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e Book Twitter Simplified Stijn Noorman
e Book Twitter Simplified Stijn Noorman
e Book Twitter Simplified Stijn Noorman
SIMPLIFIED
A first principles approach
to exponential growth
STIJN NOORMAN
TABLE OF CONTENTS
3 The Goal of This Book
19 Profile Optimization
32 Hooks
35 Storytelling
36 Writing Rules
41 DM Seduction
43 Giveaways
46 Practical Gameplan
Why?
Simple.
Tweet impressions
Profile clicks
Followers
5
To get more tweet impressions, you must:
Bio
Link
Banner
Username
Pinned tweet
Follower ratio
Profile picture
Blue checkmark
7
Niching Down
9
"I can't find my niche"
Sales
Design
Writing
Marketing
Copywriting
Audience building
Why?
There are:
Bad players
Decent players
Good players
Exceptional players
Brand positioning.
It's who you serve, what you give them, how you
give it to them, and how this differs from others.
12
Good brands make people feel a certain way.
13
The Attractive Character
16
Emulation
Wait what?
Hear me out.
Most people won’t tell you this, but this is how you
actually build a great brand.
Dan Koe did it. I do it. And you'll do it (if you want
to build a great brand).
17
I know you think your brand is unique.
18
Brand Awareness
19
Profile Picture
I'll be honest.
INCLUDE:
1. What you do
2. How you do it
25
Link
26
Twitter Blue Checkmark
No.
https://help.twitter.com/en/using-twitter/twitter-
blue
27
Follower Ratio
EXPERTISE
Growth and trust
Education
Inspiration
Entertainment
30
Tweeting Simplified
Curious?
They deserve their own book, but for now, I'll give
you the basics.
Spark curiosity
Make your hooks concise
Write with the reader in mind
Make it relatable or shocking
Focus on evoking one emotion
Keep them short (1-2 sentences)
Use numbers, unique things, or intriguing facts
33
Writing Rules
Don't comment:
Useless emojis
'I agree' tweets
Hate comments or needy comments
About things you don't or can't know
Their tweet rewritten in different words
36
Commenting Efficiently
My mentors recommend:
75% your size
15% a little larger
10% 100k accounts
38
DM Seduction
The benefits?
It’s faster
You get sunlight
Reduces social anxiety
You learn to speak better
You get used to speaking English
You bridge the gap toward a call
Walking boosts cognitive functioning
You mentally prepare yourself for spaces
You get over your fear of recording yourself
The other person gets more familiar with you
42
Bonus 2: Tate's Virality Secret
Why?
He polarizes.
43
Practical Game Plan
Weekly:
Write 2+ threads
Write one newsletter
Write 2+ long-form tweets
Update your dream 100 list
Stijn Noorman
DM ME
45