Unit 9.

Entrepreneurial Ventures
Unit Number and Title 9. Entrepreneurial Ventures

Academic Year September2023 –September2024

Unit Tutor

Assignment Title Entrepreneurship: A Transformational Analysis

Issue Date 22nd August 2023

Submission Date 15th November 2023

Submission Format
The submission is in the form of a Research Analysis Report comprising of three
sections: Conceptual Framework, Assessment Framework and Transformational
Framework.

In order to write the report, you are required to consider the following points.

 Cover page must be attached at the start of the assignment.

 The report must include a table of contents.
 Make use of headings, paragraphs, and subsections as appropriate.
 All work must be supported with research and valid and current references
using the Harvard referencing system.
 You are also required to provide a bibliography or reference list using the
Harvard referencing system.
 The Word count for Task 1 is 1500 words, 1000 words for Task 2 and 1000
words for task 3. You can exceed by 10% percent of the total word limit;
however, if you go beyond your grade will be capped.
 Similarity report must not exceed 20 percent limit. If it goes beyond 20
percent, your grade will be capped.

Unit Learning Outcomes

LO1 Examine what it takes to be an entrepreneur and the scope of entrepreneurial
ventures.
LO2 Explore the concept of the entrepreneurial mindset and its contribution to
entrepreneurial ventures.
LO3 Assess the impact of SME’s (small medium enterprises) on the economy.
LO4 Explain the importance of intrapreneurship in both public and corporate
organisations.

Transferable skills and competencies developed

 Students will develop critical thinking skills by analysing various business
models, identifying market opportunities, and assess potential risks and
challenges.
 Students will need to articulate their understanding of innovative thinking, risk-
 taking, and adaptability.
 Developing strong communication skills will also help in conveying their ideas
and strategies to potential investors, partners, and customers.
Vocational scenario
Amy is a young entrepreneur who has recently launched a sustainable fashion brand.
She sources ethically produced materials and employs local artisans to create her
unique clothing line. Amy is passionate about making a positive social and
environmental impact through her business. However, she faces several challenges,
including limited resources, intense competition, and the need to educate consumers
about the value of sustainable fashion.

You have been hired as research analyst. As a research analyst, your main
responsibility is to gather preliminary information and submit a detailed research
report. Your task is to conduct research encompassing several key areas, including
exploring different typologies in entrepreneurship, investigating the entrepreneurial
mindset and character traits, understanding the process of idea generation for
startups, examining support networks available in Pakistan, assessing the impact of
small businesses on the economy, and delving into the concept of intrapreneurship
within the corporate sector.

Assignment activity and guidance

In orderto complete the assignments, the students are required to submit a detailed
Research Analysis Report. The report will comprise of three tasks.

TASK 1 - (LO1 & LO2) – Conceptual Framework

In the first section you are required to do the following.
 Explain the different types of entrepreneurial ventures.
 For each type, explain the aim of existence, size, legal structure, outcomes,
methods of capital generation and the availability of different types of investors.
 Explain essential characteristics required for each type.
 Explain & analyze the similarities and differences between the mentioned
entrepreneurial ventures.
In the above scenario, analyse howa new entrepreneurial venture can adopt a mindset
that can help it overcome the challenges it faces and achieve success. Provide
recommendations for Amy’s sustainable fashion brand considering the following
aspects.
 How does Amy's passion for sustainability contribute to her entrepreneurial
mindset?
 What entrepreneurial traits and skills does Amy need to effectively address the
challenges she encounters?
 How can Amy's resilience and adaptability as an entrepreneur help her navigate
the competitive fashion industry and build a loyal customer base?
  Explain how Amy's innovative thinking and creativity can help her differentiate
her brand and attract environmentally conscious consumers.
 Evaluate the role of continuous learning and staying updated on industry trends
in Amy's entrepreneurial journey.
 Analyse how Amy's vision for creating a positive social and environmental
impact aligns with her long-term goals and how it can drive her business growth
and sustainability.
 At the end you will critically analyse the traits, characteristics, and skills of the
owners of each selected venture.

TASK-2 (LO3) –Assessment Framework

This section aims to examine the influence of small entrepreneurial ventures on the
economy of a country. The focus will be on analysing the impact of these ventures in
Pakistan and/or other countries, with particular emphasis on the selected industries
SME’s.
For this purpose the students will choose two companies, One Local (SME)& one
international (Large Scale Organization) from the same industry. To evaluate the
following.
 Explore the economic implications of the chosen SME, keeping in view the
current economic situation of Pakistan.
 Interpret relevant data and statistics from the chosen SME’s to relate how micro
and small business ventures impact the economy at different levels
 Using relevant data and statistics, compare the differences between the chosen
small and large organizations.
 Relect on the impact of the chosen companies on the economy with the help of
relevant data.

TASK - 3 (LO4) –Transformational Framework

In last section, you will explore the significance of theoretical shift from
entrepreneurship to intrapreneurship in a country like Pakistan. It is crucial to address
this aspect as large corporations have recently shown a growing inclination towards
incorporating the flexibility and idea generation of small enterprises within their
organizations. To begin, you are required to do the following.
 Provide a clear definition of the concept of intrapreneurship.
 Highlight the distinctions between public and corporate intrapreneurship.
 How this approach contributes to the creation and sustenance of competitive
advantage within industries, supported by relevant examples.
 Finally, evaluate the benefits of intrapreneurship and explore how large
organizations can leverage it to serve their own interests.
TASK 4 – Presentation
The students are required to give a final presentation based of their research provided
in Task 1 &Task 2.
For Task 4, the presentation should include the following points.
• It is anindividual presentation based on Task 1 &Task II.
• Make effective use of PowerPoint headings, bullet points and subsections as
appropriate.
• The presentation should be no more than 20 slides (excluding cover slide and
bibliography/reference list).
• Your grade will be capped for going under or exceeding the total slides limit.
• Formal dressing

Recommended Resources
Please note that the resources listed are examples for you to use as a starting
point in your research – the list is not definitive.
Textbooks
BLUNDEL, R., LOCKETT, N. and WANG, C. (2017) Exploring Entrepreneurship 2nd Ed. London:
Sage.
BURNS, P. (2016) Entrepreneurship and Small Business. 4th Ed. Basingstoke: Palgrave
Macmillan.
SCARBOROUGH, N. and CORNWALL, R. (2018). Essentials of Entrepreneurship and Small
Business Management. 9th Ed. London: Pearson.
Websites
www.entrepreneur.com
www.entrepreneurhandbook.co.uk
www.forbes.com

Learning Outcomes and Assessment Criteria

Pass Merit Distinction

LO1 Examine what it takes to be an entrepreneur and the

scope of entrepreneurial ventures

P1 Investigate the scope of M1 Evaluate the D1 Critically analyze and

entrepreneurial ventures, similarities and differences compare selected
using a variety of examples. between entrepreneurial entrepreneurial ventures
P2 Examine different types of ventures and the traits and in detail, and
entrepreneurs and characteristics of furthermore the
associated important entrepreneurs in
those associated traits,
characteristics for each type. ventures characteristics, skills of
owners of those
LO2 Explore the concept of the entrepreneurial mindset ventures.
and its contribution to entrepreneurial ventures.

P3 Explain what is meant by M2 Determine the ways in

an ‘entrepreneurial mindset’
and examine skills and
characteristics associated
with it.
P4 Identify and evaluate the
role of support networks in
the entrepreneurial pursuit
which the
Entrepreneurial mindset
can be encouraged and
what it can bring to a new
venture

Pass Merit Distinction

LO3 Assess the impact of SME’s (small medium D2 Appraise impacts of

enterprises) on the economy
P5 Interpret relevant data
and statistics to relate how
micro and small business
ventures impact the
economy at different levels
M3 Using relevant data and
statistics, compare the
differences between small
and large business and
their impact on the
economy
different businesses on
different levels
(international, national,
regional and local) of the
economy using
appropriate data and
statistics

LO4 Explain the importance of intrapreneurship in both

public and corporate organisations
D3 Evaluate the use of
intrapreneurship and the
P6 Discuss the differences M4Analyze
benefits it can bring to
and similarities between intrapreneurship’s
organizations
public and corporate contribution to competitive
intrapreneurship advantage in organizations.