Sponsor proposal

HR VISIONARIES
COMPETITION
SPONSORSHIP PROPOSAL

2024
 Sponsor proposal

TABLE OF CONTENTS
01. ABOUT US

02. INTRODUCE HR VISIONARIES 3

03. EVENT MARKETING

04. BENEFITS PACKAGE

05. CONTACT INFORMATION

ABOUT US
Sponsor proposal

ABOUT US
RMIT SGS Human Development Club (HDC) was founded in 2021 to utilize
Human Resource Management principles and deliver comprehensive
training regarding business context.

Equipping future leaders with HR-specific skills and experiences to

effectively adjust to the demands of the employment market. HDC aims to
facilitate personal growth by providing activities that promote a deeper
understanding of oneself.

OUR CORE VALUES

H D C
HARMONY DEDICATION CREATIVITY
HDC aims to equip future managers with the necessary skills for their careers
through rotational opportunities based on the mentioned three values. We wish
to assist students in understanding the relevance of individuals in all aspects so
that they can comprehend their importance.
Sponsor proposal

HR VISIONARIES

HR Visionaries is an annual Human Resource competition organized

by RMIT SGS Human Development Club. The primary objective of HR
Visionaries is to equip students with a comprehensive understanding
of different dimensions and skills of Human Resources Management
to resolve real-world challenges. The previous two seasons of HR
Visionaries brought valuable insights Into the topics of Recruitment,
Wellbeing, Training & Development, and People Analytics. .
 Sponsor proposal

HR VISIONARIES ACHIEVEMENT
H R V IS IO N A I R E S 2 0 2 2

30+ Candidates

10+ Teams
18+ Million VND
Price Value
1800+ Followers

Diamond Sponsors Strategic Sponsors

Career Alumni and

Industry Relations

HR VISIONAIRES 2023
160+ Candidates

40+ Teams
50+ Million VND
Price Value
2000+ Followers
130.00+ Reach
20+ New Partnerships

Strategic Sponsor Sliver Sponsors Media Sponsors Regular Sponsor

Sponsor proposal

HR Visionaries 3
Mission
"HR Visionaries 2024" is a three-phase
competition organized by the RMIT SGS
Human Development Club, aimed at
providing a novel platform for students in
the South of Vietnam to explore various
dimensions of Human Resources
Management and hone their hard and soft
skills. Goals
Potential Judges, Mentors, Audience for the event
150
and Guest Speakers Media reach on our
social media platforms
1500+

Application forms
400 contestants

Booth visitors
1000 +
Sponsor proposal

TIMELINE
24/6 - 25/7/2024
Open Registration Form

7/7/2024
Opening Ceremony

28/7/2024

Training Session 1

3/8/2024
Round 1
Online Quiz

5/8 - 27/8/2024
Round 2
Online Research Challenge

30/8/2024
Training 2

4/9 - 7/9/2024
Round 3
Closing Ceremony
EVENT MARKETING
Sponsor proposal

MARKETING PLAN
STAGE 1: Raise Awareness
(24/6/2024 - 25/7/2024)
01 Utilizing social media platform to
approach audiences

STAGE 2: Engagement
(1/7/2024 - 25/7/2024)
Utilizing RMIT campus to
02
organize promotion activities

STAGE 3: Amplifying
(25/7/2024 - End of the
competition)
03 Detailing information about the
event will be promoted
Sponsor proposal

MARKETING TIMELINE
STAGE 1
Facebook (HR Visionaries Official page): Create the poster and frame, and
publish 2 posts per day for the pre-event and 3 posts for the on-event.
Facebook Group: Announce the competition and help participants seek
out teammates.
Media sponsors (Yboxs, Edu2review): Introduce the background and
mission of HDC and HR Visionaries.
LinkedIn: Promote the competition throughout 3 rounds.

STAGE 2
Backdrop: Place at North Staircase to inform RMIT Students and set up on-
event round 3.
Booth: Supported booth activities by Organisers.
Club Program Signage and University Digital Signage – GIF: Use as digital
posters.
Standee: Use to provide competition information by placing it in front of
the competition room/front of the promoting booth.
The flyers platform is the reserve method.
Use Campus buzz to promote.

STAGE 3
Interactive and informative posts on HR Visionaries fan page to engage
with the audiences.
Recap photos after each event and a recap video of round 3.
Introduce 1 potential guest speaker, 6 potential judges, 5 mentors, and
sponsor guest speaker, 6 potential judges, 5 mentors, and sponsors on the
s on Facebook fan page.
Send information with a poster via email to guest-speakers.
Sponsor proposal

MARKETING CHANNELS
Internal marketing
Invitation and promotion will be sent to all the RMIT students via student’s
email by Campus buzz as the official communication channel for RMIT.
HDC club will promote the competition on television throughout the
campus, which can achieve above 100 reaches per day.

External marketing
Media support: HDC has partnered with over 10 other clubs and
universities (UEH, FTU2, UEL, Tôn Đức Thắ ng, Văn Lang...).
Media support: Post about the competition information through media
ambassadors (change avatars, postings).
Potential ambassadors: Jellah Minh, Đinh Phạm Bảo Nghi (Vice President
of SGS RMIT Student Councils); Trầ n Lâm Nam Bảo (current student
scholarship) ... to attract candidates.
SPONSOR BENEFITS
Sponsor proposal

WHAT CAN WE OFFER?

INCREASE BRAND PROSPECTIVE

AWARENESS EMPLOYEE
Reach up to over 7000 INTERACTION
students at RMIT and Establish connections with the
university students in the most potential participants for
South of Vietnam with brand future employment
visibility. opportunities.

PRODUCT DISPLAY CORPORATE SOCIAL

Sponsor's products will be
RESPONSIBILITY
displayed at booths and final
Contribute to educational
round.
environment development.
Sponsor proposal

SPONSORSHIP PACKAGE
Sponsor proposal
DIAMOND 40.000.000+
Sponsor proposal

Sponsor proposal
GOLD 30. 000.000
Sponsor proposal

Sponsor proposal
SILVER 20.000.000
Sponsor proposal

Sponsor proposal
Bronze 10.000.000
 Sponsor proposal

SPONSOR BENEFITS PRE-EVENT

BENEFITS DIAMOND GOLD SILVER BRONZE

Logo size 100% 90% 80% 70%

Logo on online marketing materials

Logo of sponsor on HDC's fanpage

posts

Logo of sponsor on HR Visionaries

Facebook Cover

Logo of sponsor on RMIT landing

page

Logo of sponsor on HR Visionaries's

social post and media support on
other fanpages

An introduction post of sponsor on 1 post

1 post
HR Visionaries Facebook fanpage (70 1 post
(100 words)
with a link to sponsor' website words)

Logo of sponsor on RMIT invitation

and Campus Buzz via Students’
Email

Sponsor's name will be mentioned

on Facebook and using #hashtag in
every event’s post

Logo of sponsor on RMIT News on

Facebook
 Sponsor proposal

SPONSOR BENEFITS PRE-EVENT

BENEFITS DIAMOND GOLD SILVER BRONZE

Logo on offline marketing materials

Logo of sponsor on standees

Logo of sponsor on flyers

Logo of sponsor on University

Digital Signage

Logo of sponsor on backdrop

around campus (2 weeks)

Logo of sponsor on SBM Digital

Signage at Floor 1, Building 2

Logo of sponsor on Club Program

Signage
 Sponsor proposal

SPONSOR BENEFITS ON-EVENT

BENEFITS DIAMOND GOLD SILVER BRONZE

LOGO COMMUNICATION BENEFITS

Logo of sponsor on HDC's fanpage

post, HR Visionaries Facebook
Cover

Logo of sponsor on RMIT landing

page

Logo of sponsor on Standees,

Banners, Flyers

Logo of sponsor on HR Visionaries's

on-event slide

Logo of sponsor on on-event

backdrop

Logo of sponsor on certificates for

participants

OPEN CEREMONY (ONLINE)

Introduced by the MC during the

Opening Ceremony

Maximum
Promotional video on Opening Maximum Maximum
30
Ceremony 45 second 15 second
second
 Sponsor proposal

BENEFITS DIAMOND GOLD SILVER BRONZE

CLOSING CEREMONY (OFFLINE)

Introduced by the MC

Receive gifts from Organiser

Use event images (not for

commercial purposes)

Sponsor's product display at the

on-event day

The company's products on-event

4 pictures 2 pictures
capture

Maximum Maximum
Promotional video
45 second 30 second

Sponsor's informative display booth

Present prizes to contestants

 Sponsor proposal

SPONSOR BENEFITS POST-EVENT

BENEFITS DIAMOND GOLD SILVER BRONZE

Logo of sponsor in recap videos

A gratitude post from sponsor on

HR Visionaries Facebook fanpage
with a link to
sponsor' website

Allowed to use event images for

promotional and publicity purposes

Given priority as the next partner of

HR Visionaries in upcoming
activities

3 months media support post-

4 posts 2 posts 1 posts
event
Sponsor proposal

THANK YOU FOR

SUPPORTING US
HUMAN DEVELOPMENT CLUB
hdclub.sgs@rmit.edu.vn

PROJECT LEADER
Nguyen Khanh Linh
s3979904@rmit.edu.vn
+84 973 083 955

SPONSOR LEADER
Pham Huynh Thanh Nga
s3974729@rmit.edu.vn
+84 938 325 702