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Midterm Major Requirement-Chanel (1)
Midterm Major Requirement-Chanel (1)
FASHION COLLECTION
CHANEL
(/ƩƏˈNƐL/ SHƏ-NEL,
FRENCH: [ƩANƐL] )
Chanel is a French luxury fashion house founded in 1910 by
Coco Chanel in Paris. It is privately owned by the
Wertheimer family and has been headquartered in London
since 2018.
ABOUT CHANEL
Chanel specializes in women’s ready-to-wear, luxury goods, and
accessories and licenses its name and branding to Luxottica for
eyewear.Chanel is well known for its perfume and
“Chanel Suit”. Chanel is credited for revolutionizing haute couture
and ready-to-wear by replacing structured, corseted silhouettes
with more functional garments that women still found flattering
E-COMMERCE AND
ONLINE PLATFORM
Chanel's official online platform is chanel.com, serving customers
worldwide.
In China, Chanel uses WeChat Mall and Tmall Global for e-commerce.
RETAIL PARTNERS PHILIPPINE-SPECIFIC
CONNECTIONS
Thailand
The flagship store in the Philippines
South Korea is located in Greenbelt 5, Ayala
Japan Center, Makati City.
Rustan’s Department Store in Makati
City is an exclusive retailer of Chanel
products.
Shangri-La Plaza Mall in
Mandaluyong City is also a retail
partner.
MAJOR COUNTRY LEADERS
ALAIN WERTHEIMER (CEO / PRESIDENT)
JAMES GALLI (SENIOR VICE PRESIDENT, CFO)
JOYCE GREEN (EVP FASHION)
ROB DIMARTINI (EXECUTIVE DIRECTOR - BOUTIQUE ARCHITECTURE)
HEATHER PERRY (EXECUTIVE DIRECTOR, FRAGRANCE MARKETING)
MEGAN GLICKMAN (GLOBAL HEAD ORGANIZATION DESIGN AND HR
EFFECTIVENESS)
MALONI GOSS (HEAD OF ACCOUNTS, FRAGRANCE AND BEAUTY)
CHANEL
MICHAEL ALLEN (HEAD OF ENTERPRISE APPLICATIONS)
CHRISTINE REGAN (HEAD OF LEASE, FASHION DIVISION)
ANNETTE FALSO (VP NEW PRODUCT MARKETING AND TRAINING)
GLOBAL
IMPACT OF
CHANEL
CHANEL
GLOBAL
IMPACT OF CHANEL
Politically
Economically
Culturally
Socially
REFERENCES
How does Chanel see the global luxury business? (2014) Yale Insights. Available at:
insights.som.yale.edu/insights/how-does-chanel-see-global-luxury-business
Fojas, I. (2024) Discovering Chanel: The woman behind the brand and how she changed the world of luxury
fashion, Preview.ph. Available at:
https://www.preview.ph/fashion/everything-you-need-to-know-about-chanel-a5200-20240131-lfrm
https://www.comparably.com/companies/chanel/executive-team