Assignment

Mr. Durjoy MondolSubmitted To

Ast. lecturer at Daffodil international university
Course Title: Management Information System
4/29/24

Rayhan, Shohag, Nadim, Barsha & Nadia Submitted by

 Team Members
64-C

Md Rayhan [1202]
Md Shohag Hossain [1185]
Nadim Ahsan Mahbub [1198]
Nawshin Ara Barsha [1177]
Nadia Tasnim Eva [1165]
Introduction Of MIS
"MIS" typically stands for "Management Information System." It's a
computerized database of financial information organized and
programmed in such a way that it produces regular reports on
operations for every level of management in a company. It's used to
help companies make strategic decisions by analyzing trends and
patterns in data.

Company Introduction
We have choose a company which name is PRAN.
Pran is a well-known brand in Bangladesh, recognized for its wide
range of food and beverage products. Established in 1981, Pran
started as a processor of fruits and vegetables and quickly expanded
its product line to include juices, snacks, dairy products, and more.
Today, Pran is one of the largest food and beverage companies in
Bangladesh, with a strong presence both domestically and
internationally.
Pran's products are known for their quality, affordability, and
availability, making them popular among consumers of all ages across
Bangladesh. The company has also ventured into other sectors such as
agribusiness, plastics, and packaging, contributing to its status as a
diversified conglomerate.
With a commitment to innovation and customer satisfaction, Pran
continues to introduce new products and expand its market reach,
solidifying its position as a leading brand in Bangladesh's food and
beverage industry.
Talking About Traditional System Inside of
PRAN Company
In the context of Pran Company in Bangladesh, traditional systems
might refer to the conventional methods or practices that the company
follows in various aspects of its operations. Here are some traditional
systems that Pran might have:
1. Manufacturing: Pran may have traditional manufacturing
processes in place for producing its food and beverage products,
including methods for sourcing raw materials, processing, packaging,
and distribution.
2. Supply Chain Management: Traditional systems may be used for
managing the supply chain, including procurement of ingredients,
inventory management, and logistics.
3. Sales and Distribution: Pran might rely on traditional sales
channels, such as wholesalers, retailers, and distributors, to distribute
its products to consumers across Bangladesh and possibly beyond.
4. Human Resources: Traditional HR practices could include
recruitment, training, performance evaluation, and employee
management using established methods rather than modern HR
technologies.
5. Financial Management: Pran may follow traditional financial
management practices for budgeting, accounting, and financial
reporting.
While traditional systems may have served Pran well in the past, the
company may also be exploring modernization and digitization
initiatives to improve efficiency, transparency, and competitiveness in
line with global trends in the food and beverage industry.
Present Situation Inside Of the Company
Pran would continually evolve their MIS to keep pace with
technological advancements and changing business needs. Here are
some general trends and aspects that Pran might consider in its MIS:
1. Digital Transformation: Pran might be undergoing digital
transformation efforts to modernize its MIS, leveraging technologies
like cloud computing, big data analytics, and artificial intelligence to
enhance data management, analysis, and decision-making processes.
2. Integrated Systems: Pran may be integrating its MIS with other
business systems such as Enterprise Resource Planning (ERP)
software to streamline operations, improve communication between
departments, and provide real-time access to information.
3. Data Security: With the increasing importance of data security and
privacy, Pran would likely prioritize implementing robust
cybersecurity measures within its MIS to protect sensitive information
from cyber threats.
4. Mobile Solutions: Pran may be developing mobile applications or
adopting mobile-friendly interfaces for its MIS, allowing employees
to access relevant information and perform tasks remotely using
smartphones or tablets.
5. Business Intelligence: Pran might be investing in business
intelligence tools and dashboards within its MIS to provide
stakeholders with actionable insights derived from data analysis,
enabling informed decision-making and strategic planning.
Overall, Pran Company would likely be focusing on leveraging
technology to optimize its operations, enhance productivity, and
maintain its competitive edge in the market. For the most accurate and
up-to-date information on the present situation inside Pran's MIS, it
would be best to consult the company's official communications or
industry reports.
How we can Improve MIS in PRAN
Improving the Management Information System (MIS) in Pran
Company could involve several steps:
1. Modernization of Technology: Upgrade the MIS infrastructure by
investing in modern technologies such as cloud computing, advanced
analytics, and automation. This ensures scalability, reliability, and
agility in handling data and processes.
2. Integration with ERP: Integrate MIS with Enterprise Resource
Planning (ERP) systems to streamline business processes, enhance
data consistency, and facilitate seamless communication across
departments.
3. Enhanced Data Management: Implement robust data governance
practices to ensure data quality, integrity, and security. Establish clear
data ownership, standardized processes for data collection and
storage, and regular data audits.
4. Business Intelligence and Analytics: Develop advanced analytics
capabilities within the MIS to generate actionable insights from data.
Utilize tools like data visualization, predictive analytics, and machine
learning to support decision-making and strategic planning.
5. Mobile Access: Enable mobile access to the MIS through
dedicated mobile applications or responsive web interfaces. This
allows employees to access information and perform tasks on-the-go,
enhancing productivity and flexibility.
6. User Training and Support: Provide comprehensive training
programs and ongoing support to users to ensure effective utilization
of the MIS. Foster a culture of data-driven decision-making and
empower employees with the necessary skills to leverage the system
effectively.
7. Collaboration and Communication: Enhance collaboration and
communication features within the MIS to facilitate sharing of
information and insights across teams and departments. Implement
features such as real-time messaging, discussion forums, and
collaborative workspaces.
8. Continuous Improvement: Establish processes for continuous
monitoring, evaluation, and improvement of the MIS. Solicit feedback
from users, identify areas for enhancement, and iterate on the system
to meet evolving business needs and technological advancements.
By implementing these strategies, Pran Company can enhance the
functionality, usability, and effectiveness of its MIS, ultimately
driving operational efficiency, informed decision-making, and
competitive advantage in the market.

Use Of BEP and Using Contribution Margin

Ratio
Pran Company can leverage Break-Even Point (BEP) analysis and
contribution margin ratio to make informed financial decisions and
achieve better profitability. Here's how:
Break-Even Point (BEP):
Sales Target Setting: BEP helps Pran determine the minimum sales
level required to cover all costs and avoid losses. This is crucial for
setting realistic sales targets and evaluating sales performance.
Production Planning: By knowing the BEP in units, Pran can
optimize production scheduling to meet sales targets efficiently and
avoid excess inventory or stockouts.
Cost Management: BEP analysis highlights the cost structure. Pran
can identify areas for cost reduction to improve the BEP and increase
profitability.
Contribution Margin Ratio:
Product Profitability Assessment: The contribution margin ratio
indicates how much each product or product line contributes to
covering fixed costs and generating profit. Pran can prioritize
resources towards products with higher margins, maximizing overall
profitability.
Pricing Strategies: Contribution margin analysis helps Pran
understand the impact of price changes on profitability. They can set
prices that ensure a comfortable contribution margin above variable
costs.
Marketing Budget Allocation: By identifying high-margin
products, Pran can allocate marketing budgets more effectively.
Products with better contribution margins might warrant greater
marketing focus to drive sales and profitability.
Combined Use:
BEP and contribution margin ratio work together to provide a
comprehensive view of Pran's financial health. BEP analysis shows
the minimum sales required for profitability, while the contribution
margin ratio reveals which products or sales generate the most profit.
This combined approach allows Pran to make strategic decisions
regarding production, pricing, marketing, and cost management for
long-term success.

Let’s See some Similar Industries

(National & International)
Here are some similar industries like Pran Company Bangladesh:
National
Square Consumer Products Ltd. is a major Bangladeshi consumer
goods company that produces beverages, snacks, and toiletries. They
are well known for their "Ranger" brand of biscuits and cookies.
Akij Food & Beverage Ltd. is another leading Bangladeshi food and
beverage company. Their product portfolio includes juices, yoghurts,
and dairy products under the "Fresh" brand.
M.M. Ispahani Limited is a diversified Bangladeshi conglomerate
with a presence in the food industry through their subsidiary "Ispahani
Foods Ltd.". They produce popular brands like "Tej" cookies and
"Igloo" ice-cream.
International
ITC Limited (India): An Indian conglomerate with a large presence
in the food and beverage industry. Their brands include "Bingo"
chips, "Sunfeast" biscuits, and "Classmate" notebooks.
Nestlé (Switzerland): A global giant in the food and beverage
industry, known for its chocolates, coffee, and dairy products.
PepsiCo (USA): Another major multinational food and beverage
company with a wide range of products like Pepsi soft drinks, Lays
potato chips, and Quaker Oats.
These are just a few examples, and the specific competitors will vary
depending on Pran's product lines and market focus.

National and International Companies Using

MIS for Success
National (Bangladesh):
Square Consumer Products Ltd.: It's likely Square utilizes an MIS
system for various aspects:
Inventory Management: MIS can track raw materials, finished
goods, and stock levels across warehouses, optimizing production and
distribution.
Sales & Distribution Tracking: Real-time sales data allows Square
to analyze trends, identify high-demand products, and optimize
delivery routes.
Customer Relationship Management (CRM): An MIS can manage
customer interactions, preferences, and feedback, enabling targeted
marketing campaigns and improved customer service.
International (Switzerland):
Nestlé: Nestlé is known for its extensive use of MIS to maintain its
global dominance:
Supply Chain Management: A robust MIS facilitates efficient
sourcing of ingredients, production planning, and global product
distribution.
Financial Management: MIS provides real-time financial data for
informed decision-making about investments, pricing strategies, and
cost control.
Performance Monitoring: MIS allows Nestlé to track production
efficiency, marketing campaign effectiveness, and overall business
performance across various regions.
Success Factors:
Both Square and Nestlé leverage MIS to gain a competitive advantage
through:
Improved Decision-Making: Data-driven insights from MIS
empower them to make informed decisions regarding production,
marketing, and resource allocation.
Increased Efficiency: MIS streamlines operations, reduces waste,
and optimizes processes across the entire organization.
Enhanced Customer Focus: MIS facilitates customer relationship
management and enables companies to personalize marketing efforts
and improve customer satisfaction.
It's important to note that specific MIS functionalities will vary
depending on each company's needs and industry. However, the core
principles of data analysis, improved decision-making, and
streamlined operations remain consistent across national and
international companies using MIS for success.

Comparing MIS Usage in Pran, Square, and

Nestlé
While specific details about Pran's MIS system might not be publicly
available, we can compare potential applications based on industry
best practices:
Inventory Management:
Pran: Likely uses an MIS to track raw materials, finished goods, and
inventory levels across its 18 factories in Bangladesh. This optimizes
production scheduling and minimizes stockouts or excess inventory.
Square: Similar to Pran, Square would benefit from an MIS for
inventory management across its production facilities. Optimizing
inventory control is crucial for perishable food items like bakery
products.
Nestlé: Nestlé, with its global supply chain, likely has a sophisticated
MIS system for real-time inventory tracking across numerous
locations. This allows for efficient sourcing, production planning, and
global product distribution.
Sales & Distribution Tracking:
Pran: An MIS can help Pran analyze sales data, identify regional
trends for high-demand products, and optimize delivery routes for
their extensive distribution network.
Square: Sales & distribution tracking through MIS would be valuable
for Square to understand market demands and optimize product
distribution across Bangladesh.
Nestlé: Nestlé leverages MIS to analyze global sales data, identify
profitable markets, and optimize its complex distribution network for
maximum efficiency.

Customer Relationship Management (CRM):

Pran: Implementing a CRM system within their MIS could help Pran
manage customer interactions, preferences, and feedback. This allows
for targeted marketing campaigns and improved customer service for
a brand like Pran with a wide variety of food products.
Square: A CRM system would be beneficial for Square to
understand customer preferences and buying habits. This data can be
used to develop targeted promotions and improve customer loyalty.
Nestlé: Nestlé likely has a robust CRM system integrated with its
MIS. This allows them to personalize marketing efforts for various
regions and product lines, catering to diverse customer preferences
globally.
Competitive Advantages:
Pran: By effectively utilizing MIS, Pran can gain a competitive edge
through data-driven decisions on production volumes, pricing
strategies, and targeted marketing campaigns based on customer
insights.
Square: Implementing a comprehensive MIS can help Square
compete more effectively by optimizing operations, understanding
customer needs, and personalizing marketing strategies.
Nestlé: Nestlé's extensive use of MIS allows them to maintain a
global advantage through efficient supply chain management, real-
time financial control, and performance monitoring across diverse
markets.
Overall : While the specific functionalities might differ, all three
companies (Pran, Square, and Nestlé) can benefit from utilizing MIS
to gain valuable data insights, improve operational efficiency, and
make informed decisions for long-term success. The complexity and
comprehensiveness of the MIS system will likely depend on the
company's size, global reach, and product portfolio.

Conclusion:
Pran has established itself as a leading Bangladeshi brand with a
strong domestic presence and a growing international footprint. By
embracing innovation, technology, and sustainable practices, Pran is
well-positioned for continued growth and success in the dynamic food
and beverage industry.