Alfred Bassil

LinkedIn profile | alfred.bassil@outlook.com | +961 76 548 317 | Dubai, UAE

PROFESSIONAL EXPERIENCES
Kearney, Management Consulting Dubai, UAE
Consultant Apr. 2023 – Present
- Re-designed the fintech department operating model (through four pillars: processes, people, governance, tech & tools) for the largest bank
in KSA
- Identified root causes and determined which processes needed updates; developed new process maps including steps, stakeholders, RASCI
matrices, inputs, and outputs, streamlining operations for better performance and reducing TAT by more than 300%
- Re-designed the organizational structure and sizing, developed job descriptions, defined roles and responsibilities, and created training
documents to enhance team effectiveness
- Designed and implemented a new governance model to accelerate feedback loops between the different departments enhancing feature
adoption and overall product performance
- Implemented a cloud-based CRM to enhance data management and improve customer relationship processes, supporting product excellence
and operational efficiency
- Conducted operational due diligence for a GCC call center, evaluating staff capacity, technology, governance, processes, and KPIs for a GCC
call center, identifying critical performance gaps
- Successfully implemented an action plan that achieved targeted KPIs within 70 days, significantly improving employee performance and
operational efficiency
- Designed a market share expansion strategy for the largest bank in KSA, resulting in a 1.5% annual increase in market share by increasing
penetration across all customer segments
- Led the design and implementation of retail banking product activation plans, targeting underpenetrated customer segments
- Developed a P&L model for an insurance company in the GCC, which forecasted with 95% accuracy future sales and identified cost-saving
opportunities, contributing to a 15% increase in yearly profitability
- As part of internal work at Kearney in Business Development, worked on seven proposals, three of which converted into projects
- Managed and coached a junior consultant on one workstream
Veolia, Environmental Company Paris, France
Business Development Executive Jun. 2022 – Jul. 2022
- Developed the value proposition for selling energy services to buildings as part of the initiatives under Veolia’s strategy, leading to a
significant increase in client interest
- Conducted market analysis and identified key segments to tailor energy service offerings, enhancing the competitive positioning of Veolia
and facilitating the development of targeted lead generation processes
- Contacted potential clients to assess their individual needs, demonstrated how Veolia’s products could meet or exceed these needs
EDUCATION & CERTIFICATES
Lebanese American University, Bachelor of Engineering Beirut, Lebanon
B.E Civil Engineering Sep. 2018 – Dec. 2022
- Top 1% of my class – GPA 3.8/4.0 – Graduated with Distinction
- Dean’s Distinguished List (8 semesters)
Corporate Finance Institute, Financial Modeling & Valuation Analyst Online
In Progress Jan. 2024 – Present
- Courses completed: Excel Fundamentals - Formulas for Finance, Financial Analysis Fundamentals, Introduction to Business Valuation,
Scenario & Sensitivity Analysis in Excel, Dashboards & Data Visualization, Operational Modeling
OTHER LEADERSHIP EXPERIENCES
Lebanese International Finance Executives (LIFE), NGO Beirut, Lebanon
Member & Mentor Jan. 2023 – Present
- As a member, I help the organization grow and attract more students by conducting interviews to provide them with scholarships
- As a mentor, I regularly meet with two students to improve their communication, problem-solving, and professional skills
Kearney Internal Paper, Financial Services Dubai, UAE
Consultant Mar. 2024
- Authored a guide on POS & eCommerce payments, underscoring their role in driving digital transformation and a cashless economy
- Illustrated the roles of various players in the value chain, from merchants and payment gateways to financial institutions and consumers,
who collectively contribute to the holistic and seamless flow of transactions
- Formulated value propositions for acquirers, issuers, PSPs, and TSPs to improve POS and eCommerce transaction efficiency
SKILLS, ACTIVITIES & INTERESTS
Languages: Arabic: Native | English: Fluent | French: Fluent
Hard Skills: Financial Modeling, Software Proficiency (MS Office (Advanced): Excel, Word, PowerPoint), MATLAB
Soft Skills: Communication, Leadership, Problem-Solving, Adaptability, Team Player
Interests: Tennis, Wakeboarding, Basketball (High-School Varsity Team), Hiking, Camping