#dirumahAjaAdaTiketnya

TIKTOK CAMPAIGN

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Background

During this difficult time, when the

government strongly urges us to avoid
going outside and gathering in large
groups, the best we can do is
#DirumahAja.

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Boredom seems inevitable when
staying at home, what we can do to
keep our mind, body, and soul active,
healthy, productive, and SANE!

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Self-Yoga at home
Cooking

Gardening
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Content Creators

Aesthetic Feed

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the BRIEF

Objective Campaign: Mood Video: Call To Action

Create inspiring content Casual and easy to
Invite followers to join the
and conversation among understand
activity
their followers
#dirumahadatiketnya
Mood Colour:
Platform: Using Blue / Yellow of
Tiktok mirroring to IG Tiketdotcom colours

Hashtag: Don’t:
#dirumahadatiketnya Using the hate speech,
kalimat kasar, mention
Follow & Mention: another brand.
Tiktok @tiketcom
IG @tiketcom

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dhaturembulan_

Makeover Rumah rasa Villa atau

Kamar rasa hotel

Mau staycation di luar kota tapi

takut kalau keluar sekarang ini?
Sulap desain kamarmu menjadi
kamar hotel/Villa sesuai
keinginanmu! Nggak pake
Desain Kamar Tidur - Industrial mahal, yang penting nyaman!
Pemilihan sepray polos warna
kalem seperti putih coklat abu2,
earth tone pakai aroma therapy,
dll
berikan tips simple bahwa
#dirumahaja ttp bisa seperti
liburan keluar kota

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Content Guideline

1. Menggunakan Bahasa Indonesia. Bahasa Inggris digunakan jika tidak ada

serapan baik. Menggunakan gaya bahasa sendiri
2. Tidak boleh menggunakan kata “TRAVEL”, “YUK” & “PERGI”
3. Diganti dengan “MARI”, “AYO”, “LIBURAN”, “JALAN”, “EKSPLOR”, “PESAN”
4. Tidak menggunakan SARA

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Thank You

©2021 COLLAB AGENCY

All Rights Reserved