Vision and Mission:

Ernst & Young India, commonly known as EY India, is part of the global EY network, one of the "Big Four"
professional services firms worldwide. The organization's vision is deeply rooted in its global purpose of
"Building a better working world." For EY India, this vision translates into a commitment to fostering
inclusive economic growth, promoting sustainable business practices, and developing talent across all sectors
of the Indian economy.
The mission of EY India is multifaceted:
1. To deliver exceptional client service that addresses the unique challenges and opportunities in the Indian
market.
2. To drive innovation in professional services, leveraging cutting-edge technologies and methodologies.
3. To contribute significantly to India's economic development and reform initiatives.
4. To uphold the highest standards of integrity, professionalism, and ethical conduct in all its operations.
This mission is executed through a range of services including Assurance, Tax, Strategy and Transactions, and
Consulting, all tailored to the Indian business landscape.
Objectives:
EY India's objectives align with its vision and mission, focusing on several key areas:
1. Market Leadership: Maintain and expand its position as a leading professional services firm in India,
particularly in audit, tax, and advisory services. This involves continuous improvement of service quality and
expansion of service offerings to meet evolving client needs.
2. Digital Transformation: Drive digital transformation both for clients and within the organization. This
includes developing and implementing innovative technologies such as artificial intelligence, blockchain, and
data analytics to enhance business processes and decision-making.
3. Talent Development: Attract, develop, and retain top talent in the professional services industry. EY India
aims to be an employer of choice, offering comprehensive training programs, career development
opportunities, and a diverse and inclusive work environment.
4. Economic Contribution: Play a significant role in India's economic growth by supporting both public and
private sector initiatives. This involves advising on major infrastructure projects, contributing to policy
formulation, and helping businesses navigate complex regulatory environments.
5. Sustainability: Promote sustainable business practices among clients and within EY itself, aligning with
global sustainability goals and India's commitments to environmental protection and social responsibility.
Growth:
EY India has experienced substantial growth over the past few decades, mirroring and often outpacing the
rapid development of the Indian economy. Key aspects of this growth include:
1. Geographical Expansion: From its initial presence in major metropolitan areas, EY India has expanded to
over 14 cities across the country, including emerging business hubs.
2. Service Diversification: While traditionally strong in audit and tax services, EY India has significantly
expanded its consulting and strategy practices to offer a full suite of professional services.
3. Workforce Growth: The firm has seen a dramatic increase in its employee base, growing from a few
hundred professionals in the 1990s to over 50,000 by the early 2020s.
4. Technological Integration: EY India has invested heavily in technology, both in terms of client offerings and
internal operations, positioning itself as a leader in digital transformation services.
5. Industry Specialization: The firm has developed deep expertise in key sectors of the Indian economy,
including financial services, technology, healthcare, and manufacturing.
Achievements:
EY India has garnered numerous achievements and recognitions over the years:
1. Market Position: Consistently ranked among the top professional services firms in India, often leading in
specific service lines or industry sectors.
2. Innovation Recognition: Awarded for innovative solutions in areas such as artificial intelligence,
blockchain, and cybersecurity. For instance, EY India's blockchain solutions for supply chain management
have been recognized internationally.
3. Workplace Excellence: Regularly featured in lists of best places to work in India, recognized for its
employee-friendly policies, diversity initiatives, and career development opportunities.
4. Contribution to National Projects: Played advisory roles in significant national initiatives, including
infrastructure development projects, disinvestment programs, and economic policy formulation.
5. Thought Leadership: Published influential reports and studies on various aspects of the Indian economy and
business environment, contributing to national discourse on economic issues.
6. Client Satisfaction: Consistently high client satisfaction ratings, reflected in long-term client relationships
with many of India's leading corporations and public sector entities.
7. Sustainability Initiatives: Recognized for its efforts in promoting sustainable business practices, both
internally and among its clients. This includes initiatives to reduce carbon footprint and promote social
responsibility.
8. Educational Partnerships: Established collaborations with leading Indian educational institutions to enhance
the quality of professional education and create a pipeline of skilled talent.
Services and Industry Focus:
EY India offers a comprehensive range of services across four main service lines:
1. Assurance: Providing audit and financial accounting advisory services to help maintain investor confidence
and manage regulatory responsibilities.
2. Tax: Offering tax advisory and compliance services, helping clients navigate the complex Indian tax
landscape and international tax issues.
3. Strategy and Transactions: Advising on mergers and acquisitions, divestitures, and capital strategy to help
clients optimize their business portfolio and capital agenda.
4. Consulting: Providing business consulting services across various domains including risk, technology,
operations, and human capital.
The firm has developed specialized expertise in key industries relevant to the Indian economy:
- Financial Services: Banking, insurance, and capital markets
- Technology, Media, and Telecommunications
- Consumer Products and Retail
- Government and Public Sector
- Healthcare and Life Sciences
- Manufacturing and Automotive
- Infrastructure and Real Estate
Recent Initiatives:
EY India has launched several initiatives in recent years to address emerging business needs and societal
challenges:
1. Digital Audit: Implementing advanced analytics and artificial intelligence in audit processes to enhance
efficiency and insight.
2. EY Wavespace: Establishing innovation centers to help clients explore disruptive technologies and business
models.
3. Startup Ecosystem Support: Launching programs to support and mentor startups, contributing to India's
entrepreneurial ecosystem.
4. Skill Development: Initiating large-scale skill development programs in collaboration with government and
educational institutions to address the skills gap in the Indian workforce.
5. Women in Technology: Promoting gender diversity in the technology sector through targeted programs and
mentorship initiatives.
6. Sustainability Services: Expanding service offerings to help clients adopt sustainable business practices and
meet ESG (Environmental, Social, and Governance) requirements.
Challenges and Future Outlook:
While EY India has achieved significant success, it faces several challenges:
1. Regulatory Environment: Navigating the evolving regulatory landscape, particularly in areas like audit firm
rotation and data protection.
2. Talent Competition: Attracting and retaining top talent in a highly competitive market, especially in
emerging technology areas.
3. Technological Disruption: Continuously adapting to rapid technological changes and their impact on client
needs and service delivery models.
4. Market Saturation: Maintaining growth in a mature professional services market with intense competition
from both global and local firms.
Looking to the future, EY India is poised to:
1. Further integrate advanced technologies like AI and blockchain into its service offerings and internal
operations.
2. Expand its advisory services in emerging areas such as cybersecurity, data analytics, and digital
transformation.
3. Deepen its involvement in India's economic development initiatives, particularly in infrastructure and
sustainable development.
4. Enhance its focus on mid-market and emerging companies, recognizing their growing importance in the
Indian economy.
5. Continue to invest in talent development, with a particular emphasis on reskilling and upskilling in
emerging technologies.
Conclusion:
EY India has established itself as a key player in the Indian professional services landscape, contributing
significantly to the country's economic growth and business ecosystem. Through its commitment to
innovation, talent development, and ethical business practices, the firm continues to adapt to the changing
needs of the Indian market while maintaining its global standards of excellence. As India's economy evolves,
EY India is well-positioned to play a crucial role in shaping the future of business and professional services in
the country.