighting certain problem behaviors in nutritious foods. The study includes food supply
wholesale markets, where short-term chains across six diverse cities, but we focus our
profits are prioritized over long-term research on the Mercabarna wholesale market in
infrastructure investment. Barcelona, Spain, for the framework's demonstration,
focusing on two different products: potatoes and
3. Some high-impact interventions include tomatoes, whose contrasting lifespans allow for broad
proactive investment in infrastructure
applicability of the findings.
(especially cold chain), strategic
alliances with foodbanks and charities for Methodology
repurposing food, and introducing
processing capabilities to extend shelf In a joint effort with the World Union of Wholesale
life. Markets (WUWM), we performed semi-structured
interviews with representatives from wholesale
markets in six cities in Europe, Australia, and Latin
Introduction America. The goal was to identify challenges and
factors influencing food waste and supply chains in
One-third of all food produced in the world is wasted. these markets. The interviews revealed recurring
This waste is happening while 750 million people themes, including the absence or presence of cold
across the globe suffer from food insecurity. Food is storage facilities, the cost of holding inventory versus
lost along every single stage of the food value chain. discarding it, the priority of waste mitigation,
This study aimed to understand and regulate partnerships with local food banks and charities, and
interactions between food supply chain stakeholders food loss during transportation. To help guide our
research, we classified the various factors under five
overarching supply chain dimensions: Infrastructure, endogenized the fundamental dynamics we aimed to
Strategy, Supply Chain Operations, Partnerships, explain and simulate. Some of the most crucial of
and Macro-Trends. these included: Wholesale Market Stock, Rate of
Food Loss, Local Market Demand, Average Product
Quality, Cold Storage Capacity, and Investment in
Figure 1:
Infrastructure.
Methodology Overview
Next, we developed a Stock and Flow model based
on our variables and their interactions. This model
allows for simulating our insights from literature and
primary data collection. Due to the limited availability
and reliability of quantitative data, we concentrated on
Mercabarna (i.e., the wholesale market in Barcelona,
Spain) to develop a generic system dynamics (SD)
Our primary qualitative research helped us create an model for our simulation. The data, partly provided by
exploratory model about the dynamics of wholesale the market and partly collected from public sources,
market supply chains. This was done by constructing was later used to generate realistic simulation results.
a Causal Loop Diagram (CLD), integrating the Simulating this model allowed us to observe the
variables identified in our research and their system's behavior over time while considering the
interconnected relationships. The CLD provides a changing relationships between variables. We
comprehensive representation of the system designed different scenarios to analyze our model
dynamics - a method of illustrating and analyzing and gain valuable insights, which explored the effects
how different elements within a system interact and of unexpected supply and demand fluctuations,
influence each other- which aids in understanding varying levels of infrastructure investment, and
potential scenario outcomes and guiding decision- distinct product shelf-life durations.
making. In addition, the CLD allows us to identify
emerging system archetypes (i.e., recurring patterns
Model Development
of system behavior that provide a framework for
understanding and predicting the impact of specific With the development of our CLD, we successfully
problem behaviors in our context). highlighted two system archetypes, "Success to the
Our final model incorporated 65 unique variables Successful" and "Drifting Goals," that help illustrate
identified through primary research. Many of these market behaviors and areas for potential intervention.
were treated as exogenous to regulate the model's In "Drifting Goals," we consider the interplay between
yield, excess supply, demand fulfillment, and food
Figure 2
Stock and Flow Model for Infrastructure Investment
parameters or guide its operation. However, we loss variables. This illustrates how food loss
frequently becomes an overlooked measurement, Simulation
often lacking specific, actionable targets. "Success
to the Successful" explores the interplay between Once our stock and flow model had been developed,
operational costs, infrastructure investment, and we designed seven scenarios to simulate the
cold storage expansion. Balancing immediate wholesale market supply chain dynamics, utilizing the
returns from purchasing and selling new stock with aforementioned endogenous and exogenous
long-term infrastructure improvements is critical to variables. The model is fed with data for different
reducing food waste and improving efficiency. scenarios to understand system behavior under
various circumstances. We considered the following
From our CLD, we develop a Stock and Flow model, scenarios: [1] Baseline, [2] Growing yield without
breaking it down into four critical segments for better infrastructure investment, [3] Growing yield with
understanding. We start with the market inventory infrastructure investment, [4] Loss mitigation by
and in-out flows, then proceed to model the establishing partnerships with food banks, [5] Panic
dynamics of local market demand, infrastructure buying, [6] Perishability impact on waste and
development, and market cash flows. The inventory infrastructure investment, and [7] Sudden supply
model includes supply as an inflow and customer shock.
purchases, food loss, and food recovery as potential
outflows. Demand creation depends on exogenous Each scenario revealed unique insights into the
and endogenous factors, including market market dynamics under specific conditions. For
equilibrium and average product sale price. instance, the "Growing yield with infrastructure
Infrastructure development captures needs driven by investment" scenario showed how the system adapts
inadequate capacity and declining produce quality, to an increasing supply and improves capacity and
emphasizing, respectively, the necessity of cold storage over time. These dynamics are
investment in capacity and cold storage expansion. illustrated in Figure 3. We can see that as yield
This need is translated into investment, given progressively increases, it initiates investment and
sufficient funds for expanding capacity. Figure 2 therefore growth in capacity at certain times, driven
illustrates this dynamic model. by a mismatch in supply and available capacity. As a
result, we can note that the loss in the "infrastructure
Lastly, the market cash-flows model provides development scenario" (purple line) is significantly
insights into income and expenditures, showcasing lower than the "no infrastructure development
the importance of strategic resource allocation to scenario" (red line). We observe that strategically
support infrastructure development and waste developing infrastructure in response to market
management projects. By combining and then growth can result in improved sales and reduced
simulating these different aspects, we can identify losses.
Figure 3
Simulation Results – Growing Yield with Infrastructure Development
key waste sources and strategies to prioritize In the "Partnerships with Foodbanks" scenario, we
investments, develop partnerships, or drive other saw how the presence of recovery modes could save