LEAF AND

LUSH
 OUR ELEVATOR PITCH
Leaf and Lush: Transforming Spaces, One Leaf at a Time
At Leaf and Lush, we believe your home should be a
sanctuary that reflects your unique style and personality.
Specializing in lush, green interiors and sophisticated
decor, we bring the beauty of nature indoors, creating
vibrant, tranquil spaces. Whether you’re looking to
revitalize a single room or redesign your entire home, our
curated collections of plants, artisanal furniture, and
bespoke decor pieces are crafted to inspire and elevate.
Experience the perfect blend of modern elegance and
natural serenity with Leaf and Lush – where your dream
home blossoms.
 ABOUT US
At Leaf andLush, we bring YOUR
VISIONS to life! We bespoke interiors
that reflect YOUR style and
personality aswell as nature.

Our passion for using innovative and

sustainable design are highlighted
through use of indoor plants which
help us transfer YOUR homes into
aesthetically pleasing and
enchanting vendure.
 WHAT IS THE PROBLEM?

Many urban dwellers crave

aesthetically pleasing and relaxing
living spaces, but lack the time,
knowledge, or confidence to create
them themselves. The interior design
industry lacks options for those who
want a natural, biophilic aesthetic
without the hassle of traditional plant
maintenance.
 HOW DO WE SOLVE IT?

Existing plant decor options are

often generic, expensive, or
require significant plant expertise.
We provide personalized, plant-
based interior design solutions
that are affordable, sustainable,
and improve air quality and well-
being.
 PRODUCTS AND SERVICES

Plants for decorative purposes.

Recommendations and personal

appointments for further guidance

Educational workshops promoting

sustainability

Personalised plans

Bonuses and gifts

OUR WEBSITE
PRODUCTS AND SERVICES PAIN RELIEVERS ce
pa
s
S ing il ty
Plants IN liv ua
A q
G ng r
Personal appointments Easy to use interface sh i ai
re ed
ef ov
Educational workshops r pr
a
promoting sustainability im CUSTOMER JOBS
an Functional job:
Personalized Quality products at
To provide indoor decor
recommendations affordable prices plant options
Emotional job:
GAIN CREATORS Recommendations may not To be environmentally
work for some typical house conscious
An enriched living space Quick delivery
structures Social job:
Special plans considering
To have better living
living spaces
Security concerns spaces
Free samples Cooperative customer S
service and support IN
A
Free recommendations and No return policy
P
demo workshops on first visit
 Value Customer Customer
Key Activities
Key Propositions Relationships Segments
Partnerships Plan customization Personalized consultations
Customized Plant
Educational Workshop
Decor plants Educational Content and Urban Households
Local nurseries and Hosting
workshops
Plant suppliers Professional consultations
Responsive Customer
Educational
Marketing and Promotion Support Health conscious
workshops on plant
Sustainable consumers
Key Resources care and Channels
Product Suppliers sustainability Website
Website and
E-commerce Platform (online Platform)
Environmentally
Influencers for Plant Inventory Professional
conscious
collaborations constultations for Social
Expert consultants Individuals
personalized Media(Instagram,
Marketing and social Pinterest,Facebook)
recommendations
media team
Cost Structure Revenue Streams

Marketing and advertising ,Website development Personalized Plant decor plans, Educational
and maintenance, staff training and salaries, Plant workshop fees, Professional consultation fees,
Inventory, consultation Team expenses, innovation maintenance service plans
and research costs, commissions paid to nursuries
 HOW ARE WE DIFFERENT FROM OTHERS?

Currently, there are no brands that

offer any personalised interior design
plans to its customers. There are
brands providing plant decor but no
brand offers plant maintainance.
Moreover, we also aim to spread the
principle of sustainability through
educational workshops also providing
insightful discussions on plant care.
 MEET OUR TEAM

SIMAR KALSI DITI AGARWAL KUSHAGRA JAIN UJJWAL KANCHARLA