1.

EXECUTIVE SUMMARY

POLLERIA Y PARRILLADAS LIBERTAD SCRL located in a single location, AVENIDA

28 DE JULIO, #600, district of Huacho, province of Huaura, region Lima – Provinces,
Peru. With commercial name POLPAR LIBERTAD SRL With the RUC 20488164105 and
belonging to the economic sector of RESTAURANTS, BARS AND CANTINES.
It offers the most delicious grilled chicken, barbecues and various dishes, prepared with
the best quality ingredients. The company offers its customers a place where they will
share pleasant moments: enjoying with family and/or friends the best grilled chicken
accompanied by its delicious sauces, crispy chips and exquisite salads, the menu also
includes iced and hot drinks, as well as the bar service. The quality of our product makes
the customer's visit a welcoming visit that they will not forget. The company has qualified
personnel in carrying out the processes, to whom the commitment to work with the
company is imparted upon their entry into the company. The poultry sector is a good
market, which allows the company to generate employment, thus becoming an important
source of work for the population of the region. The company seeks to improve and
innovate in customer service, which is why a restructuring is planned to make the
company's performance more efficient and consolidate itself as the best poultry shop in
the region.

2. BRIEF HISTORICAL REVIEW

 The business began 50 years ago, with Mr. Jorge García and his wife as its creator. In
1963, Mr. García, dedicated to commerce, had acquired the premises where the chicken
shop currently operates, then the idea of opening a restaurant occurred to him. Mr.
García had already seen the opening of chicken shops in the capital, this was a new and
innovative way of consuming chicken. So Mr. García found out everything he needed to
start the grilled chicken business. Mr. García had capital that he had obtained thanks to
the savings of several years, he also obtained capital as a loan with which he started the
business. Initially only 8 people worked and the premises were small. The popularity of
poultry was rapidly growing, being aimed mainly at sectors B and C. When the chicken
shop had a good clientele, one day the owner of the restaurant on the corner across the
street visited Mr. García asking him if he had no problem opening a chicken shop in his
premises; to which Mr. García told him that he had no problem. Mr. García implanted the
idea that people always know how to distinguish where there is good quality, people will
always come whether there is competition in the market or not and based on quality to
achieve this. The company had been recognized as the first chicken shop in Huacho and
then as the best chicken shop. After Mr. García died, he left the business to his 10
children who continued with the business, dividing the responsibilities. The chicken shop
became a company in 2000, establishing itself as a Limited Liability Commercial
Company, which was made up of the 10 children as active partners of the company. Mr.
Pedro Ciriaco García remains as general manager and Jorge Luis García Laurente as
administrator.
Years of hard work have allowed it to expand its menu with a variety of dishes as well as
the ease of meeting the public, making it currently one of the most recognized chicken
shops in the northern part of the country.
With respect to collaborators, over the years we have had dedicated people, eager to
progress, responsible and specialized according to the performance of each job, which
has led to good service and presentation of our dishes offered so that The client feels
satisfaction and a feeling of returning, it is beneficial and good for the company that we
still have efficient collaborators who carry out work as the company requires to be
consolidated in the market and thus have good recognition and prestige, which is why it
is recommended and pleased to serve the entire audience.

3. DIAGNOSIS
I. STRENGTHS
1. Venue with capacity for 100 people
2. Production capacity of 300 dishes served per day.
3. Trained and experienced personnel in the service.
4. Cozy atmosphere that makes the customer have a good time when they
come to the premises.
 5. Location in the center of Huacho, where the influx of public is good.
6. Recognized in the population for the quality of the chicken, potatoes and
salad.
7. Good image before the population.
8. Good treatment and communication between partners.
9. Permanent supervision in all areas.
10. Have efficient and good quality machines for the production of chicken and
others.
11. Have a bar for the sale of liquor and drinks.
12. Be a limited liability commercial company.
13. Be up to date with the payment of taxes.

II. WEAKNESSES
1. On holiday dates insufficient capacity.
2. Staff turnover.
3. Not supplying the necessary quantities quickly at strategic times.
4. The greater the demand, the greater the stress on the staff.
5. Lower demand in the months of March-May.
6. Not having a 24-hour customer service.
7. Not having a Delivery service.
8. Lack of commitment on the part of the staff.
9. Observation of bad habits in employees.
10. Observation of differences between employees.
11. Departure of competent personnel to other poultry shops.

III. OPPORTUNITIES
1. University students, executives, teachers and bank and shopping center
workers.
2. Suppliers with experience in the labor market
3. Flag product, the government has declared grilled chicken as a national
product.
4. Growing market in the Huacho district and surroundings.
5. Service for school promotions.

IV. THREATS
1. Strong competition due to high demand.
2. Chicken rise.
3. Trend towards continuous growth in other areas.
4. A careful look at large poultry chains in the Huacho district.
5. Lack of supplies or distance to obtain them.
 6. Request for competent personnel from other poultry shops.

4. VISION
5. MISSION
6. GOALS
1. Get to develop and implement the project with an investment, return and
profitability perspective. In a climate of integration, commitment, development
and growth.
2. seek good profitability that is beneficial for the development of the company both
internally and externally.
3. Generate jobs and create the stability necessary for the economic growth of
everyone as a unit and individually.
4. Expand some more business locations so that people feel comfortable and have
options to come.

7. VALUES
Integrity
We must demand, from others and from ourselves, the highest standards of
individual and corporate integrity.

Teamwork
We promote an environment that encourages innovation, creativity and results
through teamwork. We encourage open and effective communication and
interaction.

Excellence
At all times we pose mutual challenges to improve our products and our
processes and thus improve ourselves. We always strive to understand our
clients' businesses and help them achieve their goals. We promote diversity, fair
treatment, mutual respect and trust.

Obligation to Render Accounts

We fulfill our commitments and take personal responsibility for all actions and
results. We create an operational discipline of continuous improvements that is
part of our culture.

Employment Equality and Workplace Safety

 Safety in the workplace is a priority and is one of the greatest benefits we can
offer our employees and their families. The fact is that all accidents can be
prevented. It is committed to ensuring a safe environment for all employees and
others on company premises and we are all responsible for maintaining a safe
workplace, following safety and hygiene rules and practices.

Harassment-Free/Violence-Free Workplace
One of the key objectives of is to maintain an environment Work environment
free of discrimination, harassment or personal behavior that does not lead to a
productive work environment. We are firm in our commitment to providing a work
environment free of intimidation, threats and violent acts.

8. ORGANIZATIONAL MANUALS