Professional Documents
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CHAPTER I
RATIONALE
versatile and delicious vegetable and a root crop that possesses high nutritional value
(Mohanraj & Sivankar, 2014). This root vegetable is native to Central and South America.
They were first domesticated by Indigenous Peoples (IPs) in the region more than 5,000
years ago and have since become an important staple crop in many parts of the world.
Sweet potatoes are now grown in more than 100 countries, with China, India, and
Indonesia being the largest producers. There are hundreds of varieties of sweet potatoes;
some have white or cream-colored flesh, while others are yellow, red, or purple (Booth,
2021).
is native to Southeast Asia, especially Indonesia, Malaysia, Thailand, and the Philippines.
The plant is characterized by its long, narrow leaves, which are used in cooking for their
distinctive aroma and flavor (Kumar & Yadav, 2017). It has fragrant leaves that, when
grown, would appear in spiky, fan-shaped bunches. In the Philippines, there are forty-eight
(48) species of pandan growing in various habitats, from forests and mangroves to sandy
On the other hand, puto is a known Filipino delicacy and a carbohydrate-rich snack
cooked here in the Philippines. Some people sell it on the market or house-to-house, in
the case of ambulant vendors. Puto is good to eat because it is healthy and safe. For
those who love puto, this is made of sweet potato, all-purpose flour, and pandan powder.
development in utilizing sweet potato into something useful and profitable. The proponent
2
made use of sweet potatoes to add value to the crop. Re-introducing sweet potato with
pandan powder into puto within the locality will surely make the customer satisfied
because puto has health benefits for one’s body and is a source of carbohydrates. After
proponent made use of expanding the idea of another useful utilization of sweet potato
and came up with sweet potato puto with pandan powder as an innovative product in
This study is a product development project of sweet potato puto with all-purpose
flour, and pandan powder would be beneficial to customers to avail affordable and
nutritious snacks. The importance of this product was to utilized the sweet potato into puto
with pandan powder which is something new and nutritious. Since Barangay Central,
Manay, Davao Oriental, had an enough supply of this raw commodity, the product
products.
Consumers — This study provides ideas on how to make a sweet potato puto
with pandan where the main ingredients are rich in different vitamins and nutrients.
Future Proponents — This study served as their guide reference for their future
relevant studies about product innovation of sweet potato puto with pandan powder.
4
This study generally aimed to determine the viability and acceptability of sweet
potato puto with pandan powder as an innovative product which encourage the utilization
and add value to sweet potato puto with pandan powder in Manay, Davao Oriental.
1. to conduct product market survey/taste test of sweet potato puto with pandan
powder;
2. to determine the total investment in processing sweet potato puto with pandan
powder;
5. to compute the payback period in the processing of sweet potato puto with
The product development project on sweet potato puto with pandan powder was
conducted in Barangay Central, Manay, Davao Oriental. The proponent explored the
unique ingredients, flavors, and techniques used in creating sweet potato puto with
pandan powder in this area. Its preliminary introduction is only to the people in Manay,
Davao Oriental, where a free taste trial was conducted to measure the product’s
The study was limited to the gathering of data and meeting the following objectives;
1. to conduct product market survey/taste test of sweet potato puto with pandan
powder;
pandan powder;
5. to compute the payback period in the processing of sweet potato puto with
Sweet Potato an edible tropical tuber with pinkish orange, white or purple with
do so.
Puto an item of soft, sweet food made from a sweet potato mixture
of flour.
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CHAPTER II
This chapter discussed the technical field of technology. Sweet potato puto with
pandan powder is a newly introduced product made from the root of sweet potato and
pandan powder. Sweet potatoes are a rich source of nutrients, including vitamins and
dietary fiber. Also, pandan has aromatic and flavor-enhancing properties. It is also known
for its potential health benefits, attributed to its rich phytochemical content.
product since the material is available in the chosen area. Furthermore, it is an effective
way for people in Barangay Central, Manay Davao Oriental, to realize that this product will
Invention Spotting
Table 1 shows the relationship between the product invention using the prior art
search string to classify the product inventions closely related to the product. The
proponent compared the three (3) prior arts of the newly invented product from
components and procedures. In table 1 shows the component and procedure of the prior
art 2 are slightly the same as the new product as indicates there the similarity of method.
The prior art 2 is the same with sweet potato ‘puto’ with pandan powder for being the same
Made from sweet Made from banana Made from rice Made from
potato, all purpose wheatmeal and
flour and pandan honey
powder (-) (-) (-)
Method
❖ Sweet potato, ❖ Banana,sticky ❖ Brown rice, ❖ Water, honey,
vanilla, sugar, rice powder, corn starch, white sugar,
all-purpose starch syrup, glutinous rice soybean oil, all
flour, pandan bread crumbs, flour, egg liquid,
powder, yeast, refined salt, mogroside, baking soda,
water, eggs, sugar,wheat stevioside, cassava flour
condensed baked-bread water
milk crumbs (-) (-)
(-)
The purpose of this prior art is to get the similar product invention and it helps to
classify the closest prior art. Among the three (3) prior arts presented in table 1, the
proponent concluded that prior art 2 is the closest among them. The sweet potato puto
with pandan powder main method is grinding, stirring and cooking, while prior art 2 is
grinding, stirring and cooking. Furthermore, the method of prior art 2 on how it was made
The existing prior art invented by HUANG FUYING was brown rice cake. The main
Ingredient of making this product is rice. The method of preparing it is done by grinding,
mixing and cooking. The new product has the same method as the existing prior art the
only difference are the ingredients used. Furthermore, the sweet potato is easy to prepare
Compared the technical problem to be solved by the present invention which is provides
The conceptual framework of the study is presented in Figure 1. This will show in
the input-process-output model in which the proponent applied this approach to analyze
the product invention’s input, process, and output. In this aspect, the input of the study
refers to the product of sweet potato with pandan powder, and the process it indicates the
step-by-step procedure. It follows the output which is the outcome of the project like
CHAPTER III
The business model canvas was a strategic management tool that help businesses
to visualized and analyzed the business model. The canvas was divided into nine key
elements representing the business model's building blocks, including key partners, key
❖ Product women
testing
Key Channels
Resources
❖ Sweet ❖ Online
purpose ❖ Canteen
flour, ❖ Street
Pandan food/vendo
powder rs
12
❖ Worker ❖ BSAM
Program
Streams
❖ Marked up pricing
Table 2 shows all the aspects of new business, both internal and external. This
organizational tool was used to help the proponent visualize and explain everything about
the idea and concept of the business. The key partners listed are the sweet potato farmers,
IPTBMO program. Sweet potato farmers are one of the critical partners in this project since
this is where the proponent would get the sweet potato supply. In terms of the market and
canteen, they will help sell the product. Furthermore, the Bachelor of Science in
Agribusiness Management program and the IPTBMO program will also help implement
this new product through demonstration exhibits and fundamental techniques and
strategies.
The listed vital activities of this project are product processing, product exhibit,
product display, and product testing. These activities served as the basis for what to do
during business operations. Aside from that, the value proposition is also included in the
business model. It is a short statement that explains the uniqueness of the product.
Customer relations that can be formed are friendship, loyalty, and idea generation.
13
Regarding the customer segment, the proponent focused on adults, children, puto
lovers, and restaurants. Sweet potato puto with pandan powder, labor, and workers are
the critical resources for this project. The distribution channels are online sales, canteens,
street food, and the Bachelor of Science in Agribusiness Management program. Cost
structure and revenue streams were also included to set pricing and know the various
Invention/Technology Assessment
The area studied assessed the viability of the new product on the market and
significantly this product differ from similar products already on the market. Assessment
of the product was done to see whether it satisfied the demands or desires of the
customers.
flour pandan powder into puto. This new product is made from sweet potato, and pandan
leaves. The proponent wants to change people's perspective regarding this useful raw
material.
The proponent of this study believed that this product is unique and new. From the
three prior artworks presented on the invention spotting, two prior art is not the same as
In this aspect, management feasibility refers to the assessment of the viability and
acceptability of bringing the sweet potato puto with all-purpose flour, and pandan powder
product to the market. It also analyzes the project venture to determine whether this
a. Business Structure
This study is a sole proprietorship, which might be the best choice for business
individual, the owner has complete authority over every aspect of the business.
Furthermore, it is the simplest business form under which one can operate. For this, by
analyzing the components that could contribute to the project's or venture's achievement,
b. SWOT analysis
Swot analysis is a planning process that helps your company overcome challenges
and determine what new leads to pursue. Table 3 presents the SWOT analysis for the
product on sweet potato puto with all-purpose flour and pandan powder.
Opportunities Threats
❖ Lack of capital
15
equally valuable for the work of community health development, education, and even
personal growth. SWOT is not the only assessment technique you can use. It is to
determine if this is the right approach for your situation. The strength of this method is its
Thus, a realistic recognition of the weaknesses and threats to your effort is the first
step to countering them with robust strategies that build upon the strengths and
Table 4 shows the human resources and operational plans for the product. The
human resource component of this plan involves analyzing people's needs and planning
to meet them. It includes current staff, key skills, a hiring budget, and growth plans to
The operational plan for this product involves a procedure for measuring external
behavior and using those measurements to evaluate the effectiveness of the product in
practice. It is essential that everyone in the system has the same understanding and
collects data in the same way. An operational plan should therefore be made before the
employee productivity off the hands for everyone to understand why each
them to focus on what they do best. matter, and how they can help the
• The human resources team can help • The Operational plan and the
with the right person. They can one another to advance the company.
carefully develop the ideal incentive If you can find a component of your
and benefits packages to make the operational plan that doesn't fit into
Additionally, they can work to have been included in the first place.
c. Organizational Structure
manager/owner to the organization. The owner who manages the operation will keep the
business safe and legal. They are responsible for their financial obligations.
Owner Worker
Owner/Manager- Creates plans and the general vision and mission of the company. He
set goals, work on these goals, and ensure that the business keeps running. Furthermore,
business owner is responsible for the business's growth, stability, direction and daily
operation.
Table 5 presents the roles and functions of personnel, such as the position, job
qualification, duties and responsibilities of the manager and worker to ensure that they
and the target market for the prospective products. In general, much more technical when
you consider the costs of production, the materials used, the labor force, marketing
requirements, and pricing strategies. This product development project study maintains
its central plan and the potential production factors in terms of a feasibility study.
a. Technology Identification
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The purpose of this study is to determine the primary technologies involved and
how they can influence the product design. Generally, the product label used to offer a
clear description of the technology in this study of the product development project on
sweet potato puto with pandan powder. This technique allows for easy product
b. Technology Readiness
The Product Development Project on sweet potato puto with pandan powder adapt
with the work system and ensuring it is ready for development and live service through all
c. Target Market
The proponent processed the product in Manay, Davao Oriental. Specifically, the
target consumers are children, puto lovers, adults, men, women, and canteens who sold
the product in the locality.
d. Technical Processing
The technical processing means the performance of technical task related to
processing operating tool applied for the implementation of sweet potato with all purpose
flour, and pandan powder into puto. This includes the process, and step-by-step
procedures to get the final output in terms of quality and uniqueness of the product. It also
shows the detailed processed of making the product from the beginning until the last
Project Location
Figure 3 shows the location of the processing area in Manay Davao Oriental. The
proponent chose the area due to the availability raw materials. Furthermore, the
Project
Location
Facilities
Aleria’s Canteen
Figure 4 shows the facility of the project. It also serves as the display center of the
product.
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Operations
COMFORT ROOM
KITCHENAREA STORAGE
STORAGE ROOM
ROOM
PRODUCT DISPLAY
CASHIER
Figure 5 illustrates the floor plan of the processing area of the product. It has
surrounding component such as kitchen, cashier’s area, product display, comfort room
The Kitchen utensils, tools, and supplies used in the processing of sweet potato
puto with all-purpose flour, and pandan powder are also needed. The following supplies
are used to create 400 boxes containing 6 pieces of sweet potato puto all-purpose flour
Table 6. Kitchen utensils, tools and Supplies needed in processing Sweet Potato
Puto with all-purpuse flour, and pandan powder
Kitchen tools and utensils
◼ 1 piece of hairnet
◼ 1 piece of apron
◼ 2 mixing bowls
◼ 1 puto steamer
◼ 2 spatula
◼ 10 puto molder
◼ 1 shredder
◼ 1 burner
Supplies
◼ 1 btl. Vanilla
◼ 1 kl. Sugar
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◼ instant yeast
◼ 40 eggs
◼ pandan powder
24
The process of making sweet potato puto with pandan powder, this procedure is
START
a
Mixing the all-purpose of flour into the grated sweet potato, and the
water that came from the pandan powder with the ingredients.
f
Let it stand for 30 minutes for the mixture to rise before putting it in the
steamer.
g
END
Claims
1. A procedure of producing sweet potato puto with pandan powder comprising the
d. Cutting the pandan leaves after grinding until it becomes a powder then
e. Mixing the all-purpose of flour into the grated sweet potato, and the water
f. Let it stand for 30 minutes for the mixture to rise before putting it in the
steamer.
2. The procedure according to claim 1. the process begins with prepare the
4. The procedure according to claim 1. next is removing the peel of sweet potato.
5. According to the procedure of claim 1. Cutting the pandan leaves after grinding
until it becomes a powder then add water to the pandan powder, and sift it.
6. The procedure according to claim 1. mixing the 1 kilogram of all purpose of flour
into the grated sweet potato, and the water that came from the pandan powder
7. According to the procedure of claim 1. let it stand for 30 minutes for the mixture
to rise before putting it in the steamer. Cover and steam the puto for 25 minutes.
8. The procedure according to claim 1. removing puto from steamer and replace it
9. The sweet potato puto with pandan powder is obtainable by the process of the
preceding claims.
4. Financial Feasibility
It also examines the expenses of starting, operating, and maintaining the business and
analyzes all of the critical aspects of the project to determine the probability of completing
it successfully.
feasibility, particularly for any organization that considered putting an investment to earn
performance, along with a cost and revenue analysis. The study includes variables
including market size, competition, and pricing strategy to assess potential revenue.
a. Capital Requirement
a sum of funds that needed on starting a business. it also sustained the business until it
become profitable.
The proponent of this study was the one who determine how much money was
needed to process Sweet potato puto with all-purpose flour and pandan powder..
b. Source of Funds
When it comes to funding a business or project, there are several potential sources
of funds that can be considered. The choice of funding sources depends on factors such
as the nature of the business, the amount of capital required, the stage of the business,
c. Financial Assumptions
2. The production volume is 40 boxes per day, 200 boxes per week, 800 boxes per
4. The Labor cost is PhP 204,000.00 for the manager and PhP 96,000.00 for one
6. The cost/price of sweet potato puto with all-purpose flour, and pandan powder is
d. Revenues
which is determined by dividing the average sales price by the quantity of items sold. Table
6 shows the total revenue of sweet potato puto with all-purpose flour, and pandan powder
is 40 boxes for the total revenue of PhP 2,880.00 per operation, 200 packs costing PhP
14,400.00 per week, 800 boxes for PhP 57,600.00 for one month, and 9,600 for the total
Table 6. Revenue of Sweet Potato puto with all-purpose flour, and Pandan
Powder
NUMBER OF PRODUCTS SOLD
PRICE Per Operation Per Per Per
Week Month Year
PhP 72.00 40 pack 200 pack 800 pack 9,600 pack
Total
Revenue PhP 2,880.00 PhP 14,400.00 PhP 57,600.00 PhP 691,200.00
e. Cost of Production
known as an initial investment. The two distinct but related industries of banking and long-
term investment brokering are the main uses of the term "initial investment." In order to
form of an initial deposit. The same initial investment deposit establishes ownership but is
i. Capital Expense
Table 7 shows the capital expense of the kitchen utensils, equipment, and furniture,
and fixtures needed for processing the sweet potato and pandan powder into puto. The
total of Kitchen utensils is PhP 2,467.00, equipment is PhP 2,467.00, an annual dep of
PhP966.00, and furniture and fixture are PhP1,500.00 an annual dep of PhP 500.00.
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Unit
Particular Qty Unit Total Cost Annual Dep
Price
Molder 3 Set 27.00 81.00 81.00 6.75
Apron 2 pcs 60.00 120.00 120.00 10.00
Hairnet 2 pack 50.00 100.00 100.00 8.33
Chopping 2 pcs 80.00 160.00 160.00 13.33
Board
Knife 2 pcs 35.00 70.00 70.00 5.83
Mixing 4 pcs 106.00 424.00 424.00 35.33
bowl
Measuring 1 set 30.00 30.00 30.00 2.50
cups
Spoon 2 pcs 159.00 318.00 318.00 26.50
Equipment
Wall Fan 2 unit 399.00 798..00 266.00 22.17
Steamer
1 unit 800.00 800.00 570.00 22.22
Furniture
& Fixture
Tables and
1 set 1,500.00 1,500.00 500.00 41.67
Chairs
Sub-total PhP1,500.00 500.00
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These are the costs that were computed per operation. Table 8 shows the
operating expenses of direct or raw material and indirect or supplies operations. The
amount of direct or raw materials is PhP 384.00 per operation, and indirect or supplies is
PhP 600.00.
Table 9 shows the direct labor and administrative cost. The total of PhP 850.00
per operation.
iv Pre-Operating Expense
Table 10 shows that the pre-operating expense is computing the expenditure like
the fixed capital requirement and operating expense. The total cost of pre-operating
v Processing Expense
Table 11 shows the processing expenses of direct cost and indirect cost for the
year. The following particulars were provided direct labor, materials, utensils and utilities,
supplies, and indirect labor. The overall processing cost in one year was PhP 466,441.00.
Materials 92,376.00
Supplies 144,000.00
vi Marketing Expense
a new innovative product in the market. Table 12 shows the marketing expense of
Administrative expense is the cost utilized as overhead for the enterprise needed
in an operation. Table 13 shows the total of administrative expenses at PhP 54,119.0 for
Utility Expense
Miscellaneous -
Transportation 9,600.00
Market Feasibility
There was a product taste test for potential consumers. The proponent chose
potential consumers to perform product testing, particularly in the locality of Manay, Davao
Oriental. Moreover, the proponent had an actual interview by using the market survey
which is sweet potato puto with all-purpose flour, and pandan powder.
The market survey questionnaire was used to study results. This study was guided
with the hedonic scale to test its appearance, texture, aroma, color, and general
acceptability. The survey was conducted to determine the acceptability and viability to the
Ethical Consideration
This study followed the ethical considerations specified as one of the most
important parts of the research. This study may even be doomed to failure if this part is
missing.
◼ The respondents' voluntary engagement in the study is crucial. Also, participants are
◼ Respondents had given their informed consent to participate during the conduct of
enable them to fully comprehend its ramifications and make an informed decision
utilized anywhere in the dissertation must be made using the APA reference style.
◼ Anti- plagiarism from the relevant sources, the researcher acknowledges, gives honor
and credit to the owner. This demonstrates the owner’s regard for their intellectual
property
37
CHAPTER IV
The results and discussion section of a research study is where the proponent
presents and interprets the data collected from the study. In this section, the proponent
provides a clear and concise summary of the research findings, highlighting the most
The respondents of this study played a role in the sake of the general acceptability
of the product Sweet potato uto with all-purpose flour, and pandan powder. These gave
honest responses and solid facts in answering the market survey provided by the proponent.
The proponent had gathered 57 female respondents and 43 males. As a result of the market
survey both male and female respondents most of them highly accepted the product and
individuals, and 2 respondents were separated from their spouse. Age allowed us to know
that 20 and below have 39 respondents, 21-31 with 31 respondents, 31-40 with 16, 41-50
with 4 participants, 51-60 with 8 participants, and 60 years old and above with 2 of them
completing the survey. 43% of males were covered in this study, with 57 for females. Among
graduate, 21 respondents for high school level, 32 of the respondents are high school
graduates, 17 respondents for college level, 4 respondents for college graduate, and 5
As a result, based on the key findings from all age ranges, the developed project is
Table 14 shows the demographic profile of the classified respondents. It also shows
the total of percentage of 57% of females and 43% of males. Further, it indicates the
percentage of all ages ranges from 20 to 60 above. The total respondents have highly
The market survey, results are based on the level of acceptability and consumer
food scale. The gender was classified into male and female respondents. Overall, these
respondents were highly in favor of purchasing sweet potato puto with all-purpose flour,
and pandan powder. The proponent only measured the product through their perception
in the field of its appearance, taste, color, texture, and its general acceptability. They were
heavily accepted and received by the respondents with positive results. The level
acceptability of sweet potato puto with all-purpose flour, and pandan powder for
appearance, female scored 26 than the male's 20. For taste, female scored 29 higher for
the male which is 17. For color, 32 of the females scored higher than male which is 26.
For texture, 28 for the females were scored higher than compared 20. Lastly, the general
acceptability presented positive reviews from the respondents, with 38 for female saying
Level of Acceptability
To determine the Level of acceptability of Sweet potato puto with all-purpose flour
and pandan powder in Manay, Davao Oriental. Table 17 to 24 shows the result during
market survey.
40
Table 15. Have you heard of Sweet potato ‘puto’ with pandan powder before?
Male Score Percentage
Yes 8 8%
No 35 35%
Female
Yes 6 6%
No 51 51%
Table 15 shows the results with regards to respondents who were questioned if
they had ever heard sweet potato ‘’puto’’ with all-purpose flour and pandan powder. These
findings shed light on survey respondents' knowledge of sweet potato "puto" with all-
purpose flour and pandan powder. It demonstrates that more men (eight) than women
(six) had heard of it. However, the majority of males (35) and females (51) gave negative
answers, showing that the questioned population's familiarity with sweet potato puto," all-
Table 16. Would you consider purchasing Sweet potato ‘puto’ with pandan powder?
Male Score Percentage
Yes 43 43%
No 0 0%
Female
Yes 56 56%
No 1 1%
Table 16 shows the results with regards to respondents who were questioned in a
market study if they would think about buying sweet potato "puto" with all-purpose flour
and pandan powder. These findings show that both male and female respondents are
quite interested in buying sweet potato "puto" with all-purpose flour and pandan powder.
making a purchase, whereas all 43 male respondents indicated a desire to explore buying
the product. Only one female respondent expressed disinterest in the survey.
42
Table 17. How much would you be willing to pay for a package of Sweet potato ‘puto’
with pandan powder?
Male Score Percentage
10.00-20.00 6 6%
30.00-40.00 10 10%
50.00-60.00 0 0%
Female
10.00-20.00 54 54%
30.00-40.00 30 0%
50.00-60.00 0 0%
Table 17 shows the results with regards to respondents in the market research
who were asked how much they would be willing to spend for a packet of sweet potato
"puto" with all-purpose flour and pandan powder. These findings show that the price range
between which respondents, both male and female, were mostly willing to spend for a
package of sweet potato "puto" with all-purpose flour and pandan powder was between
Php 10.00 and Php 20.00. The participants in the study showed the highest level of
acceptability for this price range. Only one male respondent indicated he would be
prepared to spend between Php 30.00 and Php 40.00, demonstrating minimal interest in
bundle costing between PHP 50.00 and PHP 60.00. Based on these findings, companies
could think about pricing their Sweet potato "puto" with all-purpose flour and pandan
powder between Php 10.00 and Php 20.00 to match target market preferences and
Table 18. How often would you purchase Sweet potato ‘puto’ with pandan powder ?
Male Score Percentage
Once a month 27 27%
Twice a month 14 14%
Thrice a month 2 2%
Female
Once a month 26 26%
Twice a month 20 20%
Thrice a month 11 11%
Table 18 shows the results with regards to respondents who were questioned
about how frequent they would buy sweet potato 'puto' with all-purpose flour and pandan
powder. These findings show that the individuals in the survey had different buying habits.
Male and female respondents alike showed a desire to regularly buy sweet potato "puto"
with all-purpose flour and pandan powder. The precise frequency changed, though. Male
respondents most frequently said they would buy it once a month, while female
Table 19. What do you think of the taste of Sweet potato ‘puto’ with pandan powder?
Male Score Percentage
Good 18 18%
Better 14 14%
Best 11 11%
Female
Good 25 25%
Better 19 19%
Best 13 13%
Table 19 shows the results with regards to respondents who were asked to rate
the flavor of sweet potato 'puto' with all-purpose flour and pandan powder in a market
study. These results imply that sweet potato 'puto' with all-purpose flour and pandan
powder is generally recognized as having a good flavor. Businesses promoting the goods
might use this favorable perception as a powerful selling tool. Businesses can improve a
product's appeal, draw in new clients, and promote repeat business by highlighting its
Table 20. Do you have any concerns of hesitations about consuming Sweet potato
‘puto’ with pandan powder?
Male Score Percentage
Yes 0 0%
No 43 43%
Female
Yes 1 1%
No 56 56%
Table 20 shows the results with regards to respondents who were questioned if
they were hesitant or worried about eating sweet potato "puto" with all-purpose flour and
pandan powder. These findings show that the participants in the survey had very few
reservations or concerns about eating sweet potato "puto" with all-purpose flour and
pandan powder. Male and female respondents in large numbers did not express any
concerns, demonstrating a high degree of acceptance and confidence in the product. This
result implies that the product is generally well-liked and does not cause the target market
to express any serious worries. It suggests an optimistic attitude and a readiness to try
Table 21. Do you have any suggestions for improving the product, its packaging or
labeling?
Male Score Percentage
Yes 0 0%
No 43 43%
Female
Yes 1 1%
No 57 57
Table 21 shows the results with regards to respondents who were asked in the
market study if they had any recommendations for enhancing the product, its packaging,
or its labeling. These findings show that the majority of respondents, both men and women,
had no suggestions for enhancing the product, its packaging, or its labeling. It means that
consumers' perceptions of the product, packaging, and labeling were generally positive
and that they met their expectations. Even though there was only one female respondent
who suggested improving the labeling of the product, it still emphasizes the value of taking
consumer feedback into account and implementing suggestions for ongoing improvement.
47
Table 22. Are there any other flavors or ingredients you would like to be added to the
product?
Male Score Percentage
Yes 0 0%
No 43 43%
Female
Yes 1 1%
No 56 56%
Table 22 shows the results with regards to respondents who were asked if there
were any other tastes or substances that should be included in the product. These findings
suggest that the majority of respondents, both men and women, did not feel that the
product needed any additional flavors or components. It implies that the sweet potato
"puto" with all-purpose flour and pandan powder's present flavor or ingredients were
acceptable to the participants in the survey. Even though there was only one female
highlights the value of customer preferences and the potential for experimenting with new
powder is that the respondents used the Hedonic scale in which the estimated score was
used to put the consumer’s preferences individual scoring. The proponent used the
The 100 respondents served as the initial consumers of the product taste test of the sweet
potato puto with all-purpose flour, and pandan powder. Finally, the respondent answered
48
survey questionnaire honestly and raised some questions and recommendations that can
In this section, the proponent only measured the product through their perception
in the field of its appearance, taste, color, texture, and its general acceptability. They were
Table 23 shows the statistical Analysis on the free-taste conducted for the sweet
potato puto with all-purpose flour, and pandan powder. To find the x class mark, just add
two value of scale and divide it by to find the average and for the range average, the fx
were divided by the total number of evaluation survey given the result Burabod “suman”
Where in:
x- class mark
f- frequency
The hedonic scale result shows the parameters of appearance, taste,color, texture,
and the general acceptability of the product. Then, include the mean average, the
adjectival Rating of the parameters, and lastly, the descriptive interpretation of the said
adjectival rating.
Interpretation
Table 24 shows the hedonic scale result of its mean average. The appearance
score is 7.39; the adjectival rate is like very much, which means that the respondents like
the appearance very much.The hedonic scale result of taste is like very much, which is
7.37. The respondents rated the hedonic scale for its color at a very high 7.44 on its mean
average. While the texture of the proponent on the hedonic scale was rated at a mean
average of 7.37, the respondents liked it very much. Lastly, The general acceptability of
the hedonic scale result rated the respondents as like very much with a mean average of
7.46.
52
Financial Results
period of time, typically a quarter of a year. Financial results are typically measured using
statements such as the income statement, balance sheet, and cash flow statement, which
provide information on a company’s revenue, expenses, assets, liabilities, and cash flow.
Financial results can be used to assess the profitability, liquidity, solvency of a company.
As well as its ability to generate cash flows and to meet its financial obligations.
Income Statement
period. It is one of the business’s core financial statements that shows the revenues and
assessed by giving a summary of how business incurs its revenues and expenses through
The performance of one (1) year operation yielded sales The table showed the
Aleria’s enterprise projected income statement for the year 1, the particulars are the
following of income PhP 691,200.00, expenses with the PhP 497,185.80,production cost
of PhP188,376.00 operating expense PhP 194,112.00 ,administrative cost with the total
of PhP 108,000.00, depreciation PhP 3,933.00, bad debt cost PhP 2,764.80, NIBT
Cash Flow
or spent during a specific time period. Cash flow statement, on the other hand, delineates
the analysis into operating, investing, and financing, and illustrates how changes to
balance sheet accounts and income effect cash and cash equivalents. It shows a one-
year production by investing the sweet potato ‘puto’ with all-purpose flour, and pandan
powder. The particulars are the following cash flow the result of it will be added in which
the total cash flow operating activities PhP 691,200.00, net cash flow from operating
activities PhP 194,014.20 ,cash flow from investing activities PhP 6,865.00,cash flow from
financing activities PhP 497,353.00 ,increase in cash & cash equivalent PhP 390,609.60.
equity. One of the three primary financial statements used to assess a corporation is the
balance sheet. However, the balance sheet indicates that by the conclusion of the 1 year
of operation. The table shows Aleria’s enterprise projected balance sheet for the year
2023, as the following stated the particulars in assets, liabilities and owners’ equity. Assets
showed the following, wherein the current asset involved cash 688,435.20 and account
receivable then, non-current involved also the fixed asset PhP 2,110.00 then less
depreciation cost of PhP 896.00 the total non-current PhP 2,932.00. the total assets are
PhP691,367.20. For the total liabilities and owners’ equity with the total of 691,367.20 for
1 year.
54
ALERIA’S ENTERPRISE
COMPARATIVE INCOME STATEMENT
For the Year 1
Particulars Yo Y1
Income 57,600.00 691,200.00
Cash Sales 46,080.00 552,960.00
Accounts Receivable 11,520.00 138,240.00
Expenses 45,568.15 497,185.80
Production Cost 15,689.00 188,376.00
Raw Materials 7,698.00 92,376.00
Labor 8,000.00 96,000.00
ALERIA’S ENTERPRISE
COMPARATIVE CASH FLOW STATEMENT
For the Year1
Particulars Y0 Y1
Cash Flow from Operating
57,600.00 691,200.00
Actvities
Cash Received From: 57,600.00 691,200.00
Sales 46,080.00 552,960.00
Receivable Collection 11,520.00 138,240.00
Payment For: 45,568.15 497,185.80
Direct Materials 7,698.00 92,376.00
Indirect Materials/Supplies 7,698.00 144,000.00
Direct Labor 8,000.00 96,000.00
Miscellaneous Fees 4,512.00 4,512.00
Advertisement 800.00 9,600.00
Utility Expenses 1,400.00 16,800.00
Transportation 800.00 9,600.00
Space Rental 800.00 9,600.00
Administrative Cost 9,000.00 108,000.00
Depreciation 327.75 3,933.00
Bad Debts 230.40 2,764.80
Net Cash Flow from
16,031.85 194,014.20
Operating Activities
Cash Flow from Investing
6,865.00 6,865.00
Activities
Kitchen Utensils 2,467.00 2,467.00
Equipment 2,898.00 2,898.00
Furniture and Fixtures 1,500.00 1,500.00
Cash Flow from Financing
51,875.00 497,353.00
Activities
Initial Investment 51,875.00 497,353.00
67,200.00 390,609.60
56
ALERIA’S ENTERPRISE
COMPARATIVE BALANCE SHEET
For the Year 1
Particulars Y0 Y1
This is used to determine the feasibility and viability on processing Sweet potato
‘puto’ with all-purpose flour, and pandan powder. Furthermore, this is used to identify the
most and least profitable products. However, this involves calculating the net profit margin
The Net Profit margin below shows the basic formula to compute the exact
net profit percentage in the production of sweet potato ‘puto’ with all-purpose flour and
pandan powder. Schedule 1 shows the net profit margin wherein the particular and outlay,
are net income, sales and total net profit margin in a business. As stated, the net income
of PhP 194,014.20 multiplied by 100% and sales of PhP 691,200.00 divided by the net
profit margin of PhP 28%. As a fact, 28% is considered a high or good net profit margin
because of a company’s ability to control cost and sell products at a higher than cost.
Formula:
= 194,014x 100
691,200.00
= 28%
Outlay
Particular
Year 1
194,014.20
Net income
Sales 691,200.00
Schedule 1 shows the net profit margin that there is an average business profit of
28% every year in the production of sweet potato puto with all-purpose and pandan
powder. According to Roberts (2018). 28% can considered good, as it indicates that a
specific net profit margin is considered good or not depends on the industry and the
b. Return on Investment
investment's cost from its total net income and initial investment. The total Return on
Formula:
= 194,014 x 100
497,353.00
ROI = 39%
59
Schedule 2 shows the Return On Investment or (ROI) that there is 39% of total.
According to Lambert (2016). ROI of 39% is good, it’s important to consider the industry
benchmarks and the context of the investment. In some industries, a ROI of 39% might
in utilizing its assets to generate revenue. It provides insight into how effectively a
company is able to generate sales using its assets. Schedule 3 shows the total of net
sales is PhP 691,200.00, total assets are PhP 691,367.20, and the asset turnover is 100%.
= 691,200 x 100
691,367.20
ROI = 100%
Schedule 3. Asset Turn-over
Outlay
Particular
Year 1
Net sales 691,200.00
Total assets 691,367.20
Asset turnover 100%
Schedule 3 shows the asset turn-over there is 100% of total. According to Brigham
(2018) means that a company is generating revenues equal to its total. In general a, higher
asset turnover ratio indicates that a company is utilizing assets efficiently to generate
60
sales . However, whether a 100% asset turnover ratio is good or not depends on the
d. Payback Period
The payback period is a financial metric that measures the time it takes for an
investment to generate enough cash flows to recover the initial investment cost. It
Formula:
= 497,353.00
194,014.20
= 2.5
Schedule 4 shows the payback period is 2.5 or 2 years and 5 months. This means
that these particular years and months will be needed to recover the investment given
period. According to Houston (2015) the acceptability of the payback period also depends
on the specific industry, investment time cost. In general, a shorter payback oeriod is
preferred because it indicates that the investment will generate returns more quikly and
e. Break-even Analysis
61
Break-even analysis is a financial tool that helps businesses determine the point
at which their total revenue equals their total costs, resulting in neither a profit nor a loss.
It provides valuable insights into the level of sales or production volume required for a
d. Variable Cost
Variable costs are expenses that vary proportionally with the level of production.
These costs are directly related to the production or sale of goods or services and increase
Schedule 5 shows the total volume cost and the volume of production. The total
volume cost is 188,376.00, and the volume of production is 19,749. So the total of variable
e. Contribution Margin
The contribution margin was the amount of revenue that is available to cover fixed
costs and generate a profit after deducting variable costs associated with the production
Selling Price 81
Schedule 6 shows the selling price and variable cost. The selling price is 81, and
the variable cost is 9.54. So, the contribution margin is 71.46 per pack.
The break-even volume, also known as the break-even point, is the level of sales
or production at which a business neither makes a profit nor incurs a loss. It is the point
where the total fixed cost is divided by the unit of contribution margin, and the total break-
even price.
= 2,932.00
71.46
= 41
63
Schedule 7 showed the break-even volume with particulars of total fixed cost with
an outlay of 2,932.00 and the contribution margin of 71.46. So the break-even volume is
41.
g. Break-even Price
It shows about the break-even price incurred an operation wherein it consists PhP
9.69.
Formula:
Volume of Production
= 188,376.00+ 2,932.00
19,749
= 9.69
of PhP 188,376.00, fixed cost of PhP 2,932.00, volume production of 19,749, and the
h. Break-even Sales
The break-even sales result shows the break- even volume multiplied by the result
= 19,749 X 9.69
Schedule 9 shows the break-even sales on its particulars of the break- even
volume as an outlay of 19,749 and the break- price of 9.69, then the total break-even
sales of 191,308.00.
65
Shelf- Life
The shelf life of sweet potato puto with pandan, the proponent determined
the product's shelf life of sweet potato puto with all-purpose flour, and pandan powder
which is 1 to 2 days. To avoid germs and any bacteria’s the product needs to be placed in
clean environment.
Table 25 Shelf-life
Days and weeks at room Appearance Aroma
temperature
The appearance may not The fragrance was
1-2 days change and its look like good,because of the
normal or fresh. ingredients that may
contains
1 week The appearance was The scent was badly
change to its color and contaminated because of
texture. the temperature.
Months when stored in
freezer.
40*C
The appearance was and Nothing changes on its
1 month normal nothing changes. fragrance and its look like
new.
Socio-Economic Desirably/Important
The product development project on sweet potato ‘puto’ with all-purpose flour, and
pandan powder is newly introduced to the market in Manay, Davao Oriental. Sweet potato
vegetable and a root crop that possesses high nutritional value and Pandan (Pandanus
amaryllifolius) also known as screwpine, the plant is characterized by its long, narrow
leaves that are used in cooking for their distinctive aroma and flavor. Most of these kinds
are cultivated in the Philippines. This new product gives benefits specially puto consumers
that is made from sweet potato, all-purpose flour and pandan powder. Also, this product
gives an opportunity to the people in Manay, Davao Oriental to have an extra income.
66
CHAPTER V
Summary
The project was all about sweet potato (Ipomoe batatas) puto with all-purpose flour
Manay, Davao Oriental. This study aimed to determine the acceptability and potential of
the product. The market survey was conducted, and 100 respondents were chosen from
the target market. The total number of males who participated was 43, while there were
57 females. The market survey provided a questionnaire and the hedonic scale.
customer for the product. Furthermore, the proponent also arranged the age of the
residents with the area of the field. In total, the age range of 20 years old below gathered
the age range of 51 to 60 gathered 8 respondents. Last but not least, the age range of 60
Moreover, sweet potato puto with all-purpose flour and pandan powder has a total
production cost of PhP 92,376.00 per year and produces 9,600 pieces per box. The box
contains six pieces of sweet potato puto with all-purpose flour and pandan powder. The
selling price per unit is PhP 72.00 per pack and 9 each for 1 piece, for net sales of PhP
On the profitable analysis, the project has a net profit margin of 28%, a return
on Investment (ROI) of 39%, and a payback period of 2.5 years or 2 years and 5 months.
67
The proponent determined the product's shelf life for sweet potato puto with all-
purpose flour and pandan powder, which is 1 to 2 days. To avoid germs and bacteria,
Conclusions
This study aimed to determine the acceptability and potential of the product. The
market survey was conducted and 100 respondents were chosen from its target market.
The total number of males who participated were 43, while there are 57 females. The
Also, the study aimed to determine the total investment in processing sweet potato
puto with pandan powder, which was Php 497,353.00. With regards to the necessary
product costs, this product innovation could spend Php 236,376 in one year. The said
sweet potato puto with pandan powder, has a return on investment (ROI) of thirty nine
percent (39%). With its 2.5 or 2 years and 5 months year-period, this would also be the
duration in the processing of sweet potato puto with pandan powder under one to two days
Overall, with its viability and acceptability to the general audience, the proponent
gathered the data displaying an overall positive response with the product innovation for
Recommendations
The product development project on sweet potato ‘puto’ with all-purpose flour,
and pandan powder is a newly invented and marketable good. It is a study that was
due to the good product acceptability as a marketable goods. Based on the outcomes of
the project, it was evident that suggestions such as adding additional flavor, eggs and
toppings. When processing the product, the proponent was advised to use proper
sanitation and hygiene practices. The processing area, display area, and other related
materials must be closely supervised to prevent contamination and degradation of the raw
materials. The findings of the project demonstrate that recommendations were required to
to the current strategy. Given that the item costs PhP 96 per box and it contains 10 pieces
of sweet potato puto, it is preferable to offer it in a variety of sizes and prices. The product
was generally highly recommended to the market because it has an economic value that
with the various other existing products on the market. Because it was a new product,
REFERENCES
Mohanraj, R., & Sivankar, S. (2014) Sweet potato (Ipomoe batatas) [L.] Lam)-a valuable
10.1089/jmf.2013.2818.
Retrievedfrom:https://www.webmd.com/food-recipes/benefits-sweet-
potatoes
Kumari, A., Kakkar, P., & Nagar, P. (2016). Antioxidant and free radical scavenging
Retrievedfrom:https://echostore.ph/blogs/echo-corner/pandan-uses-health
benefits-more
70
APPENDICES
71
......
72
Questionnaire No:
Dear Respondent;
You are invited to participate in a product taste test of the product Sweet Potato
(Ipomoea batatas) puto with pandan (Pandanus amaryllifolius) powder a product
developed by Joan B. Aleria student from Bachelor of Science in Agribusiness
Management of the Davao Oriental State University, because you fit the criteria as
respondents of the study. The product taste test is a sensory evaluation method utilized
in the study to determine the general acceptability of product to its target market.
Your participation is completely voluntary. Please read the information below, and
ask questions about anything you do not understand, before deciding whether to
participate. Please take as much time as you need to read the consent form. You may
also decide to discuss participation with your family and friends.
If you decide to participate, you will be asked to sign this form. You will be given a
copy of this form.
Should you have queries you can contact the proponent at 09098249929 or at
aleriajoan22@gmail.com
You received this invitation because you met the demographic criteria required for
this study. Individuals with colds, sinus conditions, or allergies to a specific ingredient
cannot participate. The general adult population is issued for testing. Participants must be
10 years old or older and non-smoker.
The purpose of this study is to evaluate the adaptability and general acceptability
of the Sweet Potato (Ipomoea batatas) puto with pandan (Pandanus amaryllifolius)
powder.
76
Eating of any kind can have negative health consequences and may cause
discomfort to the respondents, especially if it is eat in much amount. Thus, the conduct of
this taste test will limit the amount of chips to be tasted by the selected respondents and
the proponent will be responsible on determining the amount of chips in a pouch to be
used as samples for the product taste test.
Potential Benefits:
The result of the study may serve as an information that could help our local famers
and households to diversify their income by utilizing local products with raw materials
readily available in the locality. Further, it could also help the locality to be recognized
having a product which could become a tourist attraction in the area.
Assurance of Confidentiality:
We will keep your records for this study confidential as far as permitted by law. Any
identifiable information obtained in connection with this study will remain confidential,
except if necessary to protect your rights or welfare. This certificate means that the
researcher can resist the release of information about your participation to people who are
not connected with the study. When the results of the research are published or discussed
in conferences, no identifiable information will be used.
_________________________ _________________________
Pangalan ug pirma Petsa sa pagpirma
77
Name: (Optional)____________________________________________
Address:__________________________________________________
HEDONIC SCALE
9 – Like extremely 6 – Like slightly 3 – Dislike moderately
8 – Like very much 5 – Neither like or dislike 2 – Dislike very much
7 – Like Moderately 4 – Dislike slightly 1 – Dislike extremely
SCORE
Appearance _______
Taste _______
Color _______
Texture _______
General Acceptability _______
78
Have you heard of Sweet potato puto with pandan powder before?
[ ] Yes [ ] No
Would you consider Sweet potato puto with pandan powder purchasing ?
[ ] Yes [ ] No
How much would you be willing to pay for a package of Sweet potato puto with
pandan powder ?
[ ] Php 5.00-20.00 [ ] Php 30.00-40.00 [ ] Php 50.00-60.00
How often would you purchase Sweet potato puto with pandan powder ?
[ ] Once a month [ ] Twice a month [ ] Thrice a month
5. What do you think of the taste of Sweet potato puto with pandan powder ?
[ ] Good [ ] Better [ ] Best
6. Do you have any concerns of hesitations about consuming Sweet potato puto
with pandan powder ?
[ ] Yes [ ] No
If YES, __________________________________
__________________________________
__________________________________
7. Do you have any suggestions for improving the product, its packaging or
labeling?
[ ] Yes [ ] No If YES, ___________________________________
___________________________________
___________________________________
8. Are there any other flavors or ingredients you would like to be added to the
product?
[ ] Yes [ ] No If YES, __________________________________
__________________________________
__________________________________
_____________________
Respondent's Signature
79
Respondent 1
80
Respondent 2
81
Respondent 3
82
Respondent 4
83
Respondent 5
84
Respondent 1
85
Respondent 2
86
Respondent 33
Respondent
Respondent 3
87
Respondent
Respondent44
88
Respondent 5
Respondent 5
89
90
91
92
93
PLATES
94
CURRICULUM VITAE
105
JOAN B. ALERIA
Central,Manay,Davao Oriental
aleriajoan22@gmail.com
09098249929
_________________________________________________________________________
PERSONAL INFORMATION
Birth Date : March 28,2000
Place of Birth : Manay, Davao Oriental
Gender : Female
Age : 22
Religion : Roman Catholic
Citizenship : Filipino
Father’s Name : Elizardo J. Aleria Occupation: Farmer
Mother’s Name : Melinda B. Aleria Occupation: Farmer
___________________________________________________________________________
EDUCATIONAL BACKGROUND
Course Bachelor of Science in Agribusiness Management (BSAM)
Tertiary Davao Oriental State University
Guang-guang Dahican,City of Mati
(On going)
Secondary Mati National Comprehensive High School
Mangga Street,Barangay Sainz,Mati City
2018-2019
Evaristo Moralizon National Vocational High School
Manay, Davao Orientation
2015-2016
EMPLOYMENT HISTORY
❖ Supervised Field Experience
Barangay Central,Manay,Davao Oriental
July 2022
106
______________________________________________________________________
TRAINING AND SEMINARS ATTENDED
❖ Cum SMAARRDEC Regional Symposium on Research and Development
Highlights (RSRDH) and Farmers and Fisherfolk Forum
______________________________________________________________________
AFFLIATIONS
❖ Faculty of Agriculture and Life Sciences(Member)
JOAN B. ALERIA