Professional Documents
Culture Documents
Wamboko M. George
Wamboko M. George
Wamboko M. George
KAKAMEGA
CALL 0723966139
E- MAIL: shikangajoseph2018@gmail.com
DESCRIPTION
DECLARATION
PREFACE
ACKNOWLEDGEMENT
DEDICATION
EXECUTIVE SUMMARY
CHAPTER ONE
1.7 INDUSTRY
CHAPTER TWO
2.3 COMPETITION
2.4 METHODS OF PROMOTION AND ADVERTISEMENT
CHAPTER THREE
CHAPTER FOUR
CHAPTER FIVE
I declare that this is my own original work and that it has not been presented before to
any examining body for the purpose of examination. This work is presented to the Kenya
National Examination Council as partial requirement for the award of craft certificate in
Index no 509111255
Signature: J.S
Date: 16./10/2021
This project has been presented to KNEC with my approval as the project supervisor
Signature……………………………………………….
Date ……………………………………………………….
PREFACE
This project plan has been prepared according as per the requirement of the Kenya
National Examination Council for the award of craft certificate in electrical and
electronic technology.
This project shows how to establish and start a business with the proposed capitalization.
ACKNOWLEDGEMENT
I thank God for being my guidance and master of my life for giving me dear parents who
have greatly contributed to my success and for tireless efforts to sponsor my education up
to this level.
More gratitude to my project supervisor Mr. Rotich for his guidance and support in the
success of this project. Special thanks goes to my sister Nekesa and my friends for their
support.
I dedicate this business plan to my family members for making my education a success
up to this level. Thanks to other sponsors who made tireless effects towards my well
being and lastly, I dedicate too to my classmates for the support and company they gave
which are at a certain period of time. The targeted customers includes local
staff will include manager, supervisors, technician for the purposes of achieving
This deals with production facilities and plan. The equipments like computers,
machinery enterprise layout. In addition, the services like repair and maintenance
require ……….will be provided. The figures for monetary expenses are also
collection. There some draw backs in the business i.e. registration, insurance,
It includes calculations and the totals of different financial plans even include the
capital 556240 for year I, 682250 year 2 and 76540 year 3. Cash flow projection
for year 7 which is accumulated to ksh 658700. The other calculations include the
proforma balance sheet and the income statement net profit after taxation 416765
level of success of the business are calculated. The gross profit margin for year 1
Year 2 = 19.5 %
Year 3 = 19.3%
The desired financing on how the business shown use the money in calculated as
7170700)
CHAPTER ONE
The proposed business will be engaged in the repair and selling activities of
electronic equipments like radios, TV sets, CD’s players and mobile phones etc.
Shiks' electrical and electronic repair shop will be located in Kakamega town. The
business is off Kakamega road next to Masinde Muliro University. The location is
i) Ready market: from students in the nearby University who have electronic
ii) Supplies of items needed for the operation of this business is available from the
town. For convenience of the business operation, the following address will be
used:-
KAKAMEGA
The business will be a sole proprietorship form of business. It will be owned and
runned by Joseph Shikanga as the owner. The proprietor is in favour of this form
transistors, switches, sockets outlets lamp holders and the services will include
radios, TV sets, CD’s players and mobile phones repair. In addition it will offer
The services provided by Shiks electrical and electronic repair shop are more
profitable operated since the business has specialized in electronics products and
services. Also due to less competition from Wanyama electronics and repair shop
which specialize on one field of work. The uniqueness of products and services
features are that they are good and proper quality, customers satisfactory and
affordable prices.
1.6 JUSTIFICATION OF OPPORTUNITY
The business will be necessary in this location because there will be ready market
owing to the fact that it is located to an institution and is a busy area. Secondly it
will provide employment for the proprietor himself as well as the other staffs
whom he will have a change to put into practice her acquire entrepreneurial skills
1.7 INDUSTRY
The proposed business will fall under the trade/service industry, dealing with the
To stock a wide variety of items in order to meet the clients needs and to be able
to pay back the loan after one year through ploughing back the profit.
The business will first acquire a premise and all other items for the necessary
trading so as to avoid confrontation with the authority. Lastly it will attract the
attention of the customer of the existence of the business by erecting a sign board
The pricing strategy is determined by the demand and the cost of production of
the products and services. Also the extend of the fault and time consumed in
repair of an item.
The plan to attract and retain customers is to give them quality products.
CHAPTER TWO
which are set for ascertain a period of time. The following objectives lead to the
marketing plan:-
To develop and implement customers oriented sales and promotion for health
business growth.
To motivate its staff by giving them good salaries and time, projective measures
There will be many groups at potential customers targeted by Shiks electrical and
This group includes primary, secondary schools and the colleges around. These
photocopies, printers, telephones etc. their unique and buying trends contributes
This group of customers includes those who buy things and sell them. They play a
major role in the business due to their bringing items for servicing. These
If 100 % = 360
75 % =?
100
15 % =?
100
10 % =
100
Pie chart
This includes the customers staying around which may had institution of their
chart.
Local institutions 54
Domestic customers 36
Commercial 270
Total 360
2.2 MARKET SHARE
Shiks electrical and electronic repair shop will need at least 100 people on daily
electronics with 10 % and KEVOS electronics. The monthly competitors are the
roadside sellers among the street. The two main competition will be stipulated as
follows.
Light Electronics 10 36
Key Electronics 15 54
Minor Electronics 10 36
Total 360
100
100
100
2.3 COMPETITION
Shik’s electrical and electronics competitors includes key, light Electronics. They
are after same products and services but are not to the standard. To overcome
- poor services
- lack of equipment
and services
Competition analysis table
business n
Light 11 12 13 8 13 57
electronics
Key 9 8 7 10 7 54
electronics
Shik's 20 12 8 10 6 56
electronics
maximum 6 6 6 6 6 6 36
score
customers. Shik's electrical and electronic repair shop will practice various
promotions
2.4.1 Promotion
Promotion includes the following after sales services, giving discounts which will
pay a key role in popularizing and making known of the business and its various
offerings.
2.4.2 Advertising
The intended business will use sign posts, posters and notices for advertising. This
time. Media such as newspapers (local) TV which will be used for advertising the
intended business products. Hand bill may be used at the start of the business than
………….. an expansion bill boards will be constructed a long side various streets
in town.
The pricing strategy for Shik products and services will be a stepping stone.
Towards achieving good sales which include; the methods of calculating the
achieving the time it will take to service factors influencing the price, selling will
cheap. This is to make an equal and balanced market price which will be
depend on the cost of the item or the extend and degree of the fault.
The business will offer sales services on goods bought and purchased with order
so as to direct and guide the user on how to operate and simple maintenance of the
item. This makes the customers sure and confident of the investment he/she has
made. The relevant cost after sales services will be determined by the distance and
ii) Music in the business to make customers drawn to the place and feel
The customers will access goods by coming to the premise ordering the number of items
required and the workers will assist the customers to the nearby transporting place for
will have its own means of transporting which will help the customers to transport goods
to the destination.
CHAPTER THREE
level of authority and segment of specialization for the purpose of achieving the business
Flow of authority
To serve for and recruit a work force that is well trained and experienced as a
motivation spirit.
ORGANIZATION
electronics will have a simple organization because the property will be a sole manager.
The sole proprietor/ manager will have qualified and these are some of the qualifications.
leadership skills, creative, innovative among others and she is computer literate.
This will be the overall boss of the business thus he/she have ……………. to recruit,
ORGANIZATION CHART
MANAGER
SUPERVISOR
Keeping records of all hard items, bought goods and cashing the amount got from
sales
Collecting cash from daily distributions and ensuring that the cash tally with the items
records.
3.2.2 TECHNICIAN
QUALIFICATION
Computer literate
3.2.2 SECRETARY
She will be in charge of all minutes and typing in the enterprise and have;
Computer literate
diploma in secretarial
QUALIFICATIONS
3.3.1 RECRUITMENT
This is the process of searching prospective employees and stimulating them to apply for
jobs in the organization. WAGEMI electronics intends to utilize the qualified people who
reside around Kitale town and neighboring regions, applicants should be fairly examined
of steps.
Selection: this is a process where the instruments will be used to choose from a
pool of applicants
Short listing: this is where the interview panel chooses the applicants who meet
Interview: include questions asked that involve one’s personal details. It is known
Introduction/ orientation: it involves taking the new employees through this job
3.3.3 TRAINING
There will be job training where there will be need to educate and train them on the
proper business language to enable them relate well and attract more customers. The
3.3.4 PROMOTION
This will be done at the expansion of the business in that vacant position will be created
Excellent capabilities for development most have been shown in a staff in order to
Promotion in the intended business will also be for motivation purposes to the
employees.
WAGEMU electronics will ensure that employees stability and high morale by making
decision making a basic salary of Kshs 11,000 each per month. They will also have …….
day off duty every three months to enable them attend there personal activities hence
motivating them.
The proposed business cannot operate effectively without requiring services from other
established business and organization. To avoid collusion and description the intended
business from Kitale country council, costing approximately 7,000 and be renewed after
every financial year of operation. The certificate of ownership the insurance from blue
shield insurance company & a public health act which will ensure good hygienic
conditions etc.
The intended business will require banking which will enable it to deposit money
collected each day, loan services will also be provided to the business by this services.
The banks that will be used include National bank of Kenya. Address
KITALE
TEL: 061-2246150
The proposed business will require the services for insurance cover of the forms assets,
which include human resources, other properties from five, theft, and accidents while at
work. The insurance services comfortable for the intended business will be
KITALE
Postal services will be needed for the sending and receiving letters and documents to and
WAGEMU ELECTRONICS
CHAPTER FOUR
II. A part from high quality items and services it will hold fashionable technological,
III. To source for equipment and facilities required by the business to be able to
V. To provide flexible operation items in turn with customers needs and desires,
while at the same time meeting the business objectives and goals.
The intended business will require a premise from which to operate them. The premise
will be one of the rooms opposite Kitale technical. It will be a three roomed premise with
one serving as a workshop, the other as the manager’s office and the final one as the
supervisor’s office.
Generally the facilities that will be required by WAGEMU electronics services will be as
follows:-
pliers 10 80 800
MANAGER STORE
SECRETARY
ACCOUNTANT
4.1.3 REPAIR AND MAINTENANCE
WAGEMU electronics will have three types of repair and maintenance as follows
after work. Also they will b stored in the corrective manner as required by the workshop
There is need of regular servicing of the tools and equipment in the workshop. some of
III. Reduce injuries resulting from machine which are not serviced
This type of maintenance will be done when the need arise like sharpening correctly,
MATERIAL
ITEM AMOUNT
rent 10,000
materials 17,110
transport 3,000
advertisement 1,200
insurance 2,000
miscellaneous 1,000
TOTAL 87,600
There are various procedures to be followed for effective production. This will include:-
1. Purchasing
When a customer purchases an item, it’s tested for proper functioning and for the
customers satisfied with the operation. Then a receipt is issued bearing the stamp with the
name of the business. The receipt also bears the item purchased, name and the details.
i) Receiving
A customer brings in the item for the reception table then the item is forwarded to the
technician for fault diagnosing and after diagnosing the customer is issued with a card
containing the details of the item, the fault and the repair cost. Also the card will contain
the name of the customer, conditions which governs the repair of the item so as to reduce
permanently destroyed.
ii) Repair
After diagnosing the description are stacked to the item then forwarded to the workmen
to undertake the repair process and after it the item is assembled back ready to be
collected.
iii) Collection
The customer should present the card issued when the item was received to the supervisor
in which payments are made and a receipt is issued in which it will be used to collect the
For business to start its operations and run smoothly, it has to following regulations.
4.4.1 Registration
The business have to be registered under the registration act cap 514 governing electrical
and electronics shops in which it must give all the details (i.e. ownership, type of business
and specific operations) the permits and licenses are going to be acquired from the Kitale
municipal council. This will amount to a cost Kshs 4,000 to obtain it. Due to the rising up
of electronic tax registers, therefore all electrical and electronics goods are being taxed
depending on its cost and value. This tax is payable to the Kenya revenue authority.
The business will have an insurance covering it from any risk that may occur. Also the
employees should have an insurance policy from …………… known company. These
i) Fidelity policy
This is a form of insurance where the business is insured against dishonest employees
who may steal from the business. The business will claim compensation against
infidelity.
This insurance covers that employee against losses or accidents occurring when to work.
The staff should adhere to the regulations for effective production since all the employees
have to be protected by offering the right tools for the job protective clothing and a first
aid kit.
WAGEMU electronics will be operating from 8.00 a.m to 5.00 p.m. this will aim at
8 a.m – 12 p.m
TIME ACTIVITY
4.4.5 CLEANLINESS
This regulation will be highly observed in the entire premise as it will be done every
Costs incurred regarding safety and regulations of the business will include:-
Water 500
TOTAL 1,100
CHAPTER FIVE
The ultimate objective to be the financial plan in relation to efficient management of the
particular time.
II. To show the projected amount of money that WAGEMU electronics will require
III. To ensure keeping of account and up to date records of the business transactions.
DESCRIPTION AMOUNT(KSHS)
Rent 10,000
transport 3,000
advertisement 1,200
insurance 2,000
materials 17,110
stock 608,700
furniture 10,000
TOTAL 674,910
ASSETS
LIABILITIES
= 556,240
= 682,250
= 796,540
5.3 CASH FLOW PROJECTION
DESCRIPTION JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC TOTAL
Cash in flow
Cash sales 207,525 236,105 232,695 230,510 232,695 243,310 242,115 241,715 242,305 242,500 248,300 2,505,225 2,850,300
Debtors 2,450 2,400 2,850 2,900 2,850 2,750 2,070 2,250 2,130 2,150 2,000 3,100 30,000
Dividends 1,500 1,350 1,600 1,870 1,620 1,750 1,510 1,640 1,430 1,590 1,790 2,350 20000
Total 211,475 232,855 237,145 W235,290 237,165 247,810 245,075 845,605 245,865 246,340 250,090 259,875 2,900,300
Cash out flow
Purchases 50,320 49,200 W50,400 49,570 49,530 48,310 52,100 52,370 51,169 51,901 59,130 52,700 608,700
Creditors 7,450 4,700 6,400 6,500 6,450 6,670 6,750 6,550 6,870 6,450 6,780 6,400 80,000
Rent 4,000 4,000 4,000 4,000 4,000 4,000 4,000 4,000 4,000 4,000 4,000 4,000 48,000
Wages and salaries 121,000 121,000 121,000 121,000 121,000 121,000 121,000 121,000 121,000 121,000 121,000 121,000 1,452,000
Telephone 375 375 375 375 375 375 375 375 375 375 375 375 4,500
Electricity 250 240 260 230 240 270 260 200 220 270 260 300 3,000
Water - - - - - 200 - - - - - 200 400
Advertisement - - - - - 5000 - - - - - 5,000 10,000
Licence - - - - - - - - - - - 5,000 5,000
Transport 791 790 792 791 792 790 791 792 790 791 792 798 9,500
Postage 208 - - - - - - - - - - - 208
Stationary - - - 3,334 - - - 3,334 - - - 3,332 10,000
Repair and maintenance - 1,667 - 1,667 - 1,607 - 1,668 - 1,665 - 1,666 10,000
Total 184,394 184,179 183,436 187,674 182,595 188,51 185,484 190,496 184,633 186,670 184,544 200,984 2,243,600
Net cash 27,081 55,676 53,709 47,606 54,570 59,299 60,211 55,109 61,232 59,670 69,546 54,991 658,700
Accumulated cash 27,081 82,751 136,466 184,072 238,642 297,941 258,154 413,261 474,493 534,163 603,709 658,700
5.4 PROFORMA INCOME STATEMENT
EXPENSES
5%
ASSETS
FIXED ASSETS
ASSETS
CURRENT
ASSETS
ASSETS
CURRENT
LIABILITIES
CURRENT
LIABILITIES
LONG TERM
LIABILITIES
LIABILITY
LIABILITIES
DESCRIPTION KSHS
sales 285,300
variable costs
purchases 60,000
telephone 6,000
advertisement 6,000
TOTAL 87,000
= 285,300 – 87,000
= 198,300
Sales
= 198,300 x 100
285,300
= 69.5%
salaries 115,000
rent 18,000
insurance 12,000
Contribution margin
695
Sales
285,300
= 140.3%
285,300
= 201.1%
= 243.8%
= 56.3 %
Year 2 = 152,285 x 100
271,200
= 56.2 %
= 54.4 %
=19.6%
= 19.5%
= 19.3%
TOTAL 556,240