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PROFICIENCIES

Omni-Channel Marketing & Communication Strategy


BI Data Analysis & Data Backed Strategic Decision Making
Product, Service & Business Process Planning & Development
Project Management
CRM & Key Account Management
Branding, Trade, Promotions & GTM Strategies
Situational Leadership & Effective Crisis Management

PROFESSIONAL CERTIFICATIONS
Project Management Foundation from PMI
Emotional Intelligence of Project Manager from LinkedIn Learning
Brand Management from Oxford Learning Lab
Managing Brand Reputation from LinkedIn Learning
Analyzing & Visualizing Data by Microsoft Power BI
TANVEER Leadership Excellence from Mind Mapper, ISCEA (U.S.A)
AHMED RAZEEB Key Account Management from Impra Consulting International USA
English & Business Communication from BASIS (BITM)
DoB: 17 June 1989
Certifications of Google for - Analytics , Ads Display, Digital Sales, Ads Mobile
EXECUTIVE SUMMARY & Google Shopping
Professional Social Media Marketing (Pro-SMM) from BDjobs
CCNA (Cisco Certified Net Work Associate) from NEW HORIZONS CLC
A tech-enthusiast and result-oriented strategic
Integrated Facility Management Services from CBM, Singapore
Marketing & Business Process Development
Modern Tech & Machineries of Facility Management from Nilfisk, Thailand
professional, experienced with more than 11
years of rich capabilities of implementing Omni-
Channel Marketing & Communication EDUCATIONAL CERTIFICATIONS
Strategies.
MBA-Strategic Management from Udemy in 2022
B.Sc. in EEE from AIUB in 2011, along with project & thesis
on “Automated Traffic Horn System To Reduce Sound Pollution”

EXPERIENCES WITH CONGOLOMERATES & START-UPS


Role 01: Senior Deputy Director, Head of Marketing & Communication
Walton Digi-tech Industries Limited (Walton Computer & Accessories)
Type of Business: Tech-products: Laptop, Desktop, Tab, Accessories & Gadgets
Timeline: February 2021- July 2023 (2.6 years)

Major Responsibilities:
Leading as Head of Brand Communication department for Multiple Product and SBU's & Collaborating the ATL, BTL & TTL
Marketing
Major Achievements:
Conceptualization and successful launching of dynamic website with "Make My PC" feature. https://waltondigitech.com/
Planned & Implemented AI based digital marketing strategy.
Initiated Integrated Marketing Communication (IMC) system for Brand Awareness by developing OVC, Documentary,
Categorized Pitch Presentation etc.
Micro & Mega Campaign Design & Implementation. e.g. Walton Laptop Exchange Offer S-1 & S-2 ; 15% Online Discount
offer etc. & ensured clearance of Stock pile & CRM Management.
Product Launching and GTM Strategy Planning: Printon (Printer), Pinview (CCTV & Webcam), TICK (Smartwatch), Chorus
(Speaker & Headphones), CineD (Interactive Display), Takyon (Electric Bike) .
Organizing numerous sponsored event, CSR Events, National & International fair & representing Walton Computer Division.
Launched Nationwide Campus Ambassador program.
Launched & Developed the numerous partnership opportunities. e.g BRAC University, AUST, AIUB, NSU, IUB etc.
Walton Plaza "Smart Corner" planning & implementation for Walton Computer Division.
Successfully handled Various PR, Media & Vendor Relation.
Ensured Internally vertical & horizontal communication & external communication.
Role 2: Senior Manager, Lead Marketing & Business Development (Promoted from Manager)
Sheba Platform Limited (sheba.xyz ; sBusiness.xyz)
Type of Business: SaaS Products, Business Automation & Solutions
Timeline: June 2019 - January 2021 (1 year 8 months of services)

Major Responsibilities:
Leading Multiple SBU's & Collaborating with with the B2B & B2C sales channels & ensuring Omni-channel Marketing
Analyzing Business, Planning & Developing a robust team to meet yearly goal
Major Achievements:
SWOT Analysis, SOP preparation, Strategic Business Planning, Service & Product Development during pandemic in 2020.
-Launched "Best Innovation Award" winning digiGO app (HRM tool) as an Advisor of Product Development Team.
-Launched Emergency Response Team (ERT) for Facility Management Services (FMS) by recruiting team, purchasing inventory,
implementing training modules following the international standard followed in Singapore & Thailand.
-Launched CDC & FDA approved Disinfection & Sanitization Services both for sheba.xyz & sBusiness.xyz
Leading & developing a team of sharp & agile sales personnel who meet & exceeds target.
-Recruiting, training, Leadership development of 65+ Key Account Managers & ensured their contribution in generating revenue.
-Periodical training & development of the team members
-Implemented customized Business CRM in G-Suite & then professional Business CRM
Led the Marketing Team to develop whole company profile, communication materials in various format for proper ATL & BTL
communication
-Implementing Integrated Marketing Communication (IMC) for business expansion
-Guiding technology & marketing team for the betterment of Website & landing pages for proper lead generation
Data Analysis, finding bottlenecks, providing solutions to overcome challenges to generate & incline the revenue throughout the
tough times.
Leading, guiding & monitoring the Operation Team in terms of sourcing & verifying Service Providers for several service verticals,
Project Management, Service Quality Monitoring & ensuring overall Customer Satisfaction (CSAT)

Role 3: Assistant Manager , Marketing & Business Development (Promoted from Deputy Assistant Manager)
Aegis Services Limited (A Concern of SQUARE Group)
Type of Business : Electronic Security Technology, Manned Security, Event Management, Facility Management Services
Timeline : May 2014 - Jun 2019 (5.1 years of service)

Major Achievements:
SWOT Analysis & Strategic Business Process Planning
Developed whole company profile & communication materials in various format for proper ATL & BTL communication
Developed dynamic website for the smooth business operation.
Implemented Integrated Marketing Communication (IMC) for business expansion
Product development like- Access Control System, Dog Squad, fire Fighting System.
Prepared security plan layouts, presentation & execution for various corporate offices, hospitals, industries, international & national
events like- Meril Folkfest 2015-2018; Bengal Classical Music Festival 2015-2018; Joy Bangla Concert 2016-2018; Various Concerts;
AGM & Corporate Events.
Assisted in making yearly sales plan, achieved yearly target & thus achieved foreign trip to Sri-lanka & Indonesia.
Awarded with 8 nos. of big contracts by successful bid/tender participation in NGO, UN organizations, national & multi-national
companies.

Role 4: Senior Executive, Information Technology


Toma Group
Type of Business: Mega Constructions, Properties & Taxi Cab
Timeline: May 2012 - Apr 2014 (2 years of service)

Major Achievements:
Web development & maintenance, Software solutions & troubleshooting Digital Marketing for property business
http://www.tomagroup.com.bd/
Prepared & Developed Integrated Marketing Modules like e-brochure for email marketing., digital contents, SMS marketing contents.
Implemented IT infrastructure, digital content content management, security system development of various projects & heavy
construction machineries, remote monitoring systems.

Reach Out To Me, I Am A Click Away Address:


35, Prosonno Poddar Lane
Tantibazar, Dhaka-1100
rraazzeebb@gmail.com https://www.linkedin.com/in/tanveerrazeeb +8801753071939
Bangladesh

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