COLOUR COSMETICS IN VIETNAM - CONTEXT

Country Report | Jun 2019

International Context

Colour Cosmetics Retail Sales by Region Colour Cosmetics in Vietnam

Retail Value RSP - USD million - Constant - 2018 Retail Value RSP - USD million - Constant - 2004-2023

69,770
World
12,000

Asia Pacific 21,474 10,000

Australasia 1,607
8,000
Eastern Europe 3,303

Latin America 6,583 6,000

Middle East and Africa 4,010

4,000
North America 18,629

Western Europe 14,164 2,000

0
2004 2018 2023

Colour Cosmetics in Vietnam Other Markets in Asia Pacific

Market Size - USD million - 2018 Per Capita - USD - 2018 Forecast Growth - CAGR% - 2018-2023
145.8 1.5 13.1%
52nd percentile 15th percentile 84th percentile

FMCG Index

Colour Cosmetics vs Selected FMCG Industries

400
Category
Colour Cosmetics
350
Industry
300 Beauty and Personal Care
2013 = 100

250 Selected Basket of Industries

Packaged Food
200 Soft Drinks

150 Home Care

100
2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023

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Socioeconomic Context

Population Growth Index Vietnam vs Other Geographies

Population Growth Index 2003-2040 Rank out of 210

150 Actuals
2019, '000
96,462.1
140 Rank 15

130 Historic Growth

2003 = 100

2003-2019 CAGR
1%
120 Rank 124

110
Forecast Growth
2019-2040 CAGR
0.5%
100
2003 2019 2040 Rank 127

Vietnam Asia Pacific World

Households with a Disposable Income Over Households with a Disposable Income Over Number of Internet Subscribers Number of Mobile Internet Subscribers
USD25,000 - Vietnam USD25,000 - Ho Chi Minh City

Actuals - '000 - 2019 Actuals - '000 - 2019 Actuals - '000 - 2019 Actuals - '000 - 2019
636.9 217.5 106,712.5 85,210.7
44th percentile 73rd percentile 94th percentile 95th percentile

Historic Growth Historic Growth Historic Growth Historic Growth

2014-2019 CAGR 2014-2019 CAGR 2014-2019 CAGR 2014-2019 CAGR
16.9% 11.2% 20% 24.3%
99th percentile 91s t percentile 65th percentile 64th percentile

Forecast Growth Forecast Growth Forecast Growth Forecast Growth

2019-2024 CAGR 2019-2024 CAGR 2019-2024 CAGR 2019-2024 CAGR
19.8% 10% 13.1% 15.2%
94th percentile 91s t percentile 85th percentile 88th percentile

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