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Get a business online / Plan your online business strategy / Check your knowledge

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Passed on April 10, 2024

Check your knowledge

By Google Published: Mar 23, 2023 4m (4) Add review Report

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That’s right, great work! The customers have been experiencing
difficulty in navigating the website, so Holly and her team should look
at how they can improve the website's design and page layout.
Customers also found contact information difficult to locate. Holly
can make this information easier to find by creating a clear 'Contact
Us' page, and by including contact details in the footer of every page.
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She can also include it in her email marketing campaigns, which will
allow customers to contact the business without having to visit the
Get a business online / Plan your online business strategy / Check your knowledge
website.

Total Points: 1/1 Correct Answers: 1/1

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Get a business online / Plan your online business strategy / Check your knowledge
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Question 1 of 1

Holly owns a dance studio. To improve sales of dance classes,

she is reviewing how her marketing team could update the
company's online presence.

As part of the rebrand, the team listened to customer feedback

and mapped customer journeys. They identified two things online
customers generally struggled with: navigating the website and
finding the business's contact information.

Which of the brand's touchpoints should Holly modify to help

address her customer's feedback? 22833283

Website layout

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Instagram account

Instructor's Blog
Get a business online / Plan your online business strategy / Check your knowledge

Email marketing

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