Download as pdf or txt
Download as pdf or txt
You are on page 1of 63

Business Communication A Problem

Solving Approach 1st Edition Rentz


Test Bank
Go to download the full and correct content document:
https://testbankdeal.com/product/business-communication-a-problem-solving-approac
h-1st-edition-rentz-test-bank/
More products digital (pdf, epub, mobi) instant
download maybe you interests ...

Business Communication A Problem Solving Approach 1st


Edition Rentz Solutions Manual

https://testbankdeal.com/product/business-communication-a-
problem-solving-approach-1st-edition-rentz-solutions-manual/

Organizational Behavior A Practical Problem Solving


Approach 1st Edition Kinicki Test Bank

https://testbankdeal.com/product/organizational-behavior-a-
practical-problem-solving-approach-1st-edition-kinicki-test-bank/

Succeeding in Business with Microsoft Excel 2013 A


Problem Solving Approach 1st Edition Gross Test Bank

https://testbankdeal.com/product/succeeding-in-business-with-
microsoft-excel-2013-a-problem-solving-approach-1st-edition-
gross-test-bank/

Organizational Behavior A Practical Problem Solving


Approach 1st Edition Kinicki Solutions Manual

https://testbankdeal.com/product/organizational-behavior-a-
practical-problem-solving-approach-1st-edition-kinicki-solutions-
manual/
Succeeding in Business with Microsoft Excel 2010 A
Problem Solving Approach 1st Edition Gross Solutions
Manual

https://testbankdeal.com/product/succeeding-in-business-with-
microsoft-excel-2010-a-problem-solving-approach-1st-edition-
gross-solutions-manual/

Introductory Statistics A Problem Solving Approach 2nd


Edition Kokoska Test Bank

https://testbankdeal.com/product/introductory-statistics-a-
problem-solving-approach-2nd-edition-kokoska-test-bank/

Organizational Behavior A Practical Problem Solving


Approach 2nd Edition Kinicki Test Bank

https://testbankdeal.com/product/organizational-behavior-a-
practical-problem-solving-approach-2nd-edition-kinicki-test-bank/

M Business Communication 3rd Edition Rentz Test Bank

https://testbankdeal.com/product/m-business-communication-3rd-
edition-rentz-test-bank/

College Geometry A Problem Solving Approach with


Applications 2nd Edition Musser Test Bank

https://testbankdeal.com/product/college-geometry-a-problem-
solving-approach-with-applications-2nd-edition-musser-test-bank/
Chapter 07

Communicating across Cultures

True / False Questions

1. Cross-cultural business communication skills are only necessary for employees of companies
that do business internationally.

True False

2. Our dominant culture has little impact on who we are and how we think.

True False

3. There can be many subcultures within one culture.

True False

4. Geography, history, and religion all play major roles in influencing culture.

True False

5. Ethnocentrism is sensitivity to the different dimensions of cultural difference.

True False

6. Hand gestures vary in meaning from culture to culture.

True False

7. Some nonverbal communication movements, such as eye contact, are the same in every culture.

True False

8. People in the United States tend to be monochronic, meaning they view time in a relaxed way.

True False

9. Edwardo and his co-workers often show up and start meetings fifteen or even thirty minutes later
than scheduled, indicating that they are probably members of a polychronic culture.

True False

7-1
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
10. In low-context cultures, individualism is highly valued.

True False

11. Because they spend a lot of time explaining background information, people from high-context
cultures often seem evasive and indecisive to people from low-context cultures.

True False

12. The measure of how people view relationships between superiors and subordinates is referred to
as culture context.

True False

13. A word in one language may or may nothave a corresponding word in another language.

True False

14. Back translating involves translating a sentence beginning with the last word and ending with the
first word in order to ensure a literal translation.

True False

15. Two-word verbs combine a verb with a second element to create a different meaning than the two
words would have on their own.

True False

16. Colloquialisms add color and an additional level of meaning to messages, so they should be used
frequently when communicating with nonnative English speakers to help them better understand
your message.

True False

17. If you plan to do business abroad, you should focus your research solely on the people of the
culture you are about to visit.

True False

18. Researched cultural stereotypes can serve as useful basic models to help you adapt your
behavior to interacting with other cultures.

True False

19. When communicating with a nonnative English speaker, it is best to err on the side of simplicity to
increase the likelihood of clear communication.

True False

7-2
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
Multiple Choice Questions

20. Which of the following statements about good cross-cultural communication skills is not true?

A. They eliminate the chance that there will be culture-related misunderstanding.


B. They make it possible for your company to hire a wider variety of good people.
C. They increase your ability to understand the needs of customers from other countries.
D. They can help you persuasively explain to foreign customers how your company can meet
their needs.
E. They can help you be a more effective employee.

21. The way that Calista and the other people from her native city collectively understand and
interpret the world is referred to as their

A. norm.
B. culture.
C. belief.
D. ethos.
E. language.

22. Which of the following statements about culture is true?

A. A person always represents the culture of his or her national origin.


B. Our dominant culture affects how we communicate, but not how we think.
C. The differences between national cultures are strong and unchanging.
D. It is impossible to communicate with people unless you understand their cultural roots.
E. Cultures change as people, ideas, and things move across borders.

23. Which of the following statements about factors that affect culture is true?

A. The climate of a country can impact the habits and values of that country's culture.
B. A country with changing borders tends to be more insular than a country with fixed borders,
such as those created by mountains or oceans.
C. Religion no longer has much bearing on a country's culture.
D. Business people from different cultures almost never share the same goals.
E. While countries that have undergone relatively recent changes in leadership are affected by
their history, more peaceful countries are not.

7-3
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
24. The tendency to see only the features of your own culture as "normal" is called

A. ethnocentrism.
B. the power distance.
C. individualism.
D. low-context culturalism.
E. collectivism.

25. Danny is an American whose company has sent him to handle a business deal in Japan. While
he is there, Danny's host offers him unfamiliar foods, refuses to make prolonged eye contact, and
bows frequently. Danny thinks the food and frequent bowing are weird and that refusing to make
eye contact is rude. In his mind, the way things are done in the United States is the "right" way.
What tendency is Danny exhibiting?

A. racism
B. individualism
C. ethnocentrism
D. collectivism
E. culturalism

26. Which of the following statements about body movements is true?

A. The meanings of body movements are generally the same around the world.
B. Some body movements have clear meanings that are a crucial part of communication, while
others do not.
C. If a movement has meaning in one culture, it has meaning in another culture, even if the
meaning is slightly different.
D. A movement that is respectful in one culture will be respectful in another culture.
E. Even though the meanings of body movements vary by culture, eye contact is the same
around the world.

27. A culture that sees time as something that must be planned to be used as efficiently as possible
is

A. monochronic.
B. polychronic.
C. collectivistic.
D. individualistic.
E. short-term oriented.

7-4
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
28. Langdon always makes it to appointments on time and feels that meeting deadlines is an
important part of his job. Langdon most likely belongs to a(n) ______ culture.

A. collectivist
B. individualist
C. polychronic
D. monochronic
E. short-term oriented

29. When meeting with clients, Rachelle avoids spending time chatting about things like what they did
last weekend or what movie they saw most recently. Instead, she focuses on getting down to
business so that the meeting ends on time and she can move on to her next task for the day.
Rachelle most likely belong to a(n) ______ culture.

A. long-term oriented
B. polychronic
C. monochronic
D. short-term oriented
E. indulgent

30. Which type of culture thinks extensive planning is unwise and views being on time to an event as
being fairly unimportant?

A. monochronic
B. polychronic
C. uncertainty avoidant
D. indulgent
E. feminine

31. Rosita has a meeting scheduled for 2:00 p.m. today, but she already knows she won't be there
until at least 2:15. However, this doesn't bother her. In her mind, she'll get there when she get's
there. Furthermore, she knows that the client she's meeting with will also show up late. No one
will feel impatient or rushed just because they are not starting on time. Rosita and her client most
likely belong to a ______ culture.

A. polychronic
B. monochronic
C. long-term oriented
D. short-term oriented
E. collectivist

7-5
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
32. Barron and Gyeong want to convince Amaro that his tools supply store should buy their
company's brand of ratchets. When they all meet, instead of beginning their sales pitch, Barran
asks Amaro if he caught the local soccer team's most recent match. This leads to a discussion of
the team's season and then to talk about Gyeong's son, who plays soccer for the nearby
university. Eventually, after they have each talked about their families, Barron and Gyeong bring
the conversation around to their product. This meeting would most likely happen in a ______
culture.

A. masculine
B. monochronic
C. polychronic
D. restraint
E. feminine

33. Which of the following statements about space and culture is true?

A. Attitudes toward space tend to be the same in all cultures.


B. People from cultures that view space as belonging to everyone tend to stand in line and wait
their turn.
C. In some cultures, keeping two feet of distance from the person with whom you are speaking is
considered impolite.
D. Cultures that place emphasis on personal space tend to be polychronic cultures.
E. People from cultures that view space as belonging to individuals tend to stand closer together
than people from cultures that see space as belonging to all.

34. A culture where people tend to express themselves directly and explicitly is a(n) ______ culture.

A. low-context
B. high-context
C. indulgent
D. low-restraint
E. polychronic

7-6
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
35. Melissa wants her company to adopt more environmentally friendly practices, so she has created
a presentation to give to the board of directors. She begins her presentation by explaining some
background information on these practices, such as why they are important for the environment
and the company's image. Melissa then moves on to discussing exactly what measures she feels
her company should adopt, and why she feels they are the best options. Given this information,
Melissa is most likely from a(n) ______ culture.

A. high-context
B. polychronic
C. low-context
D. intimate
E. short-term oriented

36. Background information is explicitly stated in a ______ culture, but is largely implied in a(n)
______ culture.

A. monochronic; polychronic
B. feminine; masculine
C. low-context; high-context
D. low power distance; high power distance
E. collectivistic; individualistic

37. A culture with strong group orientation and coherent, stable traditions that make it possible for
shared assumptions to stand in for explicitly stated background information is a ______ culture.

A. low-context
B. short-term oriented
C. long-term oriented
D. power distance
E. high-context

38. Wei is giving a sales presentation in which she describes her company's product and how it will
meet the needs of the people she is talking to. She does not explicitly state everything she wants
the audience to know. Rather, she relies on body language, tone of voice, and eye movements to
give cues that her audience members can use to understand her full message. Wei most likely
belongs to a(n) ______ culture.

A. high-context
B. power distance
C. low-context
D. polychronic
E. individualistic

7-7
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
39. Which of the following statements about social hierarchy is true?

A. Social classes exist in all cultures, but have little impact on how intimately people are
addressed.
B. People from cultures that stress equality are likely to be offended by questions about class
status.
C. People from cultures with strict social classes are quick to use first names.
D. A person from a culture that stresses equality is most likely to ask questions determining a
person's class status.
E. Class status has little to no impact on how people address each other.

40. Geert Hofsted refers to the way people view relationships between superiors and
subordinates as

A. restraint.
B. uncertainty avoidance.
C. power distance.
D. collectivism.
E. individualism.

41. Cultures that exhibit a high power distance

A. make decisions by consensus.


B. expect employees to do as their superiors direct.
C. tend to spread out authority so that no one person is too powerful.
D. leave employees to make their own decisions on a case-by-case basis.
E. encourage people to voice their opinions, no matter what role they inhabit.

42. In cultures that have low power distance

A. great emphasis is placed on the authority of superiors.


B. employees look to their boss to make even minor decisions.
C. authority is shared between many people.
D. may be hesitant to offer comments during online conversations.
E. no one is permitted to have any authority at all.

7-8
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
43. Marina's boss has absolute authority in her office. He makes the decisions, and Marina is
expected to simply do as he says. Marina most likely lives in a ______ culture.

A. high-context
B. high power distance
C. low power distance
D. low context
E. collectivistic

44. Carly and Trent own a small graphic design company together. They can make decisions for the
company by themselves, but they often ask for input from other employees and believe that
decisions made by consensus tend to be better for the company as a whole. Carly and Trent's
company has a(n) ______ culture.

A. low-context
B. high power distance
C. low power distance
D. high-context
E. individualistic

45. Tamiko and her friends all have social media accounts that they use to talk to each other.
However, they rarely add people that they don't know very well to their friends lists, and they
almost never comment on posts made by companies or celebrities because they don't want to
overstep their authority. Tamiko and her friends are likely members of a

A. culture with a high power distance.


B. culture with a low power distance.
C. high-context culture.
D. low-context culture.
E. culture that views space as belonging to the individual.

46. The Protestant work ethic is the belief that

A. planning work in advance is folly because all outcomes belong to God.


B. true work involves one's hands, not one's mind.
C. pleasure should be taken when and where it can be found.
D. if hard work is put ahead of pleasure, success will follow.
E. emphasis should be placed on respecting tradition and saving face in social situations.

7-9
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
47. Which of the following statements about the expression of emotions is true?

A. Some Middle Eastern cultures express sorrow with loud wailing.


B. Laughter is always viewed as a spontaneous display of pleasure.
C. Asian cultures tend to prefer strong public displays of affection.
D. The expression of emotion is frowned upon in business situations.
E. Westerners frown on public displays of affection.

48. Which of the following statements about workplace values is true?

A. Canadian culture views the employee-employer relationship like a family and expects it to last
for a lifetime.
B. All cultures believe that if you put hard work before pleasure, success will follow.
C. Cultures that place emphasis on interpersonal relationships rather than planning, as is the
case in Spain, tend to be more relaxed in business.
D. American culture focuses on networking and interpersonal relationships rather than
maximizing production or planning.
E. Cultures that have high power distance also tend to expect workers to be free to move from job
to job.

49. Which of the following statements about language is true?

A. Words in languages other than English typically only have one meaning.
B. All languages contain equivalent language components, such as verbs and conjunctions.
C. A word in one language may have no corresponding word in another.
D. Precise translation is typically an easy matter.
E. Words like yes mean the same thing in every culture.

50. Which procedure involves two translators, one with first-language skills in one language, and one
with first-language skills in another, translating a message from one language to another and then
back to the first language so that the original message can be compared with the second
translation?

A. back translating
B. literal translating
C. cultural translating
D. high-context translating
E. power distance translating

7-10
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
51. Which of the following statements about back translating is true?

A. It involves one translator translating a message into a new language. The translated message
is then reviewed by a second translator for accuracy.
B. It requires three translators.
C. If the translations are good, the second translation will match the original message.
D. It only works with Latinate languages.
E. It is the only way to translate idioms and colloquialisms accurately.

52. Elisa grew up speaking Spanish, but learned to speak English as an adult, and she now works as
a translator for a U.S. company that has frequent business interactions with South American
businesses. Elisa's translating skills are good, and the company typically relies on her alone to do
their translating. However, they are currently involved in negotiating an extremely important
contract and need the wording in Spanish to be exactly right, so they hire George, a freelance
translator and native English speaker to help. Elisa translates the English message into Spanish,
and George translates the Spanish message back into English. They then compare the original
message with George's translation to make sure they match. What process have Elisa and
George completed?

A. first-language translation
B. back translation
C. equivalency translation
D. high-context translation
E. low-context translation

53. Which of the followings statements about language and international business is true?

A. When executives have no common language, they are likely to use English.
B. English is the primary business language of the Americas, while German is the primary
business language of Europe.
C. English is so prevalent in international business that an executive from Cuba and an executive
from Peru would use it to communicate with each other.
D. Because English is the main language of international business, non-native English speakers
have no problems understanding it.
E. English is only used to conduct business when a Canadian, American, or English company is
involved.

7-11
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
54. Colette is a business executive from France, and Franz is a business executive from Germany.
Colette does not speak German, nor does Franz speak French. Which language are they most
likely to conduct business in?

A. French
B. German
C. Spanish
D. English
E. Greek

55. Two-word verbs consist of

A. an adjective and a verb combined to create an adverb.


B. a noun and a modified verb combined to create a compound verb.
C. a verb and a second element that, when combined, creates a new meaning.
D. two verbs that are joined by a hyphen for clarity.
E. a verb combined with a prefix or a suffix to create a different verb.

56. Check in does not mean the same thing as the words check and in do on their own. Check in is
an example of

A. a two-word verb.
B. an equivalency term.
C. an idiom.
D. a colloquialism.
E. jargon.

57. Which of the following is true of two-word verbs?

A. They should never be used when speaking to nonnative speakers.


B. Nonnative speakers may not understand many of them.
C. Two-word verbs are covered extensively in language textbooks.
D. Nonnative English speakers are rarely confused by two-word verbs.
E. The use of two-word verbs is generally unavoidable as they lack suitable substitutions.

7-12
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
58. Which of the following is an example of a two-word verb?

A. international communication
B. close tightly
C. calm down
D. crawl under
E. negotiate quickly

59. Jean Luc and Oscar own a small manufacturing company in Louisiana, and they are meeting with
two executives of a Mexican retail chain in the hopes of convincing them to carry their products.
Jean Luc begins the pitch, and after a couple of minutes, Oscar jumps in to say, "Jean Luc really
hit the nail on the head when he said these products offer better value than what you're currently
carrying." The Mexican executives both speak English, but they look at each other in confusion.
What mistake did Oscar make?

A. He used a colloquialism.
B. He used jargon.
C. He used a two-word verb.
D. He spoke with too much familiarity.
E. He exhibited high-context culture traits while dealing with a low-context culture.

60. Which of the following statements about colloquialisms is true?

A. Unfamiliar colloquialisms can cause problems even for native English speakers.
B. Colloquialisms are generally easy for international communicators to understand.
C. Colloquialisms are almost never defined on ESL websites.
D. In the United States, colloquial expressions are rarely used.
E. It is impossible to replace colloquialisms with plain language.

61. Which of the following should you not do when preparing to communicate with people from
another culture?

A. research the culture


B. think about yourself and your company
C. be open to change
D. assume stereotypes are accurate representations of individuals
E. adapt your English to your audience

7-13
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
62. Which of the following statements about stereotypes is true?

A. They are not based on real life observations.


B. They are perpetuated by generalizations about cultures.
C. They have no use in the modern world.
D. They are flexible and constantly changing.
E. They help us better get to know individuals.

63. Which of the following is an example of a stereotype?

A. Zoe must like spicy food because she is Cuban.


B. Lillian Stark is English, and she prefers that people whom she does not know well call her Ms.
Stark.
C. Akiko is Japanese and bows when greeting someone.
D. Roberto, a Brazilian, is often late to meetings and likes to chat before getting down to
business.
E. James, an American, dislikes even moderate public displays of affection.

64. When speaking with an unfamiliar audience made up of nonnative English speakers, you should

A. talk clearly and use simple words and sentence structure.


B. be sure to include plenty of slang to make your language colorful.
C. talk exactly as you would to a native English speaker so as not to make the nonnative
speakers feel singled out.
D. use simple yes/no questions to make it easy for them to answer.
E. avoid trying to confirm understanding so that you do not embarrass them.

65. Which of the following statements about adapting in international business is true?

A. Adapting to the practices of international partners is always feasible.


B. Adapting to the practices of international partners is always ethical.
C. Buying information and influence are widely accepted and ethical practices.
D. When you have to choose between making a deal and behaving ethically, you should always
make the deal.
E. When faced with an ethical decision, your company will likely tell you to choose the ethical
path.

Short Answer Questions

7-14
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
66. Briefly explain why it is important to have cross-cultural business communication skills.

67. Identify and give a brief example of three major factors that influence a country's culture.

68. Give an example of how the meaning of body movements or positions often mean different things
in different cultures.

7-15
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
69. Briefly explain the difference between monochronic and polychronic cultures.

70. Describe the difference between low-context cultures and high-context cultures.

71. Create a brief scenario describing the operations of a business in a low power distance culture.

7-16
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
72. Describe the back translating process.

73. Provide examples of two different situations where international business communications would
most likely be conducted in English.

74. List at least five ways you might conduct research on the culture of another country.

7-17
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
75. What should you do to adapt your English when speaking with nonnative English speakers?

7-18
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
Chapter 07 Communicating across Cultures Answer Key

True / False Questions

1. Cross-cultural business communication skills are only necessary for employees of companies
that do business internationally.

FALSE
Cross-cultural communication is important for employees of companies that do business
internationally, but the rising diversity of the United States workforce means that cross-cultural
communication skills are often needed even in purely domestic businesses.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 07-01 Explain why effective cross-cultural communication is important for today's businesses.
Topic: Cultural Intelligence and Diversity in Business Communications

2. Our dominant culture has little impact on who we are and how we think.

FALSE
Our dominant culture impacts almost everything about us.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 07-01 Explain why effective cross-cultural communication is important for today's businesses.
Topic: Cultural Intelligence and Diversity in Business Communications

3. There can be many subcultures within one culture.

TRUE
There can be many subcultures within one culture.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 07-01 Explain why effective cross-cultural communication is important for today's businesses.
Topic: Cultural Intelligence and Diversity in Business Communications

7-19
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
4. Geography, history, and religion all play major roles in influencing culture.

TRUE
Geography, history, and religion all play major roles in influencing culture.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 07-02 Describe three major factors that influence a country or region's culture.
Topic: Cultural Intelligence and Diversity in Business Communications

5. Ethnocentrism is sensitivity to the different dimensions of cultural difference.

FALSE
Ethnocentrism is the tendency to see only your own cultural practices and beliefs and
"normal."

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 1 Easy
Learning Objective: 07-02 Describe three major factors that influence a country or region's culture.
Topic: Cultural Intelligence and Diversity in Business Communications

6. Hand gestures vary in meaning from culture to culture.

TRUE
Hand gestures, as well as other body movements, vary in meaning from culture to culture.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 07-03 Describe cultural differences regarding body positions and movements and apply this knowledge
when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

7. Some nonverbal communication movements, such as eye contact, are the same in every
culture.

FALSE
Although many cultures attribute the same meaning to certain nonverbal communication
movements, the use and appropriateness of eye contact varies from culture to culture.

AACSB: Reflective Thinking

7-20
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-03 Describe cultural differences regarding body positions and movements and apply this knowledge
when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

8. People in the United States tend to be monochronic, meaning they view time in a relaxed
way.

FALSE
Although people in the United States do tend to be monochronic, people with this view see
time as a commodity that must be used as efficiently as possible.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

9. Edwardo and his co-workers often show up and start meetings fifteen or even thirty minutes
later than scheduled, indicating that they are probably members of a polychronic culture.

TRUE
Polychronic cultures view time in a relaxed way, and members often show up late to meetings
and social functions.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Apply
Difficulty: 2 Medium
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

10. In low-context cultures, individualism is highly valued.

TRUE
In low-context cultures, individualism is highly valued.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

7-21
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
11. Because they spend a lot of time explaining background information, people from high-context
cultures often seem evasive and indecisive to people from low-context cultures.

FALSE
High-context cultures have stable traditions and a strong group orientation. This allows people
from these cultures to rely on shared assumptions rather than clearly stating relevant
background information. To people from low-context cultures, this omission of information may
seem evasive or indecisive.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

12. The measure of how people view relationships between superiors and subordinates is referred
to as culture context.

FALSE
The measure of how people view relationships between superiors and subordinates is referred
to as power distance.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

13. A word in one language may or may nothave a corresponding word in another language.

TRUE
A word in one language may or may not have a corresponding word in another language.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 07-05 Describe language issues that can cause trouble for nonnative speakers.
Topic: Adapting Communication to Global Audiences

7-22
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
14. Back translating involves translating a sentence beginning with the last word and ending with
the first word in order to ensure a literal translation.

FALSE
Back translating involves two translators, each with first-language skills in a different language.
The first translator translates the message from the original language to the new one, then the
second translator translates the message from the new language back into the old one. If the
translations are good, the second translation matches the original version of the message.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-05 Describe language issues that can cause trouble for nonnative speakers.
Topic: Adapting Communication to Global Audiences

15. Two-word verbs combine a verb with a second element to create a different meaning than the
two words would have on their own.

TRUE
Two-word verbs combine a verb with a second element to create a different meaning that the
two words would have if you looked at each one individually.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 07-05 Describe language issues that can cause trouble for nonnative speakers.
Topic: Adapting Communication to Global Audiences

16. Colloquialisms add color and an additional level of meaning to messages, so they should be
used frequently when communicating with nonnative English speakers to help them better
understand your message.

FALSE
Colloquialisms do add color and have meaning for people who are familiar with them, but they
can be confusing for nonnative English speakers.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-05 Describe language issues that can cause trouble for nonnative speakers.
Topic: Adapting Communication to Global Audiences

7-23
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
17. If you plan to do business abroad, you should focus your research solely on the people of the
culture you are about to visit.

FALSE
If you plan to do business abroad, don't forget to research yourself. Understanding more about
how and why you and your culture do things will help you better understand how you differ
from people from other cultures and will ultimately help prevent some frustrations.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 1 Easy
Learning Objective: 07-06 Describe ways to prepare for effective cross-cultural communication.
Topic: Cultural Intelligence and Diversity in Business Communications

18. Researched cultural stereotypes can serve as useful basic models to help you adapt your
behavior to interacting with other cultures.

TRUE
Researched cultural stereotypes can serve as useful basic models to help you adapt to
interacting with people from other cultures. However, you should be quick to adjust to
individuals as you interact with them and discover the ways in which they depart from
generalizations.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-06 Describe ways to prepare for effective cross-cultural communication.
Topic: Cultural Intelligence and Diversity in Business Communications

19. When communicating with a nonnative English speaker, it is best to err on the side of
simplicity to increase the likelihood of clear communication.

TRUE
Some nonnative English speakers have an excellent grasp of English and will be able to follow
along and understand you even if you use slang and colloquialisms. However, others will only
have a basic understanding of the language. As a result, until you get to know a person, it is
best to err on the side of simplicity when communicating with a nonnative English speaker.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 1 Easy
Learning Objective: 07-06 Describe ways to prepare for effective cross-cultural communication.
Topic: Cultural Intelligence and Diversity in Business Communications

7-24
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
Multiple Choice Questions

20. Which of the following statements about good cross-cultural communication skills is not true?

A. They eliminate the chance that there will be culture-related misunderstanding.


B. They make it possible for your company to hire a wider variety of good people.
C. They increase your ability to understand the needs of customers from other countries.
D. They can help you persuasively explain to foreign customers how your company can meet
their needs.
E. They can help you be a more effective employee.
Although good cross-cultural communication skills can help reduce the risk of culture-related
misunderstandings, they will not eliminate this risk.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-01 Explain why effective cross-cultural communication is important for today's businesses.
Topic: Cultural Intelligence and Diversity in Business Communications

21. The way that Calista and the other people from her native city collectively understand and
interpret the world is referred to as their

A. norm.
B. culture.
C. belief.
D. ethos.
E. language.
A group's culture consists of the ways members collectively understand and interpret the
world.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 1 Easy
Learning Objective: 07-01 Explain why effective cross-cultural communication is important for today's businesses.
Topic: The Role of Cultural Dimensions and Differences in Communication

7-25
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
22. Which of the following statements about culture is true?

A. A person always represents the culture of his or her national origin.


B. Our dominant culture affects how we communicate, but not how we think.
C. The differences between national cultures are strong and unchanging.
D. It is impossible to communicate with people unless you understand their cultural roots.
E. Cultures change as people, ideas, and things move across borders.
Cultures are not stagnant. Both internal and external factors, such as advances in technology,
more permeable borders, and the spread of capitalism, have altered cultures around the
world.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-01 Explain why effective cross-cultural communication is important for today's businesses.
Topic: The Role of Cultural Dimensions and Differences in Communication

23. Which of the following statements about factors that affect culture is true?

A. The climate of a country can impact the habits and values of that country's culture.
B. A country with changing borders tends to be more insular than a country with fixed borders,
such as those created by mountains or oceans.
C. Religion no longer has much bearing on a country's culture.
D. Business people from different cultures almost never share the same goals.
E. While countries that have undergone relatively recent changes in leadership are affected
by their history, more peaceful countries are not.
Several factors can have a major impact on a country's culture, including history, the role of
religion, and even geography and climate.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-02 Describe three major factors that influence a country or region's culture.
Topic: The Role of Cultural Dimensions and Differences in Communication

7-26
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
24. The tendency to see only the features of your own culture as "normal" is called

A. ethnocentrism.
B. the power distance.
C. individualism.
D. low-context culturalism.
E. collectivism.
The tendency to see only the features of your own culture as "normal" is called ethnocentrism.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 07-02 Describe three major factors that influence a country or region's culture.
Topic: Cultural Intelligence and Diversity in Business Communications

25. Danny is an American whose company has sent him to handle a business deal in Japan.
While he is there, Danny's host offers him unfamiliar foods, refuses to make prolonged eye
contact, and bows frequently. Danny thinks the food and frequent bowing are weird and that
refusing to make eye contact is rude. In his mind, the way things are done in the United States
is the "right" way. What tendency is Danny exhibiting?

A. racism
B. individualism
C. ethnocentrism
D. collectivism
E. culturalism
This is an example of ethnocentrism, which is the tendency to see only your own culture's
customs as "normal."

AACSB: Communication
Accessibility: Keyboard Navigation
Blooms: Apply
Difficulty: 2 Medium
Learning Objective: 07-02 Describe three major factors that influence a country or region's culture.
Topic: Cultural Intelligence and Diversity in Business Communications

7-27
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
26. Which of the following statements about body movements is true?

A. The meanings of body movements are generally the same around the world.
B. Some body movements have clear meanings that are a crucial part of communication,
while others do not.
C. If a movement has meaning in one culture, it has meaning in another culture, even if the
meaning is slightly different.
D. A movement that is respectful in one culture will be respectful in another culture.
E. Even though the meanings of body movements vary by culture, eye contact is the same
around the world.
Some movements have clear meanings, while others are less defined, but they are still an
important part of nonverbal communication. The meanings of movements often vary from
culture to culture.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-03 Describe cultural differences regarding body positions and movements and apply this knowledge
when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

27. A culture that sees time as something that must be planned to be used as efficiently as
possible is

A. monochronic.
B. polychronic.
C. collectivistic.
D. individualistic.
E. short-term oriented.
A culture that sees time as something that must be planned to be used efficiently is
monochronic.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

7-28
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
28. Langdon always makes it to appointments on time and feels that meeting deadlines is an
important part of his job. Langdon most likely belongs to a(n) ______ culture.

A. collectivist
B. individualist
C. polychronic
D. monochronic
E. short-term oriented
Monochronic cultures see time as something not to be wasted. They place great importance
on being on-time to appointments and meeting deadlines.

AACSB: Communication
Accessibility: Keyboard Navigation
Blooms: Apply
Difficulty: 3 Hard
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

29. When meeting with clients, Rachelle avoids spending time chatting about things like what they
did last weekend or what movie they saw most recently. Instead, she focuses on getting down
to business so that the meeting ends on time and she can move on to her next task for the
day. Rachelle most likely belong to a(n) ______ culture.

A. long-term oriented
B. polychronic
C. monochronic
D. short-term oriented
E. indulgent
People from monochronic cultures like to stick to a schedule and conduct business quickly and
efficiently.

AACSB: Communication
Accessibility: Keyboard Navigation
Blooms: Apply
Difficulty: 2 Medium
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

7-29
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
30. Which type of culture thinks extensive planning is unwise and views being on time to an event
as being fairly unimportant?

A. monochronic
B. polychronic
C. uncertainty avoidant
D. indulgent
E. feminine
Polychronic cultures think extensive planning is unwise and consider being late to be of little
importance.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

31. Rosita has a meeting scheduled for 2:00 p.m. today, but she already knows she won't be there
until at least 2:15. However, this doesn't bother her. In her mind, she'll get there when she
get's there. Furthermore, she knows that the client she's meeting with will also show up late.
No one will feel impatient or rushed just because they are not starting on time. Rosita and her
client most likely belong to a ______ culture.

A. polychronic
B. monochronic
C. long-term oriented
D. short-term oriented
E. collectivist
Polychronic cultures view time in a relaxed way and do not see anything wrong with showing
up late to a scheduled meeting.

AACSB: Communication
Accessibility: Keyboard Navigation
Blooms: Apply
Difficulty: 2 Medium
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

7-30
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
32. Barron and Gyeong want to convince Amaro that his tools supply store should buy their
company's brand of ratchets. When they all meet, instead of beginning their sales pitch,
Barran asks Amaro if he caught the local soccer team's most recent match. This leads to a
discussion of the team's season and then to talk about Gyeong's son, who plays soccer for the
nearby university. Eventually, after they have each talked about their families, Barron and
Gyeong bring the conversation around to their product. This meeting would most likely happen
in a ______ culture.

A. masculine
B. monochronic
C. polychronic
D. restraint
E. feminine
Polychronic cultures tend to take business at a slow pace. Members will engage in casual talk
before getting to the real purpose of the meeting.

AACSB: Communication
Accessibility: Keyboard Navigation
Blooms: Apply
Difficulty: 2 Medium
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

33. Which of the following statements about space and culture is true?

A. Attitudes toward space tend to be the same in all cultures.


B. People from cultures that view space as belonging to everyone tend to stand in line and
wait their turn.
C. In some cultures, keeping two feet of distance from the person with whom you are
speaking is considered impolite.
D. Cultures that place emphasis on personal space tend to be polychronic cultures.
E. People from cultures that view space as belonging to individuals tend to stand closer
together than people from cultures that see space as belonging to all.
People from North America typically feel most comfortable standing about two feet away from
whomever they are speaking with. In other cultures, however, people who are speaking with
each other stand closer together, and trying to keep two feet of distance from a conversational
partner would be considered impolite.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 3 Hard
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.

7-31
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
Topic: The Role of Cultural Dimensions and Differences in Communication

34. A culture where people tend to express themselves directly and explicitly is a(n) ______
culture.

A. low-context
B. high-context
C. indulgent
D. low-restraint
E. polychronic
A low-context culture is one in which people tend to express themselves directly and explicitly.

AACSB: Communication
Accessibility: Keyboard Navigation
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

35. Melissa wants her company to adopt more environmentally friendly practices, so she has
created a presentation to give to the board of directors. She begins her presentation by
explaining some background information on these practices, such as why they are important
for the environment and the company's image. Melissa then moves on to discussing exactly
what measures she feels her company should adopt, and why she feels they are the best
options. Given this information, Melissa is most likely from a(n) ______ culture.

A. high-context
B. polychronic
C. low-context
D. intimate
E. short-term oriented
People from low-context cultures tend to be frank and to share relevant background
information when communicating.

AACSB: Communication
Accessibility: Keyboard Navigation
Blooms: Apply
Difficulty: 3 Hard
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

7-32
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
36. Background information is explicitly stated in a ______ culture, but is largely implied in a(n)
______ culture.

A. monochronic; polychronic
B. feminine; masculine
C. low-context; high-context
D. low power distance; high power distance
E. collectivistic; individualistic
Background information is explicitly stated in a low-context culture, but is largely implied in a
high-context culture.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

37. A culture with strong group orientation and coherent, stable traditions that make it possible for
shared assumptions to stand in for explicitly stated background information is a ______
culture.

A. low-context
B. short-term oriented
C. long-term oriented
D. power distance
E. high-context
A high-context culture has strong group orientation and coherent, stable traditions that make it
possible for shared assumptions to stand in for explicitly stated background information.

AACSB: Communication
Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 1 Easy
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

7-33
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
38. Wei is giving a sales presentation in which she describes her company's product and how it
will meet the needs of the people she is talking to. She does not explicitly state everything she
wants the audience to know. Rather, she relies on body language, tone of voice, and eye
movements to give cues that her audience members can use to understand her full message.
Wei most likely belongs to a(n) ______ culture.

A. high-context
B. power distance
C. low-context
D. polychronic
E. individualistic
People from high-context cultures use body language, eye movements, tone of voice, and
other nonverbal cues to provide meaning rather than using concrete, explicit, and direct
language to explain their meaning.

AACSB: Communication
Accessibility: Keyboard Navigation
Blooms: Apply
Difficulty: 3 Hard
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

39. Which of the following statements about social hierarchy is true?

A. Social classes exist in all cultures, but have little impact on how intimately people are
addressed.
B. People from cultures that stress equality are likely to be offended by questions about class
status.
C. People from cultures with strict social classes are quick to use first names.
D. A person from a culture that stresses equality is most likely to ask questions determining a
person's class status.
E. Class status has little to no impact on how people address each other.
People from cultures that stress equality are likely to be offended by questions about class
status.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

7-34
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
40. Geert Hofsted refers to the way people view relationships between superiors and
subordinates as

A. restraint.
B. uncertainty avoidance.
C. power distance.
D. collectivism.
E. individualism.
Power distance is the term Hofsted uses to describe how people view relations between
superiors and subordinates.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

41. Cultures that exhibit a high power distance

A. make decisions by consensus.


B. expect employees to do as their superiors direct.
C. tend to spread out authority so that no one person is too powerful.
D. leave employees to make their own decisions on a case-by-case basis.
E. encourage people to voice their opinions, no matter what role they inhabit.
Cultures with high power distance expect employees to do as their superiors direct.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Remember
Difficulty: 2 Medium
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

7-35
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
42. In cultures that have low power distance

A. great emphasis is placed on the authority of superiors.


B. employees look to their boss to make even minor decisions.
C. authority is shared between many people.
D. may be hesitant to offer comments during online conversations.
E. no one is permitted to have any authority at all.
In a low power distance culture, authority is widely shared.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 1 Easy
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

43. Marina's boss has absolute authority in her office. He makes the decisions, and Marina is
expected to simply do as he says. Marina most likely lives in a ______ culture.

A. high-context
B. high power distance
C. low power distance
D. low context
E. collectivistic
High power distance cultures have a high level of separation between superiors and
subordinates. Superiors hold the power to make decisions and give directions, while
subordinates are expected to do as they have been directed to do.

AACSB: Communication
Accessibility: Keyboard Navigation
Blooms: Apply
Difficulty: 2 Medium
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

7-36
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
44. Carly and Trent own a small graphic design company together. They can make decisions for
the company by themselves, but they often ask for input from other employees and believe
that decisions made by consensus tend to be better for the company as a whole. Carly and
Trent's company has a(n) ______ culture.

A. low-context
B. high power distance
C. low power distance
D. high-context
E. individualistic
Cultures with a low power distance tend to share authority and reach decisions by consensus.

AACSB: Communication
Accessibility: Keyboard Navigation
Blooms: Apply
Difficulty: 3 Hard
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

45. Tamiko and her friends all have social media accounts that they use to talk to each other.
However, they rarely add people that they don't know very well to their friends lists, and they
almost never comment on posts made by companies or celebrities because they don't want to
overstep their authority. Tamiko and her friends are likely members of a

A. culture with a high power distance.


B. culture with a low power distance.
C. high-context culture.
D. low-context culture.
E. culture that views space as belonging to the individual.
Cultures that have a high power distance tend to have a large degree of separation between
superiors and subordinates, and this can make people reluctant to participate in online
discussions for fear that they might overstep their authority.

AACSB: Communication
Accessibility: Keyboard Navigation
Blooms: Apply
Difficulty: 3 Hard
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

7-37
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
46. The Protestant work ethic is the belief that

A. planning work in advance is folly because all outcomes belong to God.


B. true work involves one's hands, not one's mind.
C. pleasure should be taken when and where it can be found.
D. if hard work is put ahead of pleasure, success will follow.
E. emphasis should be placed on respecting tradition and saving face in social situations.
The Protestant work ethic is the belief that if hard work is put ahead of pleasure, success will
follow.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

47. Which of the following statements about the expression of emotions is true?

A. Some Middle Eastern cultures express sorrow with loud wailing.


B. Laughter is always viewed as a spontaneous display of pleasure.
C. Asian cultures tend to prefer strong public displays of affection.
D. The expression of emotion is frowned upon in business situations.
E. Westerners frown on public displays of affection.
Some Middle Eastern cultures express sorrow with loud wailing and would view a Westerner's
more controlled emotions as cold and uncaring.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

7-38
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
48. Which of the following statements about workplace values is true?

A. Canadian culture views the employee-employer relationship like a family and expects it to
last for a lifetime.
B. All cultures believe that if you put hard work before pleasure, success will follow.
C. Cultures that place emphasis on interpersonal relationships rather than planning, as is the
case in Spain, tend to be more relaxed in business.
D. American culture focuses on networking and interpersonal relationships rather than
maximizing production or planning.
E. Cultures that have high power distance also tend to expect workers to be free to move
from job to job.
Cultures that place emphasis on interpersonal relationships rather than planning, as is the
case in Spain, tend to be more relaxed in business.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Remember
Difficulty: 3 Hard
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

49. Which of the following statements about language is true?

A. Words in languages other than English typically only have one meaning.
B. All languages contain equivalent language components, such as verbs and conjunctions.
C. A word in one language may have no corresponding word in another.
D. Precise translation is typically an easy matter.
E. Words like yes mean the same thing in every culture.
A word in one language may have no corresponding word in another.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-05 Describe language issues that can cause trouble for nonnative speakers.
Topic: Cultural Intelligence and Diversity in Business Communications

7-39
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
50. Which procedure involves two translators, one with first-language skills in one language, and
one with first-language skills in another, translating a message from one language to another
and then back to the first language so that the original message can be compared with the
second translation?

A. back translating
B. literal translating
C. cultural translating
D. high-context translating
E. power distance translating
Back translating involves two translators, one with first-language skills in one language, and
one with first-language skills in another. The first translator translate a message in a
second language. The second translator then translates the message back into the first
language. The original message is then compared with the second translation. If they match,
the first translation was good as well.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-05 Describe language issues that can cause trouble for nonnative speakers.
Topic: Adapting Communication to Global Audiences

51. Which of the following statements about back translating is true?

A. It involves one translator translating a message into a new language. The translated
message is then reviewed by a second translator for accuracy.
B. It requires three translators.
C. If the translations are good, the second translation will match the original message.
D. It only works with Latinate languages.
E. It is the only way to translate idioms and colloquialisms accurately.
When back translating, the translations are good if the second translation matches the original.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-05 Describe language issues that can cause trouble for nonnative speakers.
Topic: Adapting Communication to Global Audiences

7-40
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
52. Elisa grew up speaking Spanish, but learned to speak English as an adult, and she now works
as a translator for a U.S. company that has frequent business interactions with South
American businesses. Elisa's translating skills are good, and the company typically relies on
her alone to do their translating. However, they are currently involved in negotiating an
extremely important contract and need the wording in Spanish to be exactly right, so they hire
George, a freelance translator and native English speaker to help. Elisa translates the English
message into Spanish, and George translates the Spanish message back into English. They
then compare the original message with George's translation to make sure they match. What
process have Elisa and George completed?

A. first-language translation
B. back translation
C. equivalency translation
D. high-context translation
E. low-context translation
This is an example of back translation.

AACSB: Communication
Accessibility: Keyboard Navigation
Blooms: Apply
Difficulty: 3 Hard
Learning Objective: 07-05 Describe language issues that can cause trouble for nonnative speakers.
Topic: Adapting Communication to Global Audiences

53. Which of the followings statements about language and international business is true?

A. When executives have no common language, they are likely to use English.
B. English is the primary business language of the Americas, while German is the primary
business language of Europe.
C. English is so prevalent in international business that an executive from Cuba and an
executive from Peru would use it to communicate with each other.
D. Because English is the main language of international business, non-native English
speakers have no problems understanding it.
E. English is only used to conduct business when a Canadian, American, or English company
is involved.
English has become the most commonly used language for international business
when executives have no common language.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-05 Describe language issues that can cause trouble for nonnative speakers.
Topic: Adapting Communication to Global Audiences

7-41
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
54. Colette is a business executive from France, and Franz is a business executive from
Germany. Colette does not speak German, nor does Franz speak French. Which language
are they most likely to conduct business in?

A. French
B. German
C. Spanish
D. English
E. Greek
When executives do not share a common language, they will most likely use English to
communicate.

AACSB: Communication
Accessibility: Keyboard Navigation
Blooms: Apply
Difficulty: 2 Medium
Learning Objective: 07-05 Describe language issues that can cause trouble for nonnative speakers.
Topic: Adapting Communication to Global Audiences

55. Two-word verbs consist of

A. an adjective and a verb combined to create an adverb.


B. a noun and a modified verb combined to create a compound verb.
C. a verb and a second element that, when combined, creates a new meaning.
D. two verbs that are joined by a hyphen for clarity.
E. a verb combined with a prefix or a suffix to create a different verb.
A two-word verb is created when a verb and a second element are combined to create a new
meaning.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-05 Describe language issues that can cause trouble for nonnative speakers.
Topic: Adapting Communication to Global Audiences

7-42
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
56. Check in does not mean the same thing as the words check and in do on their own. Check in
is an example of

A. a two-word verb.
B. an equivalency term.
C. an idiom.
D. a colloquialism.
E. jargon.
Check in is an example of a two-word verb.

AACSB: Communication
Accessibility: Keyboard Navigation
Blooms: Apply
Difficulty: 1 Easy
Learning Objective: 07-05 Describe language issues that can cause trouble for nonnative speakers.
Topic: Adapting Communication to Global Audiences

57. Which of the following is true of two-word verbs?

A. They should never be used when speaking to nonnative speakers.


B. Nonnative speakers may not understand many of them.
C. Two-word verbs are covered extensively in language textbooks.
D. Nonnative English speakers are rarely confused by two-word verbs.
E. The use of two-word verbs is generally unavoidable as they lack suitable substitutions.
Nonnatives will learn some two-word verbs while studying English. However, two-word verbs
are largely missing from language textbooks and dictionaries, and not all will be known to
nonnative speakers, so it is best to use them sparingly.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-05 Describe language issues that can cause trouble for nonnative speakers.
Topic: Adapting Communication to Global Audiences

7-43
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
58. Which of the following is an example of a two-word verb?

A. international communication
B. close tightly
C. calm down
D. crawl under
E. negotiate quickly
Calm down is an example of a two-word verb. Calm down has a different meaning than calm
and down do on their own.

AACSB: Communication
Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 3 Hard
Learning Objective: 07-05 Describe language issues that can cause trouble for nonnative speakers.
Topic: Adapting Communication to Global Audiences

59. Jean Luc and Oscar own a small manufacturing company in Louisiana, and they are meeting
with two executives of a Mexican retail chain in the hopes of convincing them to carry their
products. Jean Luc begins the pitch, and after a couple of minutes, Oscar jumps in to say,
"Jean Luc really hit the nail on the head when he said these products offer better value than
what you're currently carrying." The Mexican executives both speak English, but they look at
each other in confusion. What mistake did Oscar make?

A. He used a colloquialism.
B. He used jargon.
C. He used a two-word verb.
D. He spoke with too much familiarity.
E. He exhibited high-context culture traits while dealing with a low-context culture.
The phrase "hit the nail on the head" is an example of a colloquialism. These can be confusing
to nonnative English speakers.

AACSB: Communication
Accessibility: Keyboard Navigation
Blooms: Apply
Difficulty: 3 Hard
Learning Objective: 07-05 Describe language issues that can cause trouble for nonnative speakers.
Topic: Adapting Communication to Global Audiences

7-44
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
60. Which of the following statements about colloquialisms is true?

A. Unfamiliar colloquialisms can cause problems even for native English speakers.
B. Colloquialisms are generally easy for international communicators to understand.
C. Colloquialisms are almost never defined on ESL websites.
D. In the United States, colloquial expressions are rarely used.
E. It is impossible to replace colloquialisms with plain language.
Unfamiliar colloquialisms can cause problems even for native English speakers. This problem
is multiplied for nonnative English speakers.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-05 Describe language issues that can cause trouble for nonnative speakers.
Topic: Adapting Communication to Global Audiences

61. Which of the following should you not do when preparing to communicate with people from
another culture?

A. research the culture


B. think about yourself and your company
C. be open to change
D. assume stereotypes are accurate representations of individuals
E. adapt your English to your audience
While stereotypes can have some basis in truth, they should be viewed as generalizations, not
accurate representations of individuals.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-06 Describe ways to prepare for effective cross-cultural communication.
Topic: Adapting Communication to Global Audiences

7-45
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
62. Which of the following statements about stereotypes is true?

A. They are not based on real life observations.


B. They are perpetuated by generalizations about cultures.
C. They have no use in the modern world.
D. They are flexible and constantly changing.
E. They help us better get to know individuals.
When we generalize about cultures perpetuates we perpetuate stereotypes.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-06 Describe ways to prepare for effective cross-cultural communication.
Topic: Cultural Intelligence and Diversity in Business Communications

63. Which of the following is an example of a stereotype?

A. Zoe must like spicy food because she is Cuban.


B. Lillian Stark is English, and she prefers that people whom she does not know well call her
Ms. Stark.
C. Akiko is Japanese and bows when greeting someone.
D. Roberto, a Brazilian, is often late to meetings and likes to chat before getting down to
business.
E. James, an American, dislikes even moderate public displays of affection.

The statement "Zoe must like spicy food because she is Cuban" conveys a stereotype. It
assumes that all Cubans like spicy food and that Zoe must therefore like spicy food because
she is Cuban. This shows no consideration for what Zoe as an individual actually prefers. The
other statements do not engage in stereotyping because, rather than making an assumption
about someone based on their nationality, they note people's nationalities and make
observations about what they are like as individuals.

AACSB: Communication
Accessibility: Keyboard Navigation
Blooms: Apply
Difficulty: 3 Hard
Learning Objective: 07-06 Describe ways to prepare for effective cross-cultural communication.
Topic: Cultural Intelligence and Diversity in Business Communications

7-46
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
64. When speaking with an unfamiliar audience made up of nonnative English speakers, you
should

A. talk clearly and use simple words and sentence structure.


B. be sure to include plenty of slang to make your language colorful.
C. talk exactly as you would to a native English speaker so as not to make the nonnative
speakers feel singled out.
D. use simple yes/no questions to make it easy for them to answer.
E. avoid trying to confirm understanding so that you do not embarrass them.
When speaking to an unfamiliar audience of nonnative English speakers, you should talk
clearly and use simple words and sentence structure.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-06 Describe ways to prepare for effective cross-cultural communication.
Topic: Adapting Communication to Global Audiences

65. Which of the following statements about adapting in international business is true?

A. Adapting to the practices of international partners is always feasible.


B. Adapting to the practices of international partners is always ethical.
C. Buying information and influence are widely accepted and ethical practices.
D. When you have to choose between making a deal and behaving ethically, you should
always make the deal.
E. When faced with an ethical decision, your company will likely tell you to choose the ethical
path.
Most businesspeople will tell you to make the ethical choice, not only because they are ethical,
but also because the Internet quickly spreads news of company scandals, often with negative
results for the company in question.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 1 Easy
Learning Objective: 07-06 Describe ways to prepare for effective cross-cultural communication.
Topic: Cultural Intelligence and Diversity in Business Communications

Short Answer Questions

7-47
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
66. Briefly explain why it is important to have cross-cultural business communication skills.

Answers should note that cross-cultural communication skills will help communicators better
understand their customers' needs and sell their products and services internationally and
domestically; that increasing workplace diversity means that cross-cultural communication
skills will better enable businesspeople to communicate and interact with co-workers; and that
cross-cultural communication skills can enrich people's personal and business lives and put
them in positions to be challenged, to grow, and to feel like they've made a difference.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-01 Explain why effective cross-cultural communication is important for today's businesses.
Topic: Cultural Intelligence and Diversity in Business Communications

67. Identify and give a brief example of three major factors that influence a country's culture.

Answers should identify geography, history, and religion as the three major factors. Examples
of each factor will vary, but the following are possible examples:

Geography: how much rain or snow a country receives each year

History: a major war that impacted the country's government

Religion: a religious ban on eating a certain type of food

AACSB: Communication
Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-02 Describe three major factors that influence a country or region's culture.
Topic: Cultural Intelligence and Diversity in Business Communications

7-48
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
68. Give an example of how the meaning of body movements or positions often mean different
things in different cultures.

Answers will vary. Examples may include the following: bowing is seen as polite during a
greeting or farewell in certain cultures, while U.S. natives do not bow when meeting or leaving
each other; the "OK" hand signal in the U.S. is considered a positive reaction, while countries
like Russia, Germany, and Brazil see it as rude; and holding up the forefinger in the United
States means "one," while in parts of Europe, the thumb is used to signal the same thing.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 07-03 Describe cultural differences regarding body positions and movements and apply this knowledge
when communicating across cultures.
Topic: Cultural Intelligence and Diversity in Business Communications

69. Briefly explain the difference between monochronic and polychronic cultures.

Answers should note that monochronic cultures regard time as something that must be
scheduled in order to be used as efficiently as possible, while polychronic cultures see
extensive scheduling as unwise. Monochronic cultures place emphasis on being punctual and
sticking to a schedule, while polychronic cultures see lateness as being of little consequence
and conduct business at a relaxed pace.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

70. Describe the difference between low-context cultures and high-context cultures.

Answers should note that low-context cultures blend many traditions and value individualism,
while high-context cultures have coherent, stable traditions and focus on the group as a whole.
Low-context culture communicators are careful to explicitly state all relevant background
information, while high-context culture communicators are less explicit and rely in part on
shared assumptions to fill in unspoken information.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation

7-49
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
Blooms: Understand
Difficulty: 2 Medium
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

71. Create a brief scenario describing the operations of a business in a low power distance
culture.

Examples will vary, but should note that authority in the office is widely shared and decisions
are frequently made by consensus.

AACSB: Communication
Accessibility: Keyboard Navigation
Blooms: Apply
Difficulty: 2 Medium
Learning Objective: 07-04 Describe the impact of culture on views and practices concerning human relationships and apply this
knowledge when communicating across cultures.
Topic: The Role of Cultural Dimensions and Differences in Communication

72. Describe the back translating process.

Answers should explain the back translating requires two translators: one who is a native
speaker of one language and a second who is a native speaker of another language. The first
translator translates the original message into his or her native language, then the second
translator translates the message back to the original language. The original message and the
second translation are compared. If they match, all of the translations are good.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Apply
Difficulty: 2 Medium
Learning Objective: 07-05 Describe language issues that can cause trouble for nonnative speakers.
Topic: Adapting Communication to Global Audiences

73. Provide examples of two different situations where international business communications
would most likely be conducted in English.

Examples will vary. Possible answers include an American company communicating with a
Brazilian company, and an Austrian company communicating with a Spanish company.

AACSB: Communication
Accessibility: Keyboard Navigation
Blooms: Apply

7-50
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
Difficulty: 1 Easy
Learning Objective: 07-05 Describe language issues that can cause trouble for nonnative speakers.
Topic: Adapting Communication to Global Audiences

74. List at least five ways you might conduct research on the culture of another country.

Answers will vary. Possible examples include: conducting library and online research, talking
with people who have experience with the culture, taking an international business course,
socializing with nonnatives in your own country, and attending festivals and other cultural
events.

AACSB: Reflective Thinking


Accessibility: Keyboard Navigation
Blooms: Remember
Difficulty: 1 Easy
Learning Objective: 07-06 Describe ways to prepare for effective cross-cultural communication.
Topic: Cultural Intelligence and Diversity in Business Communications

75. What should you do to adapt your English when speaking with nonnative English speakers?

Answers should note that good ways to adapt to nonnative English speakers include using
simple and clear language; talking slowly and with good enunciation; and avoiding phrases
that nonnative English speakers may not be familiar with, such as two-word verbs and
colloquialisms. Good adaption also includes carefully wording one's questions so that they do
not call for yes/no answers, do not include double questions, and avoid negative questions.
English communicators should also do their best to make sure they are being understood.

AACSB: Communication
Accessibility: Keyboard Navigation
Blooms: Understand
Difficulty: 3 Hard
Learning Objective: 07-06 Describe ways to prepare for effective cross-cultural communication.
Topic: Cultural Intelligence and Diversity in Business Communications

7-51
Copyright © 2018 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of
McGraw-Hill Education.
Another random document with
no related content on Scribd:
1.C. The Project Gutenberg Literary Archive Foundation (“the
Foundation” or PGLAF), owns a compilation copyright in the
collection of Project Gutenberg™ electronic works. Nearly all the
individual works in the collection are in the public domain in the
United States. If an individual work is unprotected by copyright law in
the United States and you are located in the United States, we do
not claim a right to prevent you from copying, distributing,
performing, displaying or creating derivative works based on the
work as long as all references to Project Gutenberg are removed. Of
course, we hope that you will support the Project Gutenberg™
mission of promoting free access to electronic works by freely
sharing Project Gutenberg™ works in compliance with the terms of
this agreement for keeping the Project Gutenberg™ name
associated with the work. You can easily comply with the terms of
this agreement by keeping this work in the same format with its
attached full Project Gutenberg™ License when you share it without
charge with others.

1.D. The copyright laws of the place where you are located also
govern what you can do with this work. Copyright laws in most
countries are in a constant state of change. If you are outside the
United States, check the laws of your country in addition to the terms
of this agreement before downloading, copying, displaying,
performing, distributing or creating derivative works based on this
work or any other Project Gutenberg™ work. The Foundation makes
no representations concerning the copyright status of any work in
any country other than the United States.

1.E. Unless you have removed all references to Project Gutenberg:

1.E.1. The following sentence, with active links to, or other


immediate access to, the full Project Gutenberg™ License must
appear prominently whenever any copy of a Project Gutenberg™
work (any work on which the phrase “Project Gutenberg” appears, or
with which the phrase “Project Gutenberg” is associated) is
accessed, displayed, performed, viewed, copied or distributed:
This eBook is for the use of anyone anywhere in the United
States and most other parts of the world at no cost and with
almost no restrictions whatsoever. You may copy it, give it away
or re-use it under the terms of the Project Gutenberg License
included with this eBook or online at www.gutenberg.org. If you
are not located in the United States, you will have to check the
laws of the country where you are located before using this
eBook.

1.E.2. If an individual Project Gutenberg™ electronic work is derived


from texts not protected by U.S. copyright law (does not contain a
notice indicating that it is posted with permission of the copyright
holder), the work can be copied and distributed to anyone in the
United States without paying any fees or charges. If you are
redistributing or providing access to a work with the phrase “Project
Gutenberg” associated with or appearing on the work, you must
comply either with the requirements of paragraphs 1.E.1 through
1.E.7 or obtain permission for the use of the work and the Project
Gutenberg™ trademark as set forth in paragraphs 1.E.8 or 1.E.9.

1.E.3. If an individual Project Gutenberg™ electronic work is posted


with the permission of the copyright holder, your use and distribution
must comply with both paragraphs 1.E.1 through 1.E.7 and any
additional terms imposed by the copyright holder. Additional terms
will be linked to the Project Gutenberg™ License for all works posted
with the permission of the copyright holder found at the beginning of
this work.

1.E.4. Do not unlink or detach or remove the full Project


Gutenberg™ License terms from this work, or any files containing a
part of this work or any other work associated with Project
Gutenberg™.

1.E.5. Do not copy, display, perform, distribute or redistribute this


electronic work, or any part of this electronic work, without
prominently displaying the sentence set forth in paragraph 1.E.1 with
active links or immediate access to the full terms of the Project
Gutenberg™ License.
1.E.6. You may convert to and distribute this work in any binary,
compressed, marked up, nonproprietary or proprietary form,
including any word processing or hypertext form. However, if you
provide access to or distribute copies of a Project Gutenberg™ work
in a format other than “Plain Vanilla ASCII” or other format used in
the official version posted on the official Project Gutenberg™ website
(www.gutenberg.org), you must, at no additional cost, fee or expense
to the user, provide a copy, a means of exporting a copy, or a means
of obtaining a copy upon request, of the work in its original “Plain
Vanilla ASCII” or other form. Any alternate format must include the
full Project Gutenberg™ License as specified in paragraph 1.E.1.

1.E.7. Do not charge a fee for access to, viewing, displaying,


performing, copying or distributing any Project Gutenberg™ works
unless you comply with paragraph 1.E.8 or 1.E.9.

1.E.8. You may charge a reasonable fee for copies of or providing


access to or distributing Project Gutenberg™ electronic works
provided that:

• You pay a royalty fee of 20% of the gross profits you derive from
the use of Project Gutenberg™ works calculated using the
method you already use to calculate your applicable taxes. The
fee is owed to the owner of the Project Gutenberg™ trademark,
but he has agreed to donate royalties under this paragraph to
the Project Gutenberg Literary Archive Foundation. Royalty
payments must be paid within 60 days following each date on
which you prepare (or are legally required to prepare) your
periodic tax returns. Royalty payments should be clearly marked
as such and sent to the Project Gutenberg Literary Archive
Foundation at the address specified in Section 4, “Information
about donations to the Project Gutenberg Literary Archive
Foundation.”

• You provide a full refund of any money paid by a user who


notifies you in writing (or by e-mail) within 30 days of receipt that
s/he does not agree to the terms of the full Project Gutenberg™
License. You must require such a user to return or destroy all
copies of the works possessed in a physical medium and
discontinue all use of and all access to other copies of Project
Gutenberg™ works.

• You provide, in accordance with paragraph 1.F.3, a full refund of


any money paid for a work or a replacement copy, if a defect in
the electronic work is discovered and reported to you within 90
days of receipt of the work.

• You comply with all other terms of this agreement for free
distribution of Project Gutenberg™ works.

1.E.9. If you wish to charge a fee or distribute a Project Gutenberg™


electronic work or group of works on different terms than are set
forth in this agreement, you must obtain permission in writing from
the Project Gutenberg Literary Archive Foundation, the manager of
the Project Gutenberg™ trademark. Contact the Foundation as set
forth in Section 3 below.

1.F.

1.F.1. Project Gutenberg volunteers and employees expend


considerable effort to identify, do copyright research on, transcribe
and proofread works not protected by U.S. copyright law in creating
the Project Gutenberg™ collection. Despite these efforts, Project
Gutenberg™ electronic works, and the medium on which they may
be stored, may contain “Defects,” such as, but not limited to,
incomplete, inaccurate or corrupt data, transcription errors, a
copyright or other intellectual property infringement, a defective or
damaged disk or other medium, a computer virus, or computer
codes that damage or cannot be read by your equipment.

1.F.2. LIMITED WARRANTY, DISCLAIMER OF DAMAGES - Except


for the “Right of Replacement or Refund” described in paragraph
1.F.3, the Project Gutenberg Literary Archive Foundation, the owner
of the Project Gutenberg™ trademark, and any other party
distributing a Project Gutenberg™ electronic work under this
agreement, disclaim all liability to you for damages, costs and
expenses, including legal fees. YOU AGREE THAT YOU HAVE NO
REMEDIES FOR NEGLIGENCE, STRICT LIABILITY, BREACH OF
WARRANTY OR BREACH OF CONTRACT EXCEPT THOSE
PROVIDED IN PARAGRAPH 1.F.3. YOU AGREE THAT THE
FOUNDATION, THE TRADEMARK OWNER, AND ANY
DISTRIBUTOR UNDER THIS AGREEMENT WILL NOT BE LIABLE
TO YOU FOR ACTUAL, DIRECT, INDIRECT, CONSEQUENTIAL,
PUNITIVE OR INCIDENTAL DAMAGES EVEN IF YOU GIVE
NOTICE OF THE POSSIBILITY OF SUCH DAMAGE.

1.F.3. LIMITED RIGHT OF REPLACEMENT OR REFUND - If you


discover a defect in this electronic work within 90 days of receiving it,
you can receive a refund of the money (if any) you paid for it by
sending a written explanation to the person you received the work
from. If you received the work on a physical medium, you must
return the medium with your written explanation. The person or entity
that provided you with the defective work may elect to provide a
replacement copy in lieu of a refund. If you received the work
electronically, the person or entity providing it to you may choose to
give you a second opportunity to receive the work electronically in
lieu of a refund. If the second copy is also defective, you may
demand a refund in writing without further opportunities to fix the
problem.

1.F.4. Except for the limited right of replacement or refund set forth in
paragraph 1.F.3, this work is provided to you ‘AS-IS’, WITH NO
OTHER WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED,
INCLUDING BUT NOT LIMITED TO WARRANTIES OF
MERCHANTABILITY OR FITNESS FOR ANY PURPOSE.

1.F.5. Some states do not allow disclaimers of certain implied


warranties or the exclusion or limitation of certain types of damages.
If any disclaimer or limitation set forth in this agreement violates the
law of the state applicable to this agreement, the agreement shall be
interpreted to make the maximum disclaimer or limitation permitted
by the applicable state law. The invalidity or unenforceability of any
provision of this agreement shall not void the remaining provisions.
1.F.6. INDEMNITY - You agree to indemnify and hold the
Foundation, the trademark owner, any agent or employee of the
Foundation, anyone providing copies of Project Gutenberg™
electronic works in accordance with this agreement, and any
volunteers associated with the production, promotion and distribution
of Project Gutenberg™ electronic works, harmless from all liability,
costs and expenses, including legal fees, that arise directly or
indirectly from any of the following which you do or cause to occur:
(a) distribution of this or any Project Gutenberg™ work, (b)
alteration, modification, or additions or deletions to any Project
Gutenberg™ work, and (c) any Defect you cause.

Section 2. Information about the Mission of


Project Gutenberg™
Project Gutenberg™ is synonymous with the free distribution of
electronic works in formats readable by the widest variety of
computers including obsolete, old, middle-aged and new computers.
It exists because of the efforts of hundreds of volunteers and
donations from people in all walks of life.

Volunteers and financial support to provide volunteers with the


assistance they need are critical to reaching Project Gutenberg™’s
goals and ensuring that the Project Gutenberg™ collection will
remain freely available for generations to come. In 2001, the Project
Gutenberg Literary Archive Foundation was created to provide a
secure and permanent future for Project Gutenberg™ and future
generations. To learn more about the Project Gutenberg Literary
Archive Foundation and how your efforts and donations can help,
see Sections 3 and 4 and the Foundation information page at
www.gutenberg.org.

Section 3. Information about the Project


Gutenberg Literary Archive Foundation
The Project Gutenberg Literary Archive Foundation is a non-profit
501(c)(3) educational corporation organized under the laws of the
state of Mississippi and granted tax exempt status by the Internal
Revenue Service. The Foundation’s EIN or federal tax identification
number is 64-6221541. Contributions to the Project Gutenberg
Literary Archive Foundation are tax deductible to the full extent
permitted by U.S. federal laws and your state’s laws.

The Foundation’s business office is located at 809 North 1500 West,


Salt Lake City, UT 84116, (801) 596-1887. Email contact links and up
to date contact information can be found at the Foundation’s website
and official page at www.gutenberg.org/contact

Section 4. Information about Donations to


the Project Gutenberg Literary Archive
Foundation
Project Gutenberg™ depends upon and cannot survive without
widespread public support and donations to carry out its mission of
increasing the number of public domain and licensed works that can
be freely distributed in machine-readable form accessible by the
widest array of equipment including outdated equipment. Many small
donations ($1 to $5,000) are particularly important to maintaining tax
exempt status with the IRS.

The Foundation is committed to complying with the laws regulating


charities and charitable donations in all 50 states of the United
States. Compliance requirements are not uniform and it takes a
considerable effort, much paperwork and many fees to meet and
keep up with these requirements. We do not solicit donations in
locations where we have not received written confirmation of
compliance. To SEND DONATIONS or determine the status of
compliance for any particular state visit www.gutenberg.org/donate.

While we cannot and do not solicit contributions from states where


we have not met the solicitation requirements, we know of no
prohibition against accepting unsolicited donations from donors in
such states who approach us with offers to donate.

International donations are gratefully accepted, but we cannot make


any statements concerning tax treatment of donations received from
outside the United States. U.S. laws alone swamp our small staff.

Please check the Project Gutenberg web pages for current donation
methods and addresses. Donations are accepted in a number of
other ways including checks, online payments and credit card
donations. To donate, please visit: www.gutenberg.org/donate.

Section 5. General Information About Project


Gutenberg™ electronic works
Professor Michael S. Hart was the originator of the Project
Gutenberg™ concept of a library of electronic works that could be
freely shared with anyone. For forty years, he produced and
distributed Project Gutenberg™ eBooks with only a loose network of
volunteer support.

Project Gutenberg™ eBooks are often created from several printed


editions, all of which are confirmed as not protected by copyright in
the U.S. unless a copyright notice is included. Thus, we do not
necessarily keep eBooks in compliance with any particular paper
edition.

Most people start at our website which has the main PG search
facility: www.gutenberg.org.

This website includes information about Project Gutenberg™,


including how to make donations to the Project Gutenberg Literary
Archive Foundation, how to help produce our new eBooks, and how
to subscribe to our email newsletter to hear about new eBooks.

You might also like