POPGIGGLES / INSTANT POPSICLES

OVERVIEW- THE QUICK PITCH

With every lick, popgiggle’s delicious and hydrating popsicles will whisk you away to a world
of unadulterated joy. Embark on a thrilling journey with us filled with dazzling colours, fresh
ingredients, and delightful surprises.

THE PROBLEM
 SEASONAL DEMAND FLUCTUATION- The problem is of having seasonal demands,
with higher sale during warmer months and lower sales during colder months.
 DISTRIBUTION CHALLENGES- Getting the popsicles to retailers or customers in
optimal condition can be problematic, especially in hot climates.
 SCALING PRODUCTION- As demand grows, scaling up production while maintaining
quality can be challenging.

THE SOLUTION
 The company can expand its product offerings by giving warm flavours for colder
months and refreshing flavours for hot months. We can also do partnerships with
other businesses to promote popsicles year around.
 Invest in reliable refrigerated transportation to ensure the products maintain their
quality during distribution. Collaborate with distribution partners who have
experience handling frozen products, and consider using insulated packaging for
online orders.
 Invest in efficient production equipment and facilities that can handle increased
volume. Implement standardized operating procedures and staff training to ensure
consistency as production scales.

THE HIGHLIGHTS
 Unique flavours, Quick freezing technology, interactive customer experience,
personalization options, vibrant aesthetics, sustainability focus, community
engagement.

KEY TO SUCCESS
 Our marketing strategies are direct to consumer, institutional partnerships, social
media, sampling events, seasonal promotions, ecofriendly packaging and online store
delivery.
 In around an year or so our popsicles would be in very high demand as planned.

FINANCIAL HIGHLIGHTS
 The capital would be contributed by the FOUR director and managers of the
company where each one of us would be contributing as per the agreement.