Mercy For A Cause - Pink Mercy Returns in Support of The Breast Cancer Research Foundation! - News - Overwatch

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MERCY FOR A CAUSE – PINK

MERCY RETURNS IN SUPPORT OF


THE BREAST CANCER RESEARCH
FOUNDATION!
Blizzard Entertainment | 13 June 2024

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Overwatch would not be where it is without you. You’ve


pushed the payload, fought to capture the point, and
cheered your teams to victory. Whether you are a tank
main, damage one-trick, or support superstar, you’re all
heroes. Since Overwatch launched in 2016, we’ve had
over 100 million players answer the call, and we’re
celebrating this milestone with something very special.

One of our favorite memories from this history of


Overwatch is when we all came together for a great cause
and helped make a difference in the lives of those affected
by breast cancer. In May 2018, we introduced the Pink
Mercy skin, which helped raise $12.7 million USD for the
Breast Cancer Research Foundation (BCRF).

Breast cancer is the most common cancer in women and


the number-one cause of cancer-related deaths in women
globally. It is BCRF’s mission to prevent and cure breast
cancer by advancing the world’s most promising research.
Thanks to all of you, the original two-week campaign
became the biggest single donation to BCRF - and still
holds that record to this day! It fueled BCRF’s Precision
Prevention Initiative (PPI) and key breakthroughs in breast
cancer prevention, diagnosis, treatment, survivorship, and
metastasis (a.k.a. stage 4 breast cancer). Specifically, the
2018 donation helped fund researchers who advanced
promising AI tools in mammogram imaging, devised
models to better predict how aggressive breast cancers
will respond to treatment, identify drugs that could
potentially delay tumor formation, and more.

Now, to answer the call of so many of you who have been


asking for Pink Mercy in the years since, and to once again
support an incredible cause, we’re excited to announce
beginning on June 25, you can purchase the original Pink
Mercy skin for the original price of $14.99 USD, with 100%
of the purchase price (excluding any applicable platform
fees and taxes) to be donated to the Breast Cancer
Research Foundation.*

And that’s not all! We’re also giving everyone the chance
to help support this cause with a brand-new charity
cosmetic bundle, the Rose Gold Mercy bundle, also
available for purchase for a limited time starting on June
25. This bundle will be exclusively available for a limited
time for $19.99 USD, and just like Pink Mercy, 100% of the
purchase price (excluding any applicable platform fees and
taxes) will be donated to BCRF*, funding critical breast
cancer research.

The bundle includes the all-new Rose Gold hero skin, plus
the Mercy Heroic Weapon Skin—so you can show your
support on whatever Mercy skin you choose! Plus, you’ll
get three sprays, name cards, and player icons designed
by community artists Angela Ziegler (@A2Ziegler) and
Dani Ellis (@OWGrandma)

Whether you get a hold of the original Pink Mercy skin or


the Rose Gold Mercy Bundle, you’ll be helping to fuel the
research that gives people who have breast cancer longer,
healthier lives. Answer the call of this wonderful cause
from Tuesday, June 25 through Monday, July 8. Thank you
for being a part of this incredible community—together, we
are excited to once again make a difference!

Frequently Asked Questions


Q. Where can I go to learn more about the Breast
Cancer Research Foundation and how contributions
help support breast cancer research?

A. The Breast Cancer Research Foundation is a nonprofit


organization committed to achieving prevention and a cure
for breast cancer by advancing the world’s most promising
research. BCRF provides critical funding to scientists
around the globe to fuel advances in prevention, diagnosis,
treatment, metastasis and survivorship. BCRF is the
largest private funder of breast cancer research—and of
metastatic breast cancer research—in the world. The
Foundation is recognized as one of the most financially
efficient nonprofits in the country and is the highest-rated
breast cancer research organization in the U.S. You can
read about how our 2018 campaign helped support
innovative, lifesaving breast cancer research in this blog or
on bcrf.org.

Q. Where can I purchase the Pink Mercy skin and the


Rose Gold Mercy bundle?

A. You’ll be able to purchase the Pink Mercy skin and the


Rose Gold Mercy bundle from the in-game shop, or from
your preferred game platform store including the Battle.net
Shop, the Microsoft Store, the PlayStation Store, Nintendo
E-Shop, and the Steam Marketplace.

Q. Will the original Pink Mercy Twitch Drops be


available to collect?

A. The sprays and player icons from the original Twitch


Drop promotion will not be earnable during this campaign,
but you’ll be able to collect all-new community made
cosmetics included in the Rose Gold Mercy Bundle, along
with exclusive Twitch Drops starting in Season 11.

Q. Will the Rose Gold Mercy skin be available sold


separately from the Bundle?

A. The Rose Gold Mercy skin is only available in the full


bundle, which also includes a Heroic Weapon Skin, three
Sprays, three Name Cards, and three Player Icons for
$19.99 USD.

Q. Can I use Overwatch Coins or Mythic Prisms to


unlock either Pink Mercy or the Rose Gold Mercy
Bundle?

A. Because these skins directly benefit the Breast Cancer


Research Foundation, they will only be available at the
listed retail price. Overwatch Coins and other in-game
currencies cannot be used to purchase these skins.

Q. Can I gift either the Pink Mercy Skin or the Rose


Gold Mercy Bundle to a friend?

A. You can gift these items to any friend on Battle.net.


You’ll need to be a Battle.net friend with another person for
at least three days before you can gift either Pink Mercy or
the Rose Gold Mercy Bundle to them. You can also pick up
Battle.net Balance Cards available in select retail stores.

Q. When is the last day to purchase either the Pink


Mercy Skin or the Rose Gold Mercy Bundle?

A. Both the Pink Mercy Skin and the Rose Gold Mercy
Bundle will be available starting on June 25 and will
disappear from the shop on July 8.

Q. How else can I support the Breast Cancer Research


Foundation?

A. You can support the Breast Cancer Research


Foundation by starting a charity stream on Twitch or
YouTube, launching another fundraising event, or posting
about why you support lifesaving research or BCRF on
social media.

* From June 25 – July 8, 2024, Blizzard Entertainment will


donate 100% of the purchase price (excluding any
applicable platform fees and taxes) of the Pink Mercy skin
and the Rose Gold Mercy Bundle to the Breast Cancer
Research Foundation (a 501(c)(3) charity registered in the
United States, with charity registration number 13-
3727250). Blizzard Entertainment will disclose the total
amount of its donation following the end of the campaign.
BCRF’s mission is to advance the world's most promising
research to eradicate breast cancer. For more information
about BCRF, visit www.bcrf.org.

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